The document discusses how a resume should be viewed as a marketing message tailored to the target employer's expectations, not just a listing of facts. It promotes Resume-Ring.com's services that combine a job seeker's facts and career goals into customized resumes designed to market, not just describe, the individual to potential employers. Clients of Resume-Ring.com have only offered praise for the resume writing and marketing services provided by the founder, who has both relevant work experience and educational degrees.