Tammy Kennedy's leadership portfolio highlights her skills in attitude, integrity, and priorities. It also outlines her experience in project and team management, business storytelling, brand development, negotiation, sports management, and an interview with the Director of Sports Information at Fort Valley State University on the future of sports at the university. The document includes press releases, presentations, and interviews on various topics within the fields of leadership, marketing, sports, and legal issues.
How to present information and data to make it more clearCarla Uriona
Presenting information for maximum clarity and impact is harder than it seems, especially if you're a subject matter expert attempting to communicate to laypeople. We developed this short presentation to help the communications and research teams at a national nonprofit improve the readability and impact of their materials to the public. By no means exhaustive, this short tutorial does show you how, by understanding how audiences consume and retain information, improving content structure and organization; and by employing a few simple design best practices, it’s possible for you to make significant improvements in making information and data easier to understand.
This document appears to be an agenda for an awards luncheon and Hall of Fame presentation recognizing excellence in South Carolina newspaper journalism. It includes information about the event such as recognizing past members who have passed away, nominees and winners for various awards like page design and cartoons. It provides details on sessions at the event including a portfolio of tabloid page designs and presentations of awards.
Morgan Rees Strategic Alliances & Special Events 2012 covering NASCAR, LPGA, Saks Fifth Ave. Turner Broadcasting, Time Warner, PolyGram, Netgear’s The Networked Home, Motown Live, Think Big (Cover Story), Comdex and The World As It Stage
Morgan Rees Published Works
Includes:
Book: Marketing Action Plans
Podcasts: http://www.morganrees.com/podcasts.2
Published author involving numerous marketing articles in trade magazines:
Harvard Law School: The Record - “Network Access is a Question of Privilege”
Security Management Today magazine (Nov Part 1) - “A Word to the Web wise…”
Security Management Today magazine (Dec Part 2) - “Borderless Security Takes shape”
Computer Reseller News - “Viewpoint-Access”
Sales and Marketing Strategies & News - “Philips
Electronics Uses the World as its Stage”
Exhibitor Management Magazine - “Think Big” (Cover story) Consolidation Solution
Morgan Rees, Author, book,magazines,podcasts, branding,marketing,morgan rees,product launches and strategies
Morgan Rees is an experienced marketing and business strategy professional who has worked with several major consumer electronics and technology brands. He has over 15 years of experience developing global marketing programs, brand strategies, and managing marketing budgets. More recently, he has authored a book on marketing action plans to help other professionals develop effective marketing strategies and campaigns.
Morgan Rees Strategic Alliances & Special Events 2012 covering NASCAR, LPGA, Saks Fifth Ave. Turner Broadcasting, Time Warner, PolyGram, Netgear’s The Networked Home, Motown Live, Think Big (Cover Story), Comdex and The World As It Stage
How to present information and data to make it more clearCarla Uriona
Presenting information for maximum clarity and impact is harder than it seems, especially if you're a subject matter expert attempting to communicate to laypeople. We developed this short presentation to help the communications and research teams at a national nonprofit improve the readability and impact of their materials to the public. By no means exhaustive, this short tutorial does show you how, by understanding how audiences consume and retain information, improving content structure and organization; and by employing a few simple design best practices, it’s possible for you to make significant improvements in making information and data easier to understand.
This document appears to be an agenda for an awards luncheon and Hall of Fame presentation recognizing excellence in South Carolina newspaper journalism. It includes information about the event such as recognizing past members who have passed away, nominees and winners for various awards like page design and cartoons. It provides details on sessions at the event including a portfolio of tabloid page designs and presentations of awards.
