SlideShare a Scribd company logo
1 of 11
Source: Images of Rolex watches, retrieved Feb 22nd 2011, www.rolex.com
Gillis, R. (2010, March 26).
“Ferrari Finds Smoke
   Without Fire”
    Wall Street Journal.
         Presented by:
    Miriam Mehdi (10-5461)
INTRODUCTION
SUBLIMINAL MESSAGES AND ITS
USE IN ADVERTISEMENT
Source: Branding of f1 racing cars by Marlboro, retrieved February 22nd 2011, www.f1fanatic.co.uk
Source: Flyer of Absolut Subliminal, retrieved February 22nd 2011,
www.absolutad.com
Source: Flyer of Absolut Subliminal, retrieved February 22nd 2011,
www.absolutad.com
Source: Flyer of KFC, retrieved March 11th 2011, www.consumerist.com
SUBLIMSubliminal Messages in Advertising

More Related Content

Viewers also liked

Imc assignment 3
Imc assignment 3Imc assignment 3
Imc assignment 3Nilormi Das
 
Lets kill-some-common-myths-about-branding
Lets kill-some-common-myths-about-brandingLets kill-some-common-myths-about-branding
Lets kill-some-common-myths-about-brandingPatrick Hanlon
 
Subliminal advertising
Subliminal advertisingSubliminal advertising
Subliminal advertisingCorey Austin
 
Subliminal Messages
Subliminal MessagesSubliminal Messages
Subliminal MessagesOrhan Sılay
 
subliminal ads
subliminal adssubliminal ads
subliminal adsAiidita
 
Subliminal Message In Jay-Z Music
Subliminal Message In Jay-Z MusicSubliminal Message In Jay-Z Music
Subliminal Message In Jay-Z MusicBianca Mercado
 
Consumer Behviour Ads
Consumer Behviour AdsConsumer Behviour Ads
Consumer Behviour AdsHamid Hussain
 
The Power of Subliminal Messages
The Power of Subliminal Messages The Power of Subliminal Messages
The Power of Subliminal Messages Logo Design Guru
 
Effect of online advertisement on consumer behaviour
Effect of online advertisement on consumer behaviourEffect of online advertisement on consumer behaviour
Effect of online advertisement on consumer behaviourRaja Noman
 
Trademarks & Logos Powerpoint
Trademarks & Logos PowerpointTrademarks & Logos Powerpoint
Trademarks & Logos Powerpointkristinsexton
 
Myth and Legends
Myth and LegendsMyth and Legends
Myth and Legendskrobinson
 
Culture and subculture
Culture and subcultureCulture and subculture
Culture and subculturetasleemali87
 
Logo design.ppt
Logo design.pptLogo design.ppt
Logo design.pptmcglp
 
How to Create a Brand Mythology for L'Oréal's Kérastase Salon Product
How to Create a Brand Mythology for L'Oréal's Kérastase Salon ProductHow to Create a Brand Mythology for L'Oréal's Kérastase Salon Product
How to Create a Brand Mythology for L'Oréal's Kérastase Salon ProductDexter King, MBA
 

Viewers also liked (20)

Imc assignment 3
Imc assignment 3Imc assignment 3
Imc assignment 3
 
Lets kill-some-common-myths-about-branding
Lets kill-some-common-myths-about-brandingLets kill-some-common-myths-about-branding
Lets kill-some-common-myths-about-branding
 
Subliminal advertising
Subliminal advertisingSubliminal advertising
Subliminal advertising
 
Subliminal Messages
Subliminal MessagesSubliminal Messages
Subliminal Messages
 
subliminal ads
subliminal adssubliminal ads
subliminal ads
 
Subliminal Message In Jay-Z Music
Subliminal Message In Jay-Z MusicSubliminal Message In Jay-Z Music
Subliminal Message In Jay-Z Music
 
Subliminal advertising
Subliminal advertisingSubliminal advertising
Subliminal advertising
 
Consumer Behviour Ads
Consumer Behviour AdsConsumer Behviour Ads
Consumer Behviour Ads
 
Cbfinal
CbfinalCbfinal
Cbfinal
 
The Power of Subliminal Messages
The Power of Subliminal Messages The Power of Subliminal Messages
The Power of Subliminal Messages
 
Consumer Behavior Ads
Consumer Behavior AdsConsumer Behavior Ads
Consumer Behavior Ads
 
Cb ppt
Cb pptCb ppt
Cb ppt
 
Effect of online advertisement on consumer behaviour
Effect of online advertisement on consumer behaviourEffect of online advertisement on consumer behaviour
Effect of online advertisement on consumer behaviour
 
Trademarks & Logos Powerpoint
Trademarks & Logos PowerpointTrademarks & Logos Powerpoint
Trademarks & Logos Powerpoint
 
Myth and Legends
Myth and LegendsMyth and Legends
Myth and Legends
 
Culture and subculture
Culture and subcultureCulture and subculture
Culture and subculture
 
Apparels.Ppt
Apparels.PptApparels.Ppt
Apparels.Ppt
 
Logo design.ppt
Logo design.pptLogo design.ppt
Logo design.ppt
 
Brands ppt
Brands pptBrands ppt
Brands ppt
 
How to Create a Brand Mythology for L'Oréal's Kérastase Salon Product
How to Create a Brand Mythology for L'Oréal's Kérastase Salon ProductHow to Create a Brand Mythology for L'Oréal's Kérastase Salon Product
How to Create a Brand Mythology for L'Oréal's Kérastase Salon Product
 

Recently uploaded

Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaoncallgirls2057
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...lizamodels9
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxMarkAnthonyAurellano
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update  Presentation SlidesKeppel Ltd. 1Q 2024 Business Update  Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppelCorporation
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...lizamodels9
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchirictsugar
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionMintel Group
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCRashishs7044
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 

Recently uploaded (20)

Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update  Presentation SlidesKeppel Ltd. 1Q 2024 Business Update  Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
 
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCR
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchir
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted Version
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 

SUBLIMSubliminal Messages in Advertising