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International Journal for Pharmaceutical
Research Scholars (IJPRS)
V-4, I-4, 2015 ISSN No: 2277 - 7873
REVIEW ARTICLE
© Copyright reserved by IJPRS 15
Market Analysis in the Field of Dermatology: A Review
Pathak PD1
, Shah DB*2
, Maheshwari DG3
1
Department of Pharmaceutical Management and Regulatory Affairs, L.J Institute of Pharmacy, Ahmedabad
2
Assistant Professor, Department of Pharmaceutical Management and Regulatory Affairs, L.J Institute of
Pharmacy, Ahmedabad
3
Head of Department, Department of Pharmaceutical Management and Regulatory Affairs, L.J Institute of
Pharmacy, Ahmedabad
Manuscript No: IJPRS/V4/I4/00182, Received On: 15/10/2015, Accepted On: 22/10/2015
ABSTRACT
The importance of skin has increased in the recent years. High range of population is willing to treat
various dermatological diseases due to awareness. An increase in pollution, stress and lack of nutrition,
skin disorders are increasing at a rapid pace, especially in India. This leads the companies to shift their
focus more on the dermatological segment which may lead them towards good business opportunities. A
long term impact in the field of Research &Development will make newer and newer innovations in the
field to dermatology. Moreover, due to more consciousness in the skincare segment the market rise has
occurred. The urban people are getting more exposed towards dermatologists and have their treatments
done with them to assure safety and efficacy and get their desired results. They are being highly
satisfied. The rural population is also getting aware about the skin conditions and is referring towards
Over the Counter Cosmetic products as they are cost effective. This article focuses on the cosmetic
industry mainly focusing on the dermatological market internationally as well as in India, the problems
faced to market such products at a global level, leading industries, leading therapeutic segments,
successful drugs in derma and issues with the dermatological drugs industry.
KEYWORDS
Dermatological Market, Market Forecast, Current Trends
INTRODUCTION
The cosmetics industry is rapidly growing due to
the change in lifestyle along with the rising
income of the people. The Derma market is
especially rising due to eagerness of people to
look good as well as having faith in the
dermatological products. As per the earlier trend,
the majority of the dermatological market was
dominated by products pertaining to female
beauty products.
By with the passage of time, the derma market is
now no longer sex-driven and hence the market
has brought about various new products for men
as well. This has further led to the potential rise
in derma market. The consumer’s awareness is
leading to make better products instead of sticky
ointments and lotions. According to skin types
and characteristics, various formulations are
being prepared to meet new generations’
expectations.
Dermatology
Skin, being the largest organ of the body and the
first point of contact for microbes and toxins, any
functional issue with it makes the people pay
*Address for Correspondence:
Mr. Darshil B. Shah
Assistant Professor,
Department of Pharmaceutical Management and Regulatory Affairs,
L. J. Institute of Pharmacy, Ahmedabad
Gujarat, India.
E-Mail Id: darshilshah89@yahoo.com
Market Analysis in the Field of Dermatology: A Review
© Copyright reserved by IJPRS 16
high prices. Skin, having diversified nature, but it
is the most ‘taken for granted’ organ. It
contains a rich habitat of microbes which results
in various dysfunctions and this is the point
where dermatology steps in.
Dermatological market is very vast ranging from
prescription to OTC medicines. The
dermatological products are used for variety of
skin conditions as such eczema, psoriasis, skin
disorders, burns, fungal infections, wounds.
When it comes to cosmetic dermatology, various
products included are Botox, Latisse, Juvederm,
and many more1
.
International Market
In past two decades, the derma market has grown
by approximately 4.5% per year on an average
(CAGR). The current market size of the
Dermatology segments in India is approximately
Rs. 1950 crores, growing rapidly at about 11%10
.
Figure 1: World sales in Cosmetic market
The above figure depicts the market share in
percentage of various cosmetic sub-therapeutic
segments as well as the annual revenues forecast
up to 2018.
Recently, more significant cosmetic growth tool
place in pharma markets is in Brazil, China,
Russia, Indonesia¸ and Mexico with CAGRs
reaching about 10-16%2
.
Basic treatment for various types of skin
disorders are always in demand as they are cost
effective. But in cosmetic dermatology, only
affordable people can have it.
Of all dermatological products, anti-biotics and
anti-fungals are always having their demand.
