Target audience
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The document discusses choosing rock music as the genre for a media product. It notes that rock originated in the UK and US in the 1980s and is rooted in punk. The target audience for rock music and the chosen song is identified as mainly male audiences between 16-25 years old, as rock lyrics often discuss relationships and life stories and the fast pace signifies aggression. Research was conducted to understand who listens to this genre in order to create a music video for a rock song.
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my chosen genre
Indie rock originated in the UK and US in the 1980s. It is considered an alternative genre of rock music typically featuring guitar-driven sounds. Notable artists include Jake Bugg, The XX, and Bastille. While indie rock and indie pop can differ slightly musically, they share a young, often teenage audience of both girls and boys. Magazine covers for this genre commonly use dark colors and fonts to appeal primarily to male readers.
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Genre
The document analyzes the visual styles of magazine covers for different music genres. Pop music magazine covers typically feature pink, purple and white colors and prominently display well-known artists casually dressed. Indie music covers use red and white and show artists in casual clothing. Rock music covers have dark, dull colors and show artists in gothic, dark attire. The author concludes they will design a pop music magazine cover based on their preference for the bright colors and topics typically featured in pop magazines.
Main Artist Profile
Flynn Willard, a solo indie artist who has been in the music industry for 2 years, will be featured prominently in the magazine. He will be on the front cover and in a profile interview on the double-page spread (DPS). The DPS interview will discuss his rise to fame after coming in third place on The X Factor two years ago, his personal life and family, his new album including song meanings, and his thoughts on the past, present, and future of the music industry. Flynn is a popular young male artist known to people of many ages and genders.
Textual analysis
The document discusses an interview with the musical duo Milky Chance about their song "Stolen Dance". The song has been listened to over 46 million times, showing its popularity with mass audiences despite taking years to make rather than the typical 1-2 weeks for a song. This independent and lengthy creative process is atypical for the alternative rock genre. The document also notes that while Milky Chance achieved mainstream success, they did so without influence from the mainstream market due to their independent and lengthy work.
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This document analyzes and summarizes several music videos. It provides the name, artist, genre, type (performance or narrative), purpose, and inspiration for each video. The videos discussed include "September" by Earth, Wind & Fire, "Hotline Bling" by Drake, "Pompeii" by Bastille, "The Hills" by The Weeknd, "Trappin Aint Dead" by Section Boys, "Beautiful Girls" by Sean Kingston, "Wisemen" by James Blunt, and "Exchange" by Bryson Tiller. The purposes are generally to promote the artist and the songs, with inspirations including audience engagement, focus on the artist, narrative progression, and relatability
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James Arthur is a singer-songwriter signed to Columbia Records, owned by Sony Music Entertainment. Sony is vertically integrated across the music industry process from talent discovery to live streaming. To promote his album, James Arthur released the lead single "Say You Won't Let Go" in 2016 which reached number one in the UK and other countries. Social media, particularly Twitter, was heavily utilized by James Arthur and Sony to promote the album and upcoming tour dates. James Arthur's music is widely available on digital platforms and he has found great commercial success, with his debut single as an X Factor winner being the fastest-selling in the show's history.
Eminem
Eminem's persona has changed significantly over time. Early in his career, he portrayed a rebellious and controversial persona through his albums like The Slim Shady LP. However, after struggles with addiction and legal issues, his later albums like Recovery presented a calmer image as he discussed overcoming substance abuse. Additionally, featuring on pop songs with artists like Rihanna helped Eminem attract younger fans and a less aggressive image than his early works focused on his difficult upbringing and battles in the music industry. Overall, Eminem transitioned from a wild rapper to a more mainstream performer as his fanbase and personal life changed.
Artist Research - PartyNextDoor
PartyNextDoor, born Jahron Anthony Braithwaite, is a Canadian singer, rapper, and producer who found success in the R&B and hip-hop genres. He began producing music as a teenager using FL Studio and was signed to Warner/Chappell Music at age 18. This led to work with Drake, who later signed PartyNextDoor to his label OVO Sound. PartyNextDoor's breakthrough hit was "Recognize" featuring Drake, and he has over 1.1 million followers on social media platforms like Twitter and SoundCloud.