Morgan Rees Strategic Alliances & Special Events 2012 covering NASCAR, LPGA, Saks Fifth Ave. Turner Broadcasting, Time Warner, PolyGram, Netgear’s The Networked Home, Motown Live, Think Big (Cover Story), Comdex and The World As It Stage
Morgan Rees Published Works
Includes:
Book: Marketing Action Plans
Podcasts: http://www.morganrees.com/podcasts.2
Published author involving numerous marketing articles in trade magazines:
Harvard Law School: The Record - “Network Access is a Question of Privilege”
Security Management Today magazine (Nov Part 1) - “A Word to the Web wise…”
Security Management Today magazine (Dec Part 2) - “Borderless Security Takes shape”
Computer Reseller News - “Viewpoint-Access”
Sales and Marketing Strategies & News - “Philips
Electronics Uses the World as its Stage”
Exhibitor Management Magazine - “Think Big” (Cover story) Consolidation Solution
Morgan Rees, Author, book,magazines,podcasts, branding,marketing,morgan rees,product launches and strategies
Morgan Rees is an experienced marketing and business strategy professional who has worked with several major consumer electronics and technology brands. He has over 15 years of experience developing global marketing programs, brand strategies, and managing marketing budgets. More recently, he has authored a book on marketing action plans to help other professionals develop effective marketing strategies and campaigns.
Morgan Rees Strategic Alliances & Special Events 2012 covering NASCAR, LPGA, Saks Fifth Ave. Turner Broadcasting, Time Warner, PolyGram, Netgear’s The Networked Home, Motown Live, Think Big (Cover Story), Comdex and The World As It Stage
Rakuraku is a group messaging solution that allows teachers, parents, and students to communicate effectively. It allows teachers to send one message to all parents in a group. Parents benefit from staying updated on their child's school activities. The solution is affordable for both teachers and parents and facilitates easy group communication via mobile phones and the web. Teachers can create groups, send messages, and manage group members through a user-friendly interface on Rakuraku.
The document discusses the power of tax-deferred compounding growth over long periods of time for retirement savings in accounts like IRAs. It shows examples of how even small annual contributions can grow substantially with compound interest over 30 years and result in much higher balances in tax-deferred accounts compared to taxable accounts. The document also outlines different types of tax-deferred accounts and investments that can be used for long-term retirement savings and planning.
ill of Rights and Rights to Bills
Freedom of speech, due process, trial by jury, powers of states and people are among the many important Bill of Rights.
But what about your Rights to U.S. Bills? Washington ($1), Jefferson($2), Lincoln($5), Hamilton ($10), Grant ($50), Franklin ($100), MiKinley ($500), Cleveland ($1,000), and Madison ($5,000). All these Presidents are waiting for you. Through a coordinated effort with your CPA and investment adviser, these can be yours with little action needed by you.
More about this opportunity can be found in the presentation to the San Francisco Chamber of Commerce on October 20, 2010.
This document discusses strategies for purchasing property and casualty insurance. It recommends putting the most important coverages in place first, choosing the highest deductible that is affordable, and being thorough by ensuring all necessary coverage and potential discounts are considered. Documentation of policy details and conversations with advisors is also advised.
Harrison Lazarus Advisors Investing Approachhlazarus
We build and coordinate wealth management solutions to help clients learn from the past, live in the present, and plan for the future. Key points include that short term results don't equal long term performance; understanding asset allocation and balancing risk versus return through verifying a comfortable asset mix; and making the most of time through remaining invested and seeking experienced advice.
Pre Opening Koa Kea Hotel Resort Presentation For Social Networking SitesLaura Hauser
The Ko`a Kea Hotel & Resort on Kauai's Po'ipu Beach will be reopening after an extensive renovation. The 121-room beachfront property will have a new design by Anita Brooks and features a new restaurant called Red Salt focusing on local cuisine, and a luxury spa with five treatment rooms and couples massage. The hotel pays homage to the coral goddess and coral reefs that the island depends on.
How To Write Common App Essay 2013. Online assignment writing service.Natasha Hopper
The document provides instructions for writing a Common Application essay in 5 steps:
1. Create an account and provide registration information.
2. Complete a 10-minute order form providing instructions, sources, deadline, and attach sample work.
3. Review bids from writers and choose one based on qualifications, history, and feedback and provide a deposit.
4. Review the completed paper and authorize final payment if pleased, or request free revisions.
5. Choose this service confidently knowing needs will be fully met, with refund offered for plagiarized work.
This document provides information about Dean's Funding opportunities available to student organizations at Fulton Schools of Engineering at ASU. It outlines the eligibility requirements, application process, and guidelines for funding proposals and final reports. Student organizations can request up to $2,000 per semester to support events and activities that meet the IRA standard of promoting interaction with faculty/staff, recognition for Fulton, and enhancing engineering education. The workshop instructs attendees on developing competitive proposals that clearly explain planned projects and evaluate their impact. Requirements for maintaining eligibility, such as spending funds and volunteering, are also reviewed.
