SlideShare a Scribd company logo
TEST YOUR
VISUALIQ
Questionnaire
HOW MANY ADS WILL AN URBAN
DWELLER SEE IN A DAY?
3,000
2,000
4,000
5,000
1,000
1 of 8
HOW MANY ADS WILL AN URBAN
DWELLER SEE IN A DAY?
3,000
2,000
4,000
5,000
1,000
1 of 8 Source: J. Walker Smith, “The Myth of 5,000 Ads”
IN 2013, THE AVERAGE HUMAN
ATTENTION SPAN WAS:
Less than 2 minutes
28 seconds
8 seconds
Shorter than a goldfish
20 seconds
2 of 8
IN 2013, THE AVERAGE HUMAN
ATTENTION SPAN WAS:
Less than 2 minutes
28 seconds
8 seconds
Shorter than a goldfish
20 seconds
2 of 8 Source: Microsoft, 2015
HOW MANY SELFIES
ARE TAKEN EACH
DAY?
980 million
Too many to count
460 million
46 million
93 million
3 of 8
HOW MANY SELFIES
ARE TAKEN EACH
DAY?
980 million
Too many to count
460 million
46 million
93 million
3 of 8 Source: Google, 2014
WHICH SOCIAL MEDIA PLATFORM
IS GROWING AT THE FASTEST
RATE?
Tumblr
Twitter
Pinterest
Instagram
MySpace
4 of 8
WHICH SOCIAL MEDIA PLATFORM
IS GROWING AT THE FASTEST
RATE?
Tumblr
Twitter
Pinterest
Instagram
MySpace
4 of 8 Source: TechCrunch, 2014
HOW MANY TIMES FASTER CAN THE
HUMAN BRAIN PROCESS IMAGES OVER
WORDS?
600
6
60
6,000
60,000
5 of 8
HOW MANY TIMES FASTER CAN THE
HUMAN BRAIN PROCESS IMAGES OVER
WORDS?
600
6
60
6,000
60,000
5 of 8 Source: Hubspot, 2015
HOW MANY IMAGES ARE POSTED
TO SOCIAL MEDIA EVERYDAY?
5 billion
100 million
10 billion
500 million
2 billion
6 of 8
HOW MANY IMAGES ARE POSTED
TO SOCIAL MEDIA EVERYDAY?
5 billion
100 million
10 billion
500 million
2 billion
6 of 8 Source: Mary Meeker, “State of the Internet” Report, 2015
WHO SAID, 'A PICTURE IS
WORTH A THOUSAND
WORDS'?
The American Journal of Education
Chinese proverb
Ivan S. Turgenev's
Arthur Brisbane
Frederick R. Barnard
7 of 8
WHO SAID, 'A PICTURE IS
WORTH A THOUSAND
WORDS'?
The American Journal of Education
Chinese proverb
Ivan S. Turgenev's
Arthur Brisbane
Frederick R. Barnard
7 of 8 Source: New York Times, 1996
TWEETS WITH IMAGES ARE
RETWEETED MORE OFTEN THAN
TEXT-BASED ONES BY:
25%
50%
200%
100%
150%
8 of 8
TWEETS WITH IMAGES ARE
RETWEETED MORE OFTEN THAN
TEXT-BASED ONES BY:
25%
50%
200%
100%
150%
8 of 8 Source: TechCrunch, 2014

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The Visual IQ Quiz

  • 2. HOW MANY ADS WILL AN URBAN DWELLER SEE IN A DAY? 3,000 2,000 4,000 5,000 1,000 1 of 8
  • 3. HOW MANY ADS WILL AN URBAN DWELLER SEE IN A DAY? 3,000 2,000 4,000 5,000 1,000 1 of 8 Source: J. Walker Smith, “The Myth of 5,000 Ads”
  • 4. IN 2013, THE AVERAGE HUMAN ATTENTION SPAN WAS: Less than 2 minutes 28 seconds 8 seconds Shorter than a goldfish 20 seconds 2 of 8
  • 5. IN 2013, THE AVERAGE HUMAN ATTENTION SPAN WAS: Less than 2 minutes 28 seconds 8 seconds Shorter than a goldfish 20 seconds 2 of 8 Source: Microsoft, 2015
  • 6. HOW MANY SELFIES ARE TAKEN EACH DAY? 980 million Too many to count 460 million 46 million 93 million 3 of 8
  • 7. HOW MANY SELFIES ARE TAKEN EACH DAY? 980 million Too many to count 460 million 46 million 93 million 3 of 8 Source: Google, 2014
  • 8. WHICH SOCIAL MEDIA PLATFORM IS GROWING AT THE FASTEST RATE? Tumblr Twitter Pinterest Instagram MySpace 4 of 8
  • 9. WHICH SOCIAL MEDIA PLATFORM IS GROWING AT THE FASTEST RATE? Tumblr Twitter Pinterest Instagram MySpace 4 of 8 Source: TechCrunch, 2014
  • 10. HOW MANY TIMES FASTER CAN THE HUMAN BRAIN PROCESS IMAGES OVER WORDS? 600 6 60 6,000 60,000 5 of 8
  • 11. HOW MANY TIMES FASTER CAN THE HUMAN BRAIN PROCESS IMAGES OVER WORDS? 600 6 60 6,000 60,000 5 of 8 Source: Hubspot, 2015
  • 12. HOW MANY IMAGES ARE POSTED TO SOCIAL MEDIA EVERYDAY? 5 billion 100 million 10 billion 500 million 2 billion 6 of 8
  • 13. HOW MANY IMAGES ARE POSTED TO SOCIAL MEDIA EVERYDAY? 5 billion 100 million 10 billion 500 million 2 billion 6 of 8 Source: Mary Meeker, “State of the Internet” Report, 2015
  • 14. WHO SAID, 'A PICTURE IS WORTH A THOUSAND WORDS'? The American Journal of Education Chinese proverb Ivan S. Turgenev's Arthur Brisbane Frederick R. Barnard 7 of 8
  • 15. WHO SAID, 'A PICTURE IS WORTH A THOUSAND WORDS'? The American Journal of Education Chinese proverb Ivan S. Turgenev's Arthur Brisbane Frederick R. Barnard 7 of 8 Source: New York Times, 1996
  • 16. TWEETS WITH IMAGES ARE RETWEETED MORE OFTEN THAN TEXT-BASED ONES BY: 25% 50% 200% 100% 150% 8 of 8
  • 17. TWEETS WITH IMAGES ARE RETWEETED MORE OFTEN THAN TEXT-BASED ONES BY: 25% 50% 200% 100% 150% 8 of 8 Source: TechCrunch, 2014