The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
www.canny.com.sg
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The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
www.canny.com.sg
Looking for SEO in Singapore, or any digital marketing services? Contact us.
17 FROM 17: THE BEST BUSINESS BOOKS OF 2017Kevin Duncan
This year's highlights of the popular blog greatesthitsblog.com.
Author and business advisor Kevin Duncan reads business books extensively and summarises them so you don't have to.
Every day brands create content with the hopes that it will "go viral". The prospect of a massive amount of earned media (i.e. free impressions) is provocative, but how realistic is it? In order to create content that people will share we must understand certain undeniable truths that are grounded in who we are as humans and how we interact with each other.
This presentation will uncover why, how, and when people share using psychological, neurological, and biological truths. I will then apply these truths to a simple set of principles that will help improve the likelihood that the content you are creating is more sharable. It might not go viral, but more people will see it.
See video from Austin here: https://www.youtube.com/watch?v=twe5KL84BCY
Telling Your Story to Motivate Donors and Advocates for Your CauseRachel Kubicki
This presentation focuses on the importance of great story telling and also provides step by step instructions for creating your story. Included you will find examples, quotes for inspiration, and more. This is intended for board members, nonprofit executives, fundraisers and volunteers. The goal is to equip you with a strong story that attracts and motivates others to engage with your nonprofit.
Second Discussion Guide for the course Introduction to Logic, which I teach at an international business school. All contents were quoted directly from Critical Thinking by Moore and Parker
ripplemark Egypt's 'Be A Good Person' Culture Code Omar El Sabh
We're ripplemark Egypt, a 'Self-Learning Digital Organization'.
As an agency, we truly believe that an organization with a strong culture is an organization that can thrive. Culture aligns everyone on norms, values and motivations that become the driving force of a group. Culture is how everyone should act with no supervision.
Sticky Stories Building memorable, shareable brand-building contentMythology LLC
How do you break through the clutter in a world where each of us receives 3,000 to 5,000 commercial messages a day? Our brains are wired for paying attention to and remembering stories. So how do you build sticky brand stories around your organization, product or service?
In Book “How” Dov Seidman explains that the intention of leaders to have their organizations behave well is not enough, and that "blind obedience" to leaders and rules is much less effective in creating a successful organization than one where shared values are internalized and believed by associates who govern their own behavior. Self-governance organizations can respond better than one where rules and commands are viewed as obstacles to be skirted. He argues that technology has allowed individual behavior to affect the contemporary world much more than it has previously, for good or bad.
The book says that companies that earn trust can translate that trust into direct economic benefits, such as more consumer sales or being charged lower interest rates. Through transparency and trust, an organization improves its reputation, which translates into more long-term business
17 FROM 17: THE BEST BUSINESS BOOKS OF 2017Kevin Duncan
This year's highlights of the popular blog greatesthitsblog.com.
Author and business advisor Kevin Duncan reads business books extensively and summarises them so you don't have to.
Every day brands create content with the hopes that it will "go viral". The prospect of a massive amount of earned media (i.e. free impressions) is provocative, but how realistic is it? In order to create content that people will share we must understand certain undeniable truths that are grounded in who we are as humans and how we interact with each other.
This presentation will uncover why, how, and when people share using psychological, neurological, and biological truths. I will then apply these truths to a simple set of principles that will help improve the likelihood that the content you are creating is more sharable. It might not go viral, but more people will see it.
See video from Austin here: https://www.youtube.com/watch?v=twe5KL84BCY
Telling Your Story to Motivate Donors and Advocates for Your CauseRachel Kubicki
This presentation focuses on the importance of great story telling and also provides step by step instructions for creating your story. Included you will find examples, quotes for inspiration, and more. This is intended for board members, nonprofit executives, fundraisers and volunteers. The goal is to equip you with a strong story that attracts and motivates others to engage with your nonprofit.
Second Discussion Guide for the course Introduction to Logic, which I teach at an international business school. All contents were quoted directly from Critical Thinking by Moore and Parker
ripplemark Egypt's 'Be A Good Person' Culture Code Omar El Sabh
We're ripplemark Egypt, a 'Self-Learning Digital Organization'.
