2. Most EdTech businesses are based
on expansion-first model and then
revenue model is added to the
business.
Lack of innovation also stands in the
way of an EdTech business
becoming successful.
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4. FREEMIUM
This model will enable the stakeholders can
start using their product for free, with an
additional option to subscribe more features to a
paid version.
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5. FREE TRIAL
In this type of Bottom-up business model, all the
features are accessible by the users for a limited
period of time. After the time period gets over,
the user can choose to continue using the
features by paying for the features. This is
mostly charged on a monthly or yearly basis.
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6. INSTITUTIONAL
This model involves the handling of the app from
a top-level admin to the ground level
stakeholders. The front stakeholder is an admin.
Here, a person posters himself as admin and
purchases the app. Then it markets the app to the
schools and lists the schools under the app.
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7. CONSUMER
The consumer approach is such that it allows the
school to make use of the application for free and
it charges the parents of the students when they
want to use the application at their home.
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8. SPONSORED
In Sponsored business model, neither the
schools, principals, teachers, nor the parents pay
for the application.
A social organization makes the purchase for a
social cause and then redistributes it to the
parents, schools, teachers, and students.
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