Hence, they are segments with high profits.
Figure 2: Drug market forecast 2014-2025
Challenges Faced to Market Cosmetics
Internationally
A number of challenges are faced by the
manufacturer to market cosmetics globally
because of different preferences of different
consumers; especially there occurs vast
differences for people coming from non-western
culture when compared to western culture.
Another point of concern becomes the difference
in regulations among different countries. The
studies, product claims, labeling and packaging
requirements everything changes which increases
the expenditure of the product and at the end, the
product no longer remains cost effective2
.
Leading Companies Globally in Derma Sector
 Nycomed(Takeda)
 Allergen
 Galderma
 Valeant
 Sanofi Aventis
 Intendis
 Johnson & Johnson
 Ranbaxy
 Zydus Cadila
Market Analysis in the Field of Dermatology: A Review
© Copyright reserved by IJPRS 17
 Glenmark Pharma
 Lupin
 Abbvie
 Glaxosmithkline
 LEO Pharma
Successful Drugs in Global Market
 Benzaclin
 Differin
 Retin A
 Humira
 Enbrel
 Stelara
 Cubicin
 Zyvox
 Claravis
 Epiduo
 Bepanthen
 Protopic
Top Sub Therapeutic Segments
 Topical corticosteroids
 Emollients and protectives
 Anti-fungals
 Topical anti – infectives
 Antiseptics
 Anti-acne products
Innovation, Trends and Possibilities
The Research & Development departments are
mainly focusing on:
 Acne pipeline drugs
 Dermatitis pipeline drugs
 Psoriasis pipeline drugs
 Skin infections pipeline drugs
 Other progress in dermatology
Top Five Pharma Companies in India
 GSK
 Glenmark
 Ranbaxy
 Abbott
 Win Medicare
Successful Brands in India
 Betnovate
 Candid
 Suncros3
Fastest Growing Sector
 Anti-ageing
 Fairness creams4
Current Trends in Dermatology Sector
Laser Technology
It had a promising trend and dominated the
market in 2014.The best way to lighten, brighten
and rejuvenate skin was laser facial with Q-
switched Nd: YAG and Laser Hair Removal with
diode laser became the latest among Indian
cosmetic giving painless hair removal properties.
Non-surgical Face-lift
High intensity focused ultrasound (HIFU) gave
instant face lift and skin tightening properties.
Advantages are:
 Non-invasiveness
 Minimal complications
 Very less time is consumed when compared
with surgery
 Minimize chances of pigmentation post-
procedure.
 Cryopolysis is most widely used procedure.
Skin Lightening
Over last two years the urge for skin lightening
has increased four folds in India.
Market Analysis in the Field of Dermatology: A Review
© Copyright reserved by IJPRS 18
Glutathione, an anti-oxidant remained most
demanding skin lightening agent in the Asian
market 2014 which was made available in the
form of tablets, injections, lightening creams, etc.
Platelet Rich Plasma (PRP)/ Vampire Facelift
Helps collage stimulation. It is now done in every
cosmetic clinic. Mostly it has attracted the age
groups of 30 years or more.
Now, hyaluronic acid fillers are added to it to get
a double boost in the treatment of wrinkles and
overall rejuvenation.
Teledermatology
Webinars, mails, emails, internet calling, etc.
have groomed to provide convenience of
location, cost and people to the people.
Diagnostics
Ultra-violet light scanning, polarized microscopy
and ultra light scanning are being widely used
instead of biopsies to diagnose skin conditions
which are not visible with naked eyes.
Cosmoceuticals
Use of stem cell extracts in creams; use of anti-
oxidants such as vitamin C, marine extracts,
silicium extract, caviar extracts, ubiquinone, etc.
has increased apart from modifications in
delivery of various cosmetics.
Do-it yourself
Devices have been made for at-home usage such
as micro-dermabrasion machines, laser hair
removal devices, and chemical peel kits. They
are cost effective and convenient to use.
Demographic Analysis of India
Prevalence of psoriasis is more in males in India
which ranges from 0.44 to 2.8%.
30% Children are suffering from Eczema and
skin allergies. Moreover, 50.6% of boys and
38.13% of girls of the age group 12-17 suffer
from acne in India5
.
