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Super dooper  CI library goes YouTubing! Luisa Rossitto Creative Industries Reference Librarian QUT
November 2007 :  Creative Industries Library YouTube Tour video is born!  I’ll tell you the  what, where, who, how  and  why!
Create friendly online   presence Promote spaces and resources Available when we’re not
Where? Increased  bandwidth Cheaper  digital capture Declining  mainstream media Everyone  else! www.youtube.com World’s most popular video sharing site Rise of  YouTube
Who Are CI? 50 % under 20 years (QUT wide = 38%) Fashion Media +  Communication Music Creative Writing +  Cultural Studies Theatre Film+ Television Journalism Acting +  Technical Production Dance Communication    Design Visual Arts CI
AN Average Gen Y LifE… 5000 hours reading 10, 000 hours playing video games 20, 000 hours watching tv Hmm maybe learning can be fun? Text makes me yawn…but pictures don’t!
Here we go… The CI Library YouTube Video Tour
Use  digital camera  to take photos Edit together in  Movie Maker What about sound + music? Use  Audacity What text to add in  Movie Maker? Add extras to images  in  Paint What effects  work in  Movie Maker ?
HOW? Behold… The Creative Industries Faculty Library Team! A short re-enactment… based on a true story… Wanna go YouTubing? How about a CI library tour? Righto then… let’s get cracking! …could be good for o-week… Let’s do something a bit wacky and fun!
1 3 7 2 5 6 4 8 Audience + purpose Planning Storyboarding Take photos   Images   Import into  M ovie  M aker Add to  MM  slides Text  Add info + feel To enhance  Effects MM  +  Paint ?   Where from?   Sound Use  Audacity! Feedback? Refine Changes? Upload Youtube it Monitor Link clip  Promote it   Spread it!
 
Dodgy Content? Copyright? Trying too hard?
Why Not? training marketing recruitment competitions news tours promotion fundraising storehouse
Plus…it’s a top resource Docos Public lectures Short   films   Classic  Film Cartoons Film clips Classic  advertising Historical  newsreels Breaking  news Interviews
Easy and appealing Bang for your buck! Meet your clients where they already are Extend your communications model Enhance current operations Challenge stereotypes

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Super Dooper: CI Library goes Youtubing

  • 1. Super dooper CI library goes YouTubing! Luisa Rossitto Creative Industries Reference Librarian QUT
  • 2. November 2007 : Creative Industries Library YouTube Tour video is born! I’ll tell you the what, where, who, how and why!
  • 3. Create friendly online presence Promote spaces and resources Available when we’re not
  • 4. Where? Increased bandwidth Cheaper digital capture Declining mainstream media Everyone else! www.youtube.com World’s most popular video sharing site Rise of YouTube
  • 5. Who Are CI? 50 % under 20 years (QUT wide = 38%) Fashion Media + Communication Music Creative Writing + Cultural Studies Theatre Film+ Television Journalism Acting + Technical Production Dance Communication Design Visual Arts CI
  • 6. AN Average Gen Y LifE… 5000 hours reading 10, 000 hours playing video games 20, 000 hours watching tv Hmm maybe learning can be fun? Text makes me yawn…but pictures don’t!
  • 7. Here we go… The CI Library YouTube Video Tour
  • 8. Use digital camera to take photos Edit together in Movie Maker What about sound + music? Use Audacity What text to add in Movie Maker? Add extras to images in Paint What effects work in Movie Maker ?
  • 9. HOW? Behold… The Creative Industries Faculty Library Team! A short re-enactment… based on a true story… Wanna go YouTubing? How about a CI library tour? Righto then… let’s get cracking! …could be good for o-week… Let’s do something a bit wacky and fun!
  • 10. 1 3 7 2 5 6 4 8 Audience + purpose Planning Storyboarding Take photos Images Import into M ovie M aker Add to MM slides Text Add info + feel To enhance Effects MM + Paint ? Where from? Sound Use Audacity! Feedback? Refine Changes? Upload Youtube it Monitor Link clip Promote it Spread it!
  • 11.  
  • 12. Dodgy Content? Copyright? Trying too hard?
  • 13. Why Not? training marketing recruitment competitions news tours promotion fundraising storehouse
  • 14. Plus…it’s a top resource Docos Public lectures Short films Classic Film Cartoons Film clips Classic advertising Historical newsreels Breaking news Interviews
  • 15. Easy and appealing Bang for your buck! Meet your clients where they already are Extend your communications model Enhance current operations Challenge stereotypes