The developing trend toward personal home-use treatment is being boosted by the miniaturization of devices, as well as improvements in technology that ensure safety for home use.
Kline Market Research Highlights: Innovations in BeautyKline and Company
Carrie Mellage, our Vice President for Consumer Products had the privilege of participating in a panel discussion with Pam Busiek, President and CEO of Independent Cosmetics Manufacturers and Distributors (ICMAD), and the legendary Dr. Robb Akridge, founder of Clarisonic, at the 2014 Global Beauty & Wellness Exchange. The event offers suppliers of beauty and spa products the opportunity to network with buyers from high-end spas in a series of “exchange sessions,” peppered with informative sessions such as this panel presentation.
Euromonitor International’s Beauty Survey team has published a new case study on “How to target premium beauty buyers”. It offers insight into premium beauty buyers’ grooming habits, product preferences and purchase motivations as premium categories become the key growth engine for global beauty.
Kline Market Research Highlights: Innovations in BeautyKline and Company
Carrie Mellage, our Vice President for Consumer Products had the privilege of participating in a panel discussion with Pam Busiek, President and CEO of Independent Cosmetics Manufacturers and Distributors (ICMAD), and the legendary Dr. Robb Akridge, founder of Clarisonic, at the 2014 Global Beauty & Wellness Exchange. The event offers suppliers of beauty and spa products the opportunity to network with buyers from high-end spas in a series of “exchange sessions,” peppered with informative sessions such as this panel presentation.
Euromonitor International’s Beauty Survey team has published a new case study on “How to target premium beauty buyers”. It offers insight into premium beauty buyers’ grooming habits, product preferences and purchase motivations as premium categories become the key growth engine for global beauty.
Media Planning for Kiehl's :
- The Media, Advertising, Consumer Relationship
- Brands, Markets and Consumer Understanding
- Objective setting and Budgets
- Media Weights and Scheduling Strategies
- Consumer Engagement and Digital Media
- Principles of Planning Media Strategy
- Media Mix decisions
- Media Plan
Kiehl's Case Study - Company & Industry Analysis vis-a-vis Men's Grooming Nikhil Saraf
Analyzed the status of Kiehl’s:
- SWOT analysis of the Kiehl’s brand when it comes to male beauty products
- Business performance
- Products (packaging, visuals, ranges, geography, claims, USP <unique>)
- Market share and ranking
- Positioning and image
- Pricing
- Consumers
- PR & Digital strategy
- Retail strategy
- Merchandising
- In-store & online activities
[Entry for Loreal Brandstorm 2014]
Cosmoprof in Bologna Italy is a huge beauty conference. I delivered this at CosmoTalks talking about the marriage of technology to the beauty industry.
Discover the latest research essential for beauty brand marketing. Why, where, and how women are discovering, researching, and buying makeup and haircare brands.
Brandstorm 2014 - Gr8 Uppsala UniversityErik Abelsson
Team Gr8 from Uppsala University in the Nordic Final of Brandstorm 2014. Our idea to reach men with Kiehl's products through a concept we call "Prepare for Adventure".
Assignment: Report written and edited for Third-i (http://www.third-i.eu/) and Cosmetics Europe (https://www.cosmeticseurope.eu) on consumer perceptions of cosmetics and personal care products
This presentation was an international marketing assessment of Kiehl's for a case competition presented on November 18th 2013. It includes our teams propriety 3 stage model, and a brief preview of recommendations to bring the distribution strategy of Kiehl's into the future, with the goal of driving new male customers into stores. The presentation earned each team member an interview at the L'Oréal Montreal office.
Increasing demand for beauty products with more cautiousness and awareness for the skin as well as a surge in the launching of more sophisticated and clean beauty products for better skincare are some important factors driving the growth of the clean beauty market.
2013 Brandstorm presentation making up for Neoma Business School and introduced by Alexis Martel, Alexis Cottray and Pierre-Eric Bouvier during France finals
A general report that looks at the communication and marketing trends happening in the market. Report covers both technology factors and consumer trends, and how these two areas are converging like never before.
