Making a place in the API world presented by Laurent Benveniste at Telecom APIs talks about how Orange's approach to APIs

1. making a place in the API world
Orange Partner
Laurent Benveniste
Programme Director, Orange APIs

2. “My ambition is to place Orange at the centre of an ecosystem with the network at its spine and source of inspiration.
It is through APIs that this will happen.”
Stéphane Richard, Orange CEO, 7 Nov 2013 at the hello show

3. 4 pillars of the API ecosystem
APIs from the inside out
Developers as Customers
Business model opportunity
Animating the ecosystem
€

4. a transversal initiative bringing together
technical and marketing
embracing in new ways of working and mindset
to develop, deliver and evangelise APIs internally
to create services with well designed APIs as standard
and to bring them to market
and support developers and partners in their adoption
APIs from the inside out
API Factory
programme

5. developers as customers - before APIs
businesses
consumers
developers
traditional channels

6. businesses
consumers
developers
traditional channels
new direct
customers
new opportunities
developers as customers - with APIs

7. serving the developer needs
High quality developer experience
•
full documentation, SDKs & sample code
•
robust APIs with simple & free integration
•
direct support from Orange experts
Delivering APIs to markets where they are needed
•
AMEA & Europe
•
Local support

8. APIs + partners + Orange = new business models
Web & native Apps
end-users
Partner
API
€
Orange services & enablers
€
Orange
offer
Premium

9. open innovation with the ecosystem
Testing with Orange customers via “Corner App”
Orange assets
Co-creation with unique challenges
Start-up acceleration in 8 countries, 4 continents
Partnerships built on APIs

10. from a solid foundation
Self-service API platform launched
3 first APIs:
TopTrends Search
Orange Wifi Locator
Orange Store Locator

11. now available: Orange Cloud API
A unique multiscreen, private and safe solution with up to 100GB storage for Orange subscribers
Free self-service API:
•
online documentation
•
sample code, SDKs for iOS & Android
•
direct support from Orange experts
•
requires Orange Identity API for secure authorization using OpenID Connect
Browse, upload, download, delete all types of content. Create, delete subdirectories.
photos, videos, music, docs

12. now available: Orange Identity API
Authenticate users securely and automatically using their Orange account
Free self-service API:
•
online documentation
•
sample codes, SDKs for iOS, Android
•
direct support from Orange experts
Compliant with OpenId Connect core specification
A core API to enable use of other APIs like Cloud API and User Details API

13. now available: Orange User Details API
Get qualified user information from Orange
Free self-service API:
•
online documentation
•
sample code, SDKs for iOS, Android
•
direct support from Orange experts
Used with Orange Identity API to quickly fill forms and other applications
Collaboration with other operators on shared interface for access of data from both companies

14. and more to come in 2015
Datavenue…a platform dedicated to gathering, storing, combining and securing data, for the use of service providers and manufacturers of connected objects.
APIs for AMEA…SMS and Orange Money
Orange Beacon…
and much, much, more

15. thank you!
Join us: @orangepartner www.orangepartner.com