This document discusses the production and marketing techniques used for the Harry Potter film series. It covers the technologies used in production such as cameras, green screens, and CGI. It also discusses the casting of well-known older actors like Maggie Smith and Richard Harris to attract adult audiences. Key locations for filming included castles in England and Scotland. Marketing efforts included the Warner Bros. studio tour, cross-promotions, and targeting both child and adult audiences.
The document provides information on three animation practitioners: Ray Harryhausen, Nick Park, and Art Clokey.
Ray Harryhausen was an American animator known for developing Dynamation, a stop motion animation technique. He is recognized as inspiring many future animators. Nick Park is a British animator known for creating the Wallace & Gromit franchise for Aardman Animations. He won multiple Oscars for his films. Art Clokey created Gumby, a simple green clay character known for its stop motion TV show and films. He pioneered experimental clay animation.
The document compares the film genres, actors, technologies, distribution methods, and social/political contexts of the films "The 300 Spartans" (1960) and "300" (2006).
Some key differences include:
- "The 300 Spartans" was an historical epic genre while "300" was an action fantasy genre.
- Budgets increased from $1.7M to $65M adjusting for inflation.
- "300" utilized newer technologies like CGI, motion capture, and digital editing/distribution.
- "300" employed transmedia marketing through video games and soundtracks.
- "The 300 Spartans" reflected 1950s anti-communism while "300" depicted
The document discusses how a student media project utilized and challenged horror genre conventions. It describes how the group's horror trailer incorporated typical elements like a female monster villain and jump scares but challenged norms by making the monster a cannibalistic housewife instead of a possessed woman. The student reflects on specific shots and music choices for the trailer and how they balanced adhering to genre traditions with crafting an independent, 1950s-inspired vision.
The document discusses the production and marketing techniques used for the Harry Potter film series. Some key points:
- The films were produced by Heyday Films and distributed by Warner Bros Pictures over 10 years from 2001-2011. They used the latest camera and editing technologies at the time to keep picture quality high.
- Many iconic locations from the books were used as filming locations in the UK, like London and Leavesden Studios, to attract global audiences familiar with the stories. One scene was also shot in Ireland.
- Detailed props, costumes, and sets were created to closely match the books' descriptions and capture fans' imaginations. Each character also had their own unique wand prop.
- Both
The document discusses the production and marketing techniques used for the Harry Potter film series. Some key points:
- The films were produced by Heyday Films and distributed by Warner Bros Pictures over 10 years from 2001-2011. They used the latest camera and filming technology at the time to keep quality high.
- Many iconic locations from the books were used as filming locations in the UK, like London and Leavesden Studios, to attract fans familiar with the stories. Animatronics and practical effects were used alongside CGI.
- Detailed props, costumes, and set designs closely followed the books' descriptions to please existing fans. Each character also had their own unique wand prop.
- Established actors
Film Studies- Paper 1(Session C: Inception & Captain Fantastic)SofiaRibWillDS75
Inception explores themes of reality, identity, and memory through its characters and their perspectives. The film uses various cinematography techniques like tracking shots and green screens to bring the dream worlds to life. Spectatorship theories like active/passive viewing and focalization influence how audiences engage with and interpret the film and characters based on their own experiences.
The document provides details about the student's arts challenge to improve their skills in editing sound effects for film. They summarize meeting with experts from the BFI who provided guidance and equipment for recording sounds. They then discuss analyzing the classic film "The Third Man" to understand effective use of sound and inspiration for their group film project applying film noir conventions.
In what ways does your media products use (1)[2]PriscillaAidoo
The document discusses how the filmmakers of a trailer incorporated conventions from real media products into their trailer. They used dramatic diegetic music at the beginning to grip viewers, similar to other trailers. They dressed their actors in gritty clothing stereotypical of working-class backgrounds. They filmed in Thamesmead, London which has a high African-Caribbean population to establish the characters' backgrounds. They included an aggressive scene, a character to feel sorry for, and a gripping scene with fast cuts to captivate audiences, as is common in trailers. The filmmakers challenged some conventions by having an all-female cast instead of the usual gang males.
The document provides information on three animation practitioners: Ray Harryhausen, Nick Park, and Art Clokey.
Ray Harryhausen was an American animator known for developing Dynamation, a stop motion animation technique. He is recognized as inspiring many future animators. Nick Park is a British animator known for creating the Wallace & Gromit franchise for Aardman Animations. He won multiple Oscars for his films. Art Clokey created Gumby, a simple green clay character known for its stop motion TV show and films. He pioneered experimental clay animation.
The document compares the film genres, actors, technologies, distribution methods, and social/political contexts of the films "The 300 Spartans" (1960) and "300" (2006).
Some key differences include:
- "The 300 Spartans" was an historical epic genre while "300" was an action fantasy genre.
- Budgets increased from $1.7M to $65M adjusting for inflation.
- "300" utilized newer technologies like CGI, motion capture, and digital editing/distribution.
- "300" employed transmedia marketing through video games and soundtracks.
- "The 300 Spartans" reflected 1950s anti-communism while "300" depicted
The document discusses how a student media project utilized and challenged horror genre conventions. It describes how the group's horror trailer incorporated typical elements like a female monster villain and jump scares but challenged norms by making the monster a cannibalistic housewife instead of a possessed woman. The student reflects on specific shots and music choices for the trailer and how they balanced adhering to genre traditions with crafting an independent, 1950s-inspired vision.
The document discusses the production and marketing techniques used for the Harry Potter film series. Some key points:
- The films were produced by Heyday Films and distributed by Warner Bros Pictures over 10 years from 2001-2011. They used the latest camera and editing technologies at the time to keep picture quality high.
- Many iconic locations from the books were used as filming locations in the UK, like London and Leavesden Studios, to attract global audiences familiar with the stories. One scene was also shot in Ireland.
- Detailed props, costumes, and sets were created to closely match the books' descriptions and capture fans' imaginations. Each character also had their own unique wand prop.
- Both
The document discusses the production and marketing techniques used for the Harry Potter film series. Some key points:
- The films were produced by Heyday Films and distributed by Warner Bros Pictures over 10 years from 2001-2011. They used the latest camera and filming technology at the time to keep quality high.
