Kelly Goto from gotoresearch takes you through the rigorous approach and process applied to Rapid UX Research Cycles to allow insights and mental models to emerge in 6-weeks instead of 6-months.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
Kelly Goto from gotoresearch takes you through the rigorous approach and process applied to Rapid UX Research Cycles to allow insights and mental models to emerge in 6-weeks instead of 6-months.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...NelTorrente
In this research, it concludes that while the readiness of teachers in Caloocan City to implement the MATATAG Curriculum is generally positive, targeted efforts in professional development, resource distribution, support networks, and comprehensive preparation can address the existing gaps and ensure successful curriculum implementation.
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
Executive Directors Chat Leveraging AI for Diversity, Equity, and InclusionTechSoup
Let’s explore the intersection of technology and equity in the final session of our DEI series. Discover how AI tools, like ChatGPT, can be used to support and enhance your nonprofit's DEI initiatives. Participants will gain insights into practical AI applications and get tips for leveraging technology to advance their DEI goals.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
MATATAG CURRICULUM: ASSESSING THE READINESS OF ELEM. PUBLIC SCHOOL TEACHERS I...NelTorrente
In this research, it concludes that while the readiness of teachers in Caloocan City to implement the MATATAG Curriculum is generally positive, targeted efforts in professional development, resource distribution, support networks, and comprehensive preparation can address the existing gaps and ensure successful curriculum implementation.
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
How to Build a Module in Odoo 17 Using the Scaffold MethodCeline George
Odoo provides an option for creating a module by using a single line command. By using this command the user can make a whole structure of a module. It is very easy for a beginner to make a module. There is no need to make each file manually. This slide will show how to create a module using the scaffold method.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Traffic Ultimatum - The Leaked Chapter - By James Francis
1. George Brown’s
Traffic Ultimatum
The Leaked Chapter
By James Francis
www.TheTrafficUltimatumReview.com
2. Introduction
With over 5 years of real life experience with Internet
Marketing, James Francis has quickly developed a
name for himself as the leading expert in the online
field.
Originating from the UK and only being 20 years old at
present, he has grown his own business from the
ground up while still in college.
He has released several breakthrough products including his best work of
Easy IM Profits, Internet Marketing Profit Machine, and his upcoming secret
'mega project' (shh!).
Placing a huge emphasis on great content and with an unstoppable drive to
succeed, he learnt most of what he knows now from George Brown himself
and his previous ‘Google Sniper’ course.
Enjoy!
- James Francis.
www.TheTrafficUltimatumReview.com
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
3. “So Who Is This George Brown Guy
Anyway?”
Hi, I’m George –
I'm 18 years old, and I've been a full time online marketer for just
over a year.
Before that I was a furniture mover.
That was my first job out of school... shifting people's stuff when they move
house...
I discovered internet marketing. And I bought just about everything I could
get my hands on... ebooks, video courses, big mail order courses, anything
that looked like it could make me a buck...
I was desperate to make more money and
break out of that life... you know how that
feels right?
Trouble was, all my attempts at actually
making money were failing.
It's easy enough to buy the products... but
making money from them was a lot tougher.
And to be honest, it was really hard to stay
focused... I worked at it in the evenings, and it
was a struggle to stay awake because I was so
tired from doing heavy lifting all day.
Sometimes I even stayed up all night...
hunched over my keyboard drinking coffee like
a crazy guy... desperately hunting for the one
thing that would set me free. But before I
knew it the sun would come up and I'd have to
get ready for another day's hard labor.
Ever been there?
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
4. It's like a crazy, exhausting vicious cycle...
But Then Something Odd Happened...
I actually made some money!
I'd been experimenting with SEO, and working on this particular site for
months...
And when it started to rise in the SE rankings, I got a handful of Adsense
clicks...
It wasn't much money - literally about 16 cents... but it was enough to show
me that there was some potential with this stuff.
So I did some more tweaking, and sat back and waited for the clicks to flood
in... surely once I'm getting good ranks, some more hard SEO work will bring
in a ton more traffic right?
Wrong... it just never happened...
The site disappeared from view... it had been slowly rising through the search
engines, but for some reason it just took one long nosedive and never came
back... Months of work – for nothing.
And that got me thinking... I was obviously doing something right at first,
because the site moved up in the SERPs.
What if I could somehow separate the things that worked from the things that
didn't?
