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Driving
Enrichments
Traits of
Transforma onal Leaders
in Organiza onal Growth
Understanding the
Fundamentals of
Organiza onal Progress
Novel Insights
VOL-04 | ISSUE-04 | 2023
BUSINESS
2023
Top
to Follow in
Leaders
Pioneering
Saifi Ismail
Group President
Yalla Group
Limited
Saifi
Saifi
Ismail Leading with an
Instrumental Charge
Top 10 Pioneering Business Leaders to Follow in 2023.pdf
Top 10 Pioneering Business Leaders to Follow in 2023.pdf
Spotlighting the
Spotlighting the
Elements of
Brilliance
Elements of
Brilliance
Hire
character.
Trainskill.
Abhishek Joshi
Leadership is not just about being in charge of a
team; it’s about inspiring and motivating others to
achieve a common goal. Inspirational leaders
possess certain traits and characteristics that set them apart
from others. These leaders are able to inspire and motivate
people to go above and beyond what is expected of them. In
this article, we will explore the traits of the most
inspirational leaders.
Inspirational leaders possess certain traits and
characteristics that set them apart from others. They are
visionary, empathetic, authentic, courageous, resilient,
innovative, humble, and inspiring. These leaders create a
culture of collaboration, innovation, and growth, which
helps to motivate and inspire their team members to achieve
great things. By understanding these traits, we can all strive
to become more inspirational leaders in our own lives and
careers.
Inspirational leaders have a clear vision of what they want
to achieve. They are able to articulate this vision to others
in a way that is inspiring and motivating. A leader's vision
provides a sense of purpose and direction for the team and
helps to align everyone's efforts towards a common goal.
The most inspirational leaders are able to communicate
their vision in a way that resonates with their team
members.
Empathy is the ability to understand and relate to the needs
and concerns of others. Inspirational leaders are able to
show empathy towards their team members, which helps to
create a sense of trust and respect. These leaders listen to
their team members and take their opinions and ideas into
account when making decisions. This creates a sense of
belonging and fosters a culture of collaboration.
Business leaders are authentic and true to themselves. They
are honest, transparent, and genuine, which helps to build
trust and credibility with their team members. Authentic
leaders do not try to be someone they are not, and they are
open about their strengths and weaknesses. This creates an
environment where people feel comfortable being
themselves and encourages them to be honest and
transparent as well.
Above all, inspirational leaders are able to inspire others to
be their best selves. They lead by example and are able to
bring out the best in their team members. These leaders
create a positive and supportive environment that fosters
growth and development.
They encourage their team members to take on challenges
and push themselves to new heights. Mapping the journey
of these business leaders, Insights Success—brings its latest
edition—Top 10 Pioneering Business Leaders to Follow
in 2023.
Flip through the pages and indulge in the odyssey of
excellence these business leaders are mapping in the
dynamic business arena.
Have a delightful read!
L
Contents
Shankar Sitapati
Exhibiting Exceptional Attributes
20
A r t i c l e s
Novel Insights
Understanding the Fundamentals
of Organizational Progress
24
Driving Enrichments
Traits of Transformational Leaders
in Organizational Growth
16
20
08
Cov
Story
Saifi
Ismail Leading with an
Instrumental Charge
sales@insightssuccess.com
April, 2023
Editor-in-Chief
Senior Sales Managers Business Development Manager
Marketing Manager
Technical Head
Technical Specialist Digital Marketing Manager
Research Analyst
Database Management Technology Consultant
Merry D'Souza
Deputy Editor Executive Editor Assistant Editor
Visualizer
David King
Art & Design Director Associate Designer
Sihanee M., Rouniyar A. Joe, Anish Rokade
Jordan, Andrew
Sales Executives
Shashi, Ethan Scott
Business Development Executives
Steve, Joe
Jacob Smile
Prachi Mokashi Dominique T.
SME-SMO Executive
Sagar Lahigade Frank Adams
Circulation Manager
Robert Brown Stella Andrew David Stokes
Revati Badkas
Copyright © 2023 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any
form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success.
Reprint rights remain solely with Insights Success.
Follow us on : www.facebook.com/insightssuccess/ www.twitter.com/insightssuccess
We are also available on :
Abhishek Joshi
Ankita Pandharpure
Jenny Fernandes Anish Miller
Brief
Company Name
Jan is a Senior drug development leader with broad experience
in pharmaceutical R&D, spanning across preclinical and
clinical development.
Featured Person
Metrendalytics
metrendalytics.com
Jan Miotto
President
Jenny has acquired a place in the list of exceptional women
who’re making a difference in the business world.
CMIC Inc
CMIC.com
Jenny Lin
COO
Jim is a visionary leader within both large as well as small
company environments with over 30 years of experience in
complex enterprise technology.
Janrain
Janrain.com
Jim Kaskade
CEO
Roy has 10 years of experience in the pharmaceutical industry
and has practised as a physician and a urologist surgeon for 15
years.
Triox Nano
trioxnano.com
Roy Farfara
Founder & CTO
Saifi's extensive experience in the telecoms and tech industry
has made him a valuable asset to Yalla Group, and he has been
instrumental in driving the company's success
ever since.
Yalla Group Ltd.
yallatech.ae
Saifi Ismail
Group President
Scott is revolutionizing the clinical trial industry with Virtual
Data Capture® (VDC®), a leading-edge suite of products
designed to expedite remote and decentralized clinical trials
ClinCapture
ClinCapture.com
Scott Weidley
President & CEO
With over 25+ years of experience in the IT industry, Shankar
has been blessed to have a wide variety of professional
backgrounds
SoftClouds
softclouds.com
Shankar Sitapati
Vice President of
Service Delivery
Sharon and Kristy hold extensive knowledge and significant
expertise through which they are developing innovative
solutions and scaling PBS to new heights.
Peachtree BioResearch
Solutions
PBS.com
Sharon Hilton
COO &
Kristy Nichols
CEO
Todd is an Operations Executive successful at leading strategic
change through building and developing diverse teams to
implement operational excellence principles.
3Scan
3Scan.com
Todd Hulman
CEO & Co-founder
Helping fathers to maintain a consistently Positive presence in
their children’s lives, Tom Swanciger thrives on providing
community-based programs and support groups for fathers, free
of charge.
Father to Father, Inc.
fathertofatherinc.org
Tom Swanciger
CEO
C
o
v
Leading with an
Instrumental Charge
Yalla Group is the prominent social
networking and gaming platform in the
Middle East and North Africa. It has gained
recognition through its two primary product
offerings: the voice-centric group chatting
platform "Yalla" and the widely popular
casual board gaming app "Yalla Ludo."
Cover
Story
v
e
r
S
t
o
r
y
Saifi Ismail
Group President
Yalla Group Limited
In the bustling city of Dubai, a tech firm was making
waves in the internet technology sector. Yalla Group
is a fast-growing and leading social networking and
gaming platform that had garnered a strong following in the
Middle East and North Africa. With a team of over 830
employees, the company boasts an impressive base of 32
million monthly active users across its digital platforms
today. Yalla Group had made it a point to cater to the
region's culture, traditions, and local preferences with
various interactive messaging, socialization, and gaming
applications.
In 2019, Saifi Ismail joined Yalla Group as Group
President, overseeing the company's growth on a regional
level. Saifi's extensive experience in the telecoms and tech
industry has made him a valuable asset to Yalla Group, and
he has been instrumental in driving the company's success
ever since.
Let us see how his professional journey has shaped up.