India has 6000 registered dermatologists and they
are growing in popularity and are well respected
internationally also. The demand for
dermatologists is higher in urban areas where
women have higher income and education levels.
The demand of beauty products is rising among
Indian customers6
.
Issues Affecting the Dermatological Drugs
Industry
 Increasing demand for dermatological drugs
due to demographic trends.
 A strong Research &Development pipeline
 Patent expiry and generic competition
 Growth areas such as skin infections,
onchomycosis and melanoma
 Advances in topical drug delivery
 Personalized dermatology and genomics
 Pricing and reimbursement pressures created
by government cost-cutting initiatives.
 Patient compliance and the advances in
topical drug delivery
 Consolidation among players in the market
 The changing socio-economic conditions
impacting dermatological drug demand4,7
.
A Futuristic View
The trend on dermatological market in India will
continue with about 20 percent growth rate.
Cosmetic dermatology will be the driving sector.
Lupin and Piramal are working in the area of
psoriasis and cosmeceutical applications of
drugs. Also in the field of aging and hyper-
pigmentation, there is a high potential.
Hence, the Indian dermatological market has a
high prospective in the fields such as psoriasis,
eczema, hair nutrition, facial upliftment, peels
and fillers. Painless dermatological products will
become main aim3
.
CONCLUSION
The development in technology and latest
upcoming trends have instilled in the minds of
people to appear more presentable. There was not
much scope for derma market earlier and it was
limited only till the products for skin diseases,
but with the introduction of a variety of
Market Analysis in the Field of Dermatology: A Review
© Copyright reserved by IJPRS 19
cosmetics and the constant urge among both the
genders to look good and keep upgrading their
personalities, the derma market has shown a
tremendous rise in the past few decades. This has
given the various pharma companies to show
growth in the derma sector and has influenced
them to introduce new products and technologies
and invest confidentially in the dermatological
market. Hence, Indian Dermatology Market will
set to triplicate in 2015and will be on the top
position8
. Also, many pharma giants are targeting
Indian Derma-Cosmetic Brands.
ACKNOWLEDGEMENTS
The authors are highly thankful to Dr. K.
Pundarikakshudu, Director of L.J. Institute of
Pharmacy, Ahmedabad, India for providing all
the facilities to carry out the research work.
REFERENCES
1. Mohile, R. B. (2015). Dermatological
Clinical Research in India. [cited 2015
august 27]. Available from:
http://www.claimscro.com/2010_Aug_RBM
ohile.pdf, Volume 42 – No. 08-Aug-2010
2. Chameleon Pharma Consulting [Internet].
Cosmetics/Derma [Cited 2015 August 27].
Available from: http://www.chameleon-
pharma.com/experience/cosmetics/
3. Express Pharma [Internet]. Under the skin
[cited 2015 August 27]. Available from:
http://archivepharma.financialexpress.com/2
0110630/market01.shtml
4. PR News Wire [Internet]. Dermatological
Drugs Market Forecast 2015-2025
Opportunities for Leading Companies [cited
2015 august 28].
5. Available from: http://www.prnewswire.
com/newsreleases/dermatological-drugs-
market-forecast-2015-2025-opportunities-
forleading-companies-510648041.html
6. ET Health World [Internet]. 2014 in review
Dermatology and Skincare [cited 2015
August 28] Available from:
http://health.economictimes.indiatimes.com/
news/industry/2014-in-review-dermatology-
and-skincare/45736999
7. The Times of India Beauty [Internet]. Beauty
trends in India evolving? [cited 2015 August
28] Available from:
http://timesofindia.indiatimes.com/life-
style/beauty/Beauty-trends-in-India-
evolving/articleshow/38078354.cms
8. Vision Gain [Internet]. Dermatological
Drugs Market Forecast 2014-2024 [Cited
2015 august 28] Available from:
https://www.visiongain.com/Report/1242/De
rmatological-Drugs-Market-Forecast-2014-
2024
9. Pharma Leaders [Internet]. India Set to
Crown the best Cosmetic Dermatologist
[cited 1025 September 1]. Available from:
http://pharmaleaders.tv/india-set-to-crown-
the-best-cosmetic-dermatologist-at-
pharmaleaders-2013-summit-awards-the-
rise-of-profession-goes-manifold-says-
research/
10. Yeoman Michelle, “Another Pharma giant
targets India derma-cosmetics brands”, 2013
November 28.