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Similar to Target audience
Secondary research
The document discusses genres of rock music and provides information about key bands that exemplify different genres. It analyzes The Killers and their genre of alternative rock/indie rock, comparing them to other bands from the post-punk revival period like Kings of Leon, The Strokes, and Panic! At the Disco. While The Killers target a mainstream audience, their music still explores themes of love and struggle that resonate with teenagers and address the ideologies of youth and rebellion common to rock music.
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Media magazine indie rock
The document discusses various aspects of indie rock music magazines. It provides details on several popular rock magazines including Kerrang!, NME, and Rolling Stone. For her own indie rock magazine, the author plans to target an audience of 17-25 year olds and feature an alternative or indie rock band on the cover. She also intends to make the front page busy like Kerrang! to attract readers, and use bold colors and headlines throughout the magazine. The document also analyzes the cover of a Kerrang! issue, noting design elements like fonts, colors, and image that appeal to the magazine's target rock audience.
Task 2
The band is called White Noise and plays British/indie rock. The 4-5 member band focuses on the lead singer. They have an ordinary rock band image to portray being British. Their target audience is mainly 16-25 year old males. They choose the song "Like Eating Glass" for its dark emotions of loneliness and depression that fit with a potential music video idea.
Audience research
The document analyzes the Arctic Monkeys and their target audience for their indie rock music. It finds that their audience typically ranges from mid-teens to late twenties and skews male. This is because of the band's influences from male-oriented 1960s and 1990s rock bands and the rebellious image projected by their frontman Alex Turner. It also discusses conventions of the indie music genre, such as simple album art with black and white imagery and references to older music, as well as how the music provides escapism and guidance for its younger target audience.
Audience research
The document analyzes the Arctic Monkeys and their target audience for their indie rock music. It finds that their audience typically ranges from mid-teens to late twenties and skews male. This is because of the band's influences from male-oriented 1960s and 1990s rock bands and the rebellious image projected by their frontman Alex Turner. It also discusses conventions of the indie music genre, such as simple album art with black and white imagery and references to older music, as well as how the music provides escapism and guidance for its younger target audience.
Target Audience
The document discusses determining the genre of a chosen band called Pilots. It analyzes several factors that indicate the band falls into the indie/alternative genre, such as their style, image, and similarities to other indie bands. The target audience for this genre is identified as males and females aged 14-25 based on the results of a questionnaire. The audience likes the lyrics, image, live performances, and catchy songs of indie music. An effective music video would incorporate elements of narrative, performance, and concept to meet the audience's desires to relate to lyrics and find inspiration from the artists.
Target audiene
The document discusses determining the genre of a chosen band called Pilots. It provides evidence that Pilots falls into the indie/alternative genre based on their image and style, musical formation and sound, which is similar to bands like The Arctic Monkeys, Kings of Leon, and The Enemy. It also discusses the target audience for this genre as mostly males and females ages 14-25, as evidenced by a survey. The target audience likes the lyrics, image/fashion, live performances, mood suitability, and catchiness of songs in this genre.
Task 3 genre research and audience expectations
The document discusses the origins and evolution of the pop-rock music genre. It notes that pop-rock originated in the 1960s in the UK and US, with early artists like The Eagles, Fleetwood Mac, and The Three Dog Night incorporating pop elements into their rock music. Over time, pop-rock has grown in popularity and now includes mainstream artists like Kelly Clarkson, Avril Lavigne, and Maroon 5. While the basic musical conventions have remained the same, including the use of electric guitars and drums, pop-rock has become a more successful and popular genre in the 21st century.
A2 Media Music Video Pitch
Our A2 Media Music Video Pitch.
The song we have chosen is Shift K3y - Beep Beep. We are Four Girls in Yr13 studying Media Studies at Sixth Form
Our group pitch
The document provides information about an electronic music band called Ultraviolet. It describes their name, genre as electronic/deep house with 90s R&B influences, and their target audience of teens and young adults. It outlines plans for their music video, which will tell a narrative story inspired by Romeo and Juliet about forbidden young lovers obstructed by their friends. Promotion will focus on social media to engage their target demographic.
Task five
Kerrang! is a UK-based magazine founded in 1981 that is devoted to rock music. It began as a supplement focused on the New Wave of British Heavy Metal and hard rock acts. In the 2000s, it became the best-selling British music newspaper. The magazine covers rock bands and genres through interviews, album reviews, and advertising for concerts and albums. It targets audiences aged 16-21 with its use of dark imagery and clothing styles associated with rock music.