- Many iconic locations from the books were used as filming locations in the UK, like London and Leavesden Studios, to attract fans familiar with the stories. Animatronics and practical effects were used alongside CGI.
- Detailed props, costumes, and set designs closely followed the books' descriptions to please existing fans. Each character also had their own unique wand prop.
- Established actors
Film Studies- Paper 1(Session C: Inception & Captain Fantastic)SofiaRibWillDS75
Inception explores themes of reality, identity, and memory through its characters and their perspectives. The film uses various cinematography techniques like tracking shots and green screens to bring the dream worlds to life. Spectatorship theories like active/passive viewing and focalization influence how audiences engage with and interpret the film and characters based on their own experiences.
The document provides details about the student's arts challenge to improve their skills in editing sound effects for film. They summarize meeting with experts from the BFI who provided guidance and equipment for recording sounds. They then discuss analyzing the classic film "The Third Man" to understand effective use of sound and inspiration for their group film project applying film noir conventions.
In what ways does your media products use (1)[2]PriscillaAidoo
The document discusses how the filmmakers of a trailer incorporated conventions from real media products into their trailer. They used dramatic diegetic music at the beginning to grip viewers, similar to other trailers. They dressed their actors in gritty clothing stereotypical of working-class backgrounds. They filmed in Thamesmead, London which has a high African-Caribbean population to establish the characters' backgrounds. They included an aggressive scene, a character to feel sorry for, and a gripping scene with fast cuts to captivate audiences, as is common in trailers. The filmmakers challenged some conventions by having an all-female cast instead of the usual gang males.
Short films have been around since the earliest days of cinema in the 1890s, when technological limitations meant all films were short. Originally used for comedies, cartoons also became popular short film genres. While feature-length films now dominate commercially, some producers still make short films to experiment with provocative styles and meanings. Famous early short film directors included Luis Bunuel, Georges Milies, and Walt Disney. Originally, the author planned a serious short film but decided to follow the tradition of early comedies by making a lighthearted film about a man from the 1930s waking up in modern times. They aim to pay homage to short film history through comedy and period-accurate elements.
The document discusses the production and marketing techniques used to make the Harry Potter film franchise a worldwide phenomenon. It describes the technologies, locations, costumes, makeup, props, and special effects used in production to create a realistic magical world. It also discusses the marketing strategies like using established and child actors, conducting interviews to promote the films, and building brand loyalty among fans. The Harry Potter films grossed over $7.7 billion globally due to the care taken in all aspects of production and promotion to immerse audiences in the magical storyworld.
The document provides an analysis and evaluation of Andreas Mina's Irn Bru print and television advertisements. It discusses the structures, persuasive techniques, and styles used in both Mina's fictional advertisements and real Irn Bru advertisements. Key similarities and differences between Mina's ads and real Irn Bru ads are examined, including the themes, layouts, visual effects, and messages conveyed. Strengths and weaknesses of Mina's fictional television advertisement are also identified.
Evaluation questions for Media Foundation Production edengrace99
The film uses, develops, and challenges conventions of real car action films in several ways:
1) It subverts expectations with the title "The Prodigy" and a female protagonist instead of focusing solely on cars and racing.
2) Shots include establishing shots of the Silverstone track as well as a mix of shots like mid shots and close ups to film the protagonist and cars.
3) It challenges gender stereotypes by portraying the protagonist and mechanics in masculine attire like racing suits and overalls normally reserved for men in car films.
4) Editing includes flashbacks, jump cuts, and transitions like cross dissolves to transition between shots and create a sense of pace
This document provides information about several renowned stop-motion animators and their work: Ray Harryhausen, Nick Park, and Tim Burton. It discusses how Harryhausen pioneered stop-motion with films like Jason and the Argonauts and inspired later filmmakers like George Lucas. Nick Park is known for creating Wallace and Gromit using stop-motion in a humorous way. Tim Burton also uses stop-motion but adds darker, more Gothic elements inspired by his childhood. The document also examines animation theories about using silhouettes and exaggerated motion to clearly convey character emotions in stop-motion.
The document discusses three renowned animators and their use of stop-motion animation:
- Ray Harryhausen pioneered stop-motion model animation ("Dynamation") and influenced many filmmakers like George Lucas and Peter Jackson. He was passionate about having control over his animation process.
- Nick Park is famous for creating Wallace & Gromit and Shaun the Sheep using stop-motion. He finds humor in putting extraordinary things in normal settings and relates more to the introspective Gromit.
- Tim Burton twisted expectations of animation by incorporating death, horror and eccentric designs influenced by his childhood. He has a soft spot for stop-motion's realism and control compared to other animation methods.
The document is a student's compare and contrast essay on the animated films Corpse Bride and Spirited Away. It summarizes that Corpse Bride was produced by Tim Burton and Laika Entertainment studios using stop-motion animation, while Spirited Away was produced by Studio Ghibli in Japan using 2D animation. It contrasts the genres of the two films, with Corpse Bride being a musical fantasy and Spirited Away being an adventure mystery more suited for families. The document also briefly discusses the different animation techniques and studios behind the two acclaimed animated films.
The document discusses considerations for distributing a new media product and establishing a production company. It notes that an independent production company would be responsible for financing, budgets, and coordinating the film crew and cast. For a first-time production, distribution partners like Film4, Working Title, or Studio Canal could provide funding and access to larger studios like Universal Pictures for wider distribution. Reference zombie films like Shaun of the Dead and 28 Weeks Later that have institutional similarities.
The document discusses how a sci-fi media product was influenced by conventions of the genre by setting it in the near future through establishing shots and subtitles, while keeping the setting and clothing realistic rather than futuristic to fit this closer timeline. It also created suspense through shots of a peaceful area before something changes, a common sci-fi trope.
The document discusses the filmmaker's opening sequence for a spy thriller film called "The Brief". It analyzes how the opening sequence uses and develops conventions of the genre while also attempting to challenge some conventions. Specifically, it keeps conventions such as using titles stylistically but aims to develop the genre by showing the build up to a crime rather than just the crime. It also discusses how the opening sequence represents particular social groups like age, ethnicity and class. Finally, it considers what type of media institution would be suitable to distribute the film based on its similarities to other films.
