Taylor&matt
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Just Dance for the Wii was developed by Ubisoft and published by Ubisoft for the Nintendo Wii console. The game promotes multiplayer dancing and fitness through popular music from different genres. It sold over 1 million copies by May 2010, ending the nine-week streak of Call of Duty: Modern Warfare 2 at the top of the UK sales chart. The game attracted a wide audience through its variety of music and support for up to 4 simultaneous players.
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Taylor&matt
- 1. Just Dance – Wii Matthew Crouch & Taylor Hayward
- 4. CONSOLE MANUFACTURERS NINTENDO – WII. Nintendo are the console manufacturers of this game because, Just Dance is an interactive game, and the Wii is one of the only consoles that is good for interaction.
- 5. MARKETING Analyse the advert – what aspects of the game are they promoting? Launch Trailer -http://www.youtube.com/watch?v=C7zoqluKRuc - in this advert they are promoting the multiplayer function within the game.
- 6. DISTRIBUTION Any other context? There are no unlockable features, songs or dancers. All of the songs are open and there is no progression.
- 7. EXHIBITION/advertising The game was viewed by: Adverts on TV Demos in game shops Youtube
- 9. Just Dance sales were up 114 per cent from last week, which boosted the game from third into first.