This document provides information about The Happy Prize Company and the types of experiences and prizes they can create for brands. They offer travel and non-travel prize campaigns that can be used on packaging or in media. They also create life-affirming experiences for brands and agencies. The document discusses various prize campaigns they have run in the past for brands like Doritos, Pepsico, and Naked Juice. It also mentions workshops and talks they provide to help with creativity, problem solving, and inspiration. In summary, the document outlines The Happy Prize Company's services in creating extraordinary experiences and prizes for promotional campaigns and incentives.
Designing memories: The neuroscience of experienceAoife McGuinness
This is HeyHuman's submission for the SXSW 2022 panel picker.
2020 transformed our relationship with the world around us, including how we connect with people and brands. As the world starts to process the last two years what do these changed behaviours and relationships mean for brand experiences, now and in the future? How can and will brands re-connect with people and brands in this new world?
21st Century Branding: Positive Change Agents Ann Odell
Good Business & Good Branding are synonymous.
Together they are the foundation of any enterprise & inextricable. Making a decision about one informs & shapes the other.
21st Century BRANDS reflect our ideals, values, aspirations, passions.
A GREAT BRAND TODAY UNITES EMPLOYEES & CUSTOMERS AROUND A BIG IDEA OR PURPOSE MUCH LARGER THAN SELLING. Brands that offer people the OPPORTUNITY TO BE PART OF THE STORY, THE EXPERIENCE, THE BIG IDEA, THE PURPOSE, whether they’re inside or out, are the ones that are winning.
Existing on the continuum of: cave paintings, fireside chats & yellow brick road experiences, 21st Century BRANDS CAN & DO SERVE AS POSITIVE CHANGE AGENTS.
Presented is a capture of best practice Brand Strategy Case Studies, including four I've supported development on. What we see is that big Vision, more Meaning, Inclusivity, Authenticity & a few Fun surprise are foundational to all of their success.
Designing memories: The neuroscience of experienceAoife McGuinness
This is HeyHuman's submission for the SXSW 2022 panel picker.
2020 transformed our relationship with the world around us, including how we connect with people and brands. As the world starts to process the last two years what do these changed behaviours and relationships mean for brand experiences, now and in the future? How can and will brands re-connect with people and brands in this new world?
21st Century Branding: Positive Change Agents Ann Odell
Good Business & Good Branding are synonymous.
Together they are the foundation of any enterprise & inextricable. Making a decision about one informs & shapes the other.
21st Century BRANDS reflect our ideals, values, aspirations, passions.
A GREAT BRAND TODAY UNITES EMPLOYEES & CUSTOMERS AROUND A BIG IDEA OR PURPOSE MUCH LARGER THAN SELLING. Brands that offer people the OPPORTUNITY TO BE PART OF THE STORY, THE EXPERIENCE, THE BIG IDEA, THE PURPOSE, whether they’re inside or out, are the ones that are winning.
Existing on the continuum of: cave paintings, fireside chats & yellow brick road experiences, 21st Century BRANDS CAN & DO SERVE AS POSITIVE CHANGE AGENTS.
Presented is a capture of best practice Brand Strategy Case Studies, including four I've supported development on. What we see is that big Vision, more Meaning, Inclusivity, Authenticity & a few Fun surprise are foundational to all of their success.
Green is the New Black 2016 at Hotel Jen Tanglin SingaporeJuliana Jauw
Inspiring business trips can happen when the setting is right. Here at Hotel Jen Tanglin Singapore, we have partnered with The Wedge Asia to bring you Green Is The New Black, a 360-degree conscious experience!
Green is the New Black brings together truth seekers, change makers and thought leaders across conscious living and business for a one-of-a-kind festival that pushes limits and breaks new ground.
It’s a place to laugh, learn, discover, connect, hack beliefs, blur the line between life and business, dream big, and get the inspiration to make it happen.
Green is the New Black is where epiphanies and meaningful connections are made and built to last so we can be a catalyst for change together.
New Skills Every Tour Director Should Know During & After COVIDWeTravel Inc.
WeTravel has teamed up with Mitch from Tripschool.com to bring you some thoughts about what new skills your tour directors will need during this Covid-19 pandemic.
Visit WeTravel website: www.wetravel.com
Visit TripSchool website: www.thetripschool.com
How can you use your event’s theme to jumpstart your creativity when it comes to graphics, stage design, marketing campaigns, or attendee experience? I used the 2019 TEDxTUM theme “Dive In” to illustrate how this can be done.