Task five
Kerrang! is a UK-based magazine founded in 1981 that is devoted to rock music. It began as a supplement focused on the New Wave of British Heavy Metal and hard rock acts. In the 2000s, it became the best-selling British music newspaper. The magazine covers rock bands and genres through interviews, album reviews, and advertising for concerts and albums. It aims to appeal to its target audience of 16-21 year olds interested in rock music.
Genre research 2
The document discusses several music genres including pop, rock, electronica, country, blues, and Latin.
The pop genre section outlines popular artists like Bruno Mars and Rihanna and notes their music has strong rhythms, catchy lyrics, and choruses that people remember. These artists attract wide and young audiences through relatable songs.
Rock artists mentioned include Linkin Park and Queen, with rock fans typically being older teens to mid-adults. Rock songs express deep emotions through catchy lyrics.
The document chooses pop as the genre for a new music magazine due to the writer's favorite genre and knowledge of its artists and audiences.
Potential target audience
The document discusses the potential target audience for a music video being produced for the rock band Evanescence. The target audience would primarily be 16-24 year old students, with a larger proportion being female given the lead singer is female. While rock music has its origins in the UK, Evanescence's fan base is largely American as most of their tours are based there. Fans of Evanescence and the genre of rock/metal likely enjoy horror films and games, attend concerts of similar bands, and watch music videos to be entertained and escape everyday life. They also tend to have a gothic style of dress like the band.
The Script Research
The Script is an Irish rock band formed in Dublin in 2004. They have released 4 studio albums between 2008-2014. Their most successful single, "Hall of Fame" featuring will.i.am, reached #1 in the UK and Ireland. The band has a total of 16 music videos and follows a marketing strategy of releasing 2-3 singles from each album to promote arena tours. The Script performs indie/alternative rock and has a worldwide fanbase as evidenced by their international tour map. They are signed to Sony Music Entertainment, one of the largest record labels, and are featured on Billboard, indicating their mainstream popularity beyond just rock genres. The core band members are Danny O'Donoghue on vocals/keyboard, Mark
Questionnaire analysis 2
- The document discusses the results of a questionnaire about music videos. It asked people about their music preferences, expectations for different music genres, ideas for a narrative and props for a pop music video.
- Pop music was the most popular genre among respondents and they expected to see stories, dancing, bright colors and costumes in a pop video. Respondents felt a narrative was important to convey the song's meaning.
- Suggestions for props and settings in a pop video included countryside, beaches, studios and fashionable clothing. The most memorable videos used editing, multiple celebrities, subjective camerawork and were colorful, unique and included dancing.
Questionnaire analysis
The document summarizes the responses to a questionnaire about music videos. Key findings include:
- Pop was the most popular genre of music across all ages. Respondents expected to see stories, dancing, and bright colors in pop music videos.
- Nearly all respondents felt a narrative/storyline would be good to convey the meaning of a song.
- Suggested props and settings for a pop music video included bright lighting, fashionable clothing, the countryside, and dancing.
- Favorite artists varied by age but included Ed Sheeran, Lady Gaga, and Calvin Harris.
- YouTube was the most popular way to watch music videos, especially for younger respondents.
- Memorable music videos
Popular music grade 10 lesson
This document discusses different styles of popular music such as rock, jazz, and rap music. It provides characteristics of each style and examples of well-known artists. The document also outlines group activities for students to report on and simulate different popular music styles through a live performance assessment. Students are assigned questions to complete about differentiating music genres and evaluating social messages in songs.
Research on genres
The document discusses selecting the pop music genre for a music video. It provides details on the origins and evolution of pop music over time. Key elements that define pop music identified include catchy melodies, light-hearted lyrics focused on love and relationships, and instrumentation including electric guitar, bass guitar and drums. Popular artists mentioned that helped make the pop rock subgenre famous include Elton John, Paul McCartney, and Rod Stewart. Camera work for pop music videos typically includes close-ups, wide shots and extreme close-ups of the artist to capture expressions and details. The overall goal of pop music and its associated videos is to lift mood and make people feel enthusiastic.