Media Planning for Kiehl's :
- The Media, Advertising, Consumer Relationship
- Brands, Markets and Consumer Understanding
- Objective setting and Budgets
- Media Weights and Scheduling Strategies
- Consumer Engagement and Digital Media
- Principles of Planning Media Strategy
- Media Mix decisions
- Media Plan
Kiehl's Case Study - Company & Industry Analysis vis-a-vis Men's Grooming Nikhil Saraf
Analyzed the status of Kiehl’s:
- SWOT analysis of the Kiehl’s brand when it comes to male beauty products
- Business performance
- Products (packaging, visuals, ranges, geography, claims, USP <unique>)
- Market share and ranking
- Positioning and image
- Pricing
- Consumers
- PR & Digital strategy
- Retail strategy
- Merchandising
- In-store & online activities
[Entry for Loreal Brandstorm 2014]
Cosmoprof in Bologna Italy is a huge beauty conference. I delivered this at CosmoTalks talking about the marriage of technology to the beauty industry.
Discover the latest research essential for beauty brand marketing. Why, where, and how women are discovering, researching, and buying makeup and haircare brands.
Brandstorm 2014 - Gr8 Uppsala UniversityErik Abelsson
Team Gr8 from Uppsala University in the Nordic Final of Brandstorm 2014. Our idea to reach men with Kiehl's products through a concept we call "Prepare for Adventure".
Assignment: Report written and edited for Third-i (http://www.third-i.eu/) and Cosmetics Europe (https://www.cosmeticseurope.eu) on consumer perceptions of cosmetics and personal care products
This presentation was an international marketing assessment of Kiehl's for a case competition presented on November 18th 2013. It includes our teams propriety 3 stage model, and a brief preview of recommendations to bring the distribution strategy of Kiehl's into the future, with the goal of driving new male customers into stores. The presentation earned each team member an interview at the L'Oréal Montreal office.
Increasing demand for beauty products with more cautiousness and awareness for the skin as well as a surge in the launching of more sophisticated and clean beauty products for better skincare are some important factors driving the growth of the clean beauty market.
2013 Brandstorm presentation making up for Neoma Business School and introduced by Alexis Martel, Alexis Cottray and Pierre-Eric Bouvier during France finals
A general report that looks at the communication and marketing trends happening in the market. Report covers both technology factors and consumer trends, and how these two areas are converging like never before.
to measure the Impact of sales promotion on personal care products vs consume...Sunny Gandhi
impact of sales promotion, communications, consumer electronics, personal care products, aida model research, cognition affection and behaviour with sales promoton, demographics and response to sales promotion.
The 10 companies booming in healthcare sector smallinsightscare
Development is a continuous process in any sector. It brings in more comfort, more precision, and more enhanced way of living.Acknowledging the remarkable contribution of the leading companies in the care sector, we bring to you the special issue of “The 10 Companies Booming in Healthcare Sector”.
White Paper - Internet Marketing Strategies For The Medical Device Industryjerryme5
This is a White Paper that I wrote, while employed at Exemplum, that talks about various marketing strategies that medical device companies can use to leverage the Internet to market their products more effectivelty.
COVID-19 has a great impact on the Chinese economy and consumer behavior, but how about the beauty sector? We did deep dive into the changes in China's beauty market before and after COVID-19 to see how it has been affected by the epidemic. what are the new trends in this market? What are the best practices during the epidemic?
A comprehensive report on the changes in the beauty market in China is offered by daxue consulting - a strategic market research firm.
Presentation I've prepared for a number of upcoming conferences. It is based on more than 80 interviews with managers, heads of sustainability and CEOs.
Running head:MARKET ANALYSIS 1
MARKET ANALYSIS2
Market Anlalysis
Student’s Name
IInsitutional Affiliation
Table of Contents
Introduction2
3. US market analysis2
3.1. Marketing research2
3.2 Marketing size and growth3
3.3 Market trends4
3.4 Customer Analysis5
Conclusion7
References8
Introduction Comment by Sandra Ducoffe: You will not need this intro in your final plan.
