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T R I V I A T I M E
of over 1,000 US holiday shoppers
surveyed by Tinuiti in August plan
on spending over $250
A N S W E R :
P R I Z E :
$100 Gift Card to The Honest Company
60%
Learn more:
Digital Marketing Panels
Solutions to The Biggest Challenges Your Brand Will Face Next Year
DAY 1 | TUESDAY, DECEMBER 13TH
How Do I Prepare For What’s Next in 2023?
10 – 10:45am PT | 1 – 1:45pm ET
How Do I Diversify My Presence Online and Get My
Brand in Front of More People?
11 – 11:45am PT | 2 – 2:45pm ET
How Do I Effectively Use My Data, Especially Now That
Signal Loss Is More Prevalent?
12 – 12:45 pm PT | 3 – 3:45pm ET
DAY 2 | THURSDAY, DECEMBER 15TH
How Can Social Perform Now That Content is Changing?
10 – 10:45am PT | 1 – 1:45pm ET
How Do I Reach New Customers and Convert
Audiences Into Customers?
11 – 11:45am PT | 2 – 2:45pm ET
How Can I Be More Efficient With My Budget and
Maximize The ROI of Each Dollar?
12 – 12:45 pm PT | 3 – 3:45pm ET
How Do I Diversify My
Presence Online and
Get My Brand in Front
of More People?
Today’s Logistics
Kerry Mallett
Senior Content Specialist,
Webinar
Recording & slides will be in your inbox
on Friday morning
Download relevant resources
Join our chat and submit questions for live Q&A
Log back anytime with same link
Join our poll questions - including if you want to talk to
our teams after!
WE’VE MASTERED THE
MEDIA THAT
MATTERS MOST
Tinuiti is the largest independent performance
marketing firm across Streaming TV and the
Triopoly of Google, Facebook, Amazon.
Employees
Media managed
Award-winning
culture*
$3B
#1
1000+
Some of
Our Clients
Our
Recognition
For commerce leaders of today and the future
Our Speakers
ELIZABETH MARSTEN
Group Director,
Marketplaces
PAT PETRIELLO
Director, Marketplaces
MIKE WOJCIECHOWSKI
Senior Director, Shoppable
Media
COLLEEN QUATTLEBAUM
Director of Marketing
JAKE ZARATSIAN
Ecommerce Training Expert
FBA inventory management Amazon reviews and feedback
The leading all-in-one platform for ecommerce sellers.
600,000
Customers
$50,000,000,000
Revenue Supported
10
Amazon Marketplaces Served
Agenda
● Panel Discussion
● Our Panel Answers Your Most Pressing
Questions
10
What holiday dessert are we most
likely to see on your table?
● Fruitcake
● Panettone
● Lebkuchen
● Gingerbread
POLL
What is your biggest challenge right now in
diversifying your presence online and
getting your brand in front of more people?
● Generating traffic and leads
● Brand recognition
● Recession concerns
● Supply chain restrains
POLL
What is the
biggest
opportunity or
solution in the
space right
now?
What is the
most
important
thing to do
right now, and
in 2023?
How do I diversify my presence online and get my
brand in front of more people?
What is the
biggest
challenge in
the space
right now?
What is the
biggest
opportunity or
solution in the
space right
now?
What is the
most
important
thing to do
right now, and
in 2023?
How do I diversify my presence online and get my
brand in front of more people?
What is the
biggest
challenge in
the space
right now?
What is the
biggest
opportunity or
solution in the
space right
now?
What is the
most
important
thing to do
right now, and
in 2023?
How do I diversify my presence online and get my
brand in front of more people?
What is the
biggest
challenge in
the space
right now?
Key Takeaways 1. Getting customers their stuff to them will
continue to be a challenge in 2023. But
optimizing delivery systems, inventory
allocation, investing in your campaigns
appropriately, and of course, supply chain will
help you overcome supply chain and
operational obstacles.
