SupaPass is a subscription service that allows fans to directly support artists for a monthly fee, giving them access to regular new music releases, behind-the-scenes content, livestreams, and a centralized hub for all of an artist's social media. This model funds artists to record and release music more frequently without relying solely on promotional budgets or one-off album sales. It also gives brands a way to connect with passionate fans through their relationships with artists. The service aims to benefit both independent and mainstream artists by opening new revenue streams and opportunities for sponsorship.