Market analysis is determined to be the qualitative and quantitative assessment of a market based on various aspects. However, the primary aim of the paper is to conduct US market analysis by determining the size, growth, and trend of the market along with customer analysis. 3. US market analysis 3.1. Marketing research
US market has experienced steady growth for five years to 2019 by increasing growth in internet advertising expenditure along with research and development. It provides dynamic and efficient opportunities for companies to operate a business in the US. The US market is the largest consumer market across the world, which possesses the potential to attract a considerable consumer base by fulfilling their needs. As a result, it helps most of the companies to increase their sales volume. While preparing products or services, companies in the US focus on the quality, needs, and expectations of the consumers (Hatheway, Kwan & Zheng, 2017). However, through increasing variety and lowering the cost of the products, the US market provides various advantages to its consumers. It determines consumer behavior by acknowledging that the majority of customers like cool brands. Operating in the US market, companies are required to follow specific regulations like licensing duties and customs regulations along with Consumer Data Privacy Laws. According to the US Department of Energy, solar energy is more prevalent, accessible and affordable than before. Solar-friendly laws have widely contributed to the growth of the solar industry in the US. The list of federation laws are:
Department of Energy Organization Act of 1997: The purpose of this Act is to ensure America’s prosperity and security by addressing its energy, nuclear and environmental challenges through technology solutions and transformative science.
The Federal Power Act of 1935: It coordinates the development of hydroelectric projects in US more effectively.
Federation Energy Regulatory Commission (FERC) Orders 890 and 1000: It transmits the provider’s requirement to organize transmission planning at the local and regional level. It provides flexibility to methods of cost distribution of transmission upgrades.
FERC order 2006: Its purpose is to address interconnection standards for small generators.
Energy Policy Act of 2005: This law focuses towards promoting energy self-sufficiency and improvements in US. It also includes considerable changes in interconnection legislation.
FERC Orders 819 and 827: This provision deals with the sale of primary frequency response services by sellers at market.
The 10 Companies Booming in Healthcare Sectorinsightscare
Acknowledging the remarkable contribution of the leading companies in the care sector, we bring to you the special issue of “The 10 Companies Booming in Healthcare Sector”. This edition portrays the inspiring stories of the listed pre-eminent organizations that are shaping the future of healthcare through innovation and dedication.
Vitamin and health supplements market report in China by daxue consultingDaxue Consulting
The health supplements industry in China developed along with the improvement of Chinese people’s living standards and health awareness. What are the drivers to buy vitamins and health supplements? What are the marketing tactics of VDS brands in China?
A comprehensive report on the vitamin and health supplements market is offered by daxue consulting - a strategic market research firm.
Social Media and Health Care: A Global PerspectiveSpectrum
On January 27, 2010, Spectrum and Aurora presented a PRSA webinar on how to leverage social media in a regulated industry.
It is important for the health care industry to begin 2010 with a clear vision for embracing social media. In 2009, health care regulators finally started to address the issue - from the FDA's public hearings to the creation of a digital marketing working group by the UK's Pharmaceutical Marketing Society. There is no denying that consumers are constantly turning to the Internet as a source for health information. As communications professionals, we need to understand the opportunities, challenges and threats of the emerging digital world.
Hemp Based Products Market: Outline
The use of hemp in various products and applications is rising at a great rate over the years. The medicinal benefits of hemp are tremendous and this aspect may bring substantial growth opportunities for the global hemp based products market during the forecast period of 2020-2030.
The dimensions of healthcare quality refer to various attributes or aspects that define the standard of healthcare services. These dimensions are used to evaluate, measure, and improve the quality of care provided to patients. A comprehensive understanding of these dimensions ensures that healthcare systems can address various aspects of patient care effectively and holistically. Dimensions of Healthcare Quality and Performance of care include the following; Appropriateness, Availability, Competence, Continuity, Effectiveness, Efficiency, Efficacy, Prevention, Respect and Care, Safety as well as Timeliness.
Defecation
Normal defecation begins with movement in the left colon, moving stool toward the anus. When stool reaches the rectum, the distention causes relaxation of the internal sphincter and an awareness of the need to defecate. At the time of defecation, the external sphincter relaxes, and abdominal muscles contract, increasing intrarectal pressure and forcing the stool out
The Valsalva maneuver exerts pressure to expel faeces through a voluntary contraction of the abdominal muscles while maintaining forced expiration against a closed airway. Patients with cardiovascular disease, glaucoma, increased intracranial pressure, or a new surgical wound are at greater risk for cardiac dysrhythmias and elevated blood pressure with the Valsalva maneuver and need to avoid straining to pass the stool.