In what ways does your media products use, develop and challenge conventions ...chloeedwards
The document discusses how the media product, a horror film trailer, uses and challenges conventions of existing horror film trailers and other media. It analyzed typical conventions in trailers, posters, and film magazines. The trailer follows many conventions, such as an eerie soundtrack, fast edits, and leaving the killer's identity ambiguous. However, it challenges conventions by having a vulnerable male protagonist rather than the typical vulnerable female. The document examines how the trailer fulfills the uses and gratifications theory by engaging audiences and allowing them to interpret events.
The document discusses how the media product, a horror film trailer, uses and challenges conventions of existing horror film trailers and other media. It analyzed typical conventions in trailers, posters, and film magazines. The trailer follows many conventions like an eerie soundtrack, fast edits, and leaving the killer's identity ambiguous. However, it challenges conventions by having a vulnerable male protagonist instead of the typical vulnerable female. The document examines how the trailer fulfills the uses and gratifications theory by engaging audiences and leaving interpretation up to them.
This document discusses and compares several film remakes, including 'Quarantine' (a remake of the Spanish film 'Rec'), 'The Karate Kid', and 'War of the Worlds'. It analyzes why production companies produce remakes, focusing on factors like language barriers, popularity of certain filming styles, and using big-name stars to draw audiences. Key reasons for remakes include appealing to a broader English-speaking audience, keeping a similar style to the original for intensity/realism, and harnessing hype around stars like Jaden Smith and Jackie Chan.
The document analyzes the trailer for the film Dark Shadows and how it conforms to genre conventions and audience expectations of gothic horror. It discusses several elements of the trailer that appeal to audiences such as the use of vampires, costumes, settings and music. The analysis finds that the trailer successfully uses many gothic horror conventions but also subverts some expectations through the use of comedy and unconventional elements. It compares Dark Shadows to other vampire films and their trailers, concluding that technology has allowed for more realistic portrayals of vampires over time.
This document is a compare and contrast essay analyzing the animated films Coraline and The Nightmare Before Christmas. Both films use stop-motion animation and have similar fantasy settings. They are also directed by Henry Selick and produced by Tim Burton. While Burton conceived of The Nightmare Before Christmas, Selick directed both films and was responsible for the intricate stop-motion technique. The essay examines the similarities in animation, settings, characters, and production between the two films.
The document discusses several reasons why directors create remakes of old movies. One reason is to capitalize on existing popular franchises or genres that will attract audiences. Another is to take advantage of new technologies to improve special effects or better represent the original work. Additionally, remakes allow studios to profit from multiple releases of the same property through synergies across production, distribution, and merchandising channels. Horizontal integration of production and distribution companies enables studios to profit from both original and remake versions. Social and political contexts may also influence which works are remade to better resonate with contemporary audiences. Overall, the primary motivation for remakes is the potential for increased financial returns through existing brand recognition and expanded monetization opportunities.
The document discusses the use of technology, locations, cast, crew, directors, and marketing strategies for the Harry Potter films. Some key points:
- Advanced CGI and animatronics were used to bring magical elements to life, like the troll scene, and encourage audiences interested in new technologies.
- Iconic Hogwarts locations were filmed at real-world sites like cathedrals in the UK to immerse viewers and associate the world of Harry Potter with England.
- Directors like Chris Columbus and David Yates were chosen based on their experience with children/young adult audiences or ability to handle darker themes in later films.
- Major casting decisions aimed to attract broad audiences using recogn
The document discusses various aspects of the production of the Harry Potter film franchise that contributed to its global success, including the budget, locations, visual effects, costumes, props, and cast and crew. The high budget allowed for elaborate sets, locations, and effects. Real locations like castles were used to attract fans, while sets replicated places like Harry's home. Props like wands, broomsticks and the Horcruxes were created in detail. The cast included well-known British actors and the director changed as the films became darker. Extensive marketing made use of advertisements, interviews, reviews and tie-ins to build a global fan base.
The Harry Potter film series used cutting-edge technology like digital recording and CGI, filmed in iconic English locations to cement the setting, and cast renowned actors alongside the young stars to appeal to both children and adults. An extensive marketing strategy created a passionate fan base through books, games, the Pottermore website, and trailers recreating memorable moments to generate hype between each new release and ensure fans would see the next installment. Multiple directors were chosen to suit the increasingly darker tones of the later films.
The document discusses the production and marketing techniques used to create the Harry Potter film franchise. It describes the various technologies, locations, costumes, props, and special effects used in production to make the films feel realistic and consistent. Marketing promoted the films after production through advertising the films and franchise. Both production and marketing contributed to Harry Potter becoming a $125 million worldwide phenomenon.
Films are often remade for various reasons such as appealing to new generations, expressing new creative visions, or profiting from the original's popularity. The found footage horror film REC (2007) was remade as Quarantine (2008) after its studio was acquired by a larger company seeking to capitalize on the original's success in both the US market and related merchandising. Similarly, the classic 1984 film The Karate Kid was remade in 2010 with a new setting and actors like Jackie Chan to appeal to a broader international audience and enable extensive synergistic opportunities through the studio's corporate ownership.
The document discusses several film remakes and the reasons for their production. It analyzes the remakes of the Spanish film 'Rec' into the American film 'Quarantine', focusing on the language barrier and popularity of first-person filming styles. It also compares the original 1984 'Karate Kid' to its 2010 remake, noting the use of popular stars Jaden Smith and Jackie Chan. Finally, it briefly discusses the 1953 and 2005 versions of 'War of the Worlds', citing 9/11 as the inspiration for the latter remake.
Short films have been around since the earliest days of cinema in the 1890s, when technological limitations meant all films were short. Originally used for comedies, cartoons also became popular short film genres. While feature-length films now dominate commercially, some producers still make short films to experiment with provocative styles and meanings. Famous early short film directors included Luis Bunuel, Georges Milies, and Walt Disney. Originally, the author planned a serious short film but decided to follow the tradition of early comedies by making a lighthearted film about a man from the 1930s waking up in modern times. They aim to pay homage to short film history through comedy and period-accurate elements.
