Recently I came across a research done back in 1997 that empirically proved that SWOT does not work! It seems that SWOT is promoted as a must-use business tool in any MBA program, and numerous consultants are happy to sell it and its derivatives, but the benefit for the real business is questionable.
I shared the results of the research and some thoughts on the topic in the new article and this presentation:
http://www.bscdesigner.com/swot-outside-mba-classrooms.htm
What do you think about SWOT? It is a must-have business tool or it is more an exercise for MBA students?
How to find leading measures - ready to use guideAleksey Savkin
How do you find "leading" metrics?
I think everyone will agree that in the business scorecard there should be a balanced set of lagging and leading metrics. Business experts are exercising in explaining the difference (I'm not an exception, the last attempt is using a golf metaphor). But the main mystery remains unsolved - how do we find those excellent leading metrics?
In this article (http://www.bscdesigner.com/find-leading-measures.htm) I shared my thoughts. My method is about a mix of calculations, social research methods, scientific measurement and conducting tests under artificial conditions (a/b tests in simple words). I cannot say that it works for me in 100% of the cases, but at least it is a good starting point for me and my clients.
I'm interested in the opinion of the group members about the suggested approach, and I'm interested even more in learning the best practices about finding leading measures that work for you.
"Upgrade is needed" indicator for your business scorecardAleksey Savkin
One of our customers asked, how often he should do a major upgrade of their Balanced Scorecard. I had some thoughts on the topic which mainly were focused on the link between a company's strategy and a Balanced Scorecard. Trying to put things together I found out that an upgrade plan for the Balanced Scorecard is quite similar to the one for a car:
-- One need for feeding BSC with data; is similar to tanking a car with fuel;
-- There are some minor updates, choosing better KPIs if needed; which are similar to car's regular service checks;
-- There are major upgrades of BSC stressed by changed business environment; in car analogy, as when one buys a new car because life's priorities have changed;
Following a car analogy: modern cars have an oil life indicator that is based on the measurement of electric conductivity. It tells a driver based on actual data when it is time to go to the service center. My idea is to supply a business scorecard with an "upgrade is needed" indicator, which might be as simple as a countdown of a specified period of time or a sophisticated combination of other indicators.
All these ideas were summarized in the presentation and the article here:
http://www.bscdesigner.com/upgrade-is-needed-indicator-for-bsc.htm
What do you think about an idea to use "upgrade is needed" indicator on a scorecard?
Convincing stakeholders to use the Balanced Scorecard approach might be a tough task. Use these slides to explain the benefits of the approach, and the benefits of using BSC Designer as an automation software for your business scorecard.
Effective KPIs: 6 common problems in target setting and how to solve themAleksey Savkin
Effective KPIs cannot be just copied from some industry list, one need to develop them in the specific business context and align with company's objectives. Learn how to avoid 6 typical problems with KPIs and target settings.
Business and strategy scorecards - free webinarAleksey Savkin
How to describe vague strategic ideas in a form of a clear business strategy and communicated these ideas to your employees so that they know exactly what they need to do.
10 Steps to Find Best KPIs by BSC DesignerAleksey Savkin
KPIs designed specifically for your business work much better that indicators taken from the list of metrics on the Internet. Learn how to create great KPIs right for your organization.
Put it-all-together: Business or Balanced Scorecard, KPIs, Strategy MapAleksey Savkin
Any professional involved in the Balanced Scorecard drew a well-known 4 sector diagrams on the flip chart. Popular 4 perspectives of the Balanced Scorecard seem to be everywhere, but are they the most important part? What is the best way to explain to someone about a Balanced Scorecard concept?
For my opinion, instead of talking about 4 perspectives it makes much more sense to focus on strategies (including generic ones) and the cause-and-effect connection between business objectives.
What do you think? How do you explain the basics of the Balanced Scorecard if someone asks you?
How to find leading measures - ready to use guideAleksey Savkin
How do you find "leading" metrics?
I think everyone will agree that in the business scorecard there should be a balanced set of lagging and leading metrics. Business experts are exercising in explaining the difference (I'm not an exception, the last attempt is using a golf metaphor). But the main mystery remains unsolved - how do we find those excellent leading metrics?
In this article (http://www.bscdesigner.com/find-leading-measures.htm) I shared my thoughts. My method is about a mix of calculations, social research methods, scientific measurement and conducting tests under artificial conditions (a/b tests in simple words). I cannot say that it works for me in 100% of the cases, but at least it is a good starting point for me and my clients.
