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What is Culture?
Intercultural Communication
DELC
What is culture?
• -Latin word cultura or cultus as in “agri cultura, the
cultivation of the soil” (Freilich, 1989).
Three important points:
1. Diverse pool of knowledge, shared realities and norms,
learned systems of meanings.
2. It is shared and transmitted from one generation to the
next.
3. Facilitates survival and adaptation to the external
environment.
What is an iceberg?
‘Culture is like an iceberg’
A different concept of Beauty
• When you are asked what makes a
person ‘beautiful’, you might think about a
person with certain characteristics.
Perhaps you think about his soul or
personality.
• The concept of ‘beauty’ around the world
might differ from the one that you have.
A different concept of Beauty
Let’s look an example. Look at the following
video and write down what are your first
impressions.
Viewer discression is advised
http://www.youtube.com/watch?v=eMdmSerORw0
Explaining the Tip of the Iceberg
analogy
• How can you explain the iceberg analogy
using the Chinese foot-binding example?
(Write your comments in the Discusssion
Board)
• Can you think of any other examples?
Slurping your soup: that’s wrong, isn’t?
When having dinner with a Japanese
couple, I couldn’t help to notice that
they made a particular sound while
eating noodles. While for me, this was
a sign of bad manners, they explained
to me that in Japan, this not only
accepted, but it also means that you
are slurping your meal.
Look around
• Have you been in the presence of a
situation/behavior that seemed ‘wrong’ to
you, but acceptable for the people in the
country you are visiting?
• How can you relate this experience to the
iceberg analogy?
Share your answers in the appropriate
Discussion Board.

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The Iceberg Analogy

  • 1. What is Culture? Intercultural Communication DELC
  • 2. What is culture? • -Latin word cultura or cultus as in “agri cultura, the cultivation of the soil” (Freilich, 1989). Three important points: 1. Diverse pool of knowledge, shared realities and norms, learned systems of meanings. 2. It is shared and transmitted from one generation to the next. 3. Facilitates survival and adaptation to the external environment.
  • 3. What is an iceberg? ‘Culture is like an iceberg’
  • 4. A different concept of Beauty • When you are asked what makes a person ‘beautiful’, you might think about a person with certain characteristics. Perhaps you think about his soul or personality. • The concept of ‘beauty’ around the world might differ from the one that you have.
  • 5. A different concept of Beauty Let’s look an example. Look at the following video and write down what are your first impressions. Viewer discression is advised http://www.youtube.com/watch?v=eMdmSerORw0
  • 6. Explaining the Tip of the Iceberg analogy • How can you explain the iceberg analogy using the Chinese foot-binding example? (Write your comments in the Discusssion Board) • Can you think of any other examples?
  • 7. Slurping your soup: that’s wrong, isn’t? When having dinner with a Japanese couple, I couldn’t help to notice that they made a particular sound while eating noodles. While for me, this was a sign of bad manners, they explained to me that in Japan, this not only accepted, but it also means that you are slurping your meal.
  • 8. Look around • Have you been in the presence of a situation/behavior that seemed ‘wrong’ to you, but acceptable for the people in the country you are visiting? • How can you relate this experience to the iceberg analogy? Share your answers in the appropriate Discussion Board.