The Stronghold
Since its inception in 2016, Yalla Group has grown steadily
and has become a market leader in the region. In March
2020, the company's flagship product, Yalla Ludo, was
ranked as the number one most downloaded app in the
region. Later that year, Yalla Group achieved a significant
milestone by becoming the first UAE-based tech unicorn on
the New York Stock Exchange. This world-recognized
listing allowed the company to expand its operations,
product offerings, and commercial profitability on a wider
scale. Despite the company's challenges in the tech industry,
Yalla Group continued to grow and innovate, cementing its
position as a force to be reckoned with.
Saifi Ismail, a well-established entrepreneur and computer
engineer of Jordanian-Australian origins, kick-started his
career in 2004. He joined Huawei Corporation as a VAS
Engineer within the service and software department for
two years before moving on to the leading Chinese telecom
manufacturer and operator, ZTE Corporation, as an Account
Manager for two years.
In 2008, Saifi worked as a Product Marketing Manager for
Etisalat, a leading global telecoms firm. There, he
spearheaded the company's commercial operations for two
years. In 2010, Saifi moved to Australia to start his new role
as VP of Sales & Business Development at NetComm,
which is acquired by Casa Systems today, where he had
overseen the Middle East and South-East Asia market
operations for four years.
In 2013, Saifi returned to the UAE and re-joined Etisalat as
Director of Modern Trade. He had supported the
organization in strategizing and executing high-level trade
operations for over six years.
The Inspiration
Before establishing their pioneering tech unicorn firm in the
UAE, the founders had examined the local and regional
market and discovered a lucrative opportunity. They
realized that the younger target audience constituted most
internet users, making it a perfect fit to develop their
envisioned social networking and gaming platform.
However, what truly inspired them to conceptualize Yalla
Group was the need for a localized platform catering to the
Arab target audience's culture and lifestyle. This was a gap
that key global players still needed to fill.
Furthermore, the founders analyzed the global market and
identified the immense potential in the digital gaming
industry. Consumer spending on electronic games had
reached a record-breaking $184.4 billion in sales in 2022,
with the Middle Eastern market holding the second-largest
The company has adopted a
steadfast market strategy to
maintain its top industry position
through its localized and
personalized product offerings.
returns value of $511 million. This contributed to the global
growth pie by 16 percent, according to the Newzoo Global
Games Market Report 2022.
In addition, the consumption of online games was
dominated by mobile phone users, who accounted for 50
percent of the digital gaming industry revenue worldwide,
amounting to $184 billion. All these market insights further
incentivized Yalla Group to expand operations and become
the leading social networking and digital gaming provider
across the Middle East & North Africa, capitalizing on the
growing digital trends and consumer preferences.
Best-In-Class
Yalla Group is the prominent social networking and gaming
platform in the Middle East & North Africa. It has gained
recognition through its two primary product offerings: the
voice-centric group chatting platform "Yalla" and the
widely popular casual board gaming app "Yalla Ludo." The
company has expanded its digital entertainment portfolio by
creating various localized board gaming applications, such
as "Yalla Baloot" for Saudi Arabia, "Yalla Parchis" for Latin
America, and "101 Okey Yalla" for Turkey. To cater to the
Arab audience, Yalla Group also introduced an instant
messaging app called "Yalla Chat" in January 2022.
Recently, the company launched the region's first avatar-
based 3D voice chatting platform, "Waha," in March 2022,
focusing uniquely on the Middle Eastern region's cultural
background, lifestyle, and values.
Facing Hurdles
Yalla Group entered the UAE market in 2016, intending to
tap into the high internet penetration rate and the digital
savviness that was on the rise in the region. However, the
need for localization in social networking and digital
gaming was a major obstacle that the company had to
overcome.
To achieve this, the company had to conduct extensive
research to extract valuable insights into the local cultures
and values, which were then expanded on a regional scale.
Despite the increased saturation and competition within the
digital entertainment and gaming spaces with new market
entries, Yalla Group remains the leading social networking
and gaming platform in the region, serving over 32 million
active users today.
The company has adopted a steadfast market strategy to
maintain its top industry position through its localized and
personalized product offerings.
Ahead of its Time
Since its inception, Yalla Group has tirelessly worked to
become the largest MENA-based online social networking
and gaming company, in terms of revenue in 2022 (Frost &
Sullivian). The company aims to offer its users personalized
and localized product offerings, delivering a unique and
engaging experience. Over the last three years, Yalla Group
has proliferated, increasing its workforce from 340 to 830+
employees and expanding its customer base from 16 million
to 32 million monthly active users. The company's flagship
apps, "Yalla" and "Yalla Ludo," have achieved impressive
milestones, with "Yalla Ludo" being ranked as the number
one most downloaded gaming app regionwide in March
2020. Moreover, Yalla Group has launched a multitude of
successful social and gaming apps in different markets,
achieving a positive growth trajectory, as evidenced by their
$75.1 million revenue returns in Q4 2022.
Top 10 Pioneering Business Leaders to Follow in 2023
The mobile phone industry and social media platforms have
grown tremendously in recent years, making them crucial in
our modern hyper-digitized economy. A GSMA Intelligence
Report in 2023 revealed that active social media users
globally had reached 4.7 billion, with 149 million users in
the Middle East alone. However, what makes Yalla Group
unique is its personalized approach to social networking
and gaming apps catering to the MENA target audiences'
local preferences and cultures.
The flagship app, "Yalla," boasts virtual Arabesque majlis
spaces or cafés (chat rooms) where users can interact with
each other and discuss similar interests and activities. Other
apps from Yalla Group also feature personalized and
localized features, such as Arab-stylized GIFs and emoji
stickers, prayer time alerts, Qibla locator, and real-time,
voice-enabled chat rooms integrated into the gaming apps.
The Covid-19 pandemic has accelerated the adoption and
usage of digital technologies, and Yalla Group has
leveraged this trend to its advantage. The pandemic has
driven people to stay at home and connect with others
virtually. Yalla Group's social networking and gaming apps
have provided a superior platform for people to interact and
socialize safely and engagingly.
In addition, Yalla Group's localized and personalized
approach has resonated well with the MENA audience,
making its apps a popular choice for digital entertainment
and social networking. As technology evolves and
innovations emerge, Yalla Group is well-positioned to adapt
and capitalize on these changes to continue its growth
trajectory.
Future Ready
Yalla Group is committed to becoming the largest social
networking and gaming destination in the Middle East &
North Africa. Its dedication to developing personalized and
localized apps that cater to different markets' cultural and
traditional values is commendable. The company's recent
achievements and accolades, including being the region's
most downloaded social chatting and gaming apps,
demonstrate its success in providing unique and engaging
experiences for its users.
As technology evolves and
innovations emerge, Yalla Group is
well-positioned to adapt and
capitalize on these changes to
continue its growth trajectory.
Global
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Insights.
Top 10 Pioneering Business Leaders to Follow in 2023.pdf
Top 10 Pioneering Business Leaders to Follow in 2023.pdf
Traits of
Transfmational
Leaders in
Organizational
Growth
ransformational leaders play a pivotal role in
Tdriving organizational growth and success. With
their visionary outlook, inspirational
communication, and ability to empower and develop their
teams, transformational leaders create an environment that
fosters innovation, collaboration, and continuous
improvement. In this article, we explore the key traits of
transformational leaders and how they impact
organizational growth.
Visionary Thinking:
Organizational leaders possess a compelling vision for the
future of the organization. They articulate a clear and
inspiring vision that aligns with the organization's purpose
and goals. This vision serves as a guiding light, motivating
employees to work towards a shared objective. By
communicating their vision effectively and creating a sense
of purpose, transformational leaders inspire and drive
organizational growth.