I'm interested in the opinion of the group members about the suggested approach, and I'm interested even more in learning the best practices about finding leading measures that work for you.
"Upgrade is needed" indicator for your business scorecardAleksey Savkin
One of our customers asked, how often he should do a major upgrade of their Balanced Scorecard. I had some thoughts on the topic which mainly were focused on the link between a company's strategy and a Balanced Scorecard. Trying to put things together I found out that an upgrade plan for the Balanced Scorecard is quite similar to the one for a car:
-- One need for feeding BSC with data; is similar to tanking a car with fuel;
-- There are some minor updates, choosing better KPIs if needed; which are similar to car's regular service checks;
-- There are major upgrades of BSC stressed by changed business environment; in car analogy, as when one buys a new car because life's priorities have changed;
Following a car analogy: modern cars have an oil life indicator that is based on the measurement of electric conductivity. It tells a driver based on actual data when it is time to go to the service center. My idea is to supply a business scorecard with an "upgrade is needed" indicator, which might be as simple as a countdown of a specified period of time or a sophisticated combination of other indicators.
All these ideas were summarized in the presentation and the article here:
http://www.bscdesigner.com/upgrade-is-needed-indicator-for-bsc.htm
What do you think about an idea to use "upgrade is needed" indicator on a scorecard?
Convincing stakeholders to use the Balanced Scorecard approach might be a tough task. Use these slides to explain the benefits of the approach, and the benefits of using BSC Designer as an automation software for your business scorecard.
Effective KPIs: 6 common problems in target setting and how to solve themAleksey Savkin
Effective KPIs cannot be just copied from some industry list, one need to develop them in the specific business context and align with company's objectives. Learn how to avoid 6 typical problems with KPIs and target settings.
Business and strategy scorecards - free webinarAleksey Savkin
How to describe vague strategic ideas in a form of a clear business strategy and communicated these ideas to your employees so that they know exactly what they need to do.
10 Steps to Find Best KPIs by BSC DesignerAleksey Savkin
KPIs designed specifically for your business work much better that indicators taken from the list of metrics on the Internet. Learn how to create great KPIs right for your organization.
Put it-all-together: Business or Balanced Scorecard, KPIs, Strategy MapAleksey Savkin
Any professional involved in the Balanced Scorecard drew a well-known 4 sector diagrams on the flip chart. Popular 4 perspectives of the Balanced Scorecard seem to be everywhere, but are they the most important part? What is the best way to explain to someone about a Balanced Scorecard concept?
For my opinion, instead of talking about 4 perspectives it makes much more sense to focus on strategies (including generic ones) and the cause-and-effect connection between business objectives.
What do you think? How do you explain the basics of the Balanced Scorecard if someone asks you?
What KPIs should a startup use? Why and how build a Balanced Scorecard for a startup? Learn more: https://bscdesigner.com/startup-kpis.htm
Main topics of the presentation:
- General diagram
- 1. Attraction KPIs
- 2. Engagement KPIs
- 3. Value KPIs
- 4. Retention KPIs
- 5. Economic KPIs
- Automation software
- Balanced scorecard for a startup
Product Sense (also called Product Intuition or Product Judgement) is the ability to understand what makes a product great. In other words, product sense is very important skill to all product managers. While the name sounds like you’re either born with it or you’re not, Product Sense is just a skill, and like any skill it can get better with practice. I will share my framework and learnings that has helped in improving my product sense in last two years.
Main takeaways:
- Framework of learning and improving your product sense
- Learn how to do your skill gap analysis and ideas to level up
- How to build it as a muscle and create successful products
This presentation is an overview on how to implement PDCA (Plan – Do – Check – Act) in the field of Lean Sales and Marketing. It includes an outline for standard work and an embedded video.
A presentation given at the IBM UX conference in Israel in March 2015.
In this presentation I discuss what is UX research and why it's a lot simpler than people think it is.
What is a perfect KPI? It should have a name, baseline, target, strategic goal behind it, updated regularly, being used according to certain scenario, induce right behavior, etc.
In this presentation we'll discuss a KPI template that consists of 12 steps that help to generate right KPIs.