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Evaluation A2
Waleed Butt created a music video for his song "GO AWN" and various ancillary materials including a magazine ad and digipak. He used a variety of media technologies in the construction, research, planning and evaluation of his project. In the construction stage, he used a DSLR camera, smartphone camera, and Adobe Premiere Elements for editing. Photoshop was used for the ancillary materials. Research was conducted mainly online using Google, YouTube, Wikipedia and his blog. Planning involved creating hand-drawn plans, storyboards in Word, photographing locations on a DSLR, and test footage in Windows Movie Maker. Audience feedback was gathered on social media.
Official Contract For Actors
This agreement confirms that an actor will take part in a low-budget music video from specified start and end dates. The actor agrees to be available during the filming period at certain locations, with working days not exceeding 5 hours. In return, the production will ensure the actor's health, safety and welfare, provide food and refreshments, and accommodate travel arrangements to and from filming locations. Both the actor and director sign to agree to the terms.
Cd Covers Analysis
The document provides details and analysis of several album covers:
- It analyzes the design elements, fonts, images, and color schemes used on album covers and how they relate to the artist's brand, music genre, and target audience. Key details like the track listing, logos, and production details are also discussed.
- Specific album covers summarized include albums by Tinie Tempah, Linkin Park, and Oasis. Differences in design approaches across the covers are highlighted, like the use of realistic vs. computer generated imagery.
- Conventions of album cover design are described, along with some unconventional design choices and their purpose. The goal is to effectively represent the artist and music genre while appealing to their
Music Video Analysis
The music video for "IN THE END" by Linkin Park consists mostly of shots of the band members lip syncing to the song. The editing cuts between each singer as their part comes up, sometimes using shot reverse shot. There are also constant changes of camera angles and scenes to keep up with the fast-paced song and avoid boring the audience. CGI and different weather conditions are used to enhance the mood and themes of the track.
Codes and conventions music magazine
The document summarizes key elements of magazine covers including:
- Mastheads use unique fonts in the top left to identify the publication.
- Cover images are used to attract audiences by featuring popular artists through direct eye contact.
- Main cover lines in bright colors accompany the image and describe the story to catch readers' attention.
- Additional sublines provide more information without fully revealing the story. Barcodes and advertisements are also included.
Music Genre Research
Alternative rock originated in the 1980s as a genre that provided an alternative to pop and other forms of rock. It uses typical rock instruments like vocals, guitar, bass, and drums and can vary in style from upbeat to emotional. Some modern bands that have kept the genre alive include Kasabian and Vampire Weekend. Kasabian formed in 1997 in Leicester and saw commercial success with their 2004 debut album. Their music is influenced by bands like Primal Scream and The Stone Roses.
Music Genre Research
Alternative rock originated in the 1980s as a genre that provided an alternative to pop and other forms of rock. It uses typical rock instruments like vocals, guitar, bass, and drums and can vary in style from upbeat to emotional. Some modern bands that have kept the genre alive include Kasabian and Vampire Weekend. Kasabian formed in 1997 in Leicester and saw commercial success with their 2004 debut album. Their music is influenced by bands like Primal Scream and The Stone Roses.
Music Video Analysis
The sound editing in the music video for "When You're Gone" consists primarily of the song itself, as is conventional for music videos. There are also some talking parts from the song. The video cuts between singers as they perform their parts, and sometimes uses shot reverse shot, which shows who is singing. Split screen is used to show both artists simultaneously, as the song is a duet.
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Early Life and Backgrounds
Orpah Winfrey: From Humble Beginnings to Media Mogul
Orpah Winfrey, often known as Oprah due to a misspelling on her birth certificate. was born on January 29, 1954, in Kosciusko, Mississippi. Raised in poverty by her grandmother, Winfrey's early life was marked by hardship and adversity. Despite these challenges. she demonstrated a keen intellect and an early talent for public speaking.
Winfrey's journey to success began with a scholarship to Tennessee State University. where she studied communication. Her first job in media was as a co-anchor for the local evening news in Nashville. This role paved the way for her eventual transition to talk show hosting. where she found her true calling.
Dwayne Johnson: From Wrestling Royalty to Hollywood Superstar
Dwayne Johnson, also known by his ring name "The Rock," was born on May 2, 1972, in Hayward, California. He comes from a family of professional wrestlers, with both his father, Rocky Johnson. and his grandfather, Peter Maivia, being notable figures in the wrestling world. Johnson's early life was spent moving between New Zealand and the United States. experiencing a variety of cultural influences.