Inspirational Communication:
Leaders are skilled communicators who can inspire and
motivate their teams. They use persuasive and inspirational
language to convey their vision and goals, captivating the
hearts and minds of their employees. Through effective
communication, they create enthusiasm and a shared sense
of purpose. Their ability to paint a compelling picture of the
future and convey confidence in the team's abilities fuels
employee engagement and drives organizational growth.
Empowerment and Development:
Leaders empower their employees by delegating authority,
encouraging autonomy, and fostering a sense of ownership.
They provide opportunities for growth and development,
both personally and professionally. By investing in their
team members' growth, they build a talented and skilled
workforce capable of driving innovation and organizational
growth. Empowered employees feel valued and motivated
to contribute their best efforts, leading to increased
productivity and success.
Building Strong Relationships:
These personalities comprehend the importance of building
strong relationships with their teams. They create a
supportive and inclusive work environment where trust and
April 2023 | 16 | www.insightssuccess.com
Driving Enrichments
April 2023 | 17 | www.insightssuccess.com
respect thrive. By actively listening to their employees,
providing support, and valuing their contributions,
transformational leaders cultivate a sense of loyalty and
commitment. Strong relationships foster collaboration,
teamwork, and a positive organizational culture, ultimately
driving growth and success.
Promoting Innovation:
They encourage and support innovation within the
organization. They promote a culture of creativity and risk-
taking, where employees are encouraged to challenge the
status quo and generate new ideas. These leaders provide
the necessary resources, remove barriers, and create a safe
space for experimentation. By fostering innovation,
transformational leaders unlock the potential for
groundbreaking ideas and solutions that drive
organizational growth.
Leading by Example:
Transformational leaders lead by example, setting high
standards of performance and behavior. They demonstrate
integrity, ethical conduct, and a strong work ethic, inspiring
their teams to follow suit. By modeling the behaviors and
values they expect from their employees, transformational
leaders establish a culture of excellence and accountability.
Their actions speak louder than words and create a positive
impact on organizational growth.
Continuous Learning and Adaptability:
Transformational leaders have a thirst for knowledge and a
commitment to continuous learning. They stay abreast of
industry trends, seek new perspectives, and encourage their
teams to embrace learning and development opportunities.
These leaders are adaptable and open to change,
understanding that growth requires staying agile and
responsive to market shifts. Their ability to navigate change
and inspire others to embrace it propels organizational
growth.
Emotional Intelligence:
These leaders possess strong emotional intelligence,
enabling them to understand and connect with their
employees on a deeper level. They empathize with their
team members, recognize their strengths and weaknesses,
and provide support when needed. By understanding and
responding to the emotions of their employees,
transformational leaders foster a positive and collaborative
work environment, driving organizational growth.
Strategic Thinking:
Transformational leaders possess strategic thinking skills,
allowing them to anticipate future trends and make
informed decisions. They analyze market dynamics,
competition, and emerging opportunities to guide the
organization in the right direction. Their strategic thinking
enables them to set priorities, allocate resources effectively,
and identify growth strategies that drive organizational
success.
Collaboration and Partnerships:
Transformational leaders recognize the importance of
collaboration and partnerships in achieving organizational
growth. They actively seek opportunities to collaborate with
external stakeholders, such as customers, suppliers, and
industry experts, to drive innovation and expand market
reach. By fostering strategic alliances and partnerships,
transformational leaders open doors to new opportunities,
resources, and markets, contributing to organizational
growth.
Ethical Leadership:
Leaders prioritize ethical conduct and integrity. They lead
with honesty, transparency, and fairness, earning the trust
and respect of their teams. These leaders make decisions
that align with ethical principles and demonstrate a
commitment to corporate social responsibility. By
promoting ethical leadership, they create a positive
reputation for the organization and build trust with
stakeholders, contributing to long-term growth.
Transformational leaders have a profound impact on
organizational growth. They possess a diverse range of
traits that directly impact organizational growth. Through
strategic thinking, resilience, collaboration, performance
focus, ethical leadership, flexibility, and talent development,
they create an environment conducive to innovation,
collaboration, and continuous improvement.
These traits, combined with their visionary outlook,
inspirational communication, empowerment, and strong
relationship-building skills, empower transformational
leaders to drive organizational growth and achieve
sustainable success.
April 2023 | 18 | www.insightssuccess.com
Top 10 Pioneering Business Leaders to Follow in 2023.pdf
Every innovative leader has a vision for where they
want to go and a strategy for how to get there. They
can apply their strategy ideas to see what works and
what doesn't and then evaluate the results of their efforts
against their vision. People with the above qualities
surround themselves with similar individuals.
They choose people for their team or organization
with the same leadership abilities and don't waste
their time with people who are negative or toxic to
the work environment. This creates an organization where
everyone is a leader, and it's not a top-down organization.
With each person contributing, an organization can reach its
fullest potential.
Shankar
SITAPATI
Exhibiting Exceptional Attributes
Shankar
E
E
I’ve had vast
experience in both
roles. Therefore, I can
understand critical
factors that drive
business success,
empathize with
stakeholders, and be
the voice of reason
during complex
negotiations.
Shankar Sitapa
Vice President of Service Delivery
So Clouds
April 2023 | 20 | www.insightssuccess.com
Shankar Sitapati, Vice President of Service Delivery at
SoftClouds, stands out with these significant traits.
With over 25+ years of experience in the IT industry,
Shankar has been blessed to have a wide variety of
professional backgrounds. His career started with
management consulting in India during a rapidly changing
economy due to privatization by the government.
When he relocated to the US with his family, Shankar
continued to consult with large Fortune 1000 companies.
The focus was on performance improvements by
benchmarking their key metrics against the industry.
This experience taught him that even the best companies
have scope for improving their efficiencies. Eventually, he
moved from consulting to a technology leadership role at
manufacturing companies based in the US. Here, he got the
chance to push my teams to take on complex challenges,
including delivering critical projects that had been
unsuccessful.
Through these diverse experiences, Shankar built his
management philosophy on the following goals: a) building
a good relationship with his team to push them to the next
level and b) ensuring personnel and project performance is
continuously measured and improved.
In an interview with Insights Success, Shankar shares
valuable facts that highlight the significance of SoftClouds
in the dynamic business arena.
Below are the excerpts from the interview:
Tell us about your company and its mission and vision;
how does it thrive towards enabling advancements in
the ever-evolving modern industry?
SoftClouds is a leading CRM, Customer Experience (CX),
IT & Cloud solutions provider headquartered in San Diego,
California. SoftClouds has over 18+ years of experience
providing innovations that rapidly yield measurable results
and practical value. SoftClouds is an Oracle Platinum
Partner and has won numerous awards for CX and
technology leadership for various digital transformation
initiatives across the globe.
The mission of SoftClouds is to successfully guide our
customers through their digital transformation journey by
delivering innovative, creative, and consultative solutions.
SoftClouds has the vision to delight our clients and form
long-term relationships.
This mission and vision are delivered by our innovative
team, which enables our clients to provide the best possible
experience to their customers. To accomplish this, we help
our clients to implement exceptional sales, service, and
support processes and systems that use industry-standard
CX platforms like Oracle and Salesforce.
Enlighten us on how you have impacted the industry
through your expertise in the market.
In the consulting industry, the two critical roles are the
service provider, who offers the solution to the customer,
and the business champion, who envisions, finances, owns
and ensures the project is successful. I’ve had vast
experience in both roles throughout my career. Therefore, I
can understand critical factors that drive business success,
empathize with stakeholders, and be the voice of reason
during complex negotiations.
Describe in detail the values and the work culture that
drives your organization.
Openness, integrity, and focus on customers drive the
SoftClouds organization. Our size and type of business
allow us to work across teams and form close relationships
with each other. We overcome time zone and geographical
differences by treating each other equally and ensuring we
can have a frank and open conversation.