Reference:
KPI Template (article) https://bscdesigner.com/kpis-guide.htm#kpitemplateinfographic
BSC Designer (software): https://bscdesigner.com/try-bscdesigner
Transitioning from Tech to Product ManagementUpUp Labs
Many product managers have a technical background, but how do you get that first gig? And once you've got the job, what special struggles do technical people have in a role that combines technical with business and customer understanding? Learn from Bruce McCarthy, a 20-year product person who has coached and mentored many technical people to become great at product management.
Not all of the fonts display correctly on Slideshare, so apologies there. Download the slides to see the speaker notes and de-mystify the images!
Metrics that Motivate webinar - June 2017RESULTS.com
Metrics (also called Key Performance Indicators) are what you use to measure the performance of every functional area of your organization; the things you do every day to create leads, make sales, provide your products and services, keep your customers happy, grow cash and make profits. We call this stuff “Business As Usual”. Once you determine the Metrics for every functional area, you should be able to distill a smaller subset of Metrics that you deem to be “critical success factors” - the most important drivers of your current operating model.
resentation design is a tricky creative process- You might even call it an art. If you get it right and create a great presentation, you're far more likely to achieve your goals – whether that's selling more or helping people see your point of view. Hence, storyboarding your PowerPoint presentation is a surefire way to make sure that it covers the key points and hits the mark.
It started with comic books and the film industry, and now storyboarding has a place in every executives repertoire of skills. Take a look and give this a shot!
Daria Nevenchanaya: PoC (proof of concept) - Початок чи кінець?Lviv Startup Club
Daria Nevenchanaya: PoC (proof of concept) - Початок чи кінець?
Kyiv Project Management Day 2021 Main
Website - https://pmday.org
Youtube - https://www.youtube.com/startuplviv
FB - https://www.facebook.com/pmdayconference
Team structure how and why carpe data changed it up - Matthew McLughlinProductized
Last February, Carpe Data restructured the functional organization of the product and technology teams in an attempt to improve meaningful outcomes and reflect the continued growth of the company. While some aspects of these changes had already begun to emerge organically, it was important to formally define strong and self-sufficient teams to replace what was previously one large technology resource pool that interacted in a way that was too decoupled from the product vision. This presentation explains the benefits and drawbacks associated with this change and presents the slides used to unveil the change to the company.
Strategic Plan > Quarterly Priorities workshopRESULTS.com
In this workshop Stephen Lynch guides you through a curated selection of some of the key elements of the RESULTS.com strategic planning process to help you identify the current issues facing your business, and then align and focus your team on the key strategic moves you need to make to set your company up for success.
Plus you’ll see examples of how you can use the RESULTS.com management software platform to fully engage your people in the execution of your chosen Strategic Projects & Tasks, and how to drive increased accountability for performance.
Sharpening Your Sales Skills to Maximise Impact - Using Daily OKRs Paul Fifield
- Know the diffrence between KPIs & OKRs
- How to effectively execute the daily OKR
- The pomodoro is the lethal weapon of a successful SDR team
- How building habit is the key to success
- Leaders don't create followers, they create more leaders
Why and how to build a Balanced Scorecard for a startup companyAleksey Savkin
Startup company need to have a crystal-clear understanding of their strategy, and need to explain the idea to the potential investors.
Learn more http://www.bscdesigner.com/bsc-for-a-startup.htm
Marketing Scorecard with KPIs, Marketing Funnel, and Strategy MapAleksey Savkin
Only 38% say that they can measure marketing profitability, 23% measure internal marketing metrics only. Learn how to build your marketing scorecard with key metrics and performance indicators, take into account marketing funnel, and prepare a strategy map.
What KPIs should a startup use? Why and how build a Balanced Scorecard for a startup? Learn more: https://bscdesigner.com/startup-kpis.htm
Main topics of the presentation:
- General diagram
- 1. Attraction KPIs
- 2. Engagement KPIs
- 3. Value KPIs
- 4. Retention KPIs
- 5. Economic KPIs
- Automation software
- Balanced scorecard for a startup
Product Sense (also called Product Intuition or Product Judgement) is the ability to understand what makes a product great. In other words, product sense is very important skill to all product managers. While the name sounds like you’re either born with it or you’re not, Product Sense is just a skill, and like any skill it can get better with practice. I will share my framework and learnings that has helped in improving my product sense in last two years.
