The New Norm

•Download as KEY, PDF•

1 like•177 views

Three trends in digital that are here to stay: 1. The impact of mobile on web UX 2. Apps – from digital to real life 3. The pickle with (online) advertising By Kasia Wyser-Pratte SVP & Executive Creative Director at Velocidi

Business Technology

The New Norm
3 Trends In Digital That Are Here to Stay

Kasia Wyser-Pratte | SVP, Executive Creative Director
July 5 2012

The Big
1. The Impact of Mobile on Web UX.
2. Apps – From Digital to Real Life.
3. The Pickle with (Online) Advertising.

The Impact of Mobile on Web UX:
Exploration
target.com New type of ecommerce experience that’s purposeful,
attractive, and exploratory.

The Impact of Mobile on Web UX
Exploration
Storytelling through vertical scrolling.
Lessons learned from tablet UX.

target.com

The Impact of Mobile on Web UX
Exploration
Interactive product preview.
Hot spots with product info.

target.com

The Impact of Mobile on Web UX
Exploration

Persistent yet discrete navigation system.

target.com

The Impact of Mobile on Web UX
The Waterfall Effect
Grid based ﬂow and Flipboard impact.

The Impact of Mobile on Web UX
The Waterfall Effect
Art of the Trench, Burberry.

artofthetrench.com

The Impact of Mobile on Web UX
The Waterfall Effect
Jay Z’s Life + Times.

lifeandtimes.com

The Impact of Mobile on Web UX
The Waterfall Effect
Torani.com

torani.com

Apps – From Digital to Real Life
stitchigram.com Bridging the Gap.

Apps – From Digital to Real Life
Instagram
Pillows and blankets with your Instagram photos.

stitchigram.com

Apps – From Digital to Real Life
Instagram
Postcards with your Instagram photos – Postagram.

postagram.com

Apps – From Digital to Real Life
Instagram
Books, posters, t-shirts, stickers, and magnets with
your Instagram photos – Printstagram.

printstagr.am

Apps – From Digital to Real Life
Instagram
App inspired, real life product development –
Instagram Camera.

fastcodesign.com

Apps – From Digital to Real Life
Instagram
The Payoff.

techcrunch.com

The Pickle with (Online) Advertising
oldspice.com New platforms, new approach.

The Pickle with (Online)
Advertising

Facebook’s sharable ad units.

4.mshcdn.com

The Pickle with (Online)
Advertising
Games are contagious: Stride’s ridiculously long
lasting banner ads.

mashable.com

Similar to The New Norm

Facebook Developers Conference. Social Networks - An Agency Perspective, by S...Adam Graham

Technology changing futureContract India

Immersive Spectacles tour of CES 2017 by KineticKinetic Worldwide

Current and future trends in digital marketing 2011Digital Consultant

IHAF- Blurring the Lines with Augmented RealityZugara

Augmented Reality: From Marketing Buzzword To A Better Consumer ExperienceZugara

XR in fashion & the eTryOn projectJim Downing

Augmented Reality: From Marketing Buzzword to Better Consumer ExperienceZugara

InterACT! Conference Presentation on Augmented RealityMatthew Szymczyk

Augmenting educationJason Zagami

Augmenting Education (ISQ)Jason Zagami

Augmenting Education Jason Zagami

Ar and vr in businessNatasha Elian

2018 Marketing Trends Book Jeffrey Evans

Mobile Marketing and Mobile Apps.Divya Shah

Mobile marketing and appsInstitute of Digital Marketing

Digital Transformation in Food and RetailScopernia

The Impact of Technology on Human RelationsSoyoung Cho González

Bytesized Innovation Trends 2016Aoife McGuinness

3d internet pptpalsantosh

Similar to The New Norm (20)

Facebook Developers Conference. Social Networks - An Agency Perspective, by S...

