Tools you can use to repair your online reputation

Grow Your Business Online Today
Because Your SuccessIsMandatoryToday.com
Tools You Can Use
To Repair Your
Online Reputation
And At The Same
Time Improve Your
Brand Online

Managing Your Reputation Online
Online reputation management
comes into play when you
encounter problems while
posting updates, on any kind
of social media.
This can happen to anyone and you need to counter such
misfortunes and embarrassments online by taking action.
A faulty update, a misinterpreted tweet, a guileless remark, a
frank response on a forum or a misplaced e-mail or video can
create a flutter in the World Wide Web and mar your hard-
earned good reputation.

Hiding, Head in the Sand?
Not Knowing is Not An Option
The Internet will continue to talk about you
regardless of what you do or don't do,
so do something.
Anything is better than nothing.

You First
Need To
Know
What's
Being
Said
About
Your
Business
So what are they saying???

You Start By
Researching
Your Business
Name
Check Bing, and Yahoo too but know that 70% to
80% of searches are done via Google , so start
there, even if you don't use Google.
What does Google Say?

Here are a few
tools and process
to walk through
to repair your
online reputation
and at the same
time improve
your brand.

Accept
Apologize
Atone
Advance
Action
Anticipate
Process

Negating an incident that has happened will do no good. So, it is
imperative to acknowledge what happened.
When you accept and own up to a mistake, your approach will
impress the customers and this will increase your credibility
among your loyal following.
Instead of becoming damaging, the situation might turn in to your
favor, with your unconditional acceptance of your fault.
Accept

Whatever might be the reason for the crisis, for online reputation
management, an unconditional apology is a must.
Once you accept and acknowledge your mistake or error, you ought
to apologize for the inconvenience caused to your loyal network
of fans/followers.
A simple explanation on what really happened will help them
understand and empathize with you. A composed apology citing
the reason behind the mishap will go a long way than denial and
justification.
Apologize

In online reputation management, it is important to take measures to
find solution for the problems cited by the clients. After apologizing,
it is necessary to make amends, so, if a customer has lost money
owing to some kind of wrong information or downtime, you should
provide discounts and refunds, whichever is appropriate..
If you do not find solution for the inconvenience, you must listen to
what the client has to say. Doing so will reinforce to the customers/
clients about the fact that their view point is regarded and valued by
your company, which will sustain the goodwill they have for you.
Atone

Having sorted out the problems that presently occurred; you should
take every measure to prevent the occurrence of this sort again.
Downtime should me mitigated, e-mails should be organized, tweets
and updates should be checked, and any information should be
verified before posting.
Advance

Having sorted out the problems that presently occurred; you should
take every measure to prevent the occurrence of this sort again.
Downtime should me mitigated, e-mails should be organized, tweets
and updates should be checked, and any information should be
verified before posting.
Action
Source

Though you cannot anticipate the kind of crisis your reputation may
face online, you must go into the damage control mode, the
moment you understand something went wrong.
Further, you should ensure that specific online reputation
management strategies will be adhered to, for managing and
preventing problems and issues, anytime.
Anticipate
Source

Online Reputation Management is the process of maintaining and
enhancing your brand's reputation on the Internet. Or in the event of
bad publicity it's all about quickly and effectively restoring your
brand's reputation by populating the search engines with web
pages which more accurately reflect your brand.
Now that you know what's wrong. It's time to clean up and repair the
situation.
Tools to Use
Source

Online Reputation Management Clean Up Process
Establishing new web properties
Establishing social media properties
Leveraging popular websites, and
Implementing a link building strategy
Next a few recommended sites to use.
Tools to Use

Sources
Brandyourself.com

You can start with free accounts
Most are very easy to use.
Most have the answers to your questions when you need
them.
They walk you through the process step-by-step, using
clear explanations throughout.
It’s a great opportunity to improve your brand.
You’ll learn much how Search Engines work, and most give
you a free profile page.
Change Your Mind - Change Your Life
http://SuccessIsMandatoryToday.com/reputationmanagement
Sources

Tools you can use to repair your online reputation

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Tools you can use to repair your online reputation