Normal defecation is painless, resulting in passage of soft, formed stool
CONSTIPATION
Constipation is a symptom, not a disease. Improper diet, reduced fluid intake, lack of exercise, and certain medications can cause constipation. For example, patients receiving opiates for pain after surgery often require a stool softener or laxative to prevent constipation. The signs of constipation include infrequent bowel movements (less than every 3 days), difficulty passing stools, excessive straining, inability to defecate at will, and hard feaces
IMPACTION
Fecal impaction results from unrelieved constipation. It is a collection of hardened feces wedged in the rectum that a person cannot expel. In cases of severe impaction the mass extends up into the sigmoid colon.
DIARRHEA
Diarrhea is an increase in the number of stools and the passage of liquid, unformed feces. It is associated with disorders affecting digestion, absorption, and secretion in the GI tract. Intestinal contents pass through the small and large intestine too quickly to allow for the usual absorption of fluid and nutrients. Irritation within the colon results in increased mucus secretion. As a result, feces become watery, and the patient is unable to control the urge to defecate. Normally an anal bag is safe and effective in long-term treatment of patients with fecal incontinence at home, in hospice, or in the hospital. Fecal incontinence is expensive and a potentially dangerous condition in terms of contamination and risk of skin ulceration
HEMORRHOIDS
Hemorrhoids are dilated, engorged veins in the lining of the rectum. They are either external or internal.
FLATULENCE
As gas accumulates in the lumen of the intestines, the bowel wall stretches and distends (flatulence). It is a common cause of abdominal fullness, pain, and cramping. Normally intestinal gas escapes through the mouth (belching) or the anus (passing of flatus)
FECAL INCONTINENCE
Fecal incontinence is the inability to control passage of feces and gas from the anus. Incontinence harms a patient’s body image
PREPARATION AND GIVING OF LAXATIVESACCORDING TO POTTER AND PERRY,
An enema is the instillation of a solution into the rectum and sig
Deep Leg Vein Thrombosis (DVT): Meaning, Causes, Symptoms, Treatment, and Mor...The Lifesciences Magazine
Deep Leg Vein Thrombosis occurs when a blood clot forms in one or more of the deep veins in the legs. These clots can impede blood flow, leading to severe complications.
ICH Guidelines for Pharmacovigilance.pdfNEHA GUPTA
The "ICH Guidelines for Pharmacovigilance" PDF provides a comprehensive overview of the International Council for Harmonisation of Technical Requirements for Pharmaceuticals for Human Use (ICH) guidelines related to pharmacovigilance. These guidelines aim to ensure that drugs are safe and effective for patients by monitoring and assessing adverse effects, ensuring proper reporting systems, and improving risk management practices. The document is essential for professionals in the pharmaceutical industry, regulatory authorities, and healthcare providers, offering detailed procedures and standards for pharmacovigilance activities to enhance drug safety and protect public health.
Telehealth Psychology Building Trust with Clients.pptxThe Harvest Clinic
Telehealth psychology is a digital approach that offers psychological services and mental health care to clients remotely, using technologies like video conferencing, phone calls, text messaging, and mobile apps for communication.
Leading the Way in Nephrology: Dr. David Greene's Work with Stem Cells for Ki...Dr. David Greene Arizona
As we watch Dr. Greene's continued efforts and research in Arizona, it's clear that stem cell therapy holds a promising key to unlocking new doors in the treatment of kidney disease. With each study and trial, we step closer to a world where kidney disease is no longer a life sentence but a treatable condition, thanks to pioneers like Dr. David Greene.
Global launch of the Healthy Ageing and Prevention Index 2nd wave – alongside...ILC- UK
The Healthy Ageing and Prevention Index is an online tool created by ILC that ranks countries on six metrics including, life span, health span, work span, income, environmental performance, and happiness. The Index helps us understand how well countries have adapted to longevity and inform decision makers on what must be done to maximise the economic benefits that comes with living well for longer.
Alongside the 77th World Health Assembly in Geneva on 28 May 2024, we launched the second version of our Index, allowing us to track progress and give new insights into what needs to be done to keep populations healthier for longer.
