This document discusses the "superpowers" that technology provides and the gap between those with and without such access. It notes that skeptics have historically doubted new technologies like the telephone, automobile, movies, radio, and television. However, technology empowers what humans can do with it, not just what it can do for humans. It questions whether technology can replace teachers and discusses implications for companies in this changing landscape.

1. Tame your
internet
superpowers!
Per Axbom

2. Daddy, daddy! You
know what!?
A bird flew into a
window at pre-school
today. How long is the
woodcock’s beak
daddy?

8. Honey, why don’t
you call when
you get home!?
You’re
embarassing.

10. Picture
yourselves...

11. • 1000s listen to me every day.
• My own support organisation in China.
• I program the VCR when I’m on the bus.
• I can see where my friends and family are on a
map, right now.
• Free, instant dialogue with politicians.
• I can answer any question in minutes.
• My own magazine with free, global distribution.
• Can walk down the street and see through walls.
• Every week I Watch TV with strangers.
• I loan 25 dollars to strangers in Liberia.

12. This is my
everyday life.

21. 21
Watching TV
with strangers

27. People steal
from me all the
time.

30. Sometimes I
feel like I
have
superpowers.

31. But there is
a gap.

32. Between
people with...

33. ...and without
superpowers.

35. superpowers
skeptics

36. “The Americans have need of the
telephone, but we do not. We have plenty
of messenger boys.”
— Sir William Preece, Chief Engineer,
British Post Office, 1878.

37. “The horse is here to
stay but the
automobile is only a
novelty – a fad.”
— The president of the
Michigan Savings Bank
advising Henry Ford’s
lawyer, Horace Rackham,
not to invest in the Ford
Motor Co., 1903

38. “The cinema is little
more than a fad. It’s
canned drama. What
audiences really want
to see is flesh and
blood on the stage.”
— Charlie Chaplin, actor,
producer, director, and
studio founder, 1916

39. “The wireless music box has no imaginable
commercial value. Who would pay for a
message sent to no one in particular?”
— Associates of David Sarnoff responding to the
latter’s call for investment in the radio in 1921.

40. “Television won’t last. It’s a flash in the pan.”
— Mary Somerville, pioneer of radio educational broadcasts, 1948.
“[TV] won’t be able to hold on to any market it
captures after the first six months. People will soon
get tired of staring at a plywood box every night.”
— Darryl Zanuck, movie producer, 20th Century Fox, 1946.

41. Skeptics have
the wrong
outset

42. It’s not about what
technology can do
for humans...

43. It’s about what
humans can do
with technology...

45. sup m8? m
1ndering if
yer cming
2moro. cu
l8r k?

49. Sugata Mitra

50. hole-in-the-wall

51. one laptop per child

52. These children
will know as
much as you
and me...

53. ...and more.

54. Name three leading
politicians in
China?
In India?
In Pakistan?
In Zimbabwe?

55. Can
technology
replace
teachers?

56. Hasn’t it already?

58. What does it all
mean for
companies?

59. A very happy customer tells
3 other people.
An unhappy customer tells
12 other people.
A very unhappy customer tells
20 other people.
Sources:: TARP, Bain & Co., ECSW
(from the book Customer Genius by Peter Fiske)

60. David Carroll and his band
Sons of Maxwell
"I should have flown with someone else, or gone by
car, 'cause United breaks guitars."

61. •150 000 views in 1 day
• 5 million in 2 months
• 9 million in 1 year
• Speaker incomes...

62. 400 million copies sold
in over 65 languages
Time to release Chinese
translation on the
Chinese market:
6 months
Time to release
unofficial Chinese
translation to the world:
1 week

63. Companies are
confusing
enthusiastic,
engaged humans
with acts of
crime.

64. How is this
possible?

65. D

66. D

67. D

68. D

69. D

70. TIME
PLACE

71. TIME
PLACE

73. I want the web
version of this! Or do you
think there’s as an app?

74. I need to transfer money.

75. Mikemusa

76. Ory Okolloh

79. “The campaign’s official
stuff they created for
YouTube was watched
for 14.5 million hours,” Mr.
Trippi said. “To buy 14.5 900
million hours on years
broadcast TV is $47
million.”

80. Donations to
Obama’s campaign
offline online
156
Average donation was
500
80 dollars.
Most people donated
more than once.

81. What is there to
be afraid of?

83. and beware of...

85. “Old school”
No pictures
No animations
No video
No networks

86. “New school?”

87. “So cool!”

88. If you wish to steal from me you can start with this
presentation. Find it here:
axbom.se/superpowers
Just remember to share with other thieves.
Sooner or later we will all learn something.
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