The document analyzes data from Olympic taekwondo competitions in Rio 2016 to draw insights about the sport. It finds that taekwondo has one of the fastest upgrade cycles of any Olympic sport. The analysis shows that, on average, men are taller and heavier than women competitors in their respective divisions. It also reveals that punches are not very effective compared to kicks, and that head kicks are common offensive attacks. The document concludes that analyzing competition data can help coaches, athletes, and referees better understand and improve the sport.

1. Taekwondo Rio 2016 Analysis
By Si-Sowaddi AING

2. Summary
❏ Olympic History
❏ Data Opportunity
❏ TKD Analysis
❏ Take aways

3. Olympic History

4. Olympic History
"Taekwondo may be the only Olympic sport with an upgrade cycle as fast as the iPhone's"

5. Olympic History

6. Data Opportunity

7. Data Opportunity

8. Data Opportunity

9. Data Opportunity

10. TKD Analysis
Why?
● To demystify... like “Is XYZ true?”
● To validate… like “I think that XYZ”
Data beats opinion #yeah #thumbsup
● Olympic Taekwondo for young people only?
● Olympic tkd for tall and skinny people?
● Are males more aggressive than females?
● Are punches useless?
● What about head kicks?
● Wow TKD is a KO system sport… #waitforit

11. TKD Analysis - Average Age / division

12. TKD Analysis - Relation weight and height
Men divisionsWomen divisions

13. TKD Analysis - total scores by attack / division

14. TKD Analysis - Defensive and Offensive % Share

15. TKD Analysis - Defensive and Offensive % Share

16. TKD Analysis - Defensive and Offensive % Share

17. TKD Analysis - Defensive and Offensive % Share

18. TKD Analysis - Defensive and Offensive % Share

19. TKD Analysis - Defensive and Offensive % Share

20. Take aways
● Digital (r)evolution of the sport
● Embrace it
● Data are there
● How these data can help my fighters, my coach, my referee, my club, my
students...?
● From this you should do/train/teach differently

21. Appendix - links
● http://blogs.wsj.com/cio/2014/07/10/germanys-12th-man-at-the-world-cup-bi
g-data/
● https://www.wired.com/2016/08/not-just-taekwondo-looks-totally-different-rio
/
● https://www.rio2016.com/en/taekwondo

22. Appendix - TKD Analysis - total kicks / division