Main takeaways:
- Framework of learning and improving your product sense
- Learn how to do your skill gap analysis and ideas to level up
- How to build it as a muscle and create successful products
This presentation is an overview on how to implement PDCA (Plan – Do – Check – Act) in the field of Lean Sales and Marketing. It includes an outline for standard work and an embedded video.
A presentation given at the IBM UX conference in Israel in March 2015.
In this presentation I discuss what is UX research and why it's a lot simpler than people think it is.
What is a perfect KPI? It should have a name, baseline, target, strategic goal behind it, updated regularly, being used according to certain scenario, induce right behavior, etc.
In this presentation we'll discuss a KPI template that consists of 12 steps that help to generate right KPIs.
Reference:
KPI Template (article) https://bscdesigner.com/kpis-guide.htm#kpitemplateinfographic
BSC Designer (software): https://bscdesigner.com/try-bscdesigner
Transitioning from Tech to Product ManagementUpUp Labs
Many product managers have a technical background, but how do you get that first gig? And once you've got the job, what special struggles do technical people have in a role that combines technical with business and customer understanding? Learn from Bruce McCarthy, a 20-year product person who has coached and mentored many technical people to become great at product management.
Not all of the fonts display correctly on Slideshare, so apologies there. Download the slides to see the speaker notes and de-mystify the images!
Metrics that Motivate webinar - June 2017RESULTS.com
Metrics (also called Key Performance Indicators) are what you use to measure the performance of every functional area of your organization; the things you do every day to create leads, make sales, provide your products and services, keep your customers happy, grow cash and make profits. We call this stuff “Business As Usual”. Once you determine the Metrics for every functional area, you should be able to distill a smaller subset of Metrics that you deem to be “critical success factors” - the most important drivers of your current operating model.
resentation design is a tricky creative process- You might even call it an art. If you get it right and create a great presentation, you're far more likely to achieve your goals – whether that's selling more or helping people see your point of view. Hence, storyboarding your PowerPoint presentation is a surefire way to make sure that it covers the key points and hits the mark.
It started with comic books and the film industry, and now storyboarding has a place in every executives repertoire of skills. Take a look and give this a shot!
Daria Nevenchanaya: PoC (proof of concept) - Початок чи кінець?Lviv Startup Club
Daria Nevenchanaya: PoC (proof of concept) - Початок чи кінець?
Kyiv Project Management Day 2021 Main
Website - https://pmday.org
Youtube - https://www.youtube.com/startuplviv
FB - https://www.facebook.com/pmdayconference
Team structure how and why carpe data changed it up - Matthew McLughlinProductized
Last February, Carpe Data restructured the functional organization of the product and technology teams in an attempt to improve meaningful outcomes and reflect the continued growth of the company. While some aspects of these changes had already begun to emerge organically, it was important to formally define strong and self-sufficient teams to replace what was previously one large technology resource pool that interacted in a way that was too decoupled from the product vision. This presentation explains the benefits and drawbacks associated with this change and presents the slides used to unveil the change to the company.
Strategic Plan > Quarterly Priorities workshopRESULTS.com
In this workshop Stephen Lynch guides you through a curated selection of some of the key elements of the RESULTS.com strategic planning process to help you identify the current issues facing your business, and then align and focus your team on the key strategic moves you need to make to set your company up for success.
Plus you’ll see examples of how you can use the RESULTS.com management software platform to fully engage your people in the execution of your chosen Strategic Projects & Tasks, and how to drive increased accountability for performance.
Sharpening Your Sales Skills to Maximise Impact - Using Daily OKRs Paul Fifield
- Know the diffrence between KPIs & OKRs
- How to effectively execute the daily OKR
- The pomodoro is the lethal weapon of a successful SDR team
- How building habit is the key to success
- Leaders don't create followers, they create more leaders
Why and how to build a Balanced Scorecard for a startup companyAleksey Savkin
Startup company need to have a crystal-clear understanding of their strategy, and need to explain the idea to the potential investors.
Learn more http://www.bscdesigner.com/bsc-for-a-startup.htm
Marketing Scorecard with KPIs, Marketing Funnel, and Strategy MapAleksey Savkin
Only 38% say that they can measure marketing profitability, 23% measure internal marketing metrics only. Learn how to build your marketing scorecard with key metrics and performance indicators, take into account marketing funnel, and prepare a strategy map.
