Transportation operations and ITS projects are difficult to plan for and fund continuously due to the nature of software development and communications needs. The document discusses funding opportunities through the American Recovery and Reinvestment Act and other federal, state, and local sources. It emphasizes having defensible plans, including cost-benefit analyses, to build ITS infrastructure and including ITS elements in ongoing transportation projects. Patience, understanding political processes, and monitoring multiple funding cycles are advised for successful long-term ITS funding.