The document discusses the production and marketing techniques used to make the Harry Potter film franchise a worldwide phenomenon. It describes the technologies, locations, costumes, makeup, props, and special effects used in production to create a realistic magical world. It also discusses the marketing strategies like using established and child actors, conducting interviews to promote the films, and building brand loyalty among fans. The Harry Potter films grossed over $7.7 billion globally due to the care taken in all aspects of production and promotion to immerse audiences in the magical storyworld.
The document provides an analysis and evaluation of Andreas Mina's Irn Bru print and television advertisements. It discusses the structures, persuasive techniques, and styles used in both Mina's fictional advertisements and real Irn Bru advertisements. Key similarities and differences between Mina's ads and real Irn Bru ads are examined, including the themes, layouts, visual effects, and messages conveyed. Strengths and weaknesses of Mina's fictional television advertisement are also identified.
Evaluation questions for Media Foundation Production edengrace99
The film uses, develops, and challenges conventions of real car action films in several ways:
1) It subverts expectations with the title "The Prodigy" and a female protagonist instead of focusing solely on cars and racing.
2) Shots include establishing shots of the Silverstone track as well as a mix of shots like mid shots and close ups to film the protagonist and cars.
3) It challenges gender stereotypes by portraying the protagonist and mechanics in masculine attire like racing suits and overalls normally reserved for men in car films.
4) Editing includes flashbacks, jump cuts, and transitions like cross dissolves to transition between shots and create a sense of pace
This document provides information about several renowned stop-motion animators and their work: Ray Harryhausen, Nick Park, and Tim Burton. It discusses how Harryhausen pioneered stop-motion with films like Jason and the Argonauts and inspired later filmmakers like George Lucas. Nick Park is known for creating Wallace and Gromit using stop-motion in a humorous way. Tim Burton also uses stop-motion but adds darker, more Gothic elements inspired by his childhood. The document also examines animation theories about using silhouettes and exaggerated motion to clearly convey character emotions in stop-motion.
The document discusses three renowned animators and their use of stop-motion animation:
- Ray Harryhausen pioneered stop-motion model animation ("Dynamation") and influenced many filmmakers like George Lucas and Peter Jackson. He was passionate about having control over his animation process.
- Nick Park is famous for creating Wallace & Gromit and Shaun the Sheep using stop-motion. He finds humor in putting extraordinary things in normal settings and relates more to the introspective Gromit.
- Tim Burton twisted expectations of animation by incorporating death, horror and eccentric designs influenced by his childhood. He has a soft spot for stop-motion's realism and control compared to other animation methods.
The document is a student's compare and contrast essay on the animated films Corpse Bride and Spirited Away. It summarizes that Corpse Bride was produced by Tim Burton and Laika Entertainment studios using stop-motion animation, while Spirited Away was produced by Studio Ghibli in Japan using 2D animation. It contrasts the genres of the two films, with Corpse Bride being a musical fantasy and Spirited Away being an adventure mystery more suited for families. The document also briefly discusses the different animation techniques and studios behind the two acclaimed animated films.
The document discusses considerations for distributing a new media product and establishing a production company. It notes that an independent production company would be responsible for financing, budgets, and coordinating the film crew and cast. For a first-time production, distribution partners like Film4, Working Title, or Studio Canal could provide funding and access to larger studios like Universal Pictures for wider distribution. Reference zombie films like Shaun of the Dead and 28 Weeks Later that have institutional similarities.
The document discusses how a sci-fi media product was influenced by conventions of the genre by setting it in the near future through establishing shots and subtitles, while keeping the setting and clothing realistic rather than futuristic to fit this closer timeline. It also created suspense through shots of a peaceful area before something changes, a common sci-fi trope.
The document discusses the filmmaker's opening sequence for a spy thriller film called "The Brief". It analyzes how the opening sequence uses and develops conventions of the genre while also attempting to challenge some conventions. Specifically, it keeps conventions such as using titles stylistically but aims to develop the genre by showing the build up to a crime rather than just the crime. It also discusses how the opening sequence represents particular social groups like age, ethnicity and class. Finally, it considers what type of media institution would be suitable to distribute the film based on its similarities to other films.
In what ways does your media products use, develop and challenge conventions ...chloeedwards
The document discusses how the media product, a horror film trailer, uses and challenges conventions of existing horror film trailers and other media. It analyzed typical conventions in trailers, posters, and film magazines. The trailer follows many conventions, such as an eerie soundtrack, fast edits, and leaving the killer's identity ambiguous. However, it challenges conventions by having a vulnerable male protagonist rather than the typical vulnerable female. The document examines how the trailer fulfills the uses and gratifications theory by engaging audiences and allowing them to interpret events.
The document discusses how the media product, a horror film trailer, uses and challenges conventions of existing horror film trailers and other media. It analyzed typical conventions in trailers, posters, and film magazines. The trailer follows many conventions like an eerie soundtrack, fast edits, and leaving the killer's identity ambiguous. However, it challenges conventions by having a vulnerable male protagonist instead of the typical vulnerable female. The document examines how the trailer fulfills the uses and gratifications theory by engaging audiences and leaving interpretation up to them.
This document discusses and compares several film remakes, including 'Quarantine' (a remake of the Spanish film 'Rec'), 'The Karate Kid', and 'War of the Worlds'. It analyzes why production companies produce remakes, focusing on factors like language barriers, popularity of certain filming styles, and using big-name stars to draw audiences. Key reasons for remakes include appealing to a broader English-speaking audience, keeping a similar style to the original for intensity/realism, and harnessing hype around stars like Jaden Smith and Jackie Chan.
The document analyzes the trailer for the film Dark Shadows and how it conforms to genre conventions and audience expectations of gothic horror. It discusses several elements of the trailer that appeal to audiences such as the use of vampires, costumes, settings and music. The analysis finds that the trailer successfully uses many gothic horror conventions but also subverts some expectations through the use of comedy and unconventional elements. It compares Dark Shadows to other vampire films and their trailers, concluding that technology has allowed for more realistic portrayals of vampires over time.