10 principles for designing quality control scorecard and KPIsAleksey Savkin
A Balanced Scorecard is not positioned as a quality control tool, but regularly I see among our users efforts to integrate quality-related metrics into their Balanced Scorecards, or simply create a KPI scorecards with a bulk of different quality indicators. I've compiled the list of 10 best practices that we've learned from these cases.
As always, I'd like to hear your opinion. Do you use quality indicators on your business scorecard?
Based on: http://www.bscdesigner.com/10-tips-about-using-business-scorecard-and-kpis-for-ongoing-quality-control.htm
Balanced Scorecard can help improve your company’s performance. To facilitate BSC in boosting your business performance, you first have to understand how the system works from the inside. Learn more: http://www.bscdesigner.com/get-the-big-picture-about-balanced-scorecard-its-connections-and-roles.htm
How to convince the stakeholders to use the Balanced Scorecard concept | BSCD...Aleksey Savkin
The Balanced Scorecard is a business tool recognized world-wide by companies' executives. The secret of the successful BSC project is that all key employees, business owners, and top managers are involved. Research show that the biggest challenge during the implementation of the BSC is a motivational problem. Before starting a Balanced Scorecard project it is necessary to explain this business approach to all stakeholders so that they would buy into the design of the Balanced Scorecard and in the future became active users of this business tool. More: http://www.bscdesigner.com/
After another question about “calculating the scorecard index” I understood that some of our clients don’t have a clear understanding of the math that stands behind a KPI, its performance, and the scorecard. I decided to create a “101”-level presentation that explains the basics of KPI from the mathematical point of view:
It is based on the article:
http://www.bscdesigner.com/scorecard-and-kpis-101.htm
Reviewed topics are:
- Calculating the performance using “min” and “max” of an indicator;
- Using linear and non-linear functions for the performance;
- Calculating the progress from the baseline towards target;
- Introduction of the indicator “weight” to reflect a relevant importance of an indicator;
- Calculating the total performance index of the scorecard.
Please, share your thoughts about the scorecards as a tool:
-- For what task do you use them?
-- Do you define the relevant importance of indicators on the scorecard?
-- Do you calculate and use the total performance index?
A journey from a bad kpi to an excellent strategyAleksey Savkin
When I face a business challenge I'm trying to see the root of the problem. Having a quick-fix solution is fine, but what if a quick-fix solution is not possible unless fundamental issues are resolved. I see this often with KPIs. People ask to help with KPIs for this or for that, but the problem that they actually experience is a fundamental one - they have a vague strategy that is hard to follow.
Recently I had a conversation with Pablo, one of our Spain-based customers. His company is a leading national manufacturer and his question was about a KPI to help with the poor performance of their business. Our dialog was really insightful for both of us. Pablo sorted out things about strategy and KPIs; I was able to trace verbally the problem of a bad KPI back to its root - a poorly formulated strategy.
The result is not an article, but a dialog between me and Pablo. Together we completed a journey from a pointless KPI request to ideas about formulating a better strategy:
http://www.bscdesigner.com/a-journey-from-a-bad-kpi-to-an-excellent-strategy.htm
NLP TOP COACH, International Training & Coaching & Leadership DevelopmentAh Roi
NLP TOP COACH is a team of dedicated, enthusiastic and motivational Coaches, Trainers & Business strategists. From experiences covering 5 continents, our breadth of knowledge and expertise will ensure you receive the best advice, consultancy and solutions for yourself and your corporation. We are passionate about helping you ‘Unleash your Power for Success and Happiness.
MISSION
Creating World-Class Leaders, Coaches & Trainers.
VISION
World’s No.1 Certification provider for NLP, Coaching & Leadership Development Training.
CORE VALUES
Passion– We coach and train with passion, enthusiasm and confidence
Authentic – Genuine team, delivering pure high quality NLP, Coaching & Leadership Certification
Results – Creating Success & Happiness in your business, health, wealth & relationships.
This presentation is about helping our clients make the right design decisions. This is important because Design decisions are not the type of decisions they are used to making. That's why they decide on aesthetics, the competition or other non-design criteria.
But ultimately, Design decisions are Business decisions. So helping our clients make the right design decisions is a win/win/win for clients, designers and users. In this presentation I go through 3 business cases where we had to help clients make different types of design decisions.
Leading and Running a BA Practice - European BA ConferenceIIBA UK Chapter
Dave Baskerville and Richard Patricks presentation on building and leading BA COPs.