As an agency, we truly believe that an organization with a strong culture is an organization that can thrive. Culture aligns everyone on norms, values and motivations that become the driving force of a group. Culture is how everyone should act with no supervision.
Sticky Stories Building memorable, shareable brand-building contentMythology LLC
How do you break through the clutter in a world where each of us receives 3,000 to 5,000 commercial messages a day? Our brains are wired for paying attention to and remembering stories. So how do you build sticky brand stories around your organization, product or service?
In Book “How” Dov Seidman explains that the intention of leaders to have their organizations behave well is not enough, and that "blind obedience" to leaders and rules is much less effective in creating a successful organization than one where shared values are internalized and believed by associates who govern their own behavior. Self-governance organizations can respond better than one where rules and commands are viewed as obstacles to be skirted. He argues that technology has allowed individual behavior to affect the contemporary world much more than it has previously, for good or bad.
The book says that companies that earn trust can translate that trust into direct economic benefits, such as more consumer sales or being charged lower interest rates. Through transparency and trust, an organization improves its reputation, which translates into more long-term business
Senior Project and Engineering Leader Jim Smith.pdfJim Smith
I am a Project and Engineering Leader with extensive experience as a Business Operations Leader, Technical Project Manager, Engineering Manager and Operations Experience for Domestic and International companies such as Electrolux, Carrier, and Deutz. I have developed new products using Stage Gate development/MS Project/JIRA, for the pro-duction of Medical Equipment, Large Commercial Refrigeration Systems, Appliances, HVAC, and Diesel engines.
My experience includes:
Managed customized engineered refrigeration system projects with high voltage power panels from quote to ship, coordinating actions between electrical engineering, mechanical design and application engineering, purchasing, production, test, quality assurance and field installation. Managed projects $25k to $1M per project; 4-8 per month. (Hussmann refrigeration)
Successfully developed the $15-20M yearly corporate capital strategy for manufacturing, with the Executive Team and key stakeholders. Created project scope and specifications, business case, ROI, managed project plans with key personnel for nine consumer product manufacturing and distribution sites; to support the company’s strategic sales plan.
Over 15 years of experience managing and developing cost improvement projects with key Stakeholders, site Manufacturing Engineers, Mechanical Engineers, Maintenance, and facility support personnel to optimize pro-duction operations, safety, EHS, and new product development. (BioLab, Deutz, Caire)
Experience working as a Technical Manager developing new products with chemical engineers and packaging engineers to enhance and reduce the cost of retail products. I have led the activities of multiple engineering groups with diverse backgrounds.
Great experience managing the product development of products which utilize complex electrical controls, high voltage power panels, product testing, and commissioning.
Created project scope, business case, ROI for multiple capital projects to support electrotechnical assembly and CPG goods. Identified project cost, risk, success criteria, and performed equipment qualifications. (Carrier, Electrolux, Biolab, Price, Hussmann)
Created detailed projects plans using MS Project, Gant charts in excel, and updated new product development in Jira for stakeholders and project team members including critical path.
Great knowledge of ISO9001, NFPA, OSHA regulations.
User level knowledge of MRP/SAP, MS Project, Powerpoint, Visio, Mastercontrol, JIRA, Power BI and Tableau.
I appreciate your consideration, and look forward to discussing this role with you, and how I can lead your company’s growth and profitability. I can be contacted via LinkedIn via phone or E Mail.
Jim Smith
678-993-7195
jimsmith30024@gmail.com
12 steps to transform your organization into the agile org you deservePierre E. NEIS
During an organizational transformation, the shift is from the previous state to an improved one. In the realm of agility, I emphasize the significance of identifying polarities. This approach helps establish a clear understanding of your objectives. I have outlined 12 incremental actions to delineate your organizational strategy.
Public Speaking Tips to Help You Be A Strong Leader.pdfPinta Partners
In the realm of effective leadership, a multitude of skills come into play, but one stands out as both crucial and challenging: public speaking.
