Social media is huge, and in this slideshow I present how it can be used within the business world to promote your company.

1. The Future of
Marketing
Hawkins Parker

2. Social Media!
Social media is the biggest and easiest way to be able to
connect with a large group of people. In the world of
marketing, that’s gold!
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3. How big is social media?
If Facebook were a country, it would be the 3rd biggest country in the
world. Other forms of social media have taken over the culture,
especially for the younger generations. This means that no matter what
you are selling, you are bound to find customers who would be
interested in your business on social media.
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4. How can you
use Social
Media
If social media is the future of
marketing, how can you properly
utilize it?

5. Influencers
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The rise of social media has brought up a rise of social media influencers.
People will listen to someone they trust, and social media influencers have a
large audience of people who trust them. Partnering with an influencer who has
an audience in your target demographic will bring great results to your company.

6. Show off your brand
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You can utilize social media to make a name for your
brand. Wendy’s grew in popularity among younger
generations as they pioneered the idea of business acting
like a human. You don’t have to go that far, but having an
active social media will promote your business more due
to the social media’s algorithms.

7. Advertisements
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Advertisements are a staple in the world of marketing and
that’s because it works! You can make advertisements and
promote them on social media much like you would on other
mediums such as television.

8. Why not do all three?
There are many facets in which you can promote your business
on social media. Using a combination of advertisements,
sponsoring influencers, and promoting your own brand is the best
way to ensure you will have success trying to market your
business in this space.
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9. What else does the future hold?
The rise of AI has an unknown potential to what it holds for
marketers. Recently, Burger King used AI in their Million-Dollar
Whopper contest. AI has the potential to grow just as big as social
media did. Keeping that in mind and trying to stay ahead of the
curve will be an advantage to you in your marketing efforts.
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10. Conclusion
Social media is huge, and it’s only expected to get even bigger. Having
a good social media presence is important in making sure your
business is seen by everyone who might be interested. If done right, it
could be the easiest form of marketing which could also provide the
best results.
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