If you have more than one Business Analyst within your organisation, forming a BA practice is a great way of creating a team ethos, ensuring the quality of BA deliverables and sharing best practice.
This presentation will show how a large financial institution, ensures their Business Analysts remain passionate about their employer, deliver top quality results and have great job satisfaction.
The presentation will include:
•The challenges of running a BA practice
•Ideas and solutions to overcome challenges
•An opportunity to discuss and share your own experiences and ideas
•Real-life examples of successful (and some of the not quite so successful!) initiatives.
No matter how big or small your BA community, you will take away some thoughts or ideas about what you could do to improve it.
Top Trends In Product Design: Outcomes, Understanding Customers, and Building...Jeremy Johnson
While some organizations are still grappling with moving to Agile or hiring their first UX Designer, others are moving fast to embrace methods that have been proven to generate success. Are you still creating product roadmaps? Are you investing in understanding your customers? Are your technology platforms built for experimentation? Come hear how organizations are achieving success, and how you can help your organization move in the right direction.
This presentation was originally given at the Big Design Conference in Dallas, TX on 9/19/2015
Analysis, Goals and Action
A SWOT analysis is easy to work with. SWOT 2.0 builds on the SWOT analysis and is really different at the same time. In addition to an analysis, it immediately yields concrete goals and a targeted action plan.
I will share the lessons I learned here. You can download an extra eBook about SWOT 2.0 to learn more.
The use of SWOT 2.0 is completely free. It is easy to work with, widely applicable and gives concrete results.
Mars Climate Orbiter went in to orbit at 57km above Mars instead of 150km.
It was completely destroyed.
Cause: some navigation calculations performed in Imperial units (pound-seconds) and some in metric units (newton-seconds).
UXPA 2023: The Report is Dead, Long Live the Report! How to Communicate Usabi...UXPA International
The best way to improve products is to have people use them, but researchers struggle to share what they’ve learned in a way that has immediate and long-lasting impact. How do we keep the design process moving while grounding it thoroughly in research? This talk will present evidence for and against reports, and explore characteristics of reports that make them more and less successful at effecting change. We will describe where approaches like debriefs, co-design, and video have succeeded and fallen short. Based on survey data from UX practitioners and experiences in the field, we’ll address these questions: Is it worth it to write a report? Are there quicker, more engaging alternatives? What makes a compelling report? How do we make usability research usable? We’ll offer a framework for choosing the best reporting approach, and share best practices for determining what to communicate, and how.
Similar to SWOT: does anyone besides MBA professors and consultants use it? (20)
We discussed the process of designing and implementing the Balanced Scorecard in the eTraining, “Practical Introduction to the Balanced Scorecard,” available at www.ScoreCardTrainings.com.
In this bonus mini-lesson, we will focus on the implementation plan for the Balanced Scorecard.
It will require a significant investment to design a Balanced Scorecard for your company and put it into use. As a result, it is obviously necessary to create an implementation plan.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
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3. BSC DESIGNER
BSC’ STRATEGY MAP NEEDS AN INPUT
• How are we supposed to get this input?
• How can one come up with a strategy?
4. BSC DESIGNER
BSC’ STRATEGY MAP NEEDS AN INPUT
• How are we supposed to get this input?
• How can one come up with a strategy?
• One of the business frameworks is SWOT analysis.
5. BSC DESIGNER
Is there any benefit of SWOT outside MBA classrooms?
Source: www.bscdesigner.com
6. BSC DESIGNER
Is there any benefit of SWOT outside MBA classrooms?
The best business insights are rather
spontaneous breakthroughs based on
the experience of my team.
Source: www.bscdesigner.com
7. BSC DESIGNER
Use SWOT analysis! It allows me
to sell consulting services to any
company without any learning of
its products and service.
Is there any benefit of SWOT outside MBA classrooms?
The best business insights are rather
spontaneous breakthroughs based on
the experience of my team.
Source: www.bscdesigner.com
So
what?
8. BSC DESIGNER
Use SWOT analysis! It allows me
to sell consulting services to any
company without any learning of
its products and service.
Is there any benefit of SWOT outside MBA classrooms?
The best business insights are rather
spontaneous breakthroughs based on
the experience of my team.
Source: www.bscdesigner.com
SWOT!
So what?
