The document discusses the generic conventions of UK tabloid newspapers. It notes that tabloids typically have a softer news agenda focused on human interest and celebrity stories. They use an informal register with bold, capitalized headlines and mastheads in sans serif fonts. The covers are image-dominated and aimed at a working-class audience. Tabloids present the news as entertainment. The document then analyzes specific UK tabloids like The Sun and Daily Star, noting how they employ these generic conventions in their formatting, headlines, and targeting of working-class readers.

1. UK Tabloid
Newspapers-
Generic
Conventions
By Isabella and Lydia

2. Generic conventions:
• Softer news agenda: Human interest/Celebrity news
• Informal register
• Masthead: Bold, red top, sans serif
• Headlines:(Often uses banner headlines)Bold, capitalised, san serif,
sensational language
• Cover is dominated by images
• Audience: Tends to target working class/downmarket audience
• News presented as entertainment

3. "The Sun" is a right wing, a red top
newspaper. The Sun contains many of
the generic conventions of a British
tabloid.
For example, a generic convention of a
tabloid is having a cover which is
dominated by images.
The Sun uses this convention to
ensure its content easier to read and
so is therefore more accessible and
attractive to its targetted
demographic. The Sun's main
audience of readers are generally from
a lower to middle class background
and are categorised within the C2DE
Demographic. This correlates to the
fact that the Sun's readers have a
reading age of 8 years old.
Audience
Tabloid newspapers, generically tend to use
softer news agendas rather than hard new
agendas; however it could be argued that
this front page cover of the sun newspaper
doesn’t conform to this generic convention
due to the fact that it has politicians in the
front cover of the magazine however they
have been edited into a cartoon/animation
which almost ridicules them. This conforms
to the to the generic convention that tabloid
newspapers present news as entertainment
due to the fact they have edited images of
the two politicians and edited them on to a
cartoon. The opinion of the news gender is
biased and that is very obvious due to the
fact that one politician is being presented as
negative and one is being presented as
positive.
News Agenda Headlines
The headlines used in this front cover
are examples of generic conventions
as they are in bold and they have
been capitalised ; the Sun may have
used this generic convention in order
to deliver their ideology in a clear
way.
It is clear that this newspaper is
expressing a right wing/Conservative
as they are, almost praising Boris
Johnson and they are supporting the
idea of Brexit by using sensational
language. This again, follows the
generic conventions of a tabloid
newspaper.
Links to Barthes
theory-
Semiology

4. Conclusion of the Sun
The Sun, very clearly, follows the generic conventions of a tabloid newspaper; making the newspaper very stereotypical in
many ways. However, It could be argued that the newspaper doesn't completely follow the conventions as the newspaper
cover, that I have done research on, is about Brexit which is a hard news agenda and from my own knowledge I can say that
Tabloids generically use soft news agenda. Although, It could also be said that the "hard news agenda" is still conventionally
soft as it uses animations instead of words to convey ideologies.
For my newspaper I have decided to use a harder news agenda instead of a softer one which is exactly what the Sun
newspaper chose to use.

5. Audience
The Daily Star is a right wing newspaper
which uses many of the generic conventions
of a British tabloid.
For example, a generic convention of a
Tabloid newspaper is targetting a
downmarket/working class audience .
It is very apparent this newspaper is using
this convention through the plug. The plug,
In the top right corner, says "cheaper than
the sun and a lot more fun". This makes it
clear that the demographic/audience are of a
downmarket background as it suggested that
they may be interested in "cheaper" trips.
As usual, there isn't much writing on the
front cover

6. Conclusion of the Daily Star

8. Conclusion of the Mirror

10. Conclusion of the Daily Express

12. Conclusion of the Daily Mail