This document is a compare and contrast essay analyzing the animated films Coraline and The Nightmare Before Christmas. Both films use stop-motion animation and have similar fantasy settings. They are also directed by Henry Selick and produced by Tim Burton. While Burton conceived of The Nightmare Before Christmas, Selick directed both films and was responsible for the intricate stop-motion technique. The essay examines the similarities in animation, settings, characters, and production between the two films.
The document discusses several reasons why directors create remakes of old movies. One reason is to capitalize on existing popular franchises or genres that will attract audiences. Another is to take advantage of new technologies to improve special effects or better represent the original work. Additionally, remakes allow studios to profit from multiple releases of the same property through synergies across production, distribution, and merchandising channels. Horizontal integration of production and distribution companies enables studios to profit from both original and remake versions. Social and political contexts may also influence which works are remade to better resonate with contemporary audiences. Overall, the primary motivation for remakes is the potential for increased financial returns through existing brand recognition and expanded monetization opportunities.
The document discusses the use of technology, locations, cast, crew, directors, and marketing strategies for the Harry Potter films. Some key points:
- Advanced CGI and animatronics were used to bring magical elements to life, like the troll scene, and encourage audiences interested in new technologies.
- Iconic Hogwarts locations were filmed at real-world sites like cathedrals in the UK to immerse viewers and associate the world of Harry Potter with England.
- Directors like Chris Columbus and David Yates were chosen based on their experience with children/young adult audiences or ability to handle darker themes in later films.
- Major casting decisions aimed to attract broad audiences using recogn
The document discusses various aspects of the production of the Harry Potter film franchise that contributed to its global success, including the budget, locations, visual effects, costumes, props, and cast and crew. The high budget allowed for elaborate sets, locations, and effects. Real locations like castles were used to attract fans, while sets replicated places like Harry's home. Props like wands, broomsticks and the Horcruxes were created in detail. The cast included well-known British actors and the director changed as the films became darker. Extensive marketing made use of advertisements, interviews, reviews and tie-ins to build a global fan base.
The Harry Potter film series used cutting-edge technology like digital recording and CGI, filmed in iconic English locations to cement the setting, and cast renowned actors alongside the young stars to appeal to both children and adults. An extensive marketing strategy created a passionate fan base through books, games, the Pottermore website, and trailers recreating memorable moments to generate hype between each new release and ensure fans would see the next installment. Multiple directors were chosen to suit the increasingly darker tones of the later films.
The document discusses the production and marketing techniques used to create the Harry Potter film franchise. It describes the various technologies, locations, costumes, props, and special effects used in production to make the films feel realistic and consistent. Marketing promoted the films after production through advertising the films and franchise. Both production and marketing contributed to Harry Potter becoming a $125 million worldwide phenomenon.
Films are often remade for various reasons such as appealing to new generations, expressing new creative visions, or profiting from the original's popularity. The found footage horror film REC (2007) was remade as Quarantine (2008) after its studio was acquired by a larger company seeking to capitalize on the original's success in both the US market and related merchandising. Similarly, the classic 1984 film The Karate Kid was remade in 2010 with a new setting and actors like Jackie Chan to appeal to a broader international audience and enable extensive synergistic opportunities through the studio's corporate ownership.
The document discusses several film remakes and the reasons for their production. It analyzes the remakes of the Spanish film 'Rec' into the American film 'Quarantine', focusing on the language barrier and popularity of first-person filming styles. It also compares the original 1984 'Karate Kid' to its 2010 remake, noting the use of popular stars Jaden Smith and Jackie Chan. Finally, it briefly discusses the 1953 and 2005 versions of 'War of the Worlds', citing 9/11 as the inspiration for the latter remake.
This document provides information on three animation practitioners: Ray Harryhausen, Nick Park, and Art Clokey. It discusses their notable works and contributions to the field of animation.
Ray Harryhausen is recognized as the mastermind behind Dynamation, a stop motion animation technique. His animated characters were made with great detail to tell stories realistically. He inspired many with his innovative work.
Nick Park is known for creating the iconic Wallace & Gromit and Shaun the Sheep films at Aardman. He pioneered techniques like "Dope Sheets" to synchronize mouth movements with audio recordings.
Art Clokey created Gumby, a simple yet unforgettable stop motion character. He
This document discusses the production and marketing techniques used for the Harry Potter film series over its 10 year run from 2001 to 2011. It details how the films were produced using 35mm film and practical effects over CGI for realism. As technology advanced, some techniques changed like switching to digital cameras and models for the later films. Much of the filming took place at Leavesden Studios in the UK and real locations were used to attract tourism. The consistent high production quality and capturing of a global audience over many films contributed to it becoming the third highest grossing film series.
The document discusses factors that influence the remaking of films, comparing original films to their remakes. It analyzes four remakes: Quarantine/Rec, The Karate Kid, and War of the Worlds. Production factors like trends, stars, synergy between productions, and vertical integration influence remakes. Remakes are also influenced by political or social contexts, like Spielberg remaking War of the Worlds to compare the alien invasion to 9/11. Distributors aim to profit from remakes by reaching new audiences and building on the original's success.
The document discusses several films that have been remade, comparing the original and remake versions. It analyzes REC and Quarantine, noting that while Quarantine had a bigger budget and box office, REC was considered the better film. It also examines remakes of Karate Kid and War of the Worlds, pointing out that the remakes had much larger budgets, box office returns, and use of modern technology and locations, but the originals are often still preferred and considered classics. Vertical integration and using synergy between related products is discussed as a business strategy used in remakes to maximize profits.
Unit 26 PR5: Remakes and Production Factors Which Influence thememilyaldredd
The document discusses factors that influence film remakes, such as new technology, financial success of the original, and appealing to wider audiences by changing the language. It provides several examples of remakes and analyzes reasons for their production, including taking advantage of new technology, appealing to audiences with recognizable stars, rebooting franchises, and capitalizing on existing intellectual property through vertical or horizontal integration between production and distribution companies.
Unit 26 PR5: Remakes and Production Factors Which Influence thememilyaldredd
The document discusses factors that influence film remakes, such as new technology, financial success of the original, and appealing to wider audiences by changing the language. It provides several examples of remakes and analyzes reasons for their production, including taking advantage of new technology, appealing to audiences with recognizable stars, rebooting franchises, and capitalizing on existing intellectual property through vertical or horizontal integration between production and distribution companies.