This document provides information and guidelines for student organizations applying for Dean's Funding from the Fulton School of Engineering at Arizona State University. It outlines eligibility requirements, such as having a majority of Fulton students and a faculty advisor. It also describes the application process, including a fall deadline of August 30th. Successful proposals will include a budget, project descriptions that meet standards of promoting academics and recognition, and plans for evaluation. Funding amounts are competitive with a maximum of $2,000 per organization. Recipients must complete requirements like attending training and meetings. The overall goal is to support events and activities that enhance the Fulton community.
This document provides information about Dean's Funding workshops for Fulton student organizations at ASU. It outlines the eligibility requirements, application process, and guidelines for funding proposals and final reports. Student organizations can request up to $2,000 per semester for projects that enhance engineering education, bring recognition to Fulton Schools of Engineering, and encourage interaction between students and faculty/industry professionals. The workshop instructs attendees on developing competitive proposals that clearly explain their planned projects and evaluate their impact.
The document introduces the Titans Academic & Athletic Program (TAAP), a 501(c)3 nonprofit organization dedicated to providing holistic youth development programs for at-risk youth. TAAP's vision is to empower youth through educational and personal development programs to become self-sufficient and engaged community members. The programs offered include academics, athletics, career preparation, financial literacy, and digital media training. TAAP serves over 15 school districts in Central Texas.
How To Write Term Paper Term Paper Writing ServicJennifer Holmes
The document provides instructions for writing term papers through an online writing service. It outlines a 5-step process: 1) Create an account with necessary information. 2) Complete an order form with instructions, sources, and deadline. 3) Review bids from writers and select one based on qualifications. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions until fully satisfied, with a refund option for plagiarized content. The service aims to provide original, high-quality work to meet customer needs.
Drake Taylor Porter's document provides information about his educational and professional background. It includes:
- A table of contents listing his experience at the University of Oklahoma, Southeastern Oklahoma State University, the Cimarron Alliance Equality Center, his resume, and samples of his writings.
- Details about his involvement in organizations at the University of Oklahoma like PRSA and Sooner Ally, and roles in the President's Leadership Class and student government at Southeastern Oklahoma State University.
- A description of events he created and managed as an intern at the Cimarron Alliance Equality Center, including a photoshoot and publishing a newsletter.
- His resume listing experience in customer service, food service
Lacey Jenison has included a resume and portfolio of writing samples in her document. The resume shows that she is currently a junior at the University of Oklahoma pursuing a bachelor's degree in journalism with a minor in enterprise studies. She has internship experience in public relations, communications, and research. The writing samples include a pitch letter, talking points, news release, radio script, and descriptions of events she helped plan.
15.1.26 president's council foundation - contributionhmhollingsworth
The Presidents' Council Foundation has been selected to receive a $25,000 contribution from AT&T to support their PC Scholars Program. The PC Scholars Program works with African American high school students in Cleveland to help ensure their graduation and provide college readiness assistance. The donation will be presented at an upcoming PC Scholars Saturday program. The program focuses on leadership, academics, career preparation and life skills to produce the next generation of leaders for the community.
Rakuraku is a group messaging solution that allows teachers, parents, and students to communicate effectively. It allows teachers to send one message to all parents in a group. Parents benefit from staying updated on their child's school activities. The solution is affordable for both teachers and parents and facilitates easy group communication via mobile phones and the web. Teachers can create groups, send messages, and manage group members through a user-friendly interface on Rakuraku.
The document discusses the power of tax-deferred compounding growth over long periods of time for retirement savings in accounts like IRAs. It shows examples of how even small annual contributions can grow substantially with compound interest over 30 years and result in much higher balances in tax-deferred accounts compared to taxable accounts. The document also outlines different types of tax-deferred accounts and investments that can be used for long-term retirement savings and planning.
ill of Rights and Rights to Bills
Freedom of speech, due process, trial by jury, powers of states and people are among the many important Bill of Rights.
But what about your Rights to U.S. Bills? Washington ($1), Jefferson($2), Lincoln($5), Hamilton ($10), Grant ($50), Franklin ($100), MiKinley ($500), Cleveland ($1,000), and Madison ($5,000). All these Presidents are waiting for you. Through a coordinated effort with your CPA and investment adviser, these can be yours with little action needed by you.
