2. Instruction Manual
The images used on this
instruction manual are
hand-drawn instead of
professional photos. I
think they have chosen
to use this type of image
because it helps to make
the overall product more
relatable for its
audience. The images
are very simple which
could relate to the
instructions, which also
seem to be very simple.
Each section of text also
has a diagram image to
go along side it, having
each instruction have a
pictorial instruction with it
as well.
Simple and muted
colours used throughout
the product.
Bold, black
capital lettering
stand out from
the coloured
background,
making the
audience notice
it more.
Each section of
text is separated
by an orange
band, which
helps to keep the
entire product
flowing.
3. Instruction Manual
The colours in this instruction manual are very simple and limited, featuring black
white and orange, with orange being the main focal colour. Orange is used because
it is a bright and bold colour that stands out against both black and white. The
orange varies in intensity, some places more dark and some places a lot paler to
draw in the audience. The images are also all in orange, which makes the instruction
manual consistent throughout. The text is primarily in black against a white
background, which helps to make it stand out off of the page more. Important
pieces of text such as the title and the main parts of instruction are in bold lettering,
which further shows us how important they are on the product, they are sometimes in
capital letters as apposed to being in lower case, which solidifies there importance
further. The font used ensure that the text is easy to follow and is clear, the boxes
around each of the instructions also help to maintain a flow, and the numbering tells
the audience which instruction comes when. The text itself is very clear and easy to
understand, which Is showing its clarity, and due to it being an instruction manual, as
little as possible amount of words are used, to give clear and concise sentences that
are easy to follow and accurate. We know that the instructions given must be
accurate because if not, then the point of the product is useless, because if they
weren’t accurate, then the instructions would not work. There is no room for
interpretation of this text, it is very simple and clear what it is, they are instructions
which present clear information. The register of this product is formal, it uses more
professional language to get across its point, which helps to make the instructions
seem more important, words such as ‘do not’ are used instead of ‘don’t’. This
product does not break any codes of practice, it is a simple instruction manual, so
this means that it also doesn’t have issues with libel or other legal issues.
4. Factual Journalism-Newspaper Article
Bold white text
in a curved
font, draws in
the reader.
Smaller, less
important
articles are
featured
along the left
hand side of
the front
page, showing
varying stories
for the
audience.
Well known
children TV star in
right hand corner,
a way for children
to be attracted to
the newspaperreaching a varying
audience.
The large, capitalized and
bold letters stand out and
draw you in. The language
used itself is very
representative of the
newspaper that the article is
in. The text is very informal and
the use of words such as
‘hookers’ and ‘sick’ show that
the article is aimed at a
specific type of person. This
type of text and slang would
not be found in newspaper
such as the independent,
which is showing the
audience type for this
newspaper, and for this
article.
5. Factual Journalism-Newspaper Article
This is a newspaper front cover from the controversial, News Of The World. The main article on the
front page is based around an event that was happening at the time. The main featured colour
for this product is red, it is used at the very top of the page and is in a very large block, it
immediately draws in the audience and captures their attention. The same red is then used
throughout the pages in smaller areas, showing the importance of certain aspects of the front
page, for example, ‘exclusive’ is in a red box whenever a new article begins on the page,
helping to show is importance and showing its exclusivity. The typography of this product
changes throughout the different articles, for example the main article in the center of the page
in is large bold capital letters, which immediately draws in the audience and having the lettering
in white against a black background further signifies the importance of the article, by having the
opposing colours. Each of the areas of text are clear and easy to read, and mostly uses short,
declarative sentences to keep the article simple and easy to follow. Because of the content of
the article, the newspaper will have to ensure that the information given is correct and accurate,
having no mistakes that could lead to legal action. Newspaper articles are usually bias towards
one side of the story and you can usually tell from the article title which side it is in favor of. Due
to the tone of the article, you can see how the writers of the article are biased, they do not
agree with what happened. The register of the text on the page varies from formal to informal,
using short sentences in a register that seems like the writer is trying to have a conversation with
the reader. The article is showing information, but it is also showing evidence of an argument, it
shows the reader the issues that are happening, whilst providing the different opinions given, I
think that the small snippet of writing given for the main article shows this very well. The text
shown on this page does not reference any sources, but I suspect that the article it self will do so.