The document discusses plans for a student horror film project set in Hyde Park, London. It proposes the idea of a group of students getting lost in the park and struggling to survive after encountering a weird killer. Hyde Park is chosen as the location due to its size, trees, and dark areas that can be used to create tension. The document outlines plans for camera shots, sound effects like screaming and heartbeats, and editing techniques like fades to make an effective horror film trailer.
Q3: What kind of media institution might distribute your media product and why?sheagraffe
Vertigo Films is an independent film production and distribution company established in 2002 by Allan Niblo and James Richardson. It has produced over 50 films across various genres including horror, crime/drama, sci-fi, and romance. Notable films include The Sweeney, Monsters, and StreetDance 3D. While starting with gritty urban films, Vertigo has expanded its genres over 14 years to stay relevant in the market. It benefits from home video sales, with over 50% of revenue from DVD sales. Vertigo also supports new filmmakers through an annual competition.
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1. Harry Potter production and marketing techniques
In this document, I will be discussing how the producers of the Harry Potter film
series used production and marketing features to attract the audience. For instance,
in the production feature, I will cover the areas such as the technologies used, mise-
en-scene and cast and crew. Whereas for marketisation, I will talk about The Warner
Bros studio tour, media synergy and other cross platform promotions,
advertisements and the reviews.
The Harry Potter film (produced by David Hayman from 2001-2011) is made up of
eight films which were inspired by J.K. Rowling’s seven
books. It is a drama novel series which were centred
around the life of a young wizard, Harry Potter, and his
friends, Hermione Granger and Ron Weasley, all of which
who are students at Hogwarts school of witchcraft and
wizardry. They then have to fight against the antagonist
wizard, Voldemort, who wants to become immortal and rule
the wizarding world by overthrowing the current governing
ministry of magic. In addition, the film series were based on
fantasy, fiction, family adventure and action genres.
During the pre-production stage, the book was the first sort
of format of how the Harry Potter series began. The books began the life of Harry
Potter and the rest of films. The books were
then turned into films over the process of ten
years. It all started first in the UK, therefore if
there was no success within the UK, then
there would have not been any success of
Harry Potter in the world globe.
Harry Potter and the Philosopher’s Stone was
but changes (under permission by J.K.
Rowling) to in the USA, strong positive impact
on American audiences, to Sorcerer's stone
due to the word ‘sorcerer’ sounding more
magical and intriguing than philosopher for
child audiences. After finishing the first book,
Harry Potter and the Philosopher's Stone quickly became bestseller publication and
then translated into other languages, started spreading its influence around the
globe.
Some of the main actors such as, Maggie Smith and Richard Harris tend to older
than the rest of the other actors used for the characters in the movies. These actors
are old and already established because they attract older audiences as they are
primarily well known by the parents. Therefore, if the movie or book uses these
2. actors, the parents will know them, leading to making them to want to
take their children to go watch the Harry Potter as they are aware of the
actors, but not the children as such as. Maggie Smith, as Professor
Minerva McGonagall, has excellent acting portfolio in her previous films
and won two academy awards such as best actress and best supporting
actress. In movies like, The Secret Garden, Nanny McPhee and the Big
Bang and The Lady in the Van. By having big actors such as Maggie
Smith, included to play in the films, this would attract a global audience
within the adult population who will be familiar with a lot of her award
winning performances.
Richard Harris as Professor Albus Dumbledore. He had one of the main roles the
film series but only played in two of the films at the beginning because he then
unfortunately passed away. Like Maggie Smith, old and already established as
played in older film that the parents of the children who watch harry potter films
would acknowledge. By both being old ages, they would also fit the role of the
characters as they were both professors in the films. Richard Harris was also
featured in famous movies such as, The Apocalypse, Unforgiven and Gladiator. He
was also reward with awards like British Independent Film Award, Best Spoken
Word Album and Golden Globe Award for Best Actor.
Therefore, by using well-known actors, the budget would be at a high amount as not
only would the money need to be spent on the equipment, locations and props used
for the movie, the actors would need to be paid high wages and in order for the
actors to continue appearing in the film series, for continuity.
3. The film series includes mainly, as the movies are target
mostly for the younger age audiences, young actors that
were relatively unknown at first but then made progress. As
they start of as unknown young children, who share similar
ages as to the audience, young children too. An example of
the use of the marketing tool because they will use young
children that have alike ages with the audience, as every two years a
movie is made, the actors will grow along with the children audience,
feel connection with actors, uses and gratification, an approach to
understand how and why people watch specific media to satisfy their
needs.
Daniel Radcliffe as Harry Potter, Emma Watson as Hermione Granger
and Rupert Grint as Ron Weasley. Used the same characters for continuity. By
having a variety of different age groups included in the films, this will allow audience
from different ages to watch the film too.
Chris Columbus was the first creator of the two films, but then became
the producer for the rest of the film series because he stopped when the
children actors got older, not children anymore. Also, as the film started
to get darker which he explained that he was not good at creating darker
and spooky features, so he let another person take over as the director
but still took part as the producer. He mainly dealt with children that were
from young ages and is famous for making children movies that were in
the past around 2001 like, Home Alone, Mrs Doubtfire and Night at the
Museum.
The primarily locations that were used to film for the Harry Potter
film series was in England and Scotland. These locations were
used throughout the film series like, Alnwick castle, known as
Hogwarts in the film, as the inspiration and main set for the film
series. Hogwarts castle was designed to capture old, classic gothic
Victorian and architecture medieval castles as seen in the book
series. To give Hogwarts castle an authentic look and feel, the
filming was done at famous locations around the UK like, Alnwick
castle, Christchurch and Oxford. England is well known for having
large buildings that are in the form of castles and show a
resemblance from what castles would have looked like in the past
years. The main setting for all Harry Potter films is Hogwarts castle
which was designed to capture the old, classic and gothic Victorian
architecture and medieval castles as expressed in the book series.
Therefore, England would’ve been a useful location to use to record
the scenes requiring a castle as England has many castles that
were designed with the medieval and ancient appearances.
