For growing brands, the challenge is sustaining the momentum and capturing even more attention, shoppers, and market share. You’ll want to consider these ecommerce marketing tips.
2. For Growing Brands: Driving Sales
For growing brands,
the challenge is sustaining
the momentum and
capturing even more
attention, shoppers,
and market share.
You’ll want to
consider these
ecommerce
marketing
channels.
3. For Growing Brands: Driving Sales
Digital Ads
Digital ads — search ads, social media ads, native ads —
play a heavy presence in ecommerce retailers’ marketing
budgets. Examples of digital ads to consider include:
Social ads
Contextual
targeting
Search engine
marketing (SEM)
4. For Growing Brands: Driving Sales
Social Media
No matter what industry you’re in, the days
of posting an image, adding some hashtags,
and calling it a day are over.
Consider these tactics to jazz up your social
media strategy:
Create shoppable
content
Engage with
influencers
Encourage
product reviews
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For Growing Brands: Driving Sales
6. For Growing Brands: Driving Sales
69.23% of shopping
carts are abandoned.
reduce cart abandonment
rates,
Retargeting ads
Luckily, we have tools to
namely retargeting ads.
can exist in many forms, from social
media ads to email recovery campaigns that remind
people to return and check out.
Retargeting Ads
7. For Growing Brands: Driving Sales
Conversion Rate and Average
Order Value Optimization
Upselling and cross-selling to your existing
customers can be more cost-efficient than
continually chasing after new customers
and new sales.
Upselling
is essentially promoting an upgrade
or selling a more premium product
than the one the customer was about
to purchase.
Cross-selling
is the practice of suggesting additional
products that may go hand-in-hand
with the products that the customer
is purchasing.
8. For Growing Brands: Driving Sales
Personalization
The ads that catch our attention are frequently the most relevant to
our lives. In fact, companies using see their
Personalization can come in many forms, including:
personalized marketing
revenues increase 6-10%.
Product
recommendations
Promotional
offers
Ad groups Including a
customer’s name in
the email subject line