Tis newspaper faces legal constraints, especially because they name the person they are
referring to in the article, and also show pictures. They mostly face action for issues of libel, due to
them publishing something that could potentially do harm to this person.
6. Leaflet
There is a distinct
lack of imagery on
this leaflet, but on
the information
page there are
details which have
been made more
interesting by
having them in dark
green, bolded out
circles. This makes
the page seem
more interesting
and draws in the
audience even
more.
This area has been
separated from the
rest of the leaflet by
having it in a white
block of colour, which
makes the text stand
out even more and
shows its importance.
Bright green is a muted and neutral colour, that
makes the person looking at it feel calmed and
welcome. This is the colour choice for many different
charities.
The only
capital letters
on the leaflet
are there
because it is
the correct
grammar,
there is no
extra bolding
of letters or
capital letters
throughout
this leaflet. The
text on the
page is also
written in a
very curved
and smooth
font, nothing
to harsh and
pointy, which
is also
representative
of the charity
itself.
7. Leaflet
This leaflet for the NSPCC features the main colours known and recognized
as being the colours that this charity uses, green and white. Green is used for
the entire leaflet, with white being used for the writing and the images on
the page. Green and white are both very neutral colours, both are very
calming colours that can both be found in charity logos and company
logos. The typography choices for this leaflet are very simple but effective,
having the writing in white throughout the leaflet, and having the sizes vary
with importance, and the title and sub heading are in bold to make them
stand out even more. The font choice and the colouring make the text very
easy to read and clear, as well as the text being easy to follow. The leaflet
uses few words and short sentences to help keep the leaflet flowing and
easy to read. The information given on the leaflet will be accurate, we know
this because they are talking about themselves, so the information will be as
correct as it can be. This leaflet avoids ambiguity by making sure that all
information is clear, concise and correct. The register of this leaflet is a mix
between formal and informal. I think that have done this because the
product needs to appear professional, but it also needs to be relatable to its
audience. This leaflet will have certain codes of practice that they have to
follow, and I think that this leaflet does that. The image used on the leaflet is
there to further represent the charity, it is showing a white shower of a young
adult messing about, seeming very happy and content with his actions, whih
I also representing what the NSPCC do as a charity.
8. How To Guide
The images on this
how to guide are
very simple but
effective, the
placement of the
images runs
through the center
of the product
which helps to
break up the areas
of text and to make
the product seem
more interesting
and better to look
at. Each image has
also has a grey
paint-brush stroke
like border, which
makes them more
bold and more of a
focus of the guide.
There is very
minimal text on the
page, and that text
has been written in
a very informal
register, which
makes the product
seem more
relatable and
easier to
understand. The
text is in a dark grey
font which stands
off of the page but
also is easy to read
and easy to follow.
9. How To Guide
This is a how to guide for making the ‘Perfect Paleo Pancake’. The guide itself is very
simple, made up of both images and small pieces of text. The colour choices for the
guide are very muted and simplistic, perhaps to insinuate how simple the recipe
guide is. The main colour is a grey/silver colour that is used throughout, with the
darkness of it changing to show more important aspects of the page. The text is
written in two separate shades of grey, one pale and one darker, the darker text is
the more important pieces of information, which have been capitalized- the title
and the ingredients. The font for the text is very simple and easy to read, it is equally
spaced and easy to read against the colour of the background. The images used
are the main colours on the page, ranging from yellows and reds, they draw the
audience in, getting them to see the transformation from ingredients to the final
pancakes. The images are placed in the center of the page, which helps to space
out the text and showcase the product more clearly. The text is very clear and it
easy to understand, as well as being in short sentences which makes it easier to
read and to go along with when using it for its purpose. The information given for this
guide is bound to be accurate, as the recipe looks trustworthy an the images
present each action that is happening in the guides. Although the guide has not
tried t avoid ambiguity, I think that people will see the guide as just that, a guide,
and will interpret the instructions as they wish to, even though what has been given
is very clear and straight forward. The register of the guide has an informal tone, due
to the colours and the layout, but the text itself is formal, using commanding
language.
