Ron Jensen of the Southeastern Minnesota Synod, ELCA's Mission Support Table shared this presentation on technology and giving at the 2013 Councils as Leaders in the Church event.

1. Technology and Giving
Ron Jensen
Synod Mission Support Table
ron@mnjensen.net

2. Why?
• Because the world has changed
– Many don't carry cash or check books
– Many don't use the mailbox
– We're in a millennial generation
• A lot of us are becoming like them
– Half of people are carrying smart phones, and
more will soon
– We need to relate personally to members and non
members

3. Do we have to?
• If it was good enough for my parents!
• I don't do Facebook or Tweet or Four Square
or…
• People shouldn't be using credit cards to give
• Or lots of other excuses that people make

4. What can technology do?
• Connect- Allow communications to reach
members and non members
• Involve- Engage younger members where they
"live"
• Make it easier for everyone to give

5. How can technology be used to Connect?
• Web site
– Mobile friendly
– Concise and easy to use
• email newsletter, not paper
– Weekly email communications is better
• MailChimp, may be free for many congregations
• Constant Contact
• Social media -even better for some people
– Facebook
• Pictures
• questions, news, events, polls, trivia, accolades, and more
– YouTube
– Twitter- Pastor Doering
– Google+
– Pinterest?

6. Communications
How do you communicate?

7. How can technology be used to Involve?
• Social media
– Facebook
• Provide opportunities
• Recognize support of your mission
– Twitter- regular short communications
– Google+
– Pinterest?
• Create opportunities to make a missional difference
– People don't give to pay the light bill
– People don't want to join a Lutheran club
– Make it easy for members to participate
• Electronic registration and payment

8. Easy to Participate

9. Easy to volunteer

10. How can technology be used to Give?
• Electronic transfers
– Electronic bill pay
• Electronic pledging
• Credit/debit cards
• QR codes
• Kiosks
• iPads with Square credit card readers

11. Giving

12. Where is help?
• Vanco- Simply Giving
• The Millennial Impact Survey
– themillennialimpact.com
• Mission Support Table
– Larry Iverson iverson@semnsynod.org
– Steps of the Steward
• Synod Communicators meetings
– Katie Livingood livingood@semnsynod.org
• Other congregations
– Share and learn
– Like their Facebook pages,

13. Links
• Facebook- http://facebook.com
• YouTube- http://youtube.com
• Twitter- http://twitter.com
• Pinterest- http://pinterest.com
• Millennial Impact Survey- http://themillennialimpact.com/
• Constant Contact- http://www.constantcontact.com
• MailChimp- http://mailchimp.com/
• Steps of Steward- http://semnsynod.org/for-congregations/stewardship/
• Communicators- http://semnsynod.org/for-congregations/communication/
• Vanco https://www.vancoservices.com/Millennial Impact Survey