More about this opportunity can be found in the presentation to the San Francisco Chamber of Commerce on October 20, 2010.
This document discusses strategies for purchasing property and casualty insurance. It recommends putting the most important coverages in place first, choosing the highest deductible that is affordable, and being thorough by ensuring all necessary coverage and potential discounts are considered. Documentation of policy details and conversations with advisors is also advised.
Harrison Lazarus Advisors Investing Approachhlazarus
We build and coordinate wealth management solutions to help clients learn from the past, live in the present, and plan for the future. Key points include that short term results don't equal long term performance; understanding asset allocation and balancing risk versus return through verifying a comfortable asset mix; and making the most of time through remaining invested and seeking experienced advice.
Pre Opening Koa Kea Hotel Resort Presentation For Social Networking SitesLaura Hauser
The Ko`a Kea Hotel & Resort on Kauai's Po'ipu Beach will be reopening after an extensive renovation. The 121-room beachfront property will have a new design by Anita Brooks and features a new restaurant called Red Salt focusing on local cuisine, and a luxury spa with five treatment rooms and couples massage. The hotel pays homage to the coral goddess and coral reefs that the island depends on.
How To Write Common App Essay 2013. Online assignment writing service.Natasha Hopper
The document provides instructions for writing a Common Application essay in 5 steps:
1. Create an account and provide registration information.
2. Complete a 10-minute order form providing instructions, sources, deadline, and attach sample work.
3. Review bids from writers and choose one based on qualifications, history, and feedback and provide a deposit.
4. Review the completed paper and authorize final payment if pleased, or request free revisions.
5. Choose this service confidently knowing needs will be fully met, with refund offered for plagiarized work.
This document provides information about Dean's Funding opportunities available to student organizations at Fulton Schools of Engineering at ASU. It outlines the eligibility requirements, application process, and guidelines for funding proposals and final reports. Student organizations can request up to $2,000 per semester to support events and activities that meet the IRA standard of promoting interaction with faculty/staff, recognition for Fulton, and enhancing engineering education. The workshop instructs attendees on developing competitive proposals that clearly explain planned projects and evaluate their impact. Requirements for maintaining eligibility, such as spending funds and volunteering, are also reviewed.
This document provides information and guidelines for student organizations applying for Dean's Funding from the Fulton School of Engineering at Arizona State University. It outlines eligibility requirements, such as having a majority of Fulton students and a faculty advisor. It also describes the application process, including a fall deadline of August 30th. Successful proposals will include a budget, project descriptions that meet standards of promoting academics and recognition, and plans for evaluation. Funding amounts are competitive with a maximum of $2,000 per organization. Recipients must complete requirements like attending training and meetings. The overall goal is to support events and activities that enhance the Fulton community.
This document provides information about Dean's Funding workshops for Fulton student organizations at ASU. It outlines the eligibility requirements, application process, and guidelines for funding proposals and final reports. Student organizations can request up to $2,000 per semester for projects that enhance engineering education, bring recognition to Fulton Schools of Engineering, and encourage interaction between students and faculty/industry professionals. The workshop instructs attendees on developing competitive proposals that clearly explain their planned projects and evaluate their impact.
The document introduces the Titans Academic & Athletic Program (TAAP), a 501(c)3 nonprofit organization dedicated to providing holistic youth development programs for at-risk youth. TAAP's vision is to empower youth through educational and personal development programs to become self-sufficient and engaged community members. The programs offered include academics, athletics, career preparation, financial literacy, and digital media training. TAAP serves over 15 school districts in Central Texas.
How To Write Term Paper Term Paper Writing ServicJennifer Holmes
The document provides instructions for writing term papers through an online writing service. It outlines a 5-step process: 1) Create an account with necessary information. 2) Complete an order form with instructions, sources, and deadline. 3) Review bids from writers and select one based on qualifications. 4) Review the completed paper and authorize payment if satisfied. 5) Request revisions until fully satisfied, with a refund option for plagiarized content. The service aims to provide original, high-quality work to meet customer needs.