The speakers included:
Professor Orazio Schillaci, Minister of Health, Italy
Dr Hans Groth, Chairman of the Board, World Demographic & Ageing Forum
Professor Ilona Kickbusch, Founder and Chair, Global Health Centre, Geneva Graduate Institute and co-chair, World Health Summit Council
Dr Natasha Azzopardi Muscat, Director, Country Health Policies and Systems Division, World Health Organisation EURO
Dr Marta Lomazzi, Executive Manager, World Federation of Public Health Associations
Dr Shyam Bishen, Head, Centre for Health and Healthcare and Member of the Executive Committee, World Economic Forum
Dr Karin Tegmark Wisell, Director General, Public Health Agency of Sweden
Antibiotic Stewardship by Anushri Srivastava.pptxAnushriSrivastav
Stewardship is the act of taking good care of something.
Antimicrobial stewardship is a coordinated program that promotes the appropriate use of antimicrobials (including antibiotics), improves patient outcomes, reduces microbial resistance, and decreases the spread of infections caused by multidrug-resistant organisms.
WHO launched the Global Antimicrobial Resistance and Use Surveillance System (GLASS) in 2015 to fill knowledge gaps and inform strategies at all levels.
ACCORDING TO apic.org,
Antimicrobial stewardship is a coordinated program that promotes the appropriate use of antimicrobials (including antibiotics), improves patient outcomes, reduces microbial resistance, and decreases the spread of infections caused by multidrug-resistant organisms.
ACCORDING TO pewtrusts.org,
Antibiotic stewardship refers to efforts in doctors’ offices, hospitals, long term care facilities, and other health care settings to ensure that antibiotics are used only when necessary and appropriate
According to WHO,
Antimicrobial stewardship is a systematic approach to educate and support health care professionals to follow evidence-based guidelines for prescribing and administering antimicrobials
In 1996, John McGowan and Dale Gerding first applied the term antimicrobial stewardship, where they suggested a causal association between antimicrobial agent use and resistance. They also focused on the urgency of large-scale controlled trials of antimicrobial-use regulation employing sophisticated epidemiologic methods, molecular typing, and precise resistance mechanism analysis.
Antimicrobial Stewardship(AMS) refers to the optimal selection, dosing, and duration of antimicrobial treatment resulting in the best clinical outcome with minimal side effects to the patients and minimal impact on subsequent resistance.
According to the 2019 report, in the US, more than 2.8 million antibiotic-resistant infections occur each year, and more than 35000 people die. In addition to this, it also mentioned that 223,900 cases of Clostridoides difficile occurred in 2017, of which 12800 people died. The report did not include viruses or parasites
VISION
Being proactive
Supporting optimal animal and human health
Exploring ways to reduce overall use of antimicrobials
Using the drugs that prevent and treat disease by killing microscopic organisms in a responsible way
GOAL
to prevent the generation and spread of antimicrobial resistance (AMR). Doing so will preserve the effectiveness of these drugs in animals and humans for years to come.
being to preserve human and animal health and the effectiveness of antimicrobial medications.
to implement a multidisciplinary approach in assembling a stewardship team to include an infectious disease physician, a clinical pharmacist with infectious diseases training, infection preventionist, and a close collaboration with the staff in the clinical microbiology laboratory
to prevent antimicrobial overuse, misuse and abuse.
to minimize the developme
CRISPR-Cas9, a revolutionary gene-editing tool, holds immense potential to reshape medicine, agriculture, and our understanding of life. But like any powerful tool, it comes with ethical considerations.
Unveiling CRISPR: This naturally occurring bacterial defense system (crRNA & Cas9 protein) fights viruses. Scientists repurposed it for precise gene editing (correction, deletion, insertion) by targeting specific DNA sequences.
The Promise: CRISPR offers exciting possibilities:
Gene Therapy: Correcting genetic diseases like cystic fibrosis.
Agriculture: Engineering crops resistant to pests and harsh environments.
Research: Studying gene function to unlock new knowledge.
The Peril: Ethical concerns demand attention:
Off-target Effects: Unintended DNA edits can have unforeseen consequences.
Eugenics: Misusing CRISPR for designer babies raises social and ethical questions.
Equity: High costs could limit access to this potentially life-saving technology.
