Stories of graduate marketeer who's looking for a job in a Dutch or English Marketing agency.

1. THE BOOK OF
es
ur
t
THE
en
dv
A
OF AN INTERNATIONAL MARKETEER

2. I finished high school in 2006.
The same year that twitter
launched and apple introduced
yet another ipod.
But there’s more to life than
tweeting about headphones.
Armed with a HAVO degree
in Mathematics & Biology,
this digital native was ready
to make things happen.

3. But what?
There were
so many options,
so many things to explore.
So I went with my heart:
taking my passion for animals,
I started training as a vet nurse.

4. …and went to study
in the UK for 6 months
where I practiced the
Queen’s English

5. But my head didn’t like it.
I realised animal
nursing wasn’t for me
it’s true what they say
about dog owners,
by the way.

6. e
r
tu
n
e
v
d
So I picked up my diploma
and prepared for a new adventure.
With two friends and a few dollars,
I backpacked across Australia for half a year.
A
And learned the Aussie lingo.

7. Could I make a career out of adventures?
Well, if you don’t ask you don’t get.
I applied to be a Navy officer.
But they said something about me
being too young to captain a ship!
I was thinking Admiral.

8. So I knuckled down
and studied for a BA in
International Business & Management
at HU in Utrecht* instead.
Finally, my head and heart were
in perfect unison.
(*There’s no better place to learn strategy,
marketing, business, IT, globalisation, logistics,
and international management in The Netherlands.
Did I mention I was Dutch?)

9. é
l
As part of my bachelor degree
I spent a semester in Spain…Olé!…
where a minor in online marketing
led to a major career decision.
I wanted to be a marketeer.
So, for my final five-month internship
I went back to the UK
to join LeasePlan’s marketing team.

10. It was a journey through every marketing process.
Car leasing companies don’t give anyone a free ride
(not even interns).
I created a strategic marketing plan and
developed a social media strategy for my thesis.
There’s more to it than tweeting about cars.

11. I managed several
marketing campaigns.
I learned about the
principles of
ent ng
ont eti
C rk
a
M
(a simple idea with huge impact)
and we implemented Marketo
(a marketing automation tool).
And I contributed to a
rollout of a new customer
segmentation model.
It made a strategic difference
to the way we market and drive
relevant communication.

12. id
d
w o?
o d
H I

13. I got
A
THAT’S USUALLY A GOOD SIGN

14. BUT NOW IT’S TIME FOR
w r
e e
N pt
A Cha
That involves more great marketing.
If you’ve got a challenging marketing role that
would suit an adventurous graduate
then I’d like to tell you the rest of my story.

15. THE JOURNEY
STARTS WITH A SINGLE,
SIMPLE STEP:
Email me today!
marloustange@gmail.com