11. Business Standard [Internet]. Ranbaxy
consolidates presence in Dermatology
Market [cited 2015 September 4]. Available
from: http://www.business-
standard.com/article/press-releases/ranbaxy-
consolidates-presence-in-dermatology-
segment-109052200099_1.html.

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international journal for phrama research

  • 1. International Journal for Pharmaceutical Research Scholars (IJPRS) V-4, I-4, 2015 ISSN No: 2277 - 7873 REVIEW ARTICLE © Copyright reserved by IJPRS 15 Market Analysis in the Field of Dermatology: A Review Pathak PD1 , Shah DB*2 , Maheshwari DG3 1 Department of Pharmaceutical Management and Regulatory Affairs, L.J Institute of Pharmacy, Ahmedabad 2 Assistant Professor, Department of Pharmaceutical Management and Regulatory Affairs, L.J Institute of Pharmacy, Ahmedabad 3 Head of Department, Department of Pharmaceutical Management and Regulatory Affairs, L.J Institute of Pharmacy, Ahmedabad Manuscript No: IJPRS/V4/I4/00182, Received On: 15/10/2015, Accepted On: 22/10/2015 ABSTRACT The importance of skin has increased in the recent years. High range of population is willing to treat various dermatological diseases due to awareness. An increase in pollution, stress and lack of nutrition, skin disorders are increasing at a rapid pace, especially in India. This leads the companies to shift their focus more on the dermatological segment which may lead them towards good business opportunities. A long term impact in the field of Research &Development will make newer and newer innovations in the field to dermatology. Moreover, due to more consciousness in the skincare segment the market rise has occurred. The urban people are getting more exposed towards dermatologists and have their treatments done with them to assure safety and efficacy and get their desired results. They are being highly satisfied. The rural population is also getting aware about the skin conditions and is referring towards Over the Counter Cosmetic products as they are cost effective. This article focuses on the cosmetic industry mainly focusing on the dermatological market internationally as well as in India, the problems faced to market such products at a global level, leading industries, leading therapeutic segments, successful drugs in derma and issues with the dermatological drugs industry. KEYWORDS Dermatological Market, Market Forecast, Current Trends INTRODUCTION The cosmetics industry is rapidly growing due to the change in lifestyle along with the rising income of the people. The Derma market is especially rising due to eagerness of people to look good as well as having faith in the dermatological products. As per the earlier trend, the majority of the dermatological market was dominated by products pertaining to female beauty products. By with the passage of time, the derma market is now no longer sex-driven and hence the market has brought about various new products for men as well. This has further led to the potential rise in derma market. The consumer’s awareness is leading to make better products instead of sticky ointments and lotions. According to skin types and characteristics, various formulations are being prepared to meet new generations’ expectations. Dermatology Skin, being the largest organ of the body and the first point of contact for microbes and toxins, any functional issue with it makes the people pay *Address for Correspondence: Mr. Darshil B. Shah Assistant Professor, Department of Pharmaceutical Management and Regulatory Affairs, L. J. Institute of Pharmacy, Ahmedabad Gujarat, India. E-Mail Id: darshilshah89@yahoo.com
  • 2. Market Analysis in the Field of Dermatology: A Review © Copyright reserved by IJPRS 16 high prices. Skin, having diversified nature, but it is the most ‘taken for granted’ organ. It contains a rich habitat of microbes which results in various dysfunctions and this is the point where dermatology steps in. Dermatological market is very vast ranging from prescription to OTC medicines. The dermatological products are used for variety of skin conditions as such eczema, psoriasis, skin disorders, burns, fungal infections, wounds. When it comes to cosmetic dermatology, various products included are Botox, Latisse, Juvederm, and many more1 . International Market In past two decades, the derma market has grown by approximately 4.5% per year on an average (CAGR). The current market size of the Dermatology segments in India is approximately Rs. 1950 crores, growing rapidly at about 11%10 . Figure 1: World sales in Cosmetic market The above figure depicts the market share in percentage of