TCI 2016 Clusters enabling city economies
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The document summarizes a presentation about clusters enabling city economies. It discusses how clusters and cities mutually reinforce one another, driving concentration and competitiveness but also urban shrinking. It profiles cluster cities like Barcelona and Glasgow, noting their creative industry focus. The presentation explores how to build smart city strategies and creative clusters through collaboration. Attendees shared experiences and tips on aligning agendas across cities through different approaches, highlighting challenges and opportunities.
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[Naam, organisatienaam]
Working Day - Track: Cities & Competitiveness
Clusters enabling city economies
Madeline Smith
Clusters enabling city economies](https://image.slidesharecdn.com/tci2016working10novmadelinesmith-161115101955/85/TCI-2016-Clusters-enabling-city-economies-1-320.jpg)
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A talk for Snook's Smart Cities networking event in Glasgow on putting people first, not technology in the design of smart cities.
AMSTRDAM_LR
Amsterdam is considered a leader in smart city development with three key drivers: economic development, investment competitiveness, and improving lives. The city focuses on sustainability, reducing CO2 emissions through initiatives like smart grids, electric vehicles, and energy efficiency. Transportation is being transformed through one-way vehicle sharing enabled by smart technologies. Lessons for other cities include the importance of customer needs, sustainability awareness, coalition building, and testing multiple technical solutions alongside innovative funding. Elements of Amsterdam's smart infrastructure like smart electricity grids and smart vehicles could be adopted elsewhere.
Smart cities, sustainable cities, city branding and lean start up methodology...
A theoretical approach on some basic concepts concerning smart cities, sustainable cities, lean start up methodology and city branding.
AthensCoCreation BrandingProject
Panteion University Of Social And Political Sciences
Department of Communication, Media and Culture
MA in Cultural Management
Course: Cultural Marketing and Communication
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8 C's for Nagpur’s Path to being a Global City by Akash Bhavsar_Skyquest_27-1...
Skyquest presentation of a broad framework for developing Nagpur as a smart global city. The presentation covers
i) Essential Components for Global cities
ii) Importance of soft aspects for city development - specifically - Human Capital
iii) Culture/Leisure Capital - Building city brand
iv) Intellectual & Social Capital
v) Technical Capital
vi) Nagpur - the growth nucleus of India
vii) Nagpur - the Global Orange City
viii) 8 Doses of Vitamin C - a set of parameters defining Nagpur as a future Global City
ix) New Ideas - Nagpur Municipal Incubator
x) Building Ownership - Citizen motivation & mobilisation
xi) After looking at global examples - time to delve deeper into Indian examples
xii) The Idea of Community Development - One Brick - One Rupee - by Great Maharaja Agrasen
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This document discusses city branding and provides examples from Lisbon and Seoul. It defines city branding as the implementation of strategies to manage a city's resources, reputation, and image. Successful branding can attract tourism, investment, and talent. Common branding approaches include cultural, event, flagship construction, and personality branding. Effective city branding requires identifying clear brand attributes, stakeholder participation, and sustainability. Lisbon and Seoul are presented as case studies, highlighting each city's history, focal points, vision, and specific branding initiatives in investment, residents, and tourism.
TechTown Final Event
The document discusses the URBACT programme which promotes integrated and sustainable urban development in European cities. It has a budget of €96 million from 2014-2020. The programme focuses on networking cities, building capacity, and capitalizing on lessons learned. Cities participate in transnational exchanges and use an integrated and participatory approach to address complex urban issues. The document highlights the achievements of networks supported by URBACT and invites participants to a city festival in Lisbon to continue the exchange of ideas. It emphasizes that participants are part of the URBACT community and should keep driving change in cities.
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Cities cooperation: the Redis Urbact project
Conclusiones del "Implementation Lab" desarrollado en Manresa en el marco del proyecto europeo REDIS - URBACT.
2013 augsburg rene kooyman
This document discusses strategies for developing creative zones and industries in times of economic crisis. It argues that cultural and creative industries are key drivers of economic growth and innovation. It presents different models of entrepreneurship in the creative industries. The document also examines the urban dimension, noting how creative zones can integrate physical, social, infrastructure and conceptual development. Case studies are provided of creative zone projects in cities like Brugge, Colchester, Kettwig, and Lille that aim to spur economic and cultural value through networking alliances within a learning environment. The conclusion emphasizes the need to build trust through communication, support networks, and focusing on small initiatives over quick cash solutions to support sustainable urban renewal.
