The things 1.io-leweb2013pitch169version4
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This document outlines the strategy and business model of theThings.io, a social network for connecting internet of things devices. It plans to have over 1,000 early adopters and 2,000 connected devices in 2013, growing to over 100,000 users and 1 million connected objects by 2015. The business model involves freemium and premium plans for users, a developer program and app revenue share for developers, and segmented ads and brand analytics for manufacturers connecting objects to the platform. The ultimate goal is to be a reference platform for connecting the social internet of things.
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The things 1.io-leweb2013pitch169version4
- 1. The social network of the Internet of Things
- 2. @theThingsIO Credits: Photo made by Francesc Genové (liwyatan) 2 /12
- 5. @theThingsIO Credits: Marc Benioff http://www.flickr.com/photos/dellphotos/ If I'm on Facebook, why is my car not my friend? 5 /12
- 10. @theThingsIO Strategy TODAY 200 users waiting for the beta access Sonar 2013 and IoT communities Partnerships with QS & IoT companies 2013 > 1.000 early adopters > 2.000 devices connected > 100 apps Funding 2014 No more beta > 1.000 developers > 15.000 objects connected > 10.000 users 2015 > 100 manufacturers > 5.000 apps > 1M objects connected > 100.000 users Reference platform for the Internet of Things Credits: http://www.flickr.com/photos/eagletusk/ 10 /12
- 11. @theThingsIO Business model USERS Freemium Premium DEVELOPERS Developers program % paid app MANUFACTURERS Segmented ads Brand analytics Objects connected Credits: Tamberg 11 /12
- 12. Thanks and sign-up for our beta Marc Pous Founder and IoT playmaker http://thethings.io
- 14. @theThingsIO Source: Marc Benioff @ Forbes Competitive landscape
- 15. @theThingsIO Source: Marc Benioff @ Forbes