2. Take advantage of social commerce in 2023.
Use those catalog feeds, whether it’s Amazon
posts or testing into it on other channels.
3. Video, video, video. Show off your catalog in
video form and make it shareable across
product detail pages, social commerce and
STV/CTV. And make sure to do it on DTC sites
and marketplace channels.
Schedule Your
Consultation
with a Commerce
Expert
Q&A
ELIZABETH MARSTEN
Group Director,
Marketplaces
PAT PETRIELLO
Director, Marketplaces
MIKE WOJCIECHOWSKI
Senior Director, Shoppable
Media
COLLEEN QUATTLEBAUM
Director of Marketing
JAKE ZARATSIAN
Ecommerce Training Expert
19
Stay informed
on the future of
digital marketing
Visit our content hub ➜
Thank you!
Digital Marketing Panels
Solutions to The Biggest Challenges Your Brand Will Face Next Year
DAY 1 | TUESDAY, DECEMBER 13TH
How Do I Prepare For What’s Next in 2023?
10 – 10:45am PT | 1 – 1:45pm ET
How Do I Diversify My Presence Online and Get My
Brand in Front of More People?
11 – 11:45am PT | 2 – 2:45pm ET
How Do I Effectively Use My Data, Especially Now That
Signal Loss Is More Prevalent?
12 – 12:45 pm PT | 3 – 3:45pm ET
DAY 2 | THURSDAY, DECEMBER 15TH
How Can Social Perform Now That Content is Changing?
10 – 10:45am PT | 1 – 1:45pm ET
How Do I Reach New Customers and Convert
Audiences Into Customers?
11 – 11:45am PT | 2 – 2:45pm ET
How Can I Be More Efficient With My Budget and
Maximize The ROI of Each Dollar?
12 – 12:45 pm PT | 3 – 3:45pm ET
T R I V I A T I M E
What percentage of people surveyed
responded that they planned on doing at
least half of their holiday shopping online
this year?
Q U E S T I O N :
P R I Z E :
Airpods

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2023 Digital Marketing Panels: How Do I Diversify My Presence Online and Get My Brand in Front of More People?

  • 1. T R I V I A T I M E of over 1,000 US holiday shoppers surveyed by Tinuiti in August plan on spending over $250 A N S W E R : P R I Z E : $100 Gift Card to The Honest Company 60% Learn more:
  • 2. Digital Marketing Panels Solutions to The Biggest Challenges Your Brand Will Face Next Year DAY 1 | TUESDAY, DECEMBER 13TH How Do I Prepare For What’s Next in 2023? 10 – 10:45am PT | 1 – 1:45pm ET How Do I Diversify My Presence Online and Get My Brand in Front of More People? 11 – 11:45am PT | 2 – 2:45pm ET How Do I Effectively Use My Data, Especially Now That Signal Loss Is More Prevalent? 12 – 12:45 pm PT | 3 – 3:45pm ET DAY 2 | THURSDAY, DECEMBER 15TH How Can Social Perform Now That Content is Changing? 10 – 10:45am PT | 1 – 1:45pm ET How Do I Reach New Customers and Convert Audiences Into Customers? 11 – 11:45am PT | 2 – 2:45pm ET How Can I Be More Efficient With My Budget and Maximize The ROI of Each Dollar? 12 – 12:45 pm PT | 3 – 3:45pm ET
  • 3. How Do I Diversify My Presence Online and Get My Brand in Front of More People?
  • 4. Today’s Logistics Kerry Mallett Senior Content Specialist, Webinar Recording & slides will be in your inbox on Friday morning Download relevant resources Join our chat and submit questions for live Q&A Log back anytime with same link Join our poll questions - including if you want to talk to our teams after!