2013 augsburg rene kooyman
This document discusses strategies for urban renewal and area development using creative industries in times of economic crisis. It outlines how creative and cultural industries can drive economic growth and innovation. Small creative businesses and entrepreneurs are important for cultural networks and branding. Case studies show how cities are establishing creative zones to catalyze urban renewal by integrating cultural, social, economic and entrepreneurial development. These zones provide learning environments and cultural business models to stimulate continuous new ideas and alliances through convergence of art, technology and science.
Итоги секции «Идентичность и маркетинг города»
The document discusses city branding best practices from several panels at an identity and marketing conference. Panelists discussed defining a city brand and objectives of city branding like awareness, attraction, and citizen engagement. Best practices from cities like New York, London, and Barcelona were examined. Key lessons included treating the city brand as a competitive factor, having a shared vision and leadership, differentiation through identity and value proposition, and implementing brand-aligned actions. Further panels explored best practices in public spaces, tourism, and attracting human capital through education and innovation. Recommendations emphasized research, differentiation, collaboration, consistency, and engaging citizens.
Branding a city
This document discusses theories and practices of city branding, using examples from Edinburgh and Shanghai. It outlines key factors to consider when branding a city, such as brand relationship theory, consumer needs, and a city's image and symbols. The document also provides an 8-step process for developing a city brand, including defining objectives, identifying the current brand image, and measuring brand success. Edinburgh is presented as a case study of a successfully branded city through collective marketing campaigns and alignment of stakeholders like government and local organizations.
Branding a city
This document discusses theories and practices of city branding, using examples from Edinburgh and Shanghai. It outlines key factors to consider when branding a city, such as brand relationship theory, consumer needs, and a city's image and symbols. The document also provides an 8-step process for developing a city brand, including defining objectives, identifying the current brand image, and measuring brand success. Edinburgh is presented as a case study of a successfully branded city through collective marketing campaigns and alignment of stakeholders like government and local organizations.
Milano Tourism Strategic Plan
Within the Destination Management module, a research project was carried out on the image of Milan as perceived by 1,200 tourists then present and hundreds of potential tourists in order to draw up guidelines for tourism growth strategy in the city, under the guidance of destination management academics and experts. The findings of the project, sponsored by the Milan Town Council, were discussed with the local institutions and a number of large tourism firms working in the city.
This is the strategic plan for the city of Milan that the students of the Master in Tourism Management IV developed.
TCI 2015 Overcoming simplistic „urban vs. rural“ and „social vs. economic ...
This document discusses overcoming simplistic distinctions between urban and rural areas and social and economic innovation. It argues that taking too strong of a cluster and agglomeration approach when promoting innovative living spaces can be limiting. Instead, rural and urban areas should be seen as one competitive space where different types of innovation are promoted. Examples from Germany show how medium-sized towns can jointly promote tourism, mobility, and decentralized energy while involving their rural environments. Considering a living space approach that combines innovation potentials between cities and rural areas can provide new perspectives and increase sustainable competitiveness.
Civic Crowdfunding and Matching funds
Civic Crowdfunding and Matching Funds discusses using crowdfunding to realize the social, economic, and cultural potential of cities. Growfunding, a Belgian nonprofit, has run a civic crowdfunding platform since 2012 that allows residents to fund local projects. It has helped fund over 100 projects, raised over €600,000, and engaged over 6,000 participants. The document proposes exploring matching funds from the European Union or local governments to maximize social and financial impacts. It also discusses growing a learning network around civic crowdfunding through conferences, research sharing, and defining best practices.
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Smart cities, sustainable cities, city branding and lean start up methodology...
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Managing tourism growth in europe | the ECM toolbox
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Prof. Ali A. Alraouf lecture on Qatar Architecture and Urbanism
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8 C's for Nagpur’s Path to being a Global City by Akash Bhavsar_Skyquest_27-1...