4. According to Blumler and Katz’s uses and gratification theory,
the locations such as the gothic Victorian castle building, shows
what a typical castle in UK would look like and offers
geographical surveillance view to the global audiences. Due to
the number of audiences growing, people watching the films
from around the world, this lead to an increase in tourism to
England because once people became fans of the films, they
wanted to come visit and explore England as the films were
based and recorded in this country and this would make them
feel connected and closer to film and England was primarily the location for the
whole film series.
Throughout production, the technologies used for when creating the films were such
as, digital recording cameras and editing softwares’, green and blue screens, cable
camera (flying in the area), animatronic and CGI (computer-generated imagery).
The digital camera was used to record the footage of the scenes. The cameras such
as cable camera, used in most scenes that would fly in the air around the room
where the characters would be acting out for the scenes that would be shown in the
film. By using a cable camera, it would effective to record some of the scenes
because it would be able to capture the characters’ actions from different angles, but
it would be more useful to record the scenes that would require to record from high
heights as a normal camera man would not be able to record the footage from such
a high angle as the cable camera would as it would already be attached to a pole
that would allow it to fly around the room and capture everything from the highest
angle. Green screens were used to allow separately filmed background footage or a
static image to be inserted into the scene that needed to have the image inserted as
the background may not have been available as a real-life setting. The budget was
around $125 million dollars as the whole creation of the films would have totalled at a
high price such as paying actors, equipment, making props and a hiring studio and
locations.
Behind the scene (on set) 35mm anamorphic, with 12 track, that would give a
desired high definition and slightly grainy effect. Digital
recording camera used to record and capture the scene and
then transcoded to make the film available on Blu-Ray and at
the cinemas. 35mm film, a universal and traditional camera
used by most productions and easier to render into DVD and
Blu-Ray format to sell to people after the film shown in
cinemas and give global audience chance to watch the film if
they didn't get to watch it before. Panavision Panaflex
camera used as it was a big equipment that would cost a
huge amount of money, leading to the budget costing a lot, but when the camera is
bought, the producers and cameramen would be able to use the camera all time and
record all the scenes as the film series was produced over the amount of ten years.
5. There were a variety of different and unique props made
in order to link to the film and refer to storyline. For
instance, because the film series is associated with
wizardry, the need for creation of wands and new
creatures like the goblins, would have been needed to be
created because these objects would have made the
scenes look more realistic by having the objects shown
and relevant to the storyline. For example, in the Harry
Potter film series, you notice that the characters
playing in the film, each have their own unique
wands that they would use in the film. This would
suggest that every character is different and the
wands that they would use in the scenes, would
link and relate to their character's role. As you can
see, Professor Severus Snape has a blank long
thin wand that reflects his character's personality,
whereas Bellatrix’s wand is sort of bend from all
the rest, suggesting that she is loopy and crazy. Furthermore, this suggests to
the audience that each prop was made specifically for different characters that
would be used all throughout the movies.
Whilst having to do the makeup and dress up the actors in order for them to look like
their characters in the script, some characters would have to fully transform into
another creature, for instance, goblins. For instance, it would’ve taken up to four
hours just to create and ensemble the masks of the goblins to look realistic as
possible. Harry Potter films have been well known for the
responsibility the creations of numerous of unique fantastical
creatures that helped capture imaginations and nightmares of many
Harry Potter fans. Team of artists, sculptures and engineers in the
creature effects department were used to turn three-dimensional
version of the creatures with makeup effects, animatronics and
detailed models, like 60 unique silicone and rubber goblin faces.
Also, the use of small, short people would have been more effective
to use as it would have made it easier to have bodies that were
already small in size, people who were diagnosed with dwarfism, to
play the roles as the goblins as it would’ve not wasted too much time
in having to edit the height of taller people if they were to take on the
role as goblins. Therefore, the use of smaller bodies would have
made it look more real like goblins as they are known to be short in height
As you can see from the images below, there is a use of the green screens whilst the
actors are acting out their part for the scene. There is also a cable camera flowing
around the motions in the air. In the second picture on the right, the camera has
been covered when doing one of the scenes that has water involved, leading it to be
covered so it doesn't get damaged. Green screens are useful as most movies use
6. them because it allows backgrounds that are wanted and that may not be available
in real-life so then the background that the producers wants to have will be then
inserted and edited once that actors have finished acting.
Harry potter films used a combination of special effects physical
effects that take place in front of the camera and visual effects
with are computer generated effects such as blue screen and
green screen to create the magic atmosphere. One example is the
green screen used when Harry Potter is holding the newspaper,
the green screen is used to allow a moving footage be inserted on
a part of the newspaper to show to the audience the moving
image inserted in the newspaper because in real-life it would not
be possible to have a live moving image on a newspaper.
A use of CGI is when Hermione is pulling stuff out the bag. The scene
shows her hand going inside of the bag in which she pulls out large
items that may have not been able to have done in real-life. The CGI
covers her hand to not show the hole in the bag that she can pull the
items from, to make it look like the big items were already inside the
bag, but were not really.
Another use of CGI, is in the clip where Lord Voldemort is blowing fire
from his mouth. It uses CGI because they would have need to insert
fire flames onto the screen after the actor would have acted out the
actions, as it would be hazard to have fire and impossible to leave the
mouth.
7. Harry Potter films stand out more because its use of authentic and managed to build
unique own props and set designs, give them more magical features and based on
sketched provided by the art department and the director's vision.
However, the producers were carefully not to overuse CGI as
other films have used and ended up making certain scenes not
looking real. Like in the movie, The Mummy Trilogy, it makes
some of the characters look like a cartoon figure and not as
human-like, therefore causing the audience to release that the
producers have used too much of CGI, leading to the movie
not looking as real.
LARPings known as live action role play was created from the
inspiration of the film series. People who are obsessed with the
Harry Potter film series, can experience LARPing as they act out
and dress up as characters in the movie. The LARPing can be
done at the college of wizardry. The people taking part in LARPing
allows them dress up like characters and go to Hogwarts like in the
films.