So I started experimenting - new sites, different niches, all different techniques.
To my surprise, the sites that were the simplest and easiest to set up were the
ones that saw the most success...
It wasn't long before I had a site that was actually getting traffic and making
regular money. So I pulled out the Adsense and replaced it with affiliate links.
That's when I started to make real money...
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
5. “Exposed – The 7 Best-Kept Killer
Traffic Strategies”
From: James Francis
Date: Wednesday February 17, 2010
Location: Your Bursting PayPal Account…
Dear Smart Marketer,
So you’ve created the world’s next big product which you’re deadly sure is going to
blow everyone away. You’ve put your website online, you’ve set up your payment
system, and you wait for the sales to start rolling in.
…But nothing happens.
Why? You’re missing one thing – Traffic.
Traffic is the lifeblood of a business – both online and offline – and without it, you
might aswell have not even created a product, because nobody will ever see it!
But where do you start?
Here’s a list of the top 7 secret traffic sources to get you started…
1) Article Marketing
Writing articles is possibly THE best way to not only show your audience that you’re the
authority in your niche – but also to generate a boat-load of traffic. After all, value is based on
perception, so if they perceive your articles to be well written and read-worthy, they’ll consider
you to be respectable and therefore the authority, often resulting in a visit to your website.
So how does it work?
It’s simple – just write an article on a small subject area of your choice within your niche, and
give the reader some value they can take away and use instantly. This way, they’ll remember
you for being helpful, too.
Don’t forget to put a link to your website in the resource box at the end of the article, also
stating the benefits they’ll get for visiting your site.
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
6. The biggest myth about article marketing is that you should only submit them to
EzineArticles.com, but that is not the case. You should always diversify your marketing, which
is especially the case for article marketing.
Distribute them to several different article directories, as the duplicate content rule does not
apply here (but only as long as you have the same author name on each website), and some
article directories will get you more traffic than others based on the article’s content.
2) Email Marketing
Fancy getting traffic at the push of a button? Let that button be the ‘send’ button!
Email marketing is the fastest and most long-term method of generating constant and
repeatable traffic, often resulting in profits which are higher than average.
In fact, it’s a simple process. Just send your traffic to a squeeze page which contains an opt-in
form linking to your email service (AWeber is usually best), stating a benefit for the visitor to
enter their details. Then you’re free to market to them through email – but act responsibly!
3) Search Engine Optimization (SEO)
“Search Engine whatta-what?”
Search Engine Optimization is both the art and science of getting high rankings in the search
engines, primarily the major ones such as Google, Yahoo!, and Bing.
Although many factors contribute to a long-standing position on the first page of Google for a
keyword phrase (preferably with a high amount of traffic), the most important thing is
relevancy. If your website isn’t even relative to the subject you’re trying to get ranked for
(some people call this “on-page SEO”), you have very little chance of succeeding.
After you’ve “optimized” your webpages (techical jargon for “making them awesome”), you
need to consider off-page SEO factors, such as how many websites link to you, how popular
they are, and more. The general rule here is to get high-authority websites to link to you,
often resulting in a higher search ranking for yourself, too.
4) Video Marketing
When most people hear the phrase “video marketing”, they think of expensive equipment and
confidence on camera – and they run a mile. Whereas the truth is, video marketing is a huge
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
7. traffic generation technique, and it’s a little known fact that you don’t even need to be shown
on camera at all – which means there’s no confidence required!
Using screen capture software such as Camtasia (or its free counterpart called ‘Jing’), you can
record your computer screen to create an instructional video with audio narration.
Alternatively, if you’re really shy and can’t even face recording your own narration for your
video, you can use ‘Animoto’ to create an animated slideshow of images and videos.
Don’t forget to include a link to your website at the end of the video and in your description
text too, as this will be the main source of traffic from your video.
Then all you need to do is submit these videos to several video sharing sites such as YouTube,
Vimeo, and MetaCafe to get them seen.
In short – there’s something for everyone in Video Marketing, and it’s a major source of traffic
which should not be taken lightly.
5) Joint Venture Partners (JVs) / Affiliates
For the more advanced marketers in the field, Joint Venture Partners and affiliates are the
most profitable asset to their business, and also their biggest source of traffic.
With just one mailing to your specialized JV list, you can have hundreds of people doing the
hard work for you, to pay them for a set % of the sales they bring in (decided by you). This is
called a commission.