various cosmetic sub-therapeutic segments as well as the annual revenues forecast up to 2018. Recently, more significant cosmetic growth tool place in pharma markets is in Brazil, China, Russia, Indonesia¸ and Mexico with CAGRs reaching about 10-16%2 . Basic treatment for various types of skin disorders are always in demand as they are cost effective. But in cosmetic dermatology, only affordable people can have it. Of all dermatological products, anti-biotics and anti-fungals are always having their demand. Hence, they are segments with high profits. Figure 2: Drug market forecast 2014-2025 Challenges Faced to Market Cosmetics Internationally A number of challenges are faced by the manufacturer to market cosmetics globally because of different preferences of different consumers; especially there occurs vast differences for people coming from non-western culture when compared to western culture. Another point of concern becomes the difference in regulations among different countries. The studies, product claims, labeling and packaging requirements everything changes which increases the expenditure of the product and at the end, the product no longer remains cost effective2 . Leading Companies Globally in Derma Sector  Nycomed(Takeda)  Allergen  Galderma  Valeant  Sanofi Aventis  Intendis  Johnson & Johnson  Ranbaxy  Zydus Cadila
  • 3. Market Analysis in the Field of Dermatology: A Review © Copyright reserved by IJPRS 17  Glenmark Pharma  Lupin  Abbvie  Glaxosmithkline  LEO Pharma Successful Drugs in Global Market  Benzaclin  Differin  Retin A  Humira  Enbrel  Stelara  Cubicin  Zyvox  Claravis  Epiduo  Bepanthen  Protopic Top Sub Therapeutic Segments  Topical corticosteroids  Emollients and protectives  Anti-fungals  Topical anti – infectives  Antiseptics  Anti-acne products Innovation, Trends and Possibilities The Research & Development departments are mainly focusing on:  Acne pipeline drugs  Dermatitis pipeline drugs  Psoriasis pipeline drugs  Skin infections pipeline drugs  Other progress in dermatology Top Five Pharma Companies in India  GSK  Glenmark  Ranbaxy  Abbott  Win Medicare Successful Brands in India  Betnovate  Candid  Suncros3 Fastest Growing Sector  Anti-ageing  Fairness creams4 Current Trends in Dermatology Sector Laser Technology It had a promising trend and dominated the market in 2014.The best way to lighten, brighten and rejuvenate skin was laser facial with Q- switched Nd: YAG and Laser Hair Removal with diode laser became the latest among Indian cosmetic giving painless hair removal properties. Non-surgical Face-lift High intensity focused ultrasound (HIFU) gave instant face lift and skin tightening properties. Advantages are:  Non-invasiveness  Minimal complications  Very less time is consumed when compared with surgery  Minimize chances of pigmentation post- procedure.  Cryopolysis is most widely used procedure. Skin Lightening Over last two years the urge for skin lightening has increased four folds in India.
  • 4. Market Analysis in the Field of Dermatology: A Review © Copyright reserved by IJPRS 18 Glutathione, an anti-oxidant remained most demanding skin lightening agent in the Asian market 2014 which was made available in the form of tablets, injections, lightening creams, etc. Platelet Rich Plasma (PRP)/ Vampire Facelift Helps collage stimulation. It is now done in every cosmetic clinic. Mostly it has attracted the age groups of 30 years or more. Now, hyaluronic acid fillers are added to it to get a double boost in the treatment of wrinkles and overall rejuvenation. Teledermatology Webinars, mails, emails, internet calling, etc. have groomed to provide convenience of location, cost and people to the people. Diagnostics Ultra-violet light scanning, polarized microscopy and ultra light scanning are being widely used instead of biopsies to diagnose skin conditions which are not visible with naked eyes. Cosmoceuticals Use of stem cell extracts in creams; use of anti- oxidants such as vitamin C, marine extracts, silicium extract, caviar extracts, ubiquinone, etc. has increased apart from modifications in delivery of various cosmetics. Do-it yourself Devices have been made for at-home usage such as micro-dermabrasion machines, laser hair removal devices, and chemical peel kits. They are cost effective and convenient to use. Demographic Analysis of India Prevalence of psoriasis is more in males in India which ranges from 0.44 to 2.8%. 