The document discusses trends in mobile social networking and opportunities they present. Mobile SNS usage is growing rapidly as people spend more time on social media via mobile devices. This allows for real-time interaction and location-based sharing anywhere via sensors in mobile devices. As the web becomes more integrated with the real world through mobile apps and sensor data, it represents an opportunity for new forms of social computing, games, buying and selling localized based on users' locations. This mobile-focused "Web Squared" could empower people by making more data and collective knowledge accessible in real-time on the go.

1. Mobile SNS & OpportunityApril 22, 2010@ josanku

2. SNS + Mobile Mobile SNS TrendsOpportunity Web Squared

3. Search to Share

4. More Time for SNSYouTubeGoogle.comMsn.comYahoo.comhttp://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf

5. Social Networking > Email Usage…Users Time July 2009 November 2007http://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf

6. Mobile Internet ComputerAnywhere Participation

7. Web in Pocket

8. RealTime Interaction

9. Sensors: Eye, Ear, Location, Motion

10. SNS+CommunicationMobile OnlyMixi Mobile Page Views = 72% vs. 17% 3 Years Agohttp://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf

11. DisruptionSocialMobile Web2.0Mobile Social ComputingMobile

12. Mobile SNS Trends

13. Twitter

14. Casual PublishingSocial Filter (RT)

15. Real TimeFrom Pages to Stream

16. Thread, Pipe, ChannelNot Social Network, But Information Network

17. Twitterverse: Twitter Ecosystem

18. Twitter Numbershttp://bit.ly/adRLDz

19. Twitter EffectRealTimeWeb

20. Light Relationship

21. Casual Conversation as Contents

22. RT: Social Filter, Distribution, Creation

23. RealTime Interest Graph. Collective Mind

24. Viral Spreading

25. New Ecosystem: Twitterverse

26. Privacy vsPublicacyMobile Facebook100K Mobile Users

27. Facebook Connect500K Apps80K Web Sites

28. Facebook Connect for Mobile Apps

29. Facebook with 51% Market Sharehttp://www.slideshare.net/InSitesConsulting/social-media-around-the-world-3547521

30. Location6,000 location-based iPhone apps, 900 Android apps and 300 BlackBerry appshttp://www.readwriteweb.com/archives/number_of_location-aware_apps_keeps_growing_-_but.php

31. Popular Location-Sensitive AppsUrbanspoonLooptGowallaFoursquareYelpBliquoBrightKiteMoximityWhrrlAroundMe

32. Social GameWe Rule

33. Top 10 Social Games in Facebook AppsSource: AppData.com

34. Location + GameCheck-inInteractive Online and Offline

35. Benefit: CouponSocial Buying to get a daily deal on local goods and services

36. CompanyThe use of social media marketing?http://marketingwhitepapers.s3.amazonaws.com/SocialMediaMarketingReport2010.pdf

37. Integration: Mobile SNS DevicesMS KIN

38. Mobile SNS KeywordsLight

39. RealTime

40. Location

41. Game

42. Benefit

43. Company

44. Integration

45. SNS in Korea

46. SNSFast Growth + Low Penetration

47. SNS: Cyworld -12% Y/YGlobal Phenomenon, Facebook Leading, Though Many Regional Strongholdshttp://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf

48. Opportunity

49. Twitter & Facebook in Korea

50. Make Money76% Mobile Users Payhttp://www.morganstanley.com/institutional/techresearch/pdfs/Internet_Trends_041210.pdf

51. People As A PlatformMediaInformationLearningShoppingEntertainmentSearchSocial Web

52. ValueMobilePeople?PCService PortalInternet Bandwidth ISP200020052010~1995

53. Before After

54. Web Squaredweb2Opportunityweb2.02010~2005-2009

55. 2010~2005-20091990-2004

56. Personal ComputingMini ComputingDesktop Internet ComputingMobile Internet Computing?