  • 5. WE’VE MASTERED THE MEDIA THAT MATTERS MOST Tinuiti is the largest independent performance marketing firm across Streaming TV and the Triopoly of Google, Facebook, Amazon. Employees Media managed Award-winning culture* $3B #1 1000+
  • 6. Some of Our Clients Our Recognition For commerce leaders of today and the future
  • 7. Our Speakers ELIZABETH MARSTEN Group Director, Marketplaces PAT PETRIELLO Director, Marketplaces MIKE WOJCIECHOWSKI Senior Director, Shoppable Media COLLEEN QUATTLEBAUM Director of Marketing JAKE ZARATSIAN Ecommerce Training Expert
  • 8. FBA inventory management Amazon reviews and feedback
  • 9. The leading all-in-one platform for ecommerce sellers. 600,000 Customers $50,000,000,000 Revenue Supported 10 Amazon Marketplaces Served
  • 10. Agenda ● Panel Discussion ● Our Panel Answers Your Most Pressing Questions 10
  • 11. What holiday dessert are we most likely to see on your table? ● Fruitcake ● Panettone ● Lebkuchen ● Gingerbread POLL
  • 12. What is your biggest challenge right now in diversifying your presence online and getting your brand in front of more people? ● Generating traffic and leads ● Brand recognition ● Recession concerns ● Supply chain restrains POLL
  • 13. What is the biggest opportunity or solution in the space right now? What is the most important thing to do right now, and in 2023? How do I diversify my presence online and get my brand in front of more people? What is the biggest challenge in the space right now?
  • 14. What is the biggest opportunity or solution in the space right now? What is the most important thing to do right now, and in 2023? How do I diversify my presence online and get my brand in front of more people? What is the biggest challenge in the space right now?
  • 15. What is the biggest opportunity or solution in the space right now? What is the most important thing to do right now, and in 2023? How do I diversify my presence online and get my brand in front of more people? What is the biggest challenge in the space right now?
  • 16. Key Takeaways 1. Getting customers their stuff to them will continue to be a challenge in 2023. But optimizing delivery systems, inventory allocation, investing in your campaigns appropriately, and of course, supply chain will help you overcome supply chain and operational obstacles. 2. Take advantage of social commerce in 2023. Use those catalog feeds, whether it’s Amazon posts or testing into it on other channels. 3. Video, video, video. Show off your catalog in video form and make it shareable across product detail pages, social commerce and STV/CTV. And make sure to do it on DTC sites and marketplace channels.
  • 18. Q&A ELIZABETH MARSTEN Group Director, Marketplaces PAT PETRIELLO Director, Marketplaces MIKE WOJCIECHOWSKI Senior Director, Shoppable Media COLLEEN QUATTLEBAUM Director of Marketing JAKE ZARATSIAN Ecommerce Training Expert
  • 19. 19 Stay informed on the future of digital marketing Visit our content hub ➜
  • 21. Digital Marketing Panels Solutions to The Biggest Challenges Your Brand Will Face Next Year DAY 1 | TUESDAY, DECEMBER 13TH How Do I Prepare For What’s Next in 2023? 10 – 10:45am PT | 1 – 1:45pm ET How Do I Diversify My Presence Online and Get My Brand in Front of More People? 11 – 11:45am PT | 2 – 2:45pm ET How Do I Effectively Use My Data, Especially Now That Signal Loss Is More Prevalent? 12 – 12:45 pm PT | 3 – 3:45pm ET DAY 2 | THURSDAY, DECEMBER 15TH How Can Social Perform Now That Content is Changing? 10 – 10:45am PT | 1 – 1:45pm ET How Do I Reach New Customers and Convert Audiences Into Customers? 11 – 11:45am PT | 2 – 2:45pm ET How Can I Be More Efficient With My Budget and Maximize The ROI of Each Dollar? 12 – 12:45 pm PT | 3 – 3:45pm ET
  • 22. T R I V I A T I M E What percentage of people surveyed responded that they planned on doing at least half of their holiday shopping online this year? Q U E S T I O N : P R I Z E : Airpods