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The Future of Connectivity - Dis-connectivity
The document discusses how hyperconnectivity through constant screen use is negatively impacting people's mental health and relationships. It explores how overuse of technology can affect dual screening, relationships, and wellbeing. Some brands are trying to help people disconnect and reconnect by promoting concepts like JOMO and creating spaces for relaxation without technology like Selfridges' Silence Room. Other brands aim to let people connect both physically and remotely through innovations like the Apple Watch and features on Pinterest.
The Future of Connectivity - Dis-connectivity
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- 3. How hyperconnectivity isalready affecting us… 1. Dual screens 2. Mental health 3. Relationships
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- 5. Hyperconnectivity is affectingour mental wellbeing
- 6. Relationships and ourwellbeing
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- 8. Which brands areallowing us to disconnect?
- 9. JOMO .JJOY OF MISSING OUT
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- 12. “I unplug toreconnect.” “I unplug to rest.”
- 14. Which brands arehelping us connect and play?
- 15. Sony: Enabling physical and remote connections simultaneously
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- 18. What can brandslearn?
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- 21. Remember… 1. Connect 2. Play
- 22. Thank you. Likewhat you see? Tweet us @SevenEC1or email Robin.Bonn@seven.co.uk
Editor's Notes
- #9 So what does all this mean for content? At the moment it’s early days. But what we can be sure of is more devices = more opportunities to connect and engage with our audiences. This will be the future so it is important that we start getting in on this early and understanding the user and user experience.
- #15 So what does all this mean for content? At the moment it’s early days. But what we can be sure of is more devices = more opportunities to connect and engage with our audiences. This will be the future so it is important that we start getting in on this early and understanding the user and user experience.
- #17 http://www.engadget.com/2014/09/09/apple-watch-much-ado-about-nothing/
- #19 So what does all this mean for content? At the moment it’s early days. But what we can be sure of is more devices = more opportunities to connect and engage with our audiences. This will be the future so it is important that we start getting in on this early and understanding the user and user experience.
- #21 Summary points 1 and 2.