High-End Empire is an innovational, deep dive, advanced approach and refined arrangement journey that will guide you how to make money that you deserve by unleashing your highest calling.
Do you want people to listen? Here are the four keys to telling a compelling story. In five minutes, we will show you how to tell a story people will not just love, but share.
Business in the Community and Social Enterprise UK have joined forces to bring together a fabulous selection of Christmas gifts for everyone. Behind each tempting offer is a business with a purpose, from helping people overseas access clean water, to creating jobs and education opportunities in deprived communities in the UK.
Buy Social this Christmas for perfect presents and a better world.
Rediscover and reconnect with your brand in our SynergyHSV Branding Workshop. We’ll solve your biggest brand strategy challenges.
Learn how to establish you own brand and critique others. Come with questions and a hungry mind. Suitable for new & established businesses, marketing staff and serious design students.
BRAND EXPERIENCES REINVENTED. 2016 Idea BookAbby Huff
Where is your brand going? With inventive and unexpected branded merchandise, it’s completely up to you. From timeless classics to cutting-edge active wear, products that give back to items with a natural feel, you decide where you’ll go. Use the resources here to change your perspective.
Where is your brand going? With inventive and unexpected branded merchandise, it’s completely up to you. From timeless classics to cutting-edge active wear, products that give back to items with a natural feel, you decide where you’ll go. Use the resources here to change your perspective.
Kids Company Pico Aneto Challenge 2016Suzie Curran
JOIN KIDS COMPANY ON OUR ATTEMPT TO CONQUER THE HIGHEST PEAK IN THE PYRENEES (3404M).
A two-day spring ascent promises glorious weather and a lot of snow cover on the glacier meaning ice axes, crampons and ropes will be necessary. The final ascent will begin by torchlight as we head for the gullies and then on to the eventual steep, airy traverse to the peak.
What’s Brand New is a discovery platform going pan-India with a focus on brand new launches and latest trends related to lifestyle. We feature brand/product launches and happening trends with content that is relevant and engaging.Our Prime focus is on four categories: Shopping, Wellness and Beauty, Gadgets and Food & Beverages.We are present in both digital as well as the print platforms in order to ensure maximum customer outreach for Brands.
Wake Up! the app is designed so that you can capture the moments when you feel most conscious and alive. By doing so, you will be more aware of when these Wake Up! moments happen. In time, you will find it easier to switch off your autopilot more often.
Capturing those moments means you will also be able to inspire others as they try what works for you and you can try what worked for them. As the app understands what makes you tick, Wake Up! will deliver ideas that have the best chance of working for you.
Wake Up! is a positive platform for positive people. It’s for those who want to discover and celebrate the moments they feel more inspired and alive. And now there's also opportunities for selected brands to get involved too, with the opportunity to create 'branded experiments' and content for customers within an environment where they'll have a positive emotional experience. Also:
Use the Wake Up! app as a research tool to test propositions, ideas and activities that can be linked to the brand, which are related to people waking up and living a more technicolour life.
Also use the app as part of an internal well-being programme.
Reach followers directly by giving them a unique portal into the app with the ability to learn directly from consumers activity and feedback.
Green is the New Black 2016 at Hotel Jen Tanglin SingaporeJuliana Jauw
Inspiring business trips can happen when the setting is right. Here at Hotel Jen Tanglin Singapore, we have partnered with The Wedge Asia to bring you Green Is The New Black, a 360-degree conscious experience!
Green is the New Black brings together truth seekers, change makers and thought leaders across conscious living and business for a one-of-a-kind festival that pushes limits and breaks new ground.
It’s a place to laugh, learn, discover, connect, hack beliefs, blur the line between life and business, dream big, and get the inspiration to make it happen.
Green is the New Black is where epiphanies and meaningful connections are made and built to last so we can be a catalyst for change together.
New Skills Every Tour Director Should Know During & After COVIDWeTravel Inc.
WeTravel has teamed up with Mitch from Tripschool.com to bring you some thoughts about what new skills your tour directors will need during this Covid-19 pandemic.