11. BSC DESIGNER
THE VISUAL RERESENTAION OF SWOT
ANALYSIS
Strengths and weaknesses are considered to be “internal,”
12. BSC DESIGNER
THE VISUAL RERESENTAION OF SWOT
ANALYSIS
Strengths and weaknesses are considered to be “internal,”
while opportunities and threats are “external.”
13. BSC DESIGNER
TOWS - A DIFFERENT WAY TO PRESENT
A different acronym of the same words
- threats, opportunities, weaknesses, and strengths
15. BAD NEWS. SWOT DOSEN’T WORK
• At least not in a real business environment.
16. BAD NEWS. SWOT DOSEN’T WORK
• At least not in a real business environment.
• Authors of the research ”SWOT Analysis: It’s Time for a
Product Recall” investigated SWOT empirically.
17. BAD NEWS. SWOT DOSEN’T WORK
• At least not in a real business environment.
• Authors of the research ”SWOT Analysis: It’s Time for a
Product Recall” investigated SWOT empirically.
• They interviewed executives of 20 UK manufacturing
companies that used SWOT.
18. BSC DESIGNER
THE RESULTS OF THE RESEARCH
• SWOT analysis typically helped to generate a long list
of various factors
19. BSC DESIGNER
THE RESULTS OF THE RESEARCH
• SWOT analysis typically helped to generate a long list
of various factors
• These factors in most cases were meaningless for a
business
20. BSC DESIGNER
THE RESULTS OF THE RESEARCH
• SWOT analysis typically helped to generate a long list
of various factors
• These factors in most cases were meaningless for a
business
• Found factors were neither prioritized nor verified
21. BSC DESIGNER
THE MAIN CONSEQUENCE
• None of these companies used the outputs for a
future strategy design
• 20 UK manufacturing companies is obviously not
a representative sample
23. BSC DESIGNER
A CRITIQUE OF THE RESEARCH
• Executives could not truthfully say that
• They were not influenced in any way by the results of
the SWOT-based brainstorming
25. BSC DESIGNER
A CRITIQUE OF THE RESEARCH
• If you will read an original article
• You will agree that something is wrong with SWOT
26. BSC DESIGNER
A CRITIQUE OF THE RESEARCH
• If you will read an original article
• You will agree that something is wrong with SWOT
• It is not a magic pill like it is promoted by strategy
consultants
28. BSC DESIGNER
INFO-PRODUCTS ON SWOT
• The results of SWOT analysis for virtually any
company from the Fortune 500 list
29. BSC DESIGNER
INFO-PRODUCTS ON SWOT
• The results of SWOT analysis for virtually any
company from the Fortune 500 list
• These reports were not prepared by the company’s
executives
30. BSC DESIGNER
INFO-PRODUCTS ON SWOT
• The results of SWOT analysis for virtually any
company from the Fortune 500 list
• These reports were not prepared by the company’s
executives
• They have nothing to do with an actual strategy
design process
32. BSC DESIGNER
INFO-PRODUCTS ON SWOT
• In most cases these reports work as front-end
products
• They are supposed to attract the attention of
prospects to some consulting business.
33. BSC DESIGNER
INFO-PRODUCTS ON SWOT
• In most cases these reports work as front-end
products
• They are supposed to attract the attention of
prospects to some consulting business.
• Consulting boutiques are the biggest beneficiaries of
the SWOT magic pill
34. BSC DESIGNER
SWOT AS A MAGIC PILLS FROM
CONSULTANTS
• SWOT analysis allows them to sell consulting services
to any company without a deep learning of its
products and service.
35. BSC DESIGNER
SWOT AS A MAGIC PILLS FROM
CONSULTANTS
• SWOT analysis allows them to sell consulting services
to any company without a deep learning of its
products and service.
• Consultants can focus on asking “right” questions
and generating long lists of factors and ideas.
36. BSC DESIGNER
SWOT IN MBA CLASSROOMS
• SWOT analysis is popular in MBA classrooms
37. BSC DESIGNER
SWOT IN MBA CLASSROOMS
• SWOT analysis is popular in MBA classrooms
• Lectures pay too much attention to SWOT in the
classroom
38. BSC DESIGNER
SWOT IN MBA CLASSROOMS
• SWOT analysis is popular in MBA classrooms
• Lectures pay too much attention to SWOT in the
classroom
• A result managers see SWOT as a panacea to any
business problem
41. BSC DESIGNER
SWOT INPUTS
• It assumes that the business situation is stable
enough
• Another assumption is that inputs are supposed to
appear during the brainstorming
43. BSC DESIGNER
SWOT PROCESS
• The SWOT analysis cannot be underestimated as a
brainstorming method
• SWOT doesn’t give us any method to make an
informed assumption
44. BSC DESIGNER
SWOT OUTPUT
• As any brainstorming method, SWOT generates a list
of ideas.