Public speaking transcends mere eloquence; it serves as the medium through which leaders articulate their vision, inspire action, and foster engagement. For leaders, refining public speaking skills is essential, elevating their ability to influence, persuade, and lead with resolute conviction. Here are some key tips to consider: https://joellandau.com/the-public-speaking-tips-to-help-you-be-a-stronger-leader/
Integrity in leadership builds trust by ensuring consistency between words an...Ram V Chary
Integrity in leadership builds trust by ensuring consistency between words and actions, making leaders reliable and credible. It also ensures ethical decision-making, which fosters a positive organizational culture and promotes long-term success. #RamVChary
Employment PracticesRegulation and Multinational CorporationsRoopaTemkar
Employment PracticesRegulation and Multinational Corporations
Strategic decision making within MNCs constrained or determined by the implementation of laws and codes of practice and by pressure from political actors. Managers in MNCs have to make choices that are shaped by gvmt. intervention and the local economy.
Enriching engagement with ethical review processesstrikingabalance
New ethics review processes at the University of Bath. Presented at the 8th World Conference on Research Integrity by Filipa Vance, Head of Research Governance and Compliance at the University of Bath. June 2024, Athens
A presentation on mastering key management concepts across projects, products, programs, and portfolios. Whether you're an aspiring manager or looking to enhance your skills, this session will provide you with the knowledge and tools to succeed in various management roles. Learn about the distinct lifecycles, methodologies, and essential skillsets needed to thrive in today's dynamic business environment.
Specific ServPoints should be tailored for restaurants in all food service segments. Your ServPoints should be the centerpiece of brand delivery training (guest service) and align with your brand position and marketing initiatives, especially in high-labor-cost conditions.
408-784-7371
Foodservice Consulting + Design
Org Design is a core skill to be mastered by management for any successful org change.
Org Topologies™ in its essence is a two-dimensional space with 16 distinctive boxes - atomic organizational archetypes. That space helps you to plot your current operating model by positioning individuals, departments, and teams on the map. This will give a profound understanding of the performance of your value-creating organizational ecosystem.
The case study discusses the potential of drone delivery and the challenges that need to be addressed before it becomes widespread.
Key takeaways:
Drone delivery is in its early stages: Amazon's trial in the UK demonstrates the potential for faster deliveries, but it's still limited by regulations and technology.
Regulations are a major hurdle: Safety concerns around drone collisions with airplanes and people have led to restrictions on flight height and location.
Other challenges exist: Who will use drone delivery the most? Is it cost-effective compared to traditional delivery trucks?
Discussion questions:
Managerial challenges: Integrating drones requires planning for new infrastructure, training staff, and navigating regulations. There are also marketing and recruitment considerations specific to this technology.
External forces vary by country: Regulations, consumer acceptance, and infrastructure all differ between countries.
Demographics matter: Younger generations might be more receptive to drone delivery, while older populations might have concerns.
Stakeholders for Amazon: Customers, regulators, aviation authorities, and competitors are all stakeholders. Regulators likely hold the greatest influence as they determine the feasibility of drone delivery.
Comparing Stability and Sustainability in Agile SystemsRob Healy
Copy of the presentation given at XP2024 based on a research paper.
In this paper we explain wat overwork is and the physical and mental health risks associated with it.
We then explore how overwork relates to system stability and inventory.
Finally there is a call to action for Team Leads / Scrum Masters / Managers to measure and monitor excess work for individual teams.
2. Malcolm Gladwell
• Malcolm Gladwell is a British-born
Canadian journalist, author.
• He has been a staff writer for The New
Yorker since 1996.
• He is best known for his books :
•The Tipping Point
•Blink
•Outliers
•What the Dog Saw: And Other
Adventures
3. A Tipping Point Is…
• The Tipping Point is that dramatic
moment when little causes drive the
unexpected to become expected and
propel the idea of radical change to
certain acceptance.
• Where Unexpected becomes Expected
• Characteristic of Modern Change
4. Tipping Points…
• Ideas and Messages spread like
viruses
• Rapid geometric progression to
infinity
• A function of those who transmit
them
• Small Changes Large Effects
5. The Tipping Point
The Tipping Point = Epidemics
• Contagious agents to spread the message
• Sticky ideas/messages/productions
6. Why Should You Care?
Change is an Epidemic…
Why Not Start Your Own?
