The Best of Both Worlds: Using Connect and Apply Yourself in the Student JourneyHobsons
Carolina Figueroa, associate dean of admissions at George Mason University, examines GMU's major goals and opportunities in using Hobsons Connect and Apply Yourself.
The Best of Both Worlds: Using Connect and Apply Yourself in the Student JourneyHobsons
Carolina Figueroa, associate dean of admissions at George Mason University, examines GMU's major goals and opportunities in using Hobsons Connect and Apply Yourself.
Executing a successful digital marketing lead generation campaign takes time, money, communication and lots of expertise – luxuries that many admissions offices aren’t always afforded. Communication often stalls out between the digital marketers driving the lead generation activity and the admissions team following up with the leads. To get the most out of your investment, you must regularly optimize and tweak your strategy by communicating properly with the prospect post-lead.
Learn:
-Employing a performance-driven digital marketing approach to help lead more students to your door
-How you can improve your processes and communication between marketing and admissions along the way to get the best return on investment
-Three must-have qualities to look for in a digital marketing partner
Sécuriser les communications sur Internet de bout-en-bout avec le protocole DANEAfnic
Alors que la sécurisation des communications sur Internet n’a jamais été autant d’actualité, l’Afnic lance un dossier thématique consacré au protocole DANE
From CLEP credit to online learning, technology-driven innovation is expanding throughout the education marketplace. Have you considered awarding credit for learning that occurs outside the traditional classroom? This presentation describes and evaluates the latest non-traditional credit-bearing programs, including MOOCs. Learn the features, benefits, and challenges of each program and gain insights for implementing strategies that work for students and institutions.
Facilitating Student Success Across the P-20 ContinuumHobsons
Over 40 states have created P-16/P-20 councils in order to lead their states towards student learning continuity and success pre-K through post-secondary education. One promising development that has emerged from these councils is the focus on individualizing learning and student support. Learn how all 50 states are leveraging individualized learning to improve student planning and outcomes.
Hobsons365: Day in the Life of a Search AnalystHobsons
Hobsons 365 seminar: Higher Education Digital Search Analyst. Learn more about what goes into a successful higher ed online marketing campaign for colleges and universities. Agenda includes, why digital marketing in higher education and enrollment management, how to use expert resources to avoid common road blocks with digital marketing campaigns, day-in-the-life an search analyst, and what to look for in a enrollment management resource partner for digital higher education marketing.
Making a Proactive Shift in Recruitment ManagementHobsons
A personalized, meaningful experience for prospective students is crucial to redefining the pre-enrollment experience. Excelsior College employed a comprehensive strategy to renovate enrollment operations. Learn how Excelsior executed the initial steps of its strategy and hear about its plans for future development, including the implementation of the Hobsons Intelliworks CRM.
Executing a successful digital marketing lead generation campaign takes time, money, communication and lots of expertise – luxuries that many admissions offices aren’t always afforded. Communication often stalls out between the digital marketers driving the lead generation activity and the admissions team following up with the leads. To get the most out of your investment, you must regularly optimize and tweak your strategy by communicating properly with the prospect post-lead.
Learn:
-Employing a performance-driven digital marketing approach to help lead more students to your door
-How you can improve your processes and communication between marketing and admissions along the way to get the best return on investment
-Three must-have qualities to look for in a digital marketing partner
Sécuriser les communications sur Internet de bout-en-bout avec le protocole DANEAfnic
Alors que la sécurisation des communications sur Internet n’a jamais été autant d’actualité, l’Afnic lance un dossier thématique consacré au protocole DANE
From CLEP credit to online learning, technology-driven innovation is expanding throughout the education marketplace. Have you considered awarding credit for learning that occurs outside the traditional classroom? This presentation describes and evaluates the latest non-traditional credit-bearing programs, including MOOCs. Learn the features, benefits, and challenges of each program and gain insights for implementing strategies that work for students and institutions.
Facilitating Student Success Across the P-20 ContinuumHobsons
Over 40 states have created P-16/P-20 councils in order to lead their states towards student learning continuity and success pre-K through post-secondary education. One promising development that has emerged from these councils is the focus on individualizing learning and student support. Learn how all 50 states are leveraging individualized learning to improve student planning and outcomes.
Hobsons365: Day in the Life of a Search AnalystHobsons
Hobsons 365 seminar: Higher Education Digital Search Analyst. Learn more about what goes into a successful higher ed online marketing campaign for colleges and universities. Agenda includes, why digital marketing in higher education and enrollment management, how to use expert resources to avoid common road blocks with digital marketing campaigns, day-in-the-life an search analyst, and what to look for in a enrollment management resource partner for digital higher education marketing.
Making a Proactive Shift in Recruitment ManagementHobsons
A personalized, meaningful experience for prospective students is crucial to redefining the pre-enrollment experience. Excelsior College employed a comprehensive strategy to renovate enrollment operations. Learn how Excelsior executed the initial steps of its strategy and hear about its plans for future development, including the implementation of the Hobsons Intelliworks CRM.
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