Visit WeTravel website: www.wetravel.com
Visit TripSchool website: www.thetripschool.com
How can you use your event’s theme to jumpstart your creativity when it comes to graphics, stage design, marketing campaigns, or attendee experience? I used the 2019 TEDxTUM theme “Dive In” to illustrate how this can be done.
High-End Empire is an innovational, deep dive, advanced approach and refined arrangement journey that will guide you how to make money that you deserve by unleashing your highest calling.
Do you want people to listen? Here are the four keys to telling a compelling story. In five minutes, we will show you how to tell a story people will not just love, but share.
Business in the Community and Social Enterprise UK have joined forces to bring together a fabulous selection of Christmas gifts for everyone. Behind each tempting offer is a business with a purpose, from helping people overseas access clean water, to creating jobs and education opportunities in deprived communities in the UK.
Buy Social this Christmas for perfect presents and a better world.
Rediscover and reconnect with your brand in our SynergyHSV Branding Workshop. We’ll solve your biggest brand strategy challenges.
Learn how to establish you own brand and critique others. Come with questions and a hungry mind. Suitable for new & established businesses, marketing staff and serious design students.
BRAND EXPERIENCES REINVENTED. 2016 Idea BookAbby Huff
Where is your brand going? With inventive and unexpected branded merchandise, it’s completely up to you. From timeless classics to cutting-edge active wear, products that give back to items with a natural feel, you decide where you’ll go. Use the resources here to change your perspective.
Where is your brand going? With inventive and unexpected branded merchandise, it’s completely up to you. From timeless classics to cutting-edge active wear, products that give back to items with a natural feel, you decide where you’ll go. Use the resources here to change your perspective.
Kids Company Pico Aneto Challenge 2016Suzie Curran
JOIN KIDS COMPANY ON OUR ATTEMPT TO CONQUER THE HIGHEST PEAK IN THE PYRENEES (3404M).
A two-day spring ascent promises glorious weather and a lot of snow cover on the glacier meaning ice axes, crampons and ropes will be necessary. The final ascent will begin by torchlight as we head for the gullies and then on to the eventual steep, airy traverse to the peak.
What’s Brand New is a discovery platform going pan-India with a focus on brand new launches and latest trends related to lifestyle. We feature brand/product launches and happening trends with content that is relevant and engaging.Our Prime focus is on four categories: Shopping, Wellness and Beauty, Gadgets and Food & Beverages.We are present in both digital as well as the print platforms in order to ensure maximum customer outreach for Brands.
Wake Up! the app is designed so that you can capture the moments when you feel most conscious and alive. By doing so, you will be more aware of when these Wake Up! moments happen. In time, you will find it easier to switch off your autopilot more often.
Capturing those moments means you will also be able to inspire others as they try what works for you and you can try what worked for them. As the app understands what makes you tick, Wake Up! will deliver ideas that have the best chance of working for you.
Wake Up! is a positive platform for positive people. It’s for those who want to discover and celebrate the moments they feel more inspired and alive. And now there's also opportunities for selected brands to get involved too, with the opportunity to create 'branded experiments' and content for customers within an environment where they'll have a positive emotional experience. Also:
Use the Wake Up! app as a research tool to test propositions, ideas and activities that can be linked to the brand, which are related to people waking up and living a more technicolour life.
Also use the app as part of an internal well-being programme.
Reach followers directly by giving them a unique portal into the app with the ability to learn directly from consumers activity and feedback.
Whether it be in your relationships at work, family, partner or friends, intimacy is the most precious and sought after experience on Earth. Download this free 38 page e-book with 36 practical exercises to help you understand and connect more with people in your everyday life.
Everyone gets nervous and anxious at times, but there are ways to control the onset. Here we discuss how to keep anxiety in check during stressful situations at work.
Why it's essential to have wellbeing programmes in the workplaceJustine Clement
Wellbeing programmes must start with what the possibilities could be, not just from the problems that currently exist (e.g. risks, illnesses, absences). Starting with what could be, forces any wellbeing programme to determine how to create a new reality instead of JUST fixing what is wrong. Creating an improved, “idealised” outcome means that not only are the existing problems addressed, but that a programmes serves to exceed expectation. This is the reason why we it's essential to have wellbeing programmes in organisations today.
How to put the MOJO back into your organisationJustine Clement
LearnShedLive will help you test the wellness temperature of your organisation and use real data to motivate staff and increase profitability. This deck walks through how we can help.