Drake Taylor Porter's document provides information about his educational and professional background. It includes:
- A table of contents listing his experience at the University of Oklahoma, Southeastern Oklahoma State University, the Cimarron Alliance Equality Center, his resume, and samples of his writings.
- Details about his involvement in organizations at the University of Oklahoma like PRSA and Sooner Ally, and roles in the President's Leadership Class and student government at Southeastern Oklahoma State University.
- A description of events he created and managed as an intern at the Cimarron Alliance Equality Center, including a photoshoot and publishing a newsletter.
- His resume listing experience in customer service, food service
Lacey Jenison has included a resume and portfolio of writing samples in her document. The resume shows that she is currently a junior at the University of Oklahoma pursuing a bachelor's degree in journalism with a minor in enterprise studies. She has internship experience in public relations, communications, and research. The writing samples include a pitch letter, talking points, news release, radio script, and descriptions of events she helped plan.
15.1.26 president's council foundation - contributionhmhollingsworth
The Presidents' Council Foundation has been selected to receive a $25,000 contribution from AT&T to support their PC Scholars Program. The PC Scholars Program works with African American high school students in Cleveland to help ensure their graduation and provide college readiness assistance. The donation will be presented at an upcoming PC Scholars Saturday program. The program focuses on leadership, academics, career preparation and life skills to produce the next generation of leaders for the community.
Fulton Student Organizations (FSOs) make a huge positive impact on the Fulton community. As a result, the Dean’s Office offers FSOs the opportunity to apply for Dean’s Funding at the beginning of the Fall and Spring semesters for up to $2000 in funding per semester. Funded organizations will work closely with the Fulton Student Engagement team. Learn the in's and out's of applying here.
Marketing Your Community to Today's WorkforceJTuquero
The document discusses strategies for attracting talent and workers to communities. It outlines results from a survey on what attracts today's workforce and their information sources. Case studies are presented on initiatives in Reno-Tahoe, Vermont, and Wyoming to attract skilled workers through social media, events, and media engagement. Key tactics included promoting lifestyle benefits, facilitating job connections, tracking interested workers online, and engaging local employers and media. The strategies helped increase attendance at recruiting events and the relocation of hundreds of workers to fill open jobs.
The document provides instructions for requesting an assignment writing service from HelpWriting.net in 5 steps: 1) Create an account, 2) Complete a 10-minute order form providing instructions, sources, and deadline, 3) Review bids from writers and choose one, 4) Review the completed paper and authorize payment, 5) Request revisions to ensure satisfaction. The service promises original, high-quality content with refunds for plagiarism.
The document discusses creating a better system for recognizing Bangla words, which is a challenging task due to the complexity of the Bangla script. While sophisticated classifiers exist for recognizing complex scripts, more research is needed to determine the best feature sets to use. The abstract calls for comparative studies of feature sets to help develop an improved system for online cursive Bangla word recognition.
The document is a 2020 impact report from the University of Michigan Athletics department regarding endowed scholarships. It thanks donors for their generosity and outlines how over $5.4 million from endowments was distributed to support student-athletes. It provides details on the number of new endowed funds created, endowment gifts received, and partially/fully endowed scholarships. Student-athlete profiles showcase how endowments help students pursue their commitments and career goals.
39 Steps Drama Essay. Online assignment writing service.Anna Holmes
The document discusses key aspects of Toni Morrison's novel "The Bluest Eye". It describes how the character Pecola becomes pregnant after being raped by her father and sinks into madness, creating an imaginary friend. Her desire for blue eyes represents her wish to conform to white standards of beauty and escape her horrible reality. The essay argues Pecola's insanity is a product of the racist society that idealizes whiteness and how Morrison uses this to critique racial injustice through painful irony.
The document discusses key aspects of Toni Morrison's novel "The Bluest Eye". It describes how the character Pecola becomes pregnant after being raped by her father and sinks into madness after feeling she does not meet society's standards of beauty. Her madness represents how deeply impacted she was by white standards of beauty. The document also mentions how Morrison incorporates elements of hybridity, or the mixing of Western and non-Western cultures, in the novel to show how society contributed to Pecola's demise.