• Another problem with SWOT outputs is that the
resulting ideas are given in a list.
46. BSC DESIGNER
AUTOMATION OF SWOT
• There is no need for an automation of SWOT.
• Using paper and pen to put down ideas that come up
brainstorming
47. BSC DESIGNER
AUTOMATION OF SWOT
• There is no need for an automation of SWOT.
• Using paper and pen to put down ideas that come up
brainstorming
• Users of BSC Designer can apply ”Framework – SWOT
and TOWS.bsc” from “Sample Scorecards” folder of
BSC Designer installation to support their SWOT
analysis.
48. BSC DESIGNER
AUTOMATION OF SWOT
Find this project in “Sample Scorecards”
folder of BSC Designer installation.
51. BSC DESIGNER
TWO MAJOR FLAWS OF SWOT
• Customer is not directly involved in this framework
52. BSC DESIGNER
TWO MAJOR FLAWS OF SWOT
• Customer is not directly involved in this framework
• Education is a big deal of finding and “seeing” these
opportunities
53. BSC DESIGNER
TWO MAJOR FLAWS OF SWOT
• Customer is not directly involved in this framework
• Education is a big deal of finding and “seeing” these
opportunities
• This process should be run even before getting the
team to brainstorm any ideas.
55. BSC DESIGNER
A BOTTOM LINE
• The obvious benefit is that SWOT gives another
perspectives to see the business and
its environment.
56. BSC DESIGNER
A BOTTOM LINE
• The obvious benefit is that SWOT gives another
perspectives to see the business and
its environment.
• This perspective works great for
academic exercises in MBA classrooms,
57. BSC DESIGNER
A BOTTOM LINE
• The obvious benefit is that SWOT gives another
perspectives to see the business and
its environment.
• This perspective works great for
academic exercises in MBA classrooms,
• but cannot help much with finding a better strategy
in complex and uncertain real-life situations that
business faces every day.
58. BSC DESIGNER
A BOTTOM LINE
• SWOT analysis depends a lot on the experience of
the team that is using it.
59. BSC DESIGNER
A BOTTOM LINE
• SWOT analysis depends a lot on the experience of
the team that is using it.
• The framework provides a different perspective,
60. BSC DESIGNER
A BOTTOM LINE
• SWOT analysis depends a lot on the experience of
the team that is using it.
• The framework provides a different perspective,
• but at the same time it shifts the focus from a
customer.
61. BSC DESIGNER
A BOTTOM LINE
• The list of generated findings could have been much
more useful if these insights could be linked to each
other by cause-and-effect connections.
62. BSC DESIGNER
A BOTTOM LINE
• SWOT is a main academic tool used in the quest for a
good strategy.
63. BSC DESIGNER
A BOTTOM LINE
• SWOT is a main academic tool used in the quest for a
good strategy.
• Executives will continue to use the method even
if empirical evidence shows that it is not working.
64. BSC DESIGNER
A BOTTOM LINE
• SWOT is a main academic tool used in the quest for a
good strategy.
• Executives will continue to use the method even
if empirical evidence shows that it is not working.
• Hopefully, in good hands this business framework
will generate some valuable insights.
66. BSC DESIGNER
A BOTTOM LINE
• What is your experience with SWOT?
• How did it help you with strategy planning?
67. BSC DESIGNER
• [1] “SWOT Analysis: It’s Time for a
Product Recall” Roy Westbrook,
Terry Hill (1997) Long Range
Planning, 30 (1).
• [2] “Stop SWOT’ing The Small Stuff”
Dave Lavinsky, 2013, Forbes
• [3] “Marketing Myopia” Theodore
Levitt, 1960, Harvard Business
Review.
RESOURCES
68. BSC DESIGNER
MORE ABOUT THE BALANCED SCORECARD
Find more insightful
articles about the
Balanced Scorecard
in ”Articles” section at
www.bscdesigner.com
BSC DESIGNER