LearnShedLive looks at how improving wellbeing in the workplace will boost productivity, increase presenteeism, reduce absenteeism and hugely improve morale. All these factors not only mean a more inspiring work environment, but they will also have a direct affect on your organisation's bottom line.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
2. It’s all about brand. If you have a vision, we’re here to make it
happen. If you’re still in the planning process, we’ll help you
shape your idea into an inspiring campaign. And if you’re not
really sure what you want to do, we’ll have plenty of suggestions
for you. Wherever you begin, the end result will be one that
weaves together all you want to offer – and nothing you don’t.
Everything we do is entirely original. The experience doesn’t
exist until we create it for you. And afterwards, it will live on in
the stories your winners will tell and the memories they’ll share
of what the brand did for them.
We go deeper. Behind the scenes, off-grid, deep into culture and
meaning. For us, creating experiences means being life-enriching,
where winners will get to learn more about the world, connect
with other people and even better understand themselves. All
because of you, the brand and agency behind it all.
Every moment counts. Our job is to ensure they’ll enjoy the
richest possible experience, and because time is precious, we’ll
ensure they feel that it couldn’t possibly have been better spent
any other way.
We handle everything. From the research, through to planning, to
communications with you and the winner, every step of the way.
We’re fully bonded too, so everyone involved is in very safe
hands. We leave nothing to chance.
Everything is possible and if it doesn’t exist, we create it. If it
hasn’t been done, then it’s time we did it for you. And if people
say it’s impossible, we set out to prove them wrong.
The Happy Prize Company stands for creativity, good ethics and
excellence. Give us a try and see what you’ve been missing.
3. “We have to make sure
we deliver meaningful
experiences that
capture value for clients
& stakeholders in our
new digitized society”
The European Centre for the Experience Economy
4. We’ll either create ideas from scratch,
or we’ll turn yours into reality.
Our purpose is to create exceptionally
powerful experiences that help fulfill
your campaign objectives.
Whether you have £100 or £100,000,
we use our expertise and experience
to make your life easier. Leveraging
our relationships formed over 20
years, the benefit of using us is
simple.
We’ll save you
1.TIME
2.ENERGY
3.MONEY
(and we win awards for our creativity too)
6. Pladis Merry Biscuits Grotto Christmas Campaign
Win a luxury trip to Lapland plus 1000 family adventure days
7. Original Source on-pack ‘#Packmorein’
in UK, Germany, Australia & Indonesia
Shark Diving South Africa, Bungee Jumping in Austria,
Extreme Watersliding in Spain
8. Doritos scratch card ‘Eliminate One Flavour’
Flavour themed breaks & experiences
in Mexico & New York
ELIMINATE
ONE FLAVOUR
FOR THE CHANCE
TO WIN A TRIP TO
MEXICO
SCRATCH ONE BAG TO
SEE IF YOU’RE A WINNER!*
*Terms and Conditions apply.
See reverse for details.
NEW YORK
OR
01
105mm (w) x 74mm (h)
N/A
3mm
4 colour litho
Cyan
C Terry
01/07/2016
C Terry
07/07/2016
100%
None.
