2. Brief 01: • Brief 01: Newspaper Conventions
• This first brief is a research and production task aimed at giving you the opportunity to develop research and
production skills needed within the production of print media.
• Task 1:
• Create a PowerPoint in which you present your research into the generic conventions of broadsheet newspaper
covers.
• Begin with slide of covers. The Times, The Guardian, The Daily Telegraph
• Slide for each conventions. Slide of masthead (typical/conventional for it, fonts, differences (modern etc. to be
different) (do for every feature: lang of headline, images, news values with examples)
• Task 2:
• Create a PowerPoint in which you present your research into the generic conventions of tabloid newspaper covers.
• Same process as Task 1
• Decide whether daily mail and daily express as more tabloid or more broadsheet
• Task 3:
• Based on your research, produce one broadsheet newspaper front cover and one tabloid newspaper cover.
• Original newspaper or copy format of each.
• Look like existing media or break conventions (need a good reason to break these conventions)
• Think about lessons (signs etc.)
• Both covers should contain at least one original image.
• Further details on how to present your research and productions pending update.
3. • Examples of Broadsheet Covers
• The Times, The Guardian, The Daily Telegraph
• Within their conventions
The
Guardian
4. Masthead: Analysis of style
• Includes the English coat of arms,
emphasising the traditional/conservative
nature of the paper.
• Compared to the other two broadsheets
shown the times uses its coat of arms to
stand out as a traditionalist paper brining
the right audience.
• The font is very academic emphasising,
the viewpoints of the broadsheet as an
intellectual viewpoint.
• Compared to the other two papers the
guardian creates a sense that they are
more intellectual to attract 'intelligent'
readers.
• The use of a generic font, conveys a sense
of relatability for readers making their
newspaper emphasise the important news
inside.
Centre-Right Left-Wing Conservative
5. Language of Headlines
- Slab-serif type face of Guardian
Egyptian, keeping their headline
within conventions.
- Lower case language with correct
grammar, maintaining a
professional manner.
- Language allows you to
easily understand what the news
will include.
- The Times uses Times New Roman, a serif
font.
- Lower case headlines, within the conventions
with professional grammatical language.
- Very simple language that is very informative
to instantly get a message across.
- Uses the serif font of Bell face by Monotype
- Large text on page is capitalised to
emphasise importance and to bring
attention towards it, this breaks
Broadsheet paper conventions. The sub-
heading is in lower case and is smaller,
helping bring attention to the large text
initially. The font feels much stronger than
other papers which breaks the conventions
as it makes the newspaper feel less
professional.
- The language of the headline is very
simple to understand the story. However,
as seen in the paper on the left, it is not
always professional.
All these newspapers stay within the generic
conventions on a Broadsheet paper as the
language remains serious and 'straight to the
point'.
Broadsheet headlines tend to possibly be
capitalised, often lower case. In serif fonts
(Times New Roman, Garamond, Baskerville, Georgia,
and Courier New) and include informative
language.
6. News presented
All papers report on serious matters
impacting their audience/ audience's
interest. However, these responses may be
impacted by the newspapers political view.
7. Images
These
images
remain to
the generic
conventions
of
Broadsheet
papers.
They demonstrate the raw emotions within
these stories in a respectful manner. This
allows you to understand the response that
others may have to the situation which
could influence the opinion of the reader.
These images don’t
break the times
generic conventions of
their usual front
covers.
They keep up with the convention across Broadsheet
papers of showing the situation how it is whilst also
getting straight to the point as these pictures are
widely recognised and understandable. The images
do not create an opinion for the reader at first look
but once reading into them a bit more the reader
may build emotions around these images, for
example, the left image is clearly a mugshot.
Therefore, the viewer understands this person may
have negative reasons for this type of image.
The Guardian starts
off by breaking
their generic
conventions of a
front cover
image that relates
to the headline.
This paper had a
headline of
'NAPLAN THE NEW
ENTRY HURDLE'
which references
the new tests which
determine which
schools
children can go
to, whilst the
image that
catches your eye
is about weight
loss.
However, these
images do not
feel as respectful
as these people
are being having
their privacy
invaded despite
doing no wrong.
The
Guardian
9. News Agenda
The
Guardian
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Typically Broadsheet papers contents focus on
politics, finance and international news.
Hard News.
Both these covers include content
that fit into Broadsheet
conventions, the text that initially
catches your eye is speaking about
inflation and UK politics. The Times
breaks these conventions are by
including pop music news
10. The Guardian breaks its
conventions by ensuring
all attention is brought
to the image by keeping
the rest of the page
clear from pictures
The Daily Telegraph breaks
its conventions by
replacing the main
columns with an image as
the full background this is
too fully display the
connotative meaning of
the vote being the most
important event in the
media at the time.
I could not find a front cover where The Times breaks its generic conventions. Making it a consistent paper.
11. News register
Informal/ Indirect Mode of address
The Times uses
formal language,
demonstrating their values
and attempt to connect to
their target audience within
the centre-right party.
The Guardian