How the In-Store
Experience is Shaping
the Future of Retail
2
Our Agenda for Today
Breaking down the in-store experience
A crossroads in retail
Legacy retailers, mall and the
retail apocalypse.
The in-store experience
Blending technology and
experiential retail.
Introduction
What Shiftonomics & Techstars is all
about.
3
The Art of Consumer
Personalization
Leveraging your brand’s
advantage.
The Impact on Supply
Chain
Handling returns and delivery on-
time and at scale.
Digital Tools to Help
Retailers
Using technology to drive
change.
4
Introducing Shiftonomics
The World of Work is Changing. Fast.
• Bi-weekly newsletter about
the changing world of hourly
work
➡ Hand curated stories
➡ Exclusive Interviews
➡ Tips, tricks and tactics
• Retail, call centers,
distribution, fitness,
healthcare and manufacturing
5
Your virtual hosts
Shiftonomics & Target Techstars Retail
Taylor Pipes Ryan Broshar
• Lead Content Writer, Shiftonomics
• Managing Director, Target
Techstars Retail
• Founder & Managing Director,
Matchstick Ventures
A Crossroads in Retail
7
Current Climate of American Retail
Legacy retailers closing or facing questions about their survival
Year-to-Date 2018 Major US Store Closure Announcements
8
The Fall of the Mall
Losing anchor tenants is leading to mall closings
9
Innovation Propels Retail into the Future
While certain malls lag behind, other retailers launch ahead
10
It’s not an Apocalypse
Fighting through the noise
• U.S. has over 1 million retail
locations with annual sales
increasing 4% YOY since 2010
• Online sales represent less than
10% of retail
• Dollar General, GAP, Walmart
and Target are growing
Year-to-Date 2018 Major US 

Store Opening Announcements
The Importance of 

In-Store Experience
12
The Big Idea
Retail & the In-Store Experience
13
What’s Behind Experiential Retail?
Finding what motivates your audience
• F.O.M.O.
• Seeking authenticity and
local experiences
• Food, drink and
entertainment
14
Who’s doing it best?
Challenging the in-store experience
MartinPatrick3 Bonobos Warby Parker
The Art of Consumer
Personalization
16
YETI Outlier Outdoor
17
Sephora SMCP
The Impact of
Experiential Retail on the
Supply Chain
19
Re-inventing Returns
Re-introducing consumers to the supply chain
20
How fast should delivery be?
Finding the right speed for your customers
21
Alternative Channels for Commerce
Pop-up stores & events
Digital Tools to Help
Retailers
23
The Retail Technology Landscape
Leveraging technology to satisfy your guests and employees
• Pop-ups and kiosks
• Workforce tools
• Store management
• Digital and interactive displays
• In-store bots and chatbots
Thanks so much for joining us!
shiftonomics.com
@shiftonomics
branchmessenger.com
@branchmessenger
@rbroshar

The Future of Retail Webinar

  • 1.
    How the In-Store Experienceis Shaping the Future of Retail
  • 2.
    2 Our Agenda forToday Breaking down the in-store experience A crossroads in retail Legacy retailers, mall and the retail apocalypse. The in-store experience Blending technology and experiential retail. Introduction What Shiftonomics & Techstars is all about.
  • 3.
    3 The Art ofConsumer Personalization Leveraging your brand’s advantage. The Impact on Supply Chain Handling returns and delivery on- time and at scale. Digital Tools to Help Retailers Using technology to drive change.
  • 4.
    4 Introducing Shiftonomics The Worldof Work is Changing. Fast. • Bi-weekly newsletter about the changing world of hourly work ➡ Hand curated stories ➡ Exclusive Interviews ➡ Tips, tricks and tactics • Retail, call centers, distribution, fitness, healthcare and manufacturing
  • 5.
    5 Your virtual hosts Shiftonomics& Target Techstars Retail Taylor Pipes Ryan Broshar • Lead Content Writer, Shiftonomics • Managing Director, Target Techstars Retail • Founder & Managing Director, Matchstick Ventures
  • 6.
  • 7.
    7 Current Climate ofAmerican Retail Legacy retailers closing or facing questions about their survival Year-to-Date 2018 Major US Store Closure Announcements
  • 8.
    8 The Fall ofthe Mall Losing anchor tenants is leading to mall closings
  • 9.
    9 Innovation Propels Retailinto the Future While certain malls lag behind, other retailers launch ahead
  • 10.
    10 It’s not anApocalypse Fighting through the noise • U.S. has over 1 million retail locations with annual sales increasing 4% YOY since 2010 • Online sales represent less than 10% of retail • Dollar General, GAP, Walmart and Target are growing Year-to-Date 2018 Major US 
 Store Opening Announcements
  • 11.
    The Importance of
 In-Store Experience
  • 12.
    12 The Big Idea Retail& the In-Store Experience
  • 13.
    13 What’s Behind ExperientialRetail? Finding what motivates your audience • F.O.M.O. • Seeking authenticity and local experiences • Food, drink and entertainment
  • 14.
    14 Who’s doing itbest? Challenging the in-store experience MartinPatrick3 Bonobos Warby Parker
  • 15.
    The Art ofConsumer Personalization
  • 16.
  • 17.
  • 18.
    The Impact of ExperientialRetail on the Supply Chain
  • 19.
  • 20.
    20 How fast shoulddelivery be? Finding the right speed for your customers
  • 21.
    21 Alternative Channels forCommerce Pop-up stores & events
  • 22.
    Digital Tools toHelp Retailers
  • 23.
    23 The Retail TechnologyLandscape Leveraging technology to satisfy your guests and employees • Pop-ups and kiosks • Workforce tools • Store management • Digital and interactive displays • In-store bots and chatbots
  • 24.
    Thanks so muchfor joining us! shiftonomics.com @shiftonomics branchmessenger.com @branchmessenger @rbroshar