Magenta Yellow Black
N/A N/A N/A N/A
Pepsico
WALUK0575
Doritos A vs B
Scratchcard Front
9. Pandora walk-in upsell
‘Win Tickets to El Classico’
VIP tickets & travel to the
Greatest Football Match In The World
14. P&G Always ‘Meet Laura Trott’
Meet & Greet at the Charlotte Street Hotel, London
15. Pladis McVitie’s Sweeter Together
Prizes included 5 x Dream Family holidays
20 x Weekend Breaks, 500 x Family Days Out vouchers
& 1,500 x pairs of cinema tickets
18. P&G various media campaigns featuring
Topshop vouchers, goody bags, M&S gift cards
19. The Post Office
£10k holidays, £2500 National Gardens vouchers,
National Trust memberships & hotel voucher stays
20. P&G Gillette World Cup 2018
Prize bundle including:
5 x Sony 4K Ultra HD Smart 65 Inch TV
5x SONY Wireless Cinematic Sound Bar
5 x Sony Playstation 500GB + Fifa18
5 x PSVR V2
5 x Amazon Echo 2nd Gen
5 x NOW TV Box with 1 Month Sky Cinema
21. Naked Juices on-pack
‘Free Rides for Free Spirits’
campaign
Bespoke, custom-made bike &
workshop experience from Brick
Lane Bikes for 5 winners
22. Naked trips to Berlin including street photography
workshops
23. PepsiCo Quaker Porridge Oats on-pack ‘Blast Off To Florida’
Fly with an Astronaut at Kennedy & Stargazing Breaks in the UK
26. Emotional Wellbeing
Year of life coaching
Year of Nutritionist
Year of Massages
Year of online access to
wellbeing workshops
Access to the Wake Up! app
Experiences
Training for a Ted Talk
A Wake Up! retreat in Dorset
A weekend at the Do Lectures
A day at Mark Hix’s home in
Dorset learning to cook
Leica: 1-1 street photography
Home & the heart
A year of house cleaning
A year of mortgage repayments
A year of flower deliveries
A year of organic food deliveries
A Feng Shui home consultation
Life-changing trips
A Wilderness Adventure in
Alaska or Africa
Atacama Desert Lodge & Spa
Galapagos Safari Camp
Stay With A Nomadic Tribe
Ananda Retreat in Himalayas
Body
Year of nutrition sessions
Year of massages
Year of personal trainer
Year’s gym membership
Year’s access to online yoga
Learn
Learn to surf in Cornwall
Learn to play tennis lessons
Learn to code lessons
Learn to meditate sessions
Learn to make classes
(pottery/woodwork/art)
Fun
2 bespoke hand-made bikes
A comedy night out for 4
Festival passes for The Good Life
A wood-fired hot tub
Weekend at Europe’s biggest
waterpark
Outdoors
A weekend for 6 in forest cabin
A weekend foraging workshop
An outdoor survival weekend
Wild swimming lessons
A state-of-the-art tent & all the
gear
Shopping & Sport
An ethical designer shopping
experience with £2k spends
VIP tickets to El Classico, Spain
VIP tickets to Wimbledon
Life lessons with a British
Olympic athlete
We hope you can appreciate that all our prize concepts are the property of us, The Happy Prize Company, and
should not be replicated or copied without our consent. Thank you for adhering to this request .
27.
28. Bespoke Disruption
Workshop
_________________________
How to create an innovation culture. And why it
matters. Really matters.
Companies rarely change too early. They almost
always change too late. The trouble with success is it
puts you in a mind set that it will always be that way.
But Nokia is a cautionary tale. So how do you create a
‘never stand still’ culture. Because right now your
biggest competitor is in his underpants, with his
headphones on, eating a bowl of Cheerios, while
writing a piece a code that will turn your industry
upside down. So how do become nimble, agile, and
fast. This workshop with Mark Shayler, author of Do
Disrupt, will show how you think and behave to help
you disrupt your business, in order to ensure your
company's biggest successes are in the future, and not
in the past.
29. Breakthrough: The
Life-Changing Magic Of
Sorting Your Sh*t Out
_________________________
You keep telling yourself that you are stuck.
You are not. Old habits just require new
strategies. You have convinced yourself you
are too late for change. You are not late for
anything. You keep telling yourself you have to
find your passion. But only 20% of us have a
single passion. So for 80% of us that just leads
to more frustration. You keep telling yourself a
story that is almost guaranteed to limit your
success. Why do we do that?
This day is challenging. As it should be. But, it
is a very supportive environment.
30. Sensory Wilderness
Experience, Wales
____________________________________
A one-night, one-day programme led by
entrepreneur and founder of the Do Lectures
(the UK’s alternative to Ted) Andy Middleton
& coach Andy Shipley to uncover the stories,
histories and relationships that can drive or
prevent open, constructive and appreciative
dialogue when it comes to executing new
projects and ideas.
Starting with introductions and a sharing of
the current context over dinner on the first
evening the day programme sees
stakeholders exploring an appropriate
natural environment through new senses,
supported by someone who ‘sees’ differently
to them before comparing notes over an
extra-sensory lunch and afternoon of re-
focusing shared challenges and outcomes
with a clearer, more powerful lens.
31. Gorilla Trekking in
Uganda (3 days)
____________________________
It’s only a lucky few who ever experience this
once-in-a-lifetime brush with jungle royalty, the
rare mountain gorillas who make the
Impenetrable Bwindi Forest in Uganda their
home. Permits are limited, and even once issued
an encounter is hard-won, often requiring several
hours of heavy hiking up steep and slippery
slopes and through dense, humid vegetation.