All news, including bad news, is shared openly to improve
the situation and make it a learning experience for the team.
There are sometimes differences in opinion amongst our
team members. During these events, we center our go-
forward decision based on the option that would be best for
our customers, which is crucial for our success.
April 2023 | 21 | www.insightssuccess.com
Top 10 Pioneering Business Leaders to Follow in 2023
Undeniably, technology is playing a significant role in
almost every sector. How are you advancing towards
technological innovations to make your solutions
resourceful?
Our industry is driving the ability for our customers to
service themselves and to receive responses to their queries
quickly. We leverage chatbots and artificial intelligence (AI)
technology to predict better and rapidly provide self-service
to our end customers.
We’re implementing solutions and platforms built by other
software vendors, innovating on top of them with
technologies like Natural Language Processing (NLP),
Machine Learning (ML), AI, and integrations with some
open platforms in the industry.
In some cases, technology has surpassed their solutions –
we treat this as an opportunity and build bespoke solutions
leveraging technology to maximize our client efficiency for
better customer experience, profitability, and ROI.
What, according to you, could be the following
significant change in your sector? How is your company
preparing to be a part of that change?
The significant change in this industry will be driven by the
confluence of AI and the social media infrastructure so that
consumers can leverage each other's experiences. This
combination will improve customer service and support
since consumers won’t have to go through a formal
company-provided customer support portal to receive data
or help. Nowadays, consumers expect instant gratification
with 24x7 access to data and support without waiting on the
phone to speak with someone.
Where do you envision yourself in the long run, and
what are your future goals for SoftClouds?
SoftClouds will remain a thought leader in the customer
experience and service industry. We’ve identified
opportunities with existing CX SAAS platforms and will
launch our products. Fast growth is expected by launching
new products and multiple concurrent projects. We plan to
run autonomous teams at various locations across the globe.
What would you advise budding entrepreneurs aspiring
to venture into the dynamic industry?
The advice would be the core principles of SoftClouds: to
indeed partner with and understand the customer and ensure
that decisions are taken with the customer’s best interest in
mind. I believe our customers are the North Star and should
help drive our decisions. The second advice would be to get
to know your employees personally and understand what
drives their success. It’s easier to go success with personal
involvement.
April 2023 | 22 | www.insightssuccess.com
Top 10 Pioneering Business Leaders to Follow in 2023.pdf
Understanding e
Fundamentals of
Organizational Progre
Novel Insights
rganizational progress is a key objective for
Obusinesses striving to achieve success and stay
ahead in today's dynamic and competitive
landscape. It involves continuous improvement, innovation,
and the ability to adapt to changing market conditions. To
effectively drive organizational progress, it is essential to
understand the fundamental principles that underpin it. In
this article, we delve into the core elements that contribute
to organizational progress and explore how businesses can
leverage them to achieve sustained growth and success.
Clear Vision and Goals:
Organizational progress begins with a clear vision and well-
defined goals. A compelling vision sets the direction for the
organization, inspiring and aligning employees toward a
common purpose. It provides a roadmap for progress and
serves as a guiding light for decision-making. Well-defined
goals, whether short-term or long-term, create focus and
provide milestones to measure progress. By establishing a
clear vision and goals, organizations can ensure that their
efforts are directed towards meaningful outcomes and
sustained progress.
Strategic Planning:
Strategic planning is a crucial component of organizational
progress. It involves analyzing internal and external factors,
identifying opportunities and challenges, and formulating
strategies to achieve organizational goals. Effective
strategic planning encompasses assessing market trends,
competition, customer needs, and technological
advancements. It allows organizations to proactively adapt
to changing circumstances and capitalize on emerging
opportunities. By continuously evaluating and refining their
strategies, organizations can foster progress and maintain a
competitive edge.
Innovation and Adaptability:
Innovation and adaptability are key drivers of
organizational progress. Businesses that embrace a culture
of innovation encourage creative thinking, experimentation,
and the exploration of new ideas. They encourage
employees at all levels to contribute to the innovation
process, fostering a sense of ownership and empowerment.
Additionally, organizations that are adaptable can swiftly
respond to market changes, customer demands, and
technological advancements. By prioritizing innovation and
adaptability, organizations can stay ahead of the curve,
drive progress, and maintain relevance in a rapidly evolving
landscape.
Continuous Learning and Development:
Organizational progress relies on a commitment to
continuous learning and development. Organizations that
prioritize learning foster a culture of curiosity, knowledge-
sharing, and professional growth. They provide employees
with opportunities for training, skill development, and
career advancement. Moreover, they encourage a growth
mindset, where employees embrace challenges and see
setbacks as opportunities for learning. By investing in
the development of their workforce, organizations
cultivate the capabilities needed to drive progress and
adapt to new challenges.
Effective Leadership:
Leadership plays a critical role in
driving organizational progress.
Effective leaders inspire and
motivate employees, providing
guidance and direction.
April 2023 | 24 | www.insightssuccess.com
They establish a supportive and empowering work
environment that encourages innovation, collaboration, and
open communication. Strong leaders set high standards,
lead by example, and promote accountability. They create a
culture of trust and foster employee engagement, ensuring
that everyone is aligned and working towards common
goals. By providing strategic direction and nurturing the
potential of their teams, leaders enable progress and achieve
organizational success.
Performance Management and Measurement:
To drive progress, organizations must have
effective performance management systems in
place. This involves setting clear performance
expectations, providing regular feedback, and
recognizing and rewarding achievements.
Performance measurement allows
organizations to track progress
against goals, identify areas for
improvement, and make
data-driven decisions.
April 2023 | 25 | www.insightssuccess.com
By establishing performance management processes that
align with organizational objectives, organizations can
foster a culture of continuous improvement and drive
progress at both the individual and organizational levels.
Effective Communication:
Effective communication is vital for organizational
progress. It involves clear and transparent communication
channels that facilitate the exchange of ideas, information,
and feedback across all levels of the organization. Open
communication promotes alignment, collaboration, and
engagement among employees, enabling them to work
towards common goals. Leaders who excel in
communication ensure that organizational vision, goals, and
strategies are effectively communicated to all stakeholders,
fostering a shared understanding and commitment to
progress.
Collaboration and Teamwork:
Collaboration and teamwork are essential for driving
organizational progress. When individuals work together
synergistically, they leverage diverse perspectives, skills,
and experiences to solve complex problems and achieve
shared objectives. Collaboration breaks down silos,
encourages cross-functional cooperation, and promotes
knowledge-sharing and innovation. Leaders who foster a
collaborative culture empower teams to work together,
establish effective cross-functional partnerships, and drive
collective progress towards organizational goals.
Organizational Culture:
Organizational culture sets the tone and shapes behaviors
within an organization. A positive and supportive culture
that values integrity, respect, and trust fosters an
environment conducive to progress. A culture that
encourages risk-taking, learning from failures, and
embracing change creates a foundation for innovation and
adaptability. Leaders who actively cultivate a positive
culture influence employee attitudes, behaviors, and
engagement, ultimately driving organizational progress.
Customer Focus:
Organizational progress is closely tied to meeting and
exceeding customer expectations. Businesses that prioritize
customer focus strive to understand their customers' needs,
preferences, and pain points. They leverage customer
insights to develop products, services, and experiences that
deliver value and drive customer satisfaction. By
continuously aligning their offerings with customer
demands and feedback, organizations can drive customer
loyalty, increase market share, and propel progress in their
industries.