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Career Milestones
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A Prime Location
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Architectural Highlights
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Sustainable Features
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Leonardo DiCaprio House: Hollywood Hills Hideaway
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The notion of Dwayne Johnson kidnapping seems straight out of a Hollywood thriller. Dwayne "The Rock" Johnson, known for his larger-than-life persona, immense popularity. and action-packed filmography, is the last person anyone would envision being a victim of kidnapping. Yet, the bizarre and riveting tale of such an incident, filled with twists and turns. has captured the imagination of many. In this article, we delve into the intricate details of this astonishing event. exploring every aspect, from the dramatic rescue operation to the aftermath and the lessons learned.
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The Origins of the Dwayne Johnson Kidnapping Saga
Dwayne Johnson: A Brief Background
Before discussing the specifics of the kidnapping. it is crucial to understand who Dwayne Johnson is and why his kidnapping would be so significant. Born May 2, 1972, Dwayne Douglas Johnson is an American actor, producer, businessman. and former professional wrestler. Known by his ring name, "The Rock," he gained fame in the World Wrestling Federation (WWF, now WWE) before transitioning to a successful career in Hollywood.
Johnson's filmography includes blockbuster hits such as "The Fast and the Furious" series, "Jumanji," "Moana," and "San Andreas." His charismatic personality, impressive physique. and action-star status have made him a beloved figure worldwide. Thus, the news of his kidnapping would send shockwaves across the globe.
Setting the Scene: The Day of the Kidnapping
The incident of Dwayne Johnson's kidnapping began on an ordinary day. Johnson was filming his latest high-octane action film set to break box office records. The location was a remote yet scenic area. chosen for its rugged terrain and breathtaking vistas. perfect for the film's climactic scenes.
But, beneath the veneer of normalcy, a sinister plot was unfolding. Unbeknownst to Johnson and his team, a group of criminals had planned his abduction. hoping to leverage his celebrity status for a hefty ransom. The stage was set for an event that would soon dominate worldwide headlines and social media feeds.
The Abduction: Unfolding the Dwayne Johnson Kidnapping
The Moment of Capture
On the day of the kidnapping, everything seemed to be proceeding as usual on set. Johnson and his co-stars and crew were engrossed in shooting a particularly demanding scene. As the day wore on, the production team took a short break. providing the kidnappers with the perfect opportunity to strike.
The abduction was executed with military precision. A group of masked men, armed and organized, infiltrated the set. They created chaos, taking advantage of the confusion to isolate Johnson. Johnson was outnumbered and caught off guard despite his formidable strength and fighting skills. The kidnappers overpowered him, bundled him into a waiting vehicle. and sped away, leaving everyone on set in a state of shock and disbelief.
The Immediate Aftermath
The immediate aftermath of the Dwayne Johnson kidnappin
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From Swing Music to Big Band Fame_ 5 Iconic Artists.pptx
Know about the five famous artists who have transitioned to Big Band Music from Swing Music. Here is a glimpse of their work and contributions.
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Target audience
- 2. I chose rock music as my Genre and it was originated in the UK and USA in 1980s. It is rooted in earlier genres such as punk. the genre that falls into our song is rock . The reason why we decided to use rock genre this is because it advertises young male bands representing into this genre. We can also highlight that our song is a Rock genre this is because most bands play different varieties of instruments which encourages the discovery of new music.
- 3. The main reason why my chosen song falls into this genre is because the lyrics are similar to our chosen track. For e.g. EMINEM’s Not Afraid is a fast paced song this signifies aggression which reflects to our chosen track. This is because both tracks have the same type of target audience.
- 4. I created a music video based on ROCK for that I needed to understand who my main target audience is by doing research on who usually listens to this genre . male audiences from age 16-25 year olds are the target audiences for Rock. This may be because of they may have similar costume and that they like the culture lifestyle of it.
- 5. My target audiences for my media product is mainly for male genders ages 16-25 years old. This is because this image shows that generally young male tend to listen to Rock bands this is because many Rock tracks are a narrative based story which discusses about relationships and life. The use of costume in this slide and the black colour signifies that their depression based on a particular story.