TorchFi is a digital engagement platform for real world businesses to engage with their customers inside their outlets. TorchFi enables the engagement through in-store WiFi and can identify loyal customers to deliver personalized experience

1. Enabling brands to engage with their customers over wifi without a mobile app
A Real World Digital Engagement Solution

2. Market Need - Offline to Online
● In-store digital engagement
over mobile
● Personalization as supported
by online players
● Overcome distribution
challenges of mobile apps
● Identify loyal customers
when they walk into the
store

3. Digital Engagement Over WiFi
Connect to WiFi from your
phone
Log-in screen pops-up on
the consumer phone
TorchFi identifies the
customer
Personalized engagement
enabled through browser
1
2
3
4

4. Retail

5. In-store Digital Engagement
Customer
Feedback
Personalized
Offers
Digital
Catalog
Loyalty Points
Redemption

6. Android SDK or Brand’s App
SDK
● Torch SDK maps mobile app user to phone data recorded by Torch
● Hyper local promotions to users within a range of 300 ft from the store.
● Customer check-in notification sent to the store manager

7. Food Court
&
Restaurant

8. TorchFi Enabled Food Court
Select a restaurant from below
Restaurants offering online
ordering gets listed
Steamed chicken dim sum
Recommended Soups Starter
+
₹200
_1
Schezwan chicken fried rice
+
₹250
_1
User can select items from
one or more restaurants
Order Confirmation
Chicken dim sum
From: Beijing Bites
Quantity: 2 ₹400
Chicken Dosa
From: Empire
Quantity: 1 ₹280
Chole Batore
From: Punjabi by nature
Quantity: 1 ₹140
Coco Loco
From: Mad Over Donuts
Quantity: 2 ₹300
Confirm & Pay
Total ₹1120
Consolidated bill presented
to the user
Select your payment
preference
Credit/ Debit Card
5% cashback upto 200
10%
cashback
Free 1GB
data
User can pick from multiple
payment options

9. Order Delivery
DM-ORION 16:45
Your order at Beijing Bites is ready
to be picked up
Order from: 99xxxxxxx Time: 16:35
Items:
Chicken Dim Sum - 2
Veg Manchow Soup - 1 Ready
Order from: 99xxxxxxx Time: 16:15
Items:
xxxxxxxxx Ready at: 16:20
Order from: 99xxxxxxx Time: 16:25
Items:
xxxxxxx
xxxxxxx
● Restaurant gets a real-time notification for orders placed along with
customer’s phone number
● Staff clicks on ready when the food is ready to be collected
● User gets a notification over SMS
● User can also check status of the order
on the captive portal
Ready

10. Feedback & Itemized Rating
DM-ORION 16:45
Would you please give us a
feedback for your meal at
Orion Mall food court
Feedback
Chicken dim sum
From: Beijing Bites
Chicken Dosa
From: Empire
Chole Batore
From: Punjabi by nature
Coco Loco
From: Mad Over Donuts
Feedback
Comments
Experience of ordering
through mobile phone
Send
● TorchFi identifies when the
user has left the food court
premises and send a
feedback request at real-time
over SMS
● TorchFi records ratings for
each dish ordered by the
customer
● The averaged out rating is
shown on the menu
● Food recommendation is
published based on order
trend data recorded by
TorchFi cloud
● Comments are recorded and
available as part of analytics
to the support staff.

11. Salon & Spa

12. WiFi Access Use Case
Salons can provide free wifi access to the customers inside the store. This allows Salons to
collect customer data and track repeat/loyal customers when they visit the store. Torch identifies
the loyal customers and send a notification to the store manager. This could also be used to
promote products to the customers inside the store.
Enter the below details and sign
in for free internet access
Name
Mobile
Get Password
Thank you for signing up
<Name>. Password has been
sent to your mobile <number>
Password
Sign In
You have successfully logged in
for free internet access. You
have free access till HH:MM
Salon Free WiFi

13. Feedback & Social Media Endorsement
Hope to see you
again soon. Please
leave your valuable
feedback at http://bit.
ly/CsA47s
● TorchFi identifies when a
customer has left the salon
● An SMS can be sent to the
customer requesting for
feedback regarding their
experience
● Request the customer to post
review on social media
● TorchFi also notifies the salon
manager regarding the
feedback from the customer
Thank you for visiting salon. Please like
our facebook page and get updates
about events and offers http://bit.
ly/CsA47s

14. Loyal Customer Notification
TorchFi is able to track repeat
visitors at the store and send a
real-time notification to the store
staff either through a mobile
application or SMS. This allows
the store staff to greet the
customer personally and
recommend them products based
on their past purchase history.
CRM
Torch
Presence
Ms. Jennifer has arrived at the
store. She last visited on 12th
April and got a senior stylist
haircut.

15. Traction

16. Live at over 60+ stores

17. Contact
Anup Balagopal
anup@torchfi.com
www.torchfi.com