Continuous Improvement:
Organizational progress is an ongoing journey that requires
a commitment to continuous improvement. Businesses that
embrace a culture of continuous improvement seek
opportunities to optimize processes, enhance efficiency, and
innovate. They encourage employees to identify areas for
improvement, provide suggestions, and implement changes
that lead to better outcomes. By fostering a mindset of
continuous improvement, organizations create a foundation
for sustained progress and remain agile in a competitive
environment.
Resilience and Adaptation:
In an ever-changing business landscape, organizational
progress requires resilience and the ability to adapt to
challenges and disruptions. Resilient organizations
anticipate and navigate through obstacles, learning from
setbacks and emerging stronger. They embrace change as an
opportunity for growth and innovation, proactively
adjusting strategies and operations to stay ahead. Leaders
who promote resilience and adaptation inspire employees to
embrace change, overcome adversity, and drive progress in
the face of uncertainty.
Organizational progress is a multifaceted process that
requires a holistic approach. By understanding the
fundamentals of organizational progress, including having a
clear vision and goals, strategic planning, fostering
innovation and adaptability, promoting continuous learning
and development, effective leadership, and implementing
robust performance management systems, organizations can
set themselves up for sustained growth and success. By
embracing these core elements, businesses can navigate the
challenges of a dynamic.
April 2023 | 26 | www.insightssuccess.com
Top 10 Pioneering Business Leaders to Follow in 2023.pdf
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Top 10 Pioneering Business Leaders to Follow in 2023.pdf

  • 1. Driving Enrichments Traits of Transforma onal Leaders in Organiza onal Growth Understanding the Fundamentals of Organiza onal Progress Novel Insights VOL-04 | ISSUE-04 | 2023 BUSINESS 2023 Top to Follow in Leaders Pioneering Saifi Ismail Group President Yalla Group Limited Saifi Saifi Ismail Leading with an Instrumental Charge
  • 4. Spotlighting the Spotlighting the Elements of Brilliance Elements of Brilliance
  • 5. Hire character. Trainskill. Abhishek Joshi Leadership is not just about being in charge of a team; it’s about inspiring and motivating others to achieve a common goal. Inspirational leaders possess certain traits and characteristics that set them apart from others. These leaders are able to inspire and motivate people to go above and beyond what is expected of them. In this article, we will explore the traits of the most inspirational leaders. Inspirational leaders possess certain traits and characteristics that set them apart from others. They are visionary, empathetic, authentic, courageous, resilient, innovative, humble, and inspiring. These leaders create a culture of collaboration, innovation, and growth, which helps to motivate and inspire their team members to achieve great things. By understanding these traits, we can all strive to become more inspirational leaders in our own lives and careers. Inspirational leaders have a clear vision of what they want to achieve. They are able to articulate this vision to others in a way that is inspiring and motivating. A leader's vision provides a sense of purpose and direction for the team and helps to align everyone's efforts towards a common goal. The most inspirational leaders are able to communicate their vision in a way that resonates with their team members. Empathy is the ability to understand and relate to the needs and concerns of others. Inspirational leaders are able to show empathy towards their team members, which helps to create a sense of trust and respect. These leaders listen to their team members and take their opinions and ideas into account when making decisions. This creates a sense of belonging and fosters a culture of collaboration. Business leaders are authentic and true to themselves. They are honest, transparent, and genuine, which helps to build trust and credibility with their team members. Authentic leaders do not try to be someone they are not, and they are open about their strengths and weaknesses. This creates an environment where people feel comfortable being themselves and encourages them to be honest and transparent as well. Above all, inspirational leaders are able to inspire others to be their best selves. They lead by example and are able to bring out the best in their team members. These leaders create a positive and supportive environment that fosters growth and development. They encourage their team members to take on challenges and push themselves to new heights. Mapping the journey of these business leaders, Insights Success—brings its latest edition—Top 10 Pioneering Business Leaders to Follow in 2023. Flip through the pages and indulge in the odyssey of excellence these business leaders are mapping in the dynamic business arena. Have a delightful read! L
  • 6. Contents Shankar Sitapati Exhibiting Exceptional Attributes 20 A r t i c l e s Novel Insights Understanding the Fundamentals of Organizational Progress 24 Driving Enrichments Traits of Transformational Leaders in Organizational Growth 16 20
  • 8. sales@insightssuccess.com April, 2023 Editor-in-Chief Senior Sales Managers Business Development Manager Marketing Manager Technical Head Technical Specialist Digital Marketing Manager Research Analyst Database Management Technology Consultant Merry D'Souza Deputy Editor Executive Editor Assistant Editor Visualizer David King Art & Design Director Associate Designer Sihanee M., Rouniyar A. Joe, Anish Rokade Jordan, Andrew Sales Executives Shashi, Ethan Scott Business Development Executives Steve, Joe Jacob Smile Prachi Mokashi Dominique T. SME-SMO Executive Sagar Lahigade Frank Adams Circulation Manager Robert Brown Stella Andrew David Stokes Revati Badkas Copyright © 2023 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success. Reprint rights remain solely with Insights Success. Follow us on : www.facebook.com/insightssuccess/ www.twitter.com/insightssuccess We are also available on : Abhishek Joshi Ankita Pandharpure Jenny Fernandes Anish Miller
  • 9. Brief Company Name Jan is a Senior drug development leader with broad experience in pharmaceutical R&D, spanning across preclinical and clinical development. Featured Person Metrendalytics metrendalytics.com Jan Miotto President Jenny has acquired a place in the list of exceptional women who’re making a difference in the business world. CMIC Inc CMIC.com Jenny Lin COO Jim is a visionary leader within both large as well as small company environments with over 30 years of experience in complex enterprise technology. Janrain Janrain.com Jim Kaskade CEO Roy has 10 years of experience in the pharmaceutical industry and has practised as a physician and a urologist surgeon for 15 years. Triox Nano trioxnano.com Roy Farfara Founder & CTO Saifi's extensive experience in the telecoms and tech industry has made him a valuable asset to Yalla Group, and he has been instrumental in driving the company's success ever since. Yalla Group Ltd. yallatech.ae Saifi Ismail Group President Scott is revolutionizing the clinical trial industry with Virtual Data Capture® (VDC®), a leading-edge suite of products designed to expedite remote and decentralized clinical trials ClinCapture ClinCapture.com Scott Weidley President & CEO With over 25+ years of experience in the IT industry, Shankar has been blessed to have a wide variety of professional backgrounds SoftClouds softclouds.com Shankar Sitapati Vice President of Service Delivery Sharon and Kristy hold extensive knowledge and significant expertise through which they are developing innovative solutions and scaling PBS to new heights. Peachtree BioResearch Solutions PBS.com Sharon Hilton COO & Kristy Nichols CEO Todd is an Operations Executive successful at leading strategic change through building and developing diverse teams to implement operational excellence principles. 3Scan 3Scan.com Todd Hulman CEO & Co-founder Helping fathers to maintain a consistently Positive presence in their children’s lives, Tom Swanciger thrives on providing community-based programs and support groups for fathers, free of charge. Father to Father, Inc. fathertofatherinc.org Tom Swanciger CEO
  • 10. C o v Leading with an Instrumental Charge Yalla Group is the prominent social networking and gaming platform in the Middle East and North Africa. It has gained recognition through its two primary product offerings: the voice-centric group chatting platform "Yalla" and the widely popular casual board gaming app "Yalla Ludo." Cover Story