39 Steps Drama Essay. Online assignment writing service.Liz Sims
The document discusses the nuclear arms race between the US and Soviet Union after World War II. It provides context that the two countries had opposing ideologies as capitalist democracy and communist state. This led them to desperately compete to develop nuclear weapons out of fears over national security. The arms race escalated tensions and brought the world close to nuclear war on several occasions. Both countries spent vast resources developing larger arsenals, though arms control agreements eventually helped curb the buildup.
The document provides information about a Rotary Club meeting in Orlando, Florida. It introduces the team leader and members, and gives brief backgrounds of each member, including their names, occupations, interests and connections to the local community. It also provides context about the Rotary Club district and some statistics about the local population and tourism industry.
The document provides steps for requesting academic writing assistance from HelpWriting.net, including creating an account, completing an order form with instructions and deadline, and reviewing bids from writers to select one. The service offers revisions and refunds for plagiarized work.
The document provides instructions for writing an essay paper through the website HelpWriting.net. It outlines a 5-step process: 1) Create an account with a password and email; 2) Complete a 10-minute order form providing instructions, sources, and deadline; 3) Review writer bids and choose one to start the assignment; 4) Review the completed paper and authorize payment or request revisions; 5) Papers can receive multiple revisions to ensure satisfaction, and plagiarized work results in a full refund.
19. Fort Valley State University
Mr. Ward started in sports management in 1996 as the Director of Public Relations for the Southern Intercollegiate Athletic Conference (SIAC). He transitioned into management after
providing sports casting services to one of the schools in the SIAC.
In 2002, he served as associate athletics director and sports information director at Clark Atlanta University. With the hiring of a new head football coach that year that had regional and
national notoriety, he spearheaded the launch of a sponsorship and broadcast campaign, which gave the Clark Atlanta athletic program exposure to over 800,000 television households. The
sponsorship program was one of the most successful in the history of Clark Atlanta athletics.
Interview
1. Q What exactly do you do as a sports information director?
A: My primary responsibility is to ensure that statistics from each intercollegiate activity are properly reported to the conference ofTice and the NCAA. In addition, I am responsible
for coordinating publicity for the 11 sports that the department offers.
2. Q Were you an athlete as a youth and if yes what sports?
A: Yes. In high school I played basketball and baseball. In college, I played baseball and golf.
3. Q Has your career always been at an HBCU?
A: Yes. I started as adjunct professor of history at Morehouse College then served as director of public relations for the Southern Intercollegiate Athletic Conference. Subsequently, I was
associate athletics director and sports information director at Clark Atlanta University. My current position is sports information director at Fort Valley State University.
4. Q What is the future of sports at FVSU‐ new stadium activities, sports camps etc.?
A: FVSU athletics is on the cusp of becoming one of the premiere Division II programs in the country. With a new 10,000 seats football stadium that opened last year; a 5,000 seat basketball
area; and a new softball Tield, the athletic facilities are some of the best in the nation for a division II program.
This summer there will be a total of six basketball camps and two football camps held in FVSU athletic facilities.
This fall, with the start of the 2010 football season, FVSU athletics will launch a new multi‐platform broadcast model to extend the FVSU brand.
5. Q Can you talk a little about the 2010 homecoming at FVSU?
A: Homecoming 2010 will build on the model set in 2009. In an expected sell out, FVSU will host conference rival Benedict College. A week’s worth of activities for students, staff & faculty,
alumni, and the Fort Valley community highlight the annual game. Last year’s tailgate venue attracted one of the largest crowds in tailgating history at FVSU.
21. Sports Media Coverage
Dr. P.L. (Chico) Caldwell Interview July 27,
2010
C ol le gi ate Sp orts in te r v ie wer
Tamm y K en ned y
A udio Pa p a ra z z i by L ad y G aG a
22. Rights of Publicity
Collegiate sports coverage unlike professional sports coverage is ruled by
the Student Athletic Handbook.
Policy and procedure are established and must be followed to obtain
access.
There is a whole page outlining the new media of social networking.
In order to have access you MUST be connected to a sports agency.
Access to sideline credentials is limited, remember these are kids.
Parents can’t even get access to student records without the students
permission.
23. Avoiding Controversy
Media needs to be controlled
Students can’t handle paparazzi attention
Scrutiny needs to be controlled
Policy makers need to be creative
Schools can be penalized, students can lose
scholarships and be dismissed from team.
