The document summarizes key points from Session 6 of the Confi project. It discusses focusing on value propositions and landing pages. The class presented personas and empathy maps, developed an interview form, and created value curves comparing Confi.pt to its main competitor, Zaask.pt based on important attributes for customers. The next challenges discussed were surveys and best practices, as well as designing landing pages to test hypotheses. Work included reformulating interview scripts, developing a Qualtrics survey, and designing two landing pages to obtain 200 views. Not enough interview results were available yet to present conclusions.