  • 12. In the bustling city of Dubai, a tech firm was making waves in the internet technology sector. Yalla Group is a fast-growing and leading social networking and gaming platform that had garnered a strong following in the Middle East and North Africa. With a team of over 830 employees, the company boasts an impressive base of 32 million monthly active users across its digital platforms today. Yalla Group had made it a point to cater to the region's culture, traditions, and local preferences with various interactive messaging, socialization, and gaming applications. In 2019, Saifi Ismail joined Yalla Group as Group President, overseeing the company's growth on a regional level. Saifi's extensive experience in the telecoms and tech industry has made him a valuable asset to Yalla Group, and he has been instrumental in driving the company's success ever since. Let us see how his professional journey has shaped up. The Stronghold Since its inception in 2016, Yalla Group has grown steadily and has become a market leader in the region. In March 2020, the company's flagship product, Yalla Ludo, was ranked as the number one most downloaded app in the region. Later that year, Yalla Group achieved a significant milestone by becoming the first UAE-based tech unicorn on the New York Stock Exchange. This world-recognized listing allowed the company to expand its operations, product offerings, and commercial profitability on a wider scale. Despite the company's challenges in the tech industry, Yalla Group continued to grow and innovate, cementing its position as a force to be reckoned with. Saifi Ismail, a well-established entrepreneur and computer engineer of Jordanian-Australian origins, kick-started his career in 2004. He joined Huawei Corporation as a VAS Engineer within the service and software department for two years before moving on to the leading Chinese telecom manufacturer and operator, ZTE Corporation, as an Account Manager for two years. In 2008, Saifi worked as a Product Marketing Manager for Etisalat, a leading global telecoms firm. There, he spearheaded the company's commercial operations for two years. In 2010, Saifi moved to Australia to start his new role as VP of Sales & Business Development at NetComm, which is acquired by Casa Systems today, where he had overseen the Middle East and South-East Asia market operations for four years. In 2013, Saifi returned to the UAE and re-joined Etisalat as Director of Modern Trade. He had supported the organization in strategizing and executing high-level trade operations for over six years. The Inspiration Before establishing their pioneering tech unicorn firm in the UAE, the founders had examined the local and regional market and discovered a lucrative opportunity. They realized that the younger target audience constituted most internet users, making it a perfect fit to develop their envisioned social networking and gaming platform. However, what truly inspired them to conceptualize Yalla Group was the need for a localized platform catering to the Arab target audience's culture and lifestyle. This was a gap that key global players still needed to fill. Furthermore, the founders analyzed the global market and identified the immense potential in the digital gaming industry. Consumer spending on electronic games had reached a record-breaking $184.4 billion in sales in 2022, with the Middle Eastern market holding the second-largest The company has adopted a steadfast market strategy to maintain its top industry position through its localized and personalized product offerings.
  • 13. returns value of $511 million. This contributed to the global growth pie by 16 percent, according to the Newzoo Global Games Market Report 2022. In addition, the consumption of online games was dominated by mobile phone users, who accounted for 50 percent of the digital gaming industry revenue worldwide, amounting to $184 billion. All these market insights further incentivized Yalla Group to expand operations and become the leading social networking and digital gaming provider across the Middle East & North Africa, capitalizing on the growing digital trends and consumer preferences. Best-In-Class Yalla Group is the prominent social networking and gaming platform in the Middle East & North Africa. It has gained recognition through its two primary product offerings: the voice-centric group chatting platform "Yalla" and the widely popular casual board gaming app "Yalla Ludo." The company has expanded its digital entertainment portfolio by creating various localized board gaming applications, such as "Yalla Baloot" for Saudi Arabia, "Yalla Parchis" for Latin America, and "101 Okey Yalla" for Turkey. To cater to the Arab audience, Yalla Group also introduced an instant messaging app called "Yalla Chat" in January 2022. Recently, the company launched the region's first avatar- based 3D voice chatting platform, "Waha," in March 2022, focusing uniquely on the Middle Eastern region's cultural background, lifestyle, and values. Facing Hurdles Yalla Group entered the UAE market in 2016, intending to tap into the high internet penetration rate and the digital savviness that was on the rise in the region. However, the need for localization in social networking and digital gaming was a major obstacle that the company had to overcome. To achieve this, the company had to conduct extensive research to extract valuable insights into the local cultures and values, which were then expanded on a regional scale. Despite the increased saturation and competition within the digital entertainment and gaming spaces with new market entries, Yalla Group remains the leading social networking and gaming platform in the region, serving over 32 million active users today. The company has adopted a steadfast market strategy to maintain its top industry position through its localized and personalized product offerings. Ahead of its Time Since its inception, Yalla Group has tirelessly worked to become the largest MENA-based online social networking and gaming company, in terms of revenue in 2022 (Frost & Sullivian). The company aims to offer its users personalized and localized product offerings, delivering a unique and engaging experience. Over the last three years, Yalla Group has proliferated, increasing its workforce from 340 to 830+ employees and expanding its customer base from 16 million to 32 million monthly active users. The company's flagship apps, "Yalla" and "Yalla Ludo," have achieved impressive milestones, with "Yalla Ludo" being ranked as the number one most downloaded gaming app regionwide in March 2020. Moreover, Yalla Group has launched a multitude of successful social and gaming apps in different markets, achieving a positive growth trajectory, as evidenced by their $75.1 million revenue returns in Q4 2022. Top 10 Pioneering Business Leaders to Follow in 2023
  • 14. The mobile phone industry and social media platforms have grown tremendously in recent years, making them crucial in our modern hyper-digitized economy. A GSMA Intelligence Report in 2023 revealed that active social media users globally had reached 4.7 billion, with 149 million users in the Middle East alone. However, what makes Yalla Group unique is its personalized approach to social networking and gaming apps catering to the MENA target audiences' local preferences and cultures. The flagship app, "Yalla," boasts virtual Arabesque majlis spaces or cafés (chat rooms) where users can interact with each other and discuss similar interests and activities. Other apps from Yalla Group also feature personalized and localized features, such as Arab-stylized GIFs and emoji stickers, prayer time alerts, Qibla locator, and real-time, voice-enabled chat rooms integrated into the gaming apps. The Covid-19 pandemic has accelerated the adoption and usage of digital technologies, and Yalla Group has leveraged this trend to its advantage. The pandemic has driven people to stay at home and connect with others virtually. Yalla Group's social networking and gaming apps have provided a superior platform for people to interact and socialize safely and engagingly. In addition, Yalla Group's localized and personalized approach has resonated well with the MENA audience, making its apps a popular choice for digital entertainment and social networking. As technology evolves and innovations emerge, Yalla Group is well-positioned to adapt and capitalize on these changes to continue its growth trajectory. Future Ready Yalla Group is committed to becoming the largest social networking and gaming destination in the Middle East & North Africa. Its dedication to developing personalized and localized apps that cater to different markets' cultural and traditional values is commendable. The company's recent achievements and accolades, including being the region's most downloaded social chatting and gaming apps, demonstrate its success in providing unique and engaging experiences for its users. As technology evolves and innovations emerge, Yalla Group is well-positioned to adapt and capitalize on these changes to continue its growth trajectory.
