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The State of Amazon’s
Brand Gating Policy & Protection
#CPCStrategy
Today’s Logistics
Session Recording + Slides Will Be Sent Out
Join in the Poll Questions!
Submit Questions to Our Panelists
Today’s Event Speakers
Jason Bell
Sr. Retail Search Manager
Lewis Brannon
Sr. Retail Search Manager
Overview
Founded in 2007
Recognized as a Google Premier Partner
400+ Active Retail Clients
Top 50 fastest growing company in San Diego
DELIVERING LASTING RESULTS FOR OUR CLIENTS
Solutions
Retail-focused PPC & Shopping
Amazon Sales Acceleration
Facebook Performance Marketing
About CPC Strategy
About Market Track
Overview
Operating for over 30 years
Leading provider of competitive intelligence solutions
2,000+ active retail, brand, & agency clients
Solutions
MAP Monitoring & Enforcement
Brand Protection Services
eCommerce Pricing Intelligence
Market Track eCommerce solutions are trusted by:
About Amazon Sellers Lawyer SlideAbout Amazon Sellers’
Lawyer
Overview
Solutions
Full Law Firm
30% Non-IP Suspensions All US Lawyers &
Paralegals
40% IP Suspensions Focused on Amazon Sellers
30% Brand Protection Nothing is
Outsourced
Agenda
•Brand Protection 101
•Overview of Amazon’s Brand Gating Policy
•What are the Steps to get Your Brand Gated?
•Is Brand Gating the Silver Bullet?
•How Will Brand Protection on Amazon Change in the Future?
Brand Protection 101
1
Overview of Amazon’s
Brand Gating Policy
2
AMAZON BRAND REGISTRY
We are currently not accepting applications
ahead of the launch of a new Brand Registry
experience on Amazon.
In early May, please revisit this page to enroll
in the new Brand Registry
https://sellercentral.amazon.com/learn/courses?ref_=su_courses_c3_m17&courseId=3&moduleId=17&modLanguage=English
What are the Steps to
get Your Brand Gated?
3
Is Brand Gating the
Silver Bullet?
4
How Will Brand Protection
on Amazon Change in the Future?
5
Questions For The Experts?

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The State of Amazon’s Brand Gating Policy & Protection

  • 1. The State of Amazon’s Brand Gating Policy & Protection #CPCStrategy
  • 2. Today’s Logistics Session Recording + Slides Will Be Sent Out Join in the Poll Questions! Submit Questions to Our Panelists
  • 3. Today’s Event Speakers Jason Bell Sr. Retail Search Manager Lewis Brannon Sr. Retail Search Manager
  • 4. Overview Founded in 2007 Recognized as a Google Premier Partner 400+ Active Retail Clients Top 50 fastest growing company in San Diego DELIVERING LASTING RESULTS FOR OUR CLIENTS Solutions Retail-focused PPC & Shopping Amazon Sales Acceleration Facebook Performance Marketing About CPC Strategy
  • 5. About Market Track Overview Operating for over 30 years Leading provider of competitive intelligence solutions 2,000+ active retail, brand, & agency clients Solutions MAP Monitoring & Enforcement Brand Protection Services eCommerce Pricing Intelligence Market Track eCommerce solutions are trusted by:
  • 6. About Amazon Sellers Lawyer SlideAbout Amazon Sellers’ Lawyer Overview Solutions Full Law Firm 30% Non-IP Suspensions All US Lawyers & Paralegals 40% IP Suspensions Focused on Amazon Sellers 30% Brand Protection Nothing is Outsourced
  • 7. Agenda •Brand Protection 101 •Overview of Amazon’s Brand Gating Policy •What are the Steps to get Your Brand Gated? •Is Brand Gating the Silver Bullet? •How Will Brand Protection on Amazon Change in the Future?
  • 10. AMAZON BRAND REGISTRY We are currently not accepting applications ahead of the launch of a new Brand Registry experience on Amazon. In early May, please revisit this page to enroll in the new Brand Registry https://sellercentral.amazon.com/learn/courses?ref_=su_courses_c3_m17&courseId=3&moduleId=17&modLanguage=English
  • 11. What are the Steps to get Your Brand Gated? 3
  • 12. Is Brand Gating the Silver Bullet? 4
  • 13. How Will Brand Protection on Amazon Change in the Future? 5
  • 14. Questions For The Experts?