Technology changing future

Immersive Spectacles tour of CES 2017 by Kinetic

Current and future trends in digital marketing 2011

IHAF- Blurring the Lines with Augmented Reality

Augmented Reality: From Marketing Buzzword To A Better Consumer Experience

XR in fashion & the eTryOn project

Augmented Reality: From Marketing Buzzword to Better Consumer Experience

InterACT! Conference Presentation on Augmented Reality

Augmenting education

Augmenting Education (ISQ)

Augmenting Education

Ar and vr in business

2018 Marketing Trends Book

Mobile Marketing and Mobile Apps.

Mobile marketing and apps

Digital Transformation in Food and Retail

The Impact of Technology on Human Relations

Bytesized Innovation Trends 2016

3d internet ppt

Recently uploaded

Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pillsAbortion pills in Kuwait Cytotec pills in Kuwait

Value Proposition canvas- Customer needs and painsP&CO

Cracking the Cultural Competence Code.pptxWorkforce Group

FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066

Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls

Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...lizamodels9

Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823

Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage

A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan

RSA Conference Exhibitor List 2024 - Exhibitors DataExhibitors Data

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...amitlee9823

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo

👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...rajveerescorts2022

Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888

0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxpriyanshujha201

Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756dollysharma2066

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller

Recently uploaded (20)

Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills

Value Proposition canvas- Customer needs and pains

Cracking the Cultural Competence Code.pptx

FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756

Best VIP Call Girls Noida Sector 40 Call Me: 8448380779

Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...

Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...

Regression analysis: Simple Linear Regression Multiple Linear Regression

The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...

A DAY IN THE LIFE OF A SALESMAN / WOMAN

RSA Conference Exhibitor List 2024 - Exhibitors Data

Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL

👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...

Call Girls In Panjim North Goa 9971646499 Genuine Service

0183760ssssssssssssssssssssssssssss00101011 (27).pdf

B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx

Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

The New Norm

1. The New Norm 3 Trends In Digital That Are Here to Stay Kasia Wyser-Pratte | SVP, Executive Creative Director July 5 2012

2. The Big 1. The Impact of Mobile on Web UX. 2. Apps – From Digital to Real Life. 3. The Pickle with (Online) Advertising.

3. The Impact of Mobile on Web UX: Exploration target.com New type of ecommerce experience that’s purposeful, attractive, and exploratory.

4. The Impact of Mobile on Web UX Exploration Storytelling through vertical scrolling. Lessons learned from tablet UX. target.com

5. The Impact of Mobile on Web UX Exploration Interactive product preview. Hot spots with product info. target.com

6. The Impact of Mobile on Web UX Exploration Persistent yet discrete navigation system. target.com

7. The Impact of Mobile on Web UX The Waterfall Effect Grid based ﬂow and Flipboard impact.

8. The Impact of Mobile on Web UX The Waterfall Effect Art of the Trench, Burberry. artofthetrench.com

9. The Impact of Mobile on Web UX The Waterfall Effect Jay Z’s Life + Times. lifeandtimes.com

10. The Impact of Mobile on Web UX The Waterfall Effect Torani.com torani.com

11. Apps – From Digital to Real Life stitchigram.com Bridging the Gap.

12. Apps – From Digital to Real Life Instagram Pillows and blankets with your Instagram photos. stitchigram.com

13. Apps – From Digital to Real Life Instagram Postcards with your Instagram photos – Postagram. postagram.com

14. Apps – From Digital to Real Life Instagram Books, posters, t-shirts, stickers, and magnets with your Instagram photos – Printstagram. printstagr.am

15. Apps – From Digital to Real Life Instagram App inspired, real life product development – Instagram Camera. fastcodesign.com

16. Apps – From Digital to Real Life Instagram The Payoff. techcrunch.com

17. The Pickle with (Online) Advertising oldspice.com New platforms, new approach.

18. The Pickle with (Online) Advertising Facebook’s sharable ad units. 4.mshcdn.com

19. The Pickle with (Online) Advertising Games are contagious: Stride’s ridiculously long lasting banner ads. mashable.com

20. Thank you.

The New Norm

Recommended

Recommended

More Related Content

Similar to The New Norm

Similar to The New Norm (20)

Recently uploaded

Recently uploaded (20)

The New Norm

Editor's Notes