This document discusses a case study of trademark infringement between Paytm and PayPal in India. It provides background on both companies, noting that Paytm was established in India in 2010 and has grown rapidly, while PayPal has operated globally since 1998 but had limited presence in India. It describes PayPal filing an objection in 2016 accusing Paytm of trademark infringement regarding similar logos and names. However, the document argues that Paytm has a strong precedent-based defense, as the word "Pay" is commonly used in financial services and the color schemes are similar but not identical. It also questions whether an ordinary Indian consumer would actually confuse the two brands.