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Why and How to Build a Balanced Scorecard for a STARTUP COMPANY www.bscdesigner.com
Starting a business and finding investments is much easier when one has a well-defined customer value proposition.
Founders of the company need to be sure about their business model, expected financial outcomes, and how exactly a company...
The challenges mentioned above can be addressed by the Balanced Scorecard.
Why does a startup need a Balanced Scorecard?
Argument 1. Getting a clear understanding of the strategy.
Argument 2. “Selling” the idea to the investors.
Prepare strategy map that shows how customer value is created.
Explain the details of your strategy in numbers.
EXAMPLE:
The strategy map explains a strategy of the company to enter the local markets.
THE BOTTOM LINE Balanced Scorecard approach will help you: 1. Crystallize your understanding of company’s strategy and the...
Learn more about creating a balanced scorecard. Click here to read full article.
Why and how to build a Balanced Scorecard for a startup company
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Why and how to build a Balanced Scorecard for a startup company

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Startup company need to have a crystal-clear understanding of their strategy, and need to explain the idea to the potential investors.
Learn more http://www.bscdesigner.com/bsc-for-a-startup.htm

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Why and how to build a Balanced Scorecard for a startup company

  1. 1. Why and How to Build a Balanced Scorecard for a STARTUP COMPANY www.bscdesigner.com
  2. 2. Starting a business and finding investments is much easier when one has a well-defined customer value proposition.
  3. 3. Founders of the company need to be sure about their business model, expected financial outcomes, and how exactly a company is going to spend its venture capital.
  4. 4. The challenges mentioned above can be addressed by the Balanced Scorecard.
  5. 5. Why does a startup need a Balanced Scorecard?
  6. 6. Argument 1. Getting a clear understanding of the strategy.
  7. 7. Argument 2. “Selling” the idea to the investors.
  8. 8. Prepare strategy map that shows how customer value is created.
  9. 9. Explain the details of your strategy in numbers.
  10. 10. EXAMPLE:
  11. 11. The strategy map explains a strategy of the company to enter the local markets.
  12. 12. THE BOTTOM LINE Balanced Scorecard approach will help you: 1. Crystallize your understanding of company’s strategy and the way to achieve ultimate financial results. 2. It will help to explain your idea to investors. 3. You’ll start with a professional business tool.
  13. 13. Learn more about creating a balanced scorecard. Click here to read full article.

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