  • 18. Traits of Transfmational Leaders in Organizational Growth ransformational leaders play a pivotal role in Tdriving organizational growth and success. With their visionary outlook, inspirational communication, and ability to empower and develop their teams, transformational leaders create an environment that fosters innovation, collaboration, and continuous improvement. In this article, we explore the key traits of transformational leaders and how they impact organizational growth. Visionary Thinking: Organizational leaders possess a compelling vision for the future of the organization. They articulate a clear and inspiring vision that aligns with the organization's purpose and goals. This vision serves as a guiding light, motivating employees to work towards a shared objective. By communicating their vision effectively and creating a sense of purpose, transformational leaders inspire and drive organizational growth. Inspirational Communication: Leaders are skilled communicators who can inspire and motivate their teams. They use persuasive and inspirational language to convey their vision and goals, captivating the hearts and minds of their employees. Through effective communication, they create enthusiasm and a shared sense of purpose. Their ability to paint a compelling picture of the future and convey confidence in the team's abilities fuels employee engagement and drives organizational growth. Empowerment and Development: Leaders empower their employees by delegating authority, encouraging autonomy, and fostering a sense of ownership. They provide opportunities for growth and development, both personally and professionally. By investing in their team members' growth, they build a talented and skilled workforce capable of driving innovation and organizational growth. Empowered employees feel valued and motivated to contribute their best efforts, leading to increased productivity and success. Building Strong Relationships: These personalities comprehend the importance of building strong relationships with their teams. They create a supportive and inclusive work environment where trust and April 2023 | 16 | www.insightssuccess.com
  • 19. Driving Enrichments April 2023 | 17 | www.insightssuccess.com
  • 20. respect thrive. By actively listening to their employees, providing support, and valuing their contributions, transformational leaders cultivate a sense of loyalty and commitment. Strong relationships foster collaboration, teamwork, and a positive organizational culture, ultimately driving growth and success. Promoting Innovation: They encourage and support innovation within the organization. They promote a culture of creativity and risk- taking, where employees are encouraged to challenge the status quo and generate new ideas. These leaders provide the necessary resources, remove barriers, and create a safe space for experimentation. By fostering innovation, transformational leaders unlock the potential for groundbreaking ideas and solutions that drive organizational growth. Leading by Example: Transformational leaders lead by example, setting high standards of performance and behavior. They demonstrate integrity, ethical conduct, and a strong work ethic, inspiring their teams to follow suit. By modeling the behaviors and values they expect from their employees, transformational leaders establish a culture of excellence and accountability. Their actions speak louder than words and create a positive impact on organizational growth. Continuous Learning and Adaptability: Transformational leaders have a thirst for knowledge and a commitment to continuous learning. They stay abreast of industry trends, seek new perspectives, and encourage their teams to embrace learning and development opportunities. These leaders are adaptable and open to change, understanding that growth requires staying agile and responsive to market shifts. Their ability to navigate change and inspire others to embrace it propels organizational growth. Emotional Intelligence: These leaders possess strong emotional intelligence, enabling them to understand and connect with their employees on a deeper level. They empathize with their team members, recognize their strengths and weaknesses, and provide support when needed. By understanding and responding to the emotions of their employees, transformational leaders foster a positive and collaborative work environment, driving organizational growth. Strategic Thinking: Transformational leaders possess strategic thinking skills, allowing them to anticipate future trends and make informed decisions. They analyze market dynamics, competition, and emerging opportunities to guide the organization in the right direction. Their strategic thinking enables them to set priorities, allocate resources effectively, and identify growth strategies that drive organizational success. Collaboration and Partnerships: Transformational leaders recognize the importance of collaboration and partnerships in achieving organizational growth. They actively seek opportunities to collaborate with external stakeholders, such as customers, suppliers, and industry experts, to drive innovation and expand market reach. By fostering strategic alliances and partnerships, transformational leaders open doors to new opportunities, resources, and markets, contributing to organizational growth. Ethical Leadership: Leaders prioritize ethical conduct and integrity. They lead with honesty, transparency, and fairness, earning the trust and respect of their teams. These leaders make decisions that align with ethical principles and demonstrate a commitment to corporate social responsibility. By promoting ethical leadership, they create a positive reputation for the organization and build trust with stakeholders, contributing to long-term growth. Transformational leaders have a profound impact on organizational growth. They possess a diverse range of traits that directly impact organizational growth. Through strategic thinking, resilience, collaboration, performance focus, ethical leadership, flexibility, and talent development, they create an environment conducive to innovation, collaboration, and continuous improvement. These traits, combined with their visionary outlook, inspirational communication, empowerment, and strong relationship-building skills, empower transformational leaders to drive organizational growth and achieve sustainable success. April 2023 | 18 | www.insightssuccess.com
  • 22. Every innovative leader has a vision for where they want to go and a strategy for how to get there. They can apply their strategy ideas to see what works and what doesn't and then evaluate the results of their efforts against their vision. People with the above qualities surround themselves with similar individuals. They choose people for their team or organization with the same leadership abilities and don't waste their time with people who are negative or toxic to the work environment. This creates an organization where everyone is a leader, and it's not a top-down organization. With each person contributing, an organization can reach its fullest potential. Shankar SITAPATI Exhibiting Exceptional Attributes Shankar E E I’ve had vast experience in both roles. Therefore, I can understand critical factors that drive business success, empathize with stakeholders, and be the voice of reason during complex negotiations. Shankar Sitapa Vice President of Service Delivery So Clouds April 2023 | 20 | www.insightssuccess.com
  • 23. Shankar Sitapati, Vice President of Service Delivery at SoftClouds, stands out with these significant traits. With over 25+ years of experience in the IT industry, Shankar has been blessed to have a wide variety of professional backgrounds. His career started with management consulting in India during a rapidly changing economy due to privatization by the government. When he relocated to the US with his family, Shankar continued to consult with large Fortune 1000 companies. The focus was on performance improvements by benchmarking their key metrics against the industry. This experience taught him that even the best companies have scope for improving their efficiencies. Eventually, he moved from consulting to a technology leadership role at manufacturing companies based in the US. Here, he got the chance to push my teams to take on complex challenges, including delivering critical projects that had been unsuccessful. Through these diverse experiences, Shankar built his management philosophy on the following goals: a) building a good relationship with his team to push them to the next level and b) ensuring personnel and project performance is continuously measured and improved. In an interview with Insights Success, Shankar shares valuable facts that highlight the significance of SoftClouds in the dynamic business arena. Below are the excerpts from the interview: Tell us about your company and its mission and vision; how does it thrive towards enabling advancements in the ever-evolving modern industry? SoftClouds is a leading CRM, Customer Experience (CX), IT & Cloud solutions provider headquartered in San Diego, California. SoftClouds has over 18+ years of experience providing innovations that rapidly yield measurable results and practical value. SoftClouds is an Oracle Platinum Partner and has won numerous awards for CX and technology leadership for various digital transformation initiatives across the globe. The mission of SoftClouds is to successfully guide our customers through their digital transformation journey by delivering innovative, creative, and consultative solutions. SoftClouds has the vision to delight our clients and form long-term relationships. This mission and vision are delivered by our innovative team, which enables our clients to provide the best possible experience to their customers. To accomplish this, we help our clients to implement exceptional sales, service, and support processes and systems that use industry-standard CX platforms like Oracle and Salesforce. Enlighten us on how you have impacted the industry through your expertise in the market. In the consulting industry, the two critical roles are the service provider, who offers the solution to the customer, and the business champion, who envisions, finances, owns and ensures the project is successful. I’ve had vast experience in both roles throughout my career. Therefore, I can understand critical factors that drive business success, empathize with stakeholders, and be the voice of reason during complex negotiations. Describe in detail the values and the work culture that drives your organization. Openness, integrity, and focus on customers drive the SoftClouds organization. Our size and type of business allow us to work across teams and form close relationships with each other. We overcome time zone and geographical differences by treating each other equally and ensuring we can have a frank and open conversation. All news, including bad news, is shared openly to improve the situation and make it a learning experience for the team. There are sometimes differences in opinion amongst our team members. During these events, we center our go- forward decision based on the option that would be best for our customers, which is crucial for our success. April 2023 | 21 | www.insightssuccess.com Top 10 Pioneering Business Leaders to Follow in 2023