7. Rules Of Epidemics
• The Stickiness Factor: Stickiness means that a
message makes an impact – it’s memorable
• The Law of the Few: A tiny percentage of
people do the majority of the work to build
momentum
• The Power of Context: Human beings are a lot
more sensitive to their environment than they
seem
8. The Stickiness Factor
• We live in the Age of Information
– Many networks that connect us to the
world
– We shut ourselves off to noisy
channels
– Society is becoming numb
• Messages just don’t stick like they
used to
9. • The Stickiness Factor: This refers to a unique
quality that compels the phenomenon to “stick”
in the minds of the public and influence their
future behavior.
“Often counterintuitive, or contradictory to the
prevailing conventional wisdom”
10. It Needs to Stick
• The goal is to get ideas to pass the
barrier and make the message
distinct
• Messages have certain
characteristics that make them
remain active in the recipients mind
– It needs to make an impact and stick
11. Message Construct
– The message must have right timing
and have the right context
– Recipient needs to become a
participant, not just an audience
– You must know what drives the
recipient and tailor it to them
12. Package it Right
• The content and packaging of a
message needs to be right
– Message must be replaced and tweaked
several times before tiny changes cause the
message to become sticky
• Must entice, not repel, to look deeper
– We tend to act on things that are personnel
• The Present
– You must use strategic foresight
– New ways of communicating must be found
13. Have the Right Target
• There is a narrow line between an
epidemic that tips and one that
does not
– Know who the best recipient is to
spread the message
Trends - “tip” into mass popularity due
to the Power of Context.
14. The Power of Context-
The Magic Number One Hundred and
Fifty
• In order for a trend to tip into massive popularity, large
numbers of people need to embrace it. However, Gladwell
points out that groups of certain sizes and certain types can
often be uniquely conducive to achieving the tipping point.
Groups of less than 150 members usually display a
level of intimacy, interdependency, and efficiency.
Ex: Reading habits, Social Media, etc.
15. The Law of the Few
• Epidemics
– Simple Start
– Nature of Messenger
• Word of mouth
• Rumours
• Mavens
• Connectors
16. The Law of the Few:
The Connectors
Mavens
Salesman
17. Connectors, Mavens and Salesman
• Connectors: People with a special gift for bringing the
people together . Proximity overpowers similarity; we
associate with those who occupy the same spaces we
do . The acquaintance /“weak tie” – is a friendly but
casual social connection.
• Mavens: Information specialists or “Market Mavens”
Often pay close attention to price/quality differences in
products. Mavens are databanks – they provide the
message.
• Salesmen: Those with the skills to persuade us when
we are unconvinced of what we are hearing .On some
level, salesmen cannot be resisted.
19. Connectors
• People Specialists
– Special gift of bonding
– Know many people
– Social Connections
• Acquaintances
– Occupy different worlds
• Trendsetters
• Salespeople
20. Social Glue
• Spreads the message
• Internet
– A majority of the world is connected
– Email
• Spreads the message quickly
• Builds Relationships
24. The Magic Number 150
• The Maximum Amount of Friends
– Brain is hardwired to pay attention to
about 150 people
– The larger the neo-cortex, the larger
the group you associate with
25. The Magic Number 150
• The ones you would feel most
comfortable with
– You would come uninvited for a drink
• Any increase in the 150 creates a
burden
26. The Magic Number 150
• Robin Dunbar found that the
average hunter gatherer society
contains 148.4 people.
• Same holds true for Hutterites
– When a colony becomes larger then
150 people, they separate into 2
colonies.
27. The Magic Number 150
• Peer pressure is much more
persuasive then a vague
concept of a boss.
28. Gore Associates
• Responsible for Gore-tex and
various technology cables.
• Plants are no larger then 150
• Only 150 parking spaces
constructed
29. Brief Take Away
• Tipping points are a reaffirmation of the potential for
change and the power of intelligent action.
• We are powerfully influenced by our surroundings, our
immediate context, and the personalities of those around
us.
• There is a great deal of the feeling of hopelessness
around us, but we can greatly improve that by
manipulating the size of the group whereby we can
drastically improve their receptivity.
• By tinkering with the presentation of information we can
significantly improve its stickiness and remembrance.
• Simply by finding and reaching those few special people
who hold so much social power we can shape the
course of social epidemics.