But don’t pitch to them – just become friends with similar people in your niche, with no
intention of doing anything further. Add them on Skype, add them on Facebook, add them on
LinkedIn. Be friendly. And when your launch comes around, they’ll be more likely to open up a
slot in their busy schedule to fit a promotion in for your product.
6) Pay-Per-Click
There are many forms of effective paid advertising, but probably the most profitable is Pay per
click advertising. The leaders in the field here are Google AdWords, Yahoo Search Marketing,
and Microsoft adCenter.
PPC mainly consists of writing a short (and often text-based) advertisement to be displayed
prominantly within search results, with the marketer paying a small fee for every time a visitor
clicks on their advertisement to be taken to their website.
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
8. Again, relevance is key here to boost your quality score and thus lower the fee you pay for
each click that your advertisement brings - and that's relevancy on both your advertisement’s
body text and your website's landing page.
Although this is usually a lucrative market, there are huge benefits for doing it right, such as a
regular flood of traffic.
7) Social Media
With the growing trend of the online social scene, popular sites such as Twitter, Facebook,
LinkedIn, and Squidoo are absolute goldmines for traffic.
Simply create an account for the niche you’re in, create a page about the popular problems in
your niche (not forgetting to bring value to it by adding some stuff to help your visitors out),
mention your website on it, then network with people.
This also applies to Twitter and Facebook, too. Just keep on a narrow subject and your fans
and followers will eventually be glad to visit your website.
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
9. “…But Is It All That Easy?”
…Not really.
1) Article Marketing – Creating articles can take ages, not to mention distributing them to
hundreds of websites. And who says that when you finally write an article, it’s going to be
any good?
2) Email Marketing – Sure, having a mailing list is awesome, but most people fall down
before they even manage to build a list of a thousand people (and that’s pretty small!).
Beginning to build a list is possibly the most gruelling thing you’ll ever have to encounter.
3) Search Engine Optimization (SEO) – With Google changing it’s algorithms every day
and with each niche being different in terms of SEO and the audience, how do you know
what’s going to work or not? Worse still, what if you spend weeks on the perfect SEO
campaign, only for it to flop down after a few days?
4) Video Marketing – Sure, you might not need to show your face or record narration on a
video, but what makes it interesting? What makes it show up in the “Featured” section of
the video sharing websites?
5) Joint Venture Partners (JVs) – Most experienced super affiliates and JVs get
bombarded with hundreds of offers exactly the same as yours EVERY SINGLE DAY. Why
should they choose your product over someone else’s? Also, what if they don’t even bring
in any sales for you?
6) Pay-Per-Click Advertising – How many success stories have you heard from Google
AdWords? Very few. A lot of horror stories? …Yeah. The truth is, unless you’re given a
proven blueprint to know exactly what to do, step by step, you’re pretty much walking into
a forest blind.
7) Social Media – It’s all good being friendly with other people on these popular social
networking websites, but what if nobody actually respects you as an authority in your
niche. Worst of all, what if they never have any intention of ever buying from you?
All seems lost… Right?
But hold on…
“…Isn’t There An Easier Way?”
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com
10. Introducing…
George Brown’s
Traffic Ultimatum
In short, it’s the product of almost 2 years research on George Brown’s never-
ending journey to learn new ways to drive traffic.
Traffic Ultimatum is a complete step by step course detailing every way I or any other
marketer for that matter has EVER got traffic to a website. Thus solving everyone’s real
problem in the marketplace: “where do I get traffic from?”
Specifically there are 12 modules...
Each covering that traffic method in such detail, that the customer can go out and actually
implement it right there and then to get traffic and make money. And like I said, there are
TWELVE totally different methods.
Everything from: SEO, PPC, PPV, Social media, video marketing, article marketing (and it ain’t
just ezine articles) and so much more – And remember each module is covered in explicit
detail.
Normally a course will cover just one traffic method, but Traffic Ultimatum covers
them all – And in a no filler “do this, do that” style.
It’s all broken down in over 35 step by step videos AND in written form (over 300
pages with diagrams, process maps, the works) so you can follow along with that if you
prefer. It’s a big course and something I know you’re going to be very happy with. I’m really
proud of Traffic Ultimatum, and you will be too.
Click Here To Read More…
The Leaked Chapter - By James Francis - www.TheTrafficUltimatumReview.com