The Path Forward: Responsible development is crucial:
International Collaboration: Clear guidelines are needed for research and human trials.
Public Education: Open discussions ensure informed decisions about CRISPR.
Prioritize Safety and Ethics: Safety and ethical principles must be paramount.
CRISPR offers a powerful tool for a better future, but responsible development and addressing ethical concerns are essential. By prioritizing safety, fostering open dialogue, and ensuring equitable access, we can harness CRISPR's power for the benefit of all. (2998 characters)
R3 Stem Cells and Kidney Repair A New Horizon in Nephrology.pptxR3 Stem Cell
R3 Stem Cells and Kidney Repair: A New Horizon in Nephrology" explores groundbreaking advancements in the use of R3 stem cells for kidney disease treatment. This insightful piece delves into the potential of these cells to regenerate damaged kidney tissue, offering new hope for patients and reshaping the future of nephrology.
R3 Stem Cells and Kidney Repair A New Horizon in Nephrology.pptx
Top Trends in Beauty Care: The Transition from Professional to In-Home Use
1. The Transition from Professional to In-Home Use
Top Trends in Beauty Care
All findings are based on Signals original data and research unless otherwise noted
2. The developing trend toward personal home-use treatment
is being boosted by the miniaturization of devices -
and improvements in technology which ensures safety.
3. These small, sleek, devices are more convenient and
affordable, and often provide benefits for consumers that
aren’t available in commercial settings.
5. The global patent landscape indicates the
growing shift from professional beauty device
innovation to a focus on personalized devices.
6. While many of the health and beauty patents originate
in the US, home-use innovation is more dominant in
countries such as China, Japan and Korea.
China
Korea
Japan
7. For smaller players, innovative personalized beauty
devices is already a focus. Bigger players, such as
L’Oreal, are quickly realizing the need for innovation.
Bigger players are shifting patent filings
to nearly 70% home-use devices.
70
9. *Data Source: Kline Consulting
The market for
electronic home-use
health and beauty
devices has steadily
grown in Asia,
increasing 29% in 2014
alone*, and spread
across the globe.
29
10. In fact, economic and social
changes in the Asia Pacific
region have resulted in
China, Thailand, Taiwan
and Korea have the fastest
growing personalized
beauty markets*.
*Data Source: Kline Consulting
11. Radio frequency and sonic brushes that clean pores and reduce breakouts
Light therapies to treat skin diseases such as acne or psoriasis
Laser and LED masks and devices to treat wrinkles and other cosmetic concerns
Laser and LED devices for skin tightening and hair removal
Here are some of the most popular home-use beauty
technologies, which often treat conditions at the skin surface:
13. Although small health and
beauty companies currently
offer the widest variety
of home-use devices, big
players are starting to
expand their offerings.
14. China will continue to dominate the market
Prices will decrease as competition increases
Mass production capabilities will increase margins
Consumers will feel more comfortable with the solutions being offered
Which trends should you keep an eye out for
in the coming years?
15. In addition, services that will see the greatest transition
from professional to home use will be wrinkle, acne
and hair removal treatments.
16. Despite the growing appeal of personal devices, a
number of legitimate issues exist that manufacturers
and advertisers should pay attention to.
17. What are the top 2 consumer concerns
regarding personal beauty devices?
1 2
Whether the
devices match
product claims
made by the
manufacturer
Potential side
effects that
may result from
their usage
18. The Global Beauty
Devices Market report
projected that in 2014,
the beauty device
market had a global
value of $19.7 billion,
and will develop at
a compound annual
growth rate of 18.9%.
18.9
19.7b
$
*Data Source: P&S Market Research
global value
annual growth
rate
19. 3 Key drivers leading to this growth include:
Growing geriatric population
Rise in prevalence of skin diseases
1
2
3 Increase in disposable income for most consumers
21. Companies must focus
on making products that
are effective, cost-efficient
and have messaging
that focuses on safety,
trustworthiness and price
22. Traditional technology scouting can’t keep up with
the rapid pace of beauty device innovation, making it
impossible for companies to stay ahead of competitors.
23. The most effective way to gain a competitive edge is to use a
product intelligence platform, such as Signals Playbook™, to
analyze thousands of data sources in a short period of time.