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Stunning art in the small multiples format brings out the spatiotemporal nature of societal transitions, against backdrop issues such as energy, housing, waste, farmland and forest. In each frame we see hopeful and frightful interplays between spending and saving. Problems emerge when one of the two parts of the existential anaglyph rapidly shrinks like Arctic ice, as factors cross thresholds. Ecological wealth and intergenerational equity areFour at stake. Not enough spending could mean economic stress, social unrest and political conflict. Not enough saving and there will be climate breakdown and ‘bankruptcy’. So where does speculative design start and the gambling and betting end? Behind each fabular frame is a four ratio problem. Each ratio reflects the level of sacrifice and self-restraint a society is willing to accept, against promises of prosperity and freedom. Some values seem to stabilise a frame while others cause collapse. Get the ratios right and we can have it all. Get them wrong and things get more desperate.
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在线办理(GU毕业证书)美国贡萨加大学毕业证学历证书一模一样
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留信网认证的作用:
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2:同时对留学生所学专业登记给予评定
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International Sustainability Standards Board
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留信网认证的作用:
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2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
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7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
【关于价格问题（保证一手价格）】
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
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TCI 2016 Clusters enabling city economies
- 1. Titel presentatie [Naam, organisatienaam] Working Day - Track: Cities & Competitiveness Clusters enabling city economies Madeline Smith Clusters enabling city economies
- 2. Clusters enabling city economies C4:| Eindhoven, Netherlands 10th November 2016
- 3. Clusters and Cities – a collaborative journey • Clusters enabling cities/cities enabling clusters • A tale of two cities • Barcelona • Glasgow • Learning from your experience: • “travellers tips” and what to pack! • What to look out for • What to avoid
- 4. I
- 6. Increasing Urbanisation & Concentration Agglomeration Knowledge Economies Interconnected City Clusters Urban Shrinking in Cities outside the Clusters THE CYCLE OF URBAN CONCENTRATION : ‘SUPER-CITIES’
- 7. Ageing urban population Low fertility Migration to Successful Cluster Cities Reinforces economic performance of clusters Creates further challenges to isolated cities THE DEMOGRAPHIC CYCLE
- 8. THE INDUSTRIAL CITY THE KNOWLEDGE CITY No Spatial needs beyond Proximity Universitie s, Airports, Cultural Quarters The importance of Place - Image & Attractivenes s Demand for Mixed-use and the Experience Economy Access to Materials & Markets Freight Transpor t Network s Significan t In- migration Zoning of Land for Efficiency and Health
- 10. ," - . I l l / / / / / / / - - - . . WHO'S YOUR ;CITY? I{ I :.11:E....ISMAKINGWHERETOLIVE • I ' THEMOSTIMPORTANT tt ' " DECISION OFYOURLIFE RICHARD FLORIDAAUTHOR OF THE RI$£ OF TH£ CREATIVE CLASS People who can, exercise choice about place…. How a city responds matters no less to those who cannot choose Creative Cities
- 14. Manchester Glasgow Berlin Amsterdam Barcelona Copenhagen It is easy to find a job in…
- 15. Barcelona Copenhagen Glasgow Amsterdam Berlin Manchester I am satisfied with the life I lead in …
- 18. The role of clusters? • Making cities attractive • Building on assets/strengths • Serving needs of increasing/diverse population • Building city competitiveness • Complex ecosystems • Multiple agendas and priorities
- 19. Tale of two cities Barcelona - Smart City approaches - Creative Industry focus Glasgow - Maximising the Creative economy Discussion and sharing experience - Tell about your journey - Travellers tips
- 21. Sharing Traveller’s tales 1. Smart City How to build a successful Smart City Strategy? How to involve existing clusters? Main challenges and opportunities 2. Creative City Who needs to be involved? Key success criteria for creative clusters Main challenges and opportunities 3. Clusters and cities How to align agendas across the city Different approaches (top down/bottom up) Main challenges and opportunities
- 22. Journey planner Travellers tips What worked and why Things to head for Avoiding wrong turns Learning from your mistakes Things to avoid Souveniers… (there are prizes…)
- 23. Clusters enabling city economies C4:| Eindhoven, Netherlands 10th November 2016