32. Digital
marketing
http://tammy-kennedy.blogspot.com/2010/09/
get-ready-set-google.html
33. mobile marketing and
commerce
Survey Participants
1. Erik Kennedy, 23 years old African American male small business owner from Cleveland, Ohio
2. Henry Clay, middle-aged African American male, college graduate and sales representative in St Louis, Missouri.
3. Maybelline Brown, middle-aged African American female and retired early childhood teacher in Georgia with some college.
4. Cheikh Gningue, 15 years old African American male in Georgia
5. Chaka Gningue, 14 years old African American male in Georgia
Summary
The younger subjects use the mobile devices to not only communicate but to also interact. The older adults primarily use their cell phone to
communicate and are not interested in interaction. The younger subjects are more comfortable using their mobile devices because they have grown up
with them and are not intimidated to try the different applications. They also will be more open to using the devices for entertainment and business.
Although the younger subjects are using the mobile devices for fun and communication and not so much business they seem to be more open to doing
everything with them. The older adults were more skeptical and apprehensive to do business with mobile devices. Neither group seems to want to
embrace the idea of mobile marketing per se. All were open to getting solicited marketing when they request it.
The older adults I surveyed basically wanted a mobile device to communicate. They wanted the basic necessities and were not interested in playing
games, music or videos on their mobile device. The younger people wanted all of the bells and whistles. The older adults wanted to basically get good
service from their cell phones and did not own multiple devices. They all disliked when the service was not available.
I could definitely develop a mobile marketing plan within my business plan because my target market is a younger demographic. They are college
educated and more likely to have mobile devices. This demographic would be more apt to interact with and participate in a mobile marketing
campaign.
34. business plan
development
In dollars net sales
Quick Facts Year 1 $766,748
Business Summary Fort Valley Social Club, LLC (FVSC) is a private membership, Seeking:
social networking club and entertainment center. Created to provide members with Year 2 $1,575,010
social and entertaining activities. We are seeking $50,000. $50,000 loan at 12% APR for
3 years
Year 3 $2,177,106
Management: CEO, Tammy Kennedy, a veteran event planner for cultural and
educational institutions, has 10 years experience in travel and tourism. She has a Company Profile:
B.A. in Travel and Tourism Management and an M.S. in Entertainment Business.
GM, Carl Taylor, worked in sales and night club management for major
Expenses w/COGS
Entertainment Industry
establishments in Georgia for over 15 years. 2 Employees Year 1 $277,489
December 15, 2009
Target Market: FVSC, LLC is targeting Bibb, Houston and Peach counties. The
specific target audience is African American professionals, 30 and over, residing in
Year 2 $301,565
Contact Information:
the region and lacking entertainment options and social networking opportunities. Year 3 $352,759
www.fvsc.org
Sales/Marketing Strategy: FVSC, LLC sells products and services via the Tammy Kennedy
entertainment center and website. Using social media and local media outlets on a 1903 Carver Drive,
weekly basis to increase brand awareness and develop strategic partnerships with Fort Valley, Georgia 31030 Profit before Taxes
community organizations. 478-225-7155
tlk@fvsc.org Year 1 $489,259
Business Model: Creating different entertainment options and experiences for
members is the focus of FVSC, LLC. Entertainment and networking activities for Investment Information: Year 2 $1,273,445
members will be developed, marketed and executed on and off site with community
partners. Description of how the cycle works from marketing to delivery and Investment by Principal of
Year 3 $1,824,347
payment. $230,000
ROI on $50,000 loan at 12%
Competitors: Fort Valley State University, an historical black college activities for APR for 3 years
faculty and staff would be in direct competition, with local nightclubs Inferno and The
Swamp indirectly competing due to the private membership status of the FVSC, Management:
LLC. Profile of your direct and indirect competition
Tammy Kennedy
Competitive Advantage: Members of the FVSC, LLC will be an exclusive audience Carl Taylor
looking for first class amenities for members only. There are no other African
American family owned private clubs in the region offering a private facility with a full Advisors:
kitchen and an event staff.
John Bustamante Esq.
H & R Block
Dorothy Crumbly
Key Financials:
$50,000 is needed by January
2011 for startup costs
Profitable in year 1
Gross profit year 3 $2,094,372