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making                  your bff
         social media



                        jennifer dulski, ceo
                                   center’d
making social media your bff   center’d




  What is
  Social Media?
making social media your bff                     center’d




     blogs flickr FACEBOOK
    MySpace word kids texting
        instant gratification
            technology way                of the
                               future fun it’s
             complicated loud mouth
               video reviews online
making social media your bff                     center’d




     blogs flickr FACEBOOK
    MySpace word kids texting
        instant gratification
            technology way                of the
                               future fun it’s
             complicated loud mouth
               video reviews online
making social media your bff                           center’d

         social media gives your customers a megaphone...
making social media your bff                           center’d

         social media gives your customers a megaphone...
                       (is that a good thing?)
5 ways...                                       center’d




            5
            ways social media is a good thing
asking for it...                            center’d




            1.     they’re asking for it.
asking for it...                                                                              center’d




                   85%   of customers using social media think
                         you should have an active presence




                   51%   want you to interact with them as
                         needed or requested



                   37%   would like you to provide new ways to
                         interact with your brand(!)

                                   Source: “Business in Social Media 2008”, Cone & Opinion Research Center
start a conversation...                                  center’d




              2.          you can start a conversation
start a conversation...   center’d
start a conversation...   center’d
keys to the castle...                                       center’d




               3. you can give ‘em the keys to the castle
keys to the castle...   center’d
keys to the castle...                                              center’d




                        Coffee 2.0 includes:

                        •Feedback   incorporated from 1,500+
                        bloggers
                        •Amplified energy for blogging, coding or

                        gaming output
                        •Regular drip coffee and espresso

                        capabilities
where the fish are biting...                                center’d




              4. you can fish where the fish are... biting.
where the fish are biting...   center’d
where the fish are biting...   center’d
where the fish are biting...   center’d
where the fish are biting...   center’d
get on the bus...                                         center’d




              5.    get on the bus while you can decide where
                    it goes.
get on the bus...   center’d
get on the bus...   center’d
get on the bus...                              center’d



                    campaign for real beauty
thanks! come say hi!

               twitter.com/centerd
                        28dots.com
                       centerd.com

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Making Social Media Your BFF

  • 1. making your bff social media jennifer dulski, ceo center’d
  • 2. making social media your bff center’d What is Social Media?
  • 3. making social media your bff center’d blogs flickr FACEBOOK MySpace word kids texting instant gratification technology way of the future fun it’s complicated loud mouth video reviews online
  • 4. making social media your bff center’d blogs flickr FACEBOOK MySpace word kids texting instant gratification technology way of the future fun it’s complicated loud mouth video reviews online
  • 5. making social media your bff center’d social media gives your customers a megaphone...
  • 6. making social media your bff center’d social media gives your customers a megaphone... (is that a good thing?)
  • 7. 5 ways... center’d 5 ways social media is a good thing
  • 8. asking for it... center’d 1. they’re asking for it.
  • 9. asking for it... center’d 85% of customers using social media think you should have an active presence 51% want you to interact with them as needed or requested 37% would like you to provide new ways to interact with your brand(!) Source: “Business in Social Media 2008”, Cone & Opinion Research Center
  • 10. start a conversation... center’d 2. you can start a conversation
  • 13. keys to the castle... center’d 3. you can give ‘em the keys to the castle
  • 14. keys to the castle... center’d
  • 15. keys to the castle... center’d Coffee 2.0 includes: •Feedback incorporated from 1,500+ bloggers •Amplified energy for blogging, coding or gaming output •Regular drip coffee and espresso capabilities
  • 16. where the fish are biting... center’d 4. you can fish where the fish are... biting.
  • 17. where the fish are biting... center’d
  • 18. where the fish are biting... center’d
  • 19. where the fish are biting... center’d
  • 20. where the fish are biting... center’d
  • 21. get on the bus... center’d 5. get on the bus while you can decide where it goes.
  • 22. get on the bus... center’d
  • 23. get on the bus... center’d
  • 24. get on the bus... center’d campaign for real beauty
  • 25. thanks! come say hi! twitter.com/centerd 28dots.com centerd.com