These are the links to the websites of the college of wizardry, where
people can go online and buy tickets to do the LARPings and visits
the castle to get the experience and feel connected to the characters
in the films.
https://www.wizardry.college/ https://larptickets.com/product-
category/college-of-wizardry/
Harry Potter fans get the chance to be active spectators in their
passion though live action role playing. Diobak larp studios a real life
hogwarts school exists and available for harry potter fans at Czocha
Castle in Poland, can be students as wizard or witch. Can explore the
castle and meet magical creatures, fans feel connection to their
favourite characters.
Quidditch sport become a competitive sport among fans once seen in
the Harry Potter films. Middlebury college is an example of a
school which allows its students, mainly in the US, as
athletes to run with brooms between the legs whilst throwing
volleyballs at each other through hoops. Students who were
mainly fans of Harry Potter would take part in the sport as
they would have seen the characters in the films do this
sport and then this would lead them to want to take part in
the activity.
8. The marketing process consisted of the producers creating platforms that they could
expand the project to the audience, as worldwide.
The main marketing tool used for the film series is, the Warner Bros Studio Tour.
The reason why this marketing stage was successful was because the producers
figured out, a gap in the market, that no other films had created a tour based around
a film, so therefore, if they created a tour which allowed people to get close to the
objects used and learn more about the films made, the audience would appreciate
this and the fan base would grow even more. Parent and children could go and
explore the Harry Potter world.
Another use of marketisation is media synergy. At the beginning Harry Potter first
began as books that were then made into film series, then video games were
created about the movies and with soundtracks, parodies ‘Hairy Potheads’ and use
of intertextuality in other movies and television programmes like in the Simpsons that
would be quoting Harry Potter.
Then interviews with the young actors, throughout the ten
years, dedicate their life to making of the film. Q&As,
photoshoots. Other stuff done when not recording. The use
of interviews done by other companies to get information
and background details about the film series. Interviews
would ask the main characters’ questions about the films.
https://www.youtube.com/watch?v=FB2kpGMSn2o
Websites, blogs and fan pages on social media platforms like Facebook and Twitter
have been created to give fans more access to knowing more about the film series.
Once people finished watching the films, they could visit the websites that were
created which would give them more information and knowledge of the films. Also,
other websites that have been created allow people to purchase original items that
have been created about the films and even buy tickets to go to a place that they can
9. experience more about the films. The online platforms have allowed people from
around the world to visit them and gain access even if not living in the UK.
When the film was released, the Warner Brothers partnered up
with LEGOLAND to promote the movie and grow the audience
awareness and help distribute the film and visitors would be able
to visit the parks and the construction of the logos as the
characters and famous buildings from the films. Lego also made
games for young children. Video games also released, original
soundtrack used in the films, the games featured.
PlayStation games were made as well, rated E which suggests
that the games created are suitable for everyone, and this would
make parents more likely to buy them for their children due to the
approved rating.
By parting up with a famous platform, LEGOLAND, it allows both
the platforms to gain more audience awareness. The
LEGOLAND theme park and games will allow more people to
visit the place and buy the games that feature Harry Potter and
the film series will become more popular as people will watch the
movies and then want to buy that games that are designed
based on the films.
10. Harry potter parody, harry pothead and marijuana stone.
Hairy Pothead. "Hairy" is a "weedster" instead of a wizard.
The book suggests that ‘Hairy Pothead’ studies at
Hempwards School of Herbcraft and Weedery. Students at
Hempwards are told that essential items of equipment
include a glass "bong", or cannabis pipe, brass scales and a
herb grinder. The parody of J.K. Rowling's Harry Potter
series is written by Dana Larsen. She wanted to write a book
that reads like something J.K. Rowling had created as she
was a fan of hers already.
Different parodies were made about the films which
suggests that people have become fans of the film series
and wanting to make other books or movies that were
inspired by the original books of Harry Potter.
Once the media synergy was created, people were able to find different items that
were related to the Harry Potter films, because once the film series had finished,
people still wanted other objects to be created that were related to the original films
and therefore this lead to people creating different platforms in which related to Harry
Potter.
After eight film series had finished, the Warner Brothers wanted a way to retain their
global fan base and keep the Potter legacy going. So the
makers decided to create and showcase iconic props, costumes
and sets that Harry Potter fans could experience the magic of
filmmaking first hand by opening the Warner Brother Studio
Tour on 31st march 2012. The studio tour attracts millions of
visitors every year and the unique opportunity to buy tickets and
explore the sound stages and with original sets, animatronic
creatures and special effects.
The tour offers auditory digital guides in nine different
languages, English, French, German, Italian, Japanese,
Russian, Spanish, Chinese (Mandarin) and Portuguese for
£4.95 to accommodate non-English fans to experience the
stuff in their language. Moving on, people can experience the
use of the green screens as used in the film series that
would have been used when the characters would be acting
out their roles. For instance, when you go on the tour, people are allowed to ride the
broomsticks behind a green screen which will then insert a background as shown
what the characters in the film would of have to have done as well. Fans could even
follow and post pictures and reviews of their own experience and informed of fun
facts about the movies.
11. The tour is one of the biggest successful marketing tool that was created. Every year
people come and visit the tour, leaving everyone feeling more connected and
enjoyed the experience. This has helped attract audiences even more as a tour has
been specially made for the specific films, expanding the fan base. The tour truly
allowed people to get close and learn more information about the Harry Potter film
series as the tour has been designed to specifically inform and allow people to even
take part in activities that were seen in the films.
Also, similar movies have been made with magical features,
creating and featuring similar ideas as in the Harry Potter films.
‘Fantastic beasts and where to find them’ is an example of a film
that has been created recently which consists of similar wizardry
effects. The Harry Potter film series had influences and
influenced other writers and producers to use similar features
from the movies because of huge fan base and so many people
watching the films, the audience wanted to see more movies
consisting of the hybrid genres like fantasy and fiction, therefore
other movies were made that were influenced by the original
fantasy movies, Harry Potter.
12. Overall, during the marketisation process, the producers made successful and
effective decisions to create and develop merchandises of the film series. The
creation of board games, LARPing, toys, magazines, hats and t-shirts which all have
the Harry Potter logo design on them allows people to express their love for the films
and want to buy items that relate to the films. Fans who were in love with the movies
would go and buy these items which would increase the audience awareness and
gain lots of money to develop other types of stuff for the movie.