30% Children are suffering from Eczema and skin allergies. Moreover, 50.6% of boys and 38.13% of girls of the age group 12-17 suffer from acne in India5 . India has 6000 registered dermatologists and they are growing in popularity and are well respected internationally also. The demand for dermatologists is higher in urban areas where women have higher income and education levels. The demand of beauty products is rising among Indian customers6 . Issues Affecting the Dermatological Drugs Industry  Increasing demand for dermatological drugs due to demographic trends.  A strong Research &Development pipeline  Patent expiry and generic competition  Growth areas such as skin infections, onchomycosis and melanoma  Advances in topical drug delivery  Personalized dermatology and genomics  Pricing and reimbursement pressures created by government cost-cutting initiatives.  Patient compliance and the advances in topical drug delivery  Consolidation among players in the market  The changing socio-economic conditions impacting dermatological drug demand4,7 . A Futuristic View The trend on dermatological market in India will continue with about 20 percent growth rate. Cosmetic dermatology will be the driving sector. Lupin and Piramal are working in the area of psoriasis and cosmeceutical applications of drugs. Also in the field of aging and hyper- pigmentation, there is a high potential. Hence, the Indian dermatological market has a high prospective in the fields such as psoriasis, eczema, hair nutrition, facial upliftment, peels and fillers. Painless dermatological products will become main aim3 . CONCLUSION The development in technology and latest upcoming trends have instilled in the minds of people to appear more presentable. There was not much scope for derma market earlier and it was limited only till the products for skin diseases, but with the introduction of a variety of
  • 5. Market Analysis in the Field of Dermatology: A Review © Copyright reserved by IJPRS 19 cosmetics and the constant urge among both the genders to look good and keep upgrading their personalities, the derma market has shown a tremendous rise in the past few decades. This has given the various pharma companies to show growth in the derma sector and has influenced them to introduce new products and technologies and invest confidentially in the dermatological market. Hence, Indian Dermatology Market will set to triplicate in 2015and will be on the top position8 . Also, many pharma giants are targeting Indian Derma-Cosmetic Brands. ACKNOWLEDGEMENTS The authors are highly thankful to Dr. K. Pundarikakshudu, Director of L.J. Institute of Pharmacy, Ahmedabad, India for providing all the facilities to carry out the research work. REFERENCES 1. Mohile, R. B. (2015). Dermatological Clinical Research in India. [cited 2015 august 27]. Available from: http://www.claimscro.com/2010_Aug_RBM ohile.pdf, Volume 42 – No. 08-Aug-2010 2. Chameleon Pharma Consulting [Internet]. Cosmetics/Derma [Cited 2015 August 27]. Available from: http://www.chameleon- pharma.com/experience/cosmetics/ 3. Express Pharma [Internet]. Under the skin [cited 2015 August 27]. Available from: http://archivepharma.financialexpress.com/2 0110630/market01.shtml 4. PR News Wire [Internet]. Dermatological Drugs Market Forecast 2015-2025 Opportunities for Leading Companies [cited 2015 august 28]. 5. Available from: http://www.prnewswire. com/newsreleases/dermatological-drugs- market-forecast-2015-2025-opportunities- forleading-companies-510648041.html 6. ET Health World [Internet]. 2014 in review Dermatology and Skincare [cited 2015 August 28] Available from: http://health.economictimes.indiatimes.com/ news/industry/2014-in-review-dermatology- and-skincare/45736999 7. The Times of India Beauty [Internet]. Beauty trends in India evolving? [cited 2015 August 28] Available from: http://timesofindia.indiatimes.com/life- style/beauty/Beauty-trends-in-India- evolving/articleshow/38078354.cms 8. Vision Gain [Internet]. Dermatological Drugs Market Forecast 2014-2024 [Cited 2015 august 28] Available from: https://www.visiongain.com/Report/1242/De rmatological-Drugs-Market-Forecast-2014- 2024 9. Pharma Leaders [Internet]. India Set to Crown the best Cosmetic Dermatologist [cited 1025 September 1]. Available from: http://pharmaleaders.tv/india-set-to-crown- the-best-cosmetic-dermatologist-at- pharmaleaders-2013-summit-awards-the- rise-of-profession-goes-manifold-says- research/ 10. Yeoman Michelle, “Another Pharma giant targets India derma-cosmetics brands”, 2013 November 28. 11. Business Standard [Internet]. Ranbaxy consolidates presence in Dermatology Market [cited 2015 September 4]. Available from: http://www.business- standard.com/article/press-releases/ranbaxy- consolidates-presence-in-dermatology- segment-109052200099_1.html.