Once the troop is located, you’ll be given a
precious hour to spend with the gorilla family, a
strictly-monitored window that ensures minimal
disruption to the primates. And what an hour it
is… understanding communication in it’s most
primal form. Worth every moment.
32. As well as creating experiences for
promotional marketing campaigns,
through our sister company The Life
Adventure we also create & run talks &
workshops to help brands & agencies with
their creativity & problem-solving
Here’s a few examples..
33. Gain Deeper Inspiration &
Creativity
(for marketing professionals)
________________________________
You work in brand and marketing because
it’s about energy, creativity and
communication – things that matter
personally, that wake you up and make you
feel engaged. You love it when you get a
chance to bring new life to a brand or create
a powerful idea to catalyse change.
But all too often the inspiration goes missing
in action, sidelined or forgotten in a rush to
create something that is acceptable to the
client, internally or externally. In this
workshop, based on 20 years experience as a
strategist, entrepreneur and author –
Laurence Shorter will reconnect the team
with what really matters about marketing:
the generation of inspiring energy that
attracts and mobilises customer
communities.
34. Set Your Creativity Free In
The Alps (for marketing folk)
Break the monotony of office-based meetings and gain a
new perspective in the snow. Think snowshoeing, fat
wheeled electric snow biking, skiing and snowboarding
the Grand Massif, ski touring in the back country, fondue
in the forest, tree houses, Vin Chaud over mountain
lunches and creative sessions around the log fire.
Examples (all tailor-made, summer series also available,
no experience necessary)
Snow (Board)
Break the monotony of board/office based board
meetings and get a new perspective in the snow. One or
two nights in a luxury chalet or hotel with a day out
hiking on snowshoes to a remote farmhouse for a fondue
lunch.
24 Hour Mountain People
Low time and cost commitment but the full wild winter
experience. From city bustle to deep back country
solitude and back again.
Mindful Snow
Hosted in a beautiful mountain chalet, enjoy skiing,
snowshoeing, guided meditation and as much or little
coaching/facilitation tailored to your needs.
35. We’ve also teamed up with
WakeUp! A wellbeing app
developed in Silicon Valley.
We’re looking for the right
brands to collaborate with.
36. WakeUp! The app, event & experience
for brands to jump on board
____________________________________
37. ¤ You send us a brief and we’ll turn it into amazing ideas. We’ll tweak and re-work it for you
until it’s right. There’s no charge for these services.
¤ Once you’re happy with the final details, inclusions and price, we’ll confirm all the details
back, ask you to sign off, invoice and wait for the winners/recipients to come through.
¤ All prizes, rewards & incentives include our dedicated management service including logistics
for bulk fulfilment. We’re expert at this, with 18 years direct experience, which means you
can leave winners in our very capable hands and you won’t have to worry about a thing.
¤ There’s quite a lot for us to do at this stage so we always provide a truly dedicated prize-
winner/rewards/incentives manager to over see each winner/recipients’ experience
throughout. We do this on behalf of your brand to really bring the whole experience alive. We
believe this is a key part of ensuring that the winners have a great brand experience from
start to finish.
¤ We’ll contact winners within 24 hours of receiving their details on behalf of the brand, to
congratulate them and confirm their prize. We’ll keep your team informed of the booking
progress and ensure that winners have the full brand experience from start to finish.
¤ Travel winners are ABTA/ATOL protected & will receive hand-held service and a 24hr contact
for when they are away.
¤ For peace of mind, we are covered with £5m public liability insurance.
How it works & what we include
38. PRIZES for Promotional Marketing Campaigns
& REWARDS to INCENTIVISE employees, re-sellers &
customers
Extraordinary
WE
CREATE
EXTRAORDINARY
EXPERIENCES
39. If you have a promotional or
incentive campaign you’d like us
to help you with, or perhaps
you’re looking for inspirational
rewards for an employee,
customer or re-sellers
programme you’re running. If so,
we’d love to talk to you.
Contact Justine Clement
M: +44 (0) 7714 333418
E: justinec@thehappyprizeco.com
Visit us online at
www.thehappyprizecompany.com
Follow us on Twitter
@happyprizeco
The Happy Prize Company is part of The Life Adventure Group
& backed by 50th Generation - a purpose-driven accelerator
programme for innovative businesses.