  • 24. Undeniably, technology is playing a significant role in almost every sector. How are you advancing towards technological innovations to make your solutions resourceful? Our industry is driving the ability for our customers to service themselves and to receive responses to their queries quickly. We leverage chatbots and artificial intelligence (AI) technology to predict better and rapidly provide self-service to our end customers. We’re implementing solutions and platforms built by other software vendors, innovating on top of them with technologies like Natural Language Processing (NLP), Machine Learning (ML), AI, and integrations with some open platforms in the industry. In some cases, technology has surpassed their solutions – we treat this as an opportunity and build bespoke solutions leveraging technology to maximize our client efficiency for better customer experience, profitability, and ROI. What, according to you, could be the following significant change in your sector? How is your company preparing to be a part of that change? The significant change in this industry will be driven by the confluence of AI and the social media infrastructure so that consumers can leverage each other's experiences. This combination will improve customer service and support since consumers won’t have to go through a formal company-provided customer support portal to receive data or help. Nowadays, consumers expect instant gratification with 24x7 access to data and support without waiting on the phone to speak with someone. Where do you envision yourself in the long run, and what are your future goals for SoftClouds? SoftClouds will remain a thought leader in the customer experience and service industry. We’ve identified opportunities with existing CX SAAS platforms and will launch our products. Fast growth is expected by launching new products and multiple concurrent projects. We plan to run autonomous teams at various locations across the globe. What would you advise budding entrepreneurs aspiring to venture into the dynamic industry? The advice would be the core principles of SoftClouds: to indeed partner with and understand the customer and ensure that decisions are taken with the customer’s best interest in mind. I believe our customers are the North Star and should help drive our decisions. The second advice would be to get to know your employees personally and understand what drives their success. It’s easier to go success with personal involvement. April 2023 | 22 | www.insightssuccess.com
  • 26. Understanding e Fundamentals of Organizational Progre Novel Insights rganizational progress is a key objective for Obusinesses striving to achieve success and stay ahead in today's dynamic and competitive landscape. It involves continuous improvement, innovation, and the ability to adapt to changing market conditions. To effectively drive organizational progress, it is essential to understand the fundamental principles that underpin it. In this article, we delve into the core elements that contribute to organizational progress and explore how businesses can leverage them to achieve sustained growth and success. Clear Vision and Goals: Organizational progress begins with a clear vision and well- defined goals. A compelling vision sets the direction for the organization, inspiring and aligning employees toward a common purpose. It provides a roadmap for progress and serves as a guiding light for decision-making. Well-defined goals, whether short-term or long-term, create focus and provide milestones to measure progress. By establishing a clear vision and goals, organizations can ensure that their efforts are directed towards meaningful outcomes and sustained progress. Strategic Planning: Strategic planning is a crucial component of organizational progress. It involves analyzing internal and external factors, identifying opportunities and challenges, and formulating strategies to achieve organizational goals. Effective strategic planning encompasses assessing market trends, competition, customer needs, and technological advancements. It allows organizations to proactively adapt to changing circumstances and capitalize on emerging opportunities. By continuously evaluating and refining their strategies, organizations can foster progress and maintain a competitive edge. Innovation and Adaptability: Innovation and adaptability are key drivers of organizational progress. Businesses that embrace a culture of innovation encourage creative thinking, experimentation, and the exploration of new ideas. They encourage employees at all levels to contribute to the innovation process, fostering a sense of ownership and empowerment. Additionally, organizations that are adaptable can swiftly respond to market changes, customer demands, and technological advancements. By prioritizing innovation and adaptability, organizations can stay ahead of the curve, drive progress, and maintain relevance in a rapidly evolving landscape. Continuous Learning and Development: Organizational progress relies on a commitment to continuous learning and development. Organizations that prioritize learning foster a culture of curiosity, knowledge- sharing, and professional growth. They provide employees with opportunities for training, skill development, and career advancement. Moreover, they encourage a growth mindset, where employees embrace challenges and see setbacks as opportunities for learning. By investing in the development of their workforce, organizations cultivate the capabilities needed to drive progress and adapt to new challenges. Effective Leadership: Leadership plays a critical role in driving organizational progress. Effective leaders inspire and motivate employees, providing guidance and direction. April 2023 | 24 | www.insightssuccess.com
  • 27. They establish a supportive and empowering work environment that encourages innovation, collaboration, and open communication. Strong leaders set high standards, lead by example, and promote accountability. They create a culture of trust and foster employee engagement, ensuring that everyone is aligned and working towards common goals. By providing strategic direction and nurturing the potential of their teams, leaders enable progress and achieve organizational success. Performance Management and Measurement: To drive progress, organizations must have effective performance management systems in place. This involves setting clear performance expectations, providing regular feedback, and recognizing and rewarding achievements. Performance measurement allows organizations to track progress against goals, identify areas for improvement, and make data-driven decisions. April 2023 | 25 | www.insightssuccess.com
  • 28. By establishing performance management processes that align with organizational objectives, organizations can foster a culture of continuous improvement and drive progress at both the individual and organizational levels. Effective Communication: Effective communication is vital for organizational progress. It involves clear and transparent communication channels that facilitate the exchange of ideas, information, and feedback across all levels of the organization. Open communication promotes alignment, collaboration, and engagement among employees, enabling them to work towards common goals. Leaders who excel in communication ensure that organizational vision, goals, and strategies are effectively communicated to all stakeholders, fostering a shared understanding and commitment to progress. Collaboration and Teamwork: Collaboration and teamwork are essential for driving organizational progress. When individuals work together synergistically, they leverage diverse perspectives, skills, and experiences to solve complex problems and achieve shared objectives. Collaboration breaks down silos, encourages cross-functional cooperation, and promotes knowledge-sharing and innovation. Leaders who foster a collaborative culture empower teams to work together, establish effective cross-functional partnerships, and drive collective progress towards organizational goals. Organizational Culture: Organizational culture sets the tone and shapes behaviors within an organization. A positive and supportive culture that values integrity, respect, and trust fosters an environment conducive to progress. A culture that encourages risk-taking, learning from failures, and embracing change creates a foundation for innovation and adaptability. Leaders who actively cultivate a positive culture influence employee attitudes, behaviors, and engagement, ultimately driving organizational progress. Customer Focus: Organizational progress is closely tied to meeting and exceeding customer expectations. Businesses that prioritize customer focus strive to understand their customers' needs, preferences, and pain points. They leverage customer insights to develop products, services, and experiences that deliver value and drive customer satisfaction. By continuously aligning their offerings with customer demands and feedback, organizations can drive customer loyalty, increase market share, and propel progress in their industries. Continuous Improvement: Organizational progress is an ongoing journey that requires a commitment to continuous improvement. Businesses that embrace a culture of continuous improvement seek opportunities to optimize processes, enhance efficiency, and innovate. They encourage employees to identify areas for improvement, provide suggestions, and implement changes that lead to better outcomes. By fostering a mindset of continuous improvement, organizations create a foundation for sustained progress and remain agile in a competitive environment. Resilience and Adaptation: In an ever-changing business landscape, organizational progress requires resilience and the ability to adapt to challenges and disruptions. Resilient organizations anticipate and navigate through obstacles, learning from setbacks and emerging stronger. They embrace change as an opportunity for growth and innovation, proactively adjusting strategies and operations to stay ahead. Leaders who promote resilience and adaptation inspire employees to embrace change, overcome adversity, and drive progress in the face of uncertainty. Organizational progress is a multifaceted process that requires a holistic approach. By understanding the fundamentals of organizational progress, including having a clear vision and goals, strategic planning, fostering innovation and adaptability, promoting continuous learning and development, effective leadership, and implementing robust performance management systems, organizations can set themselves up for sustained growth and success. By embracing these core elements, businesses can navigate the challenges of a dynamic. April 2023 | 26 | www.insightssuccess.com