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W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX & Body Shaping
SEO KYUNG-BAE, M.D.
HALLYM BOWLEG & BODY SHAPE CORRECTION CLINIC
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
 Some characteristic problems in body shape including bowleg(or knocked
knee)
are always co-existing
 Problems especially in buttock / thigh / abdomen / leg
Body shape & Bowleg
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
• bowleg
• tummy tuck
• sagging buttock
• outer thigh
saddle bag
 Many problems in body shape have one and the same cause
 The internal rotation of the femur at the hip joint
Problems in body shape
Body shape & Bowleg
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Internal rotation of the Femur on X-ray
Inwardly rotated Femur Neutrally rotated Femur
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
 3 dimensional mal-alignment of long leg bones
with co-existing soft tissue movement
Ideal alignment mal-alignment
Body shape & Bowleg
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Shortening of ligaments of the fore part of the hip joint
(ilofemoral ligament & pubofemoral ligament)
 Contracture of ligaments of the fore part of the hip joint causes
internal rotation of femur
 Posture of sitting on the floor or chair induces the ligament contracture
by hip joint flexion
Body shape & Bowleg
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Internal rotation of
the femur caused by
the shortened
ligaments makes the
forces directing
outward at the knee
joint
Stretching of the
ligaments permits
neutral position of
the femur and
reduces the outward
directing forces
 In standing position,
shortened ligaments rotates the femur inwardly and inclines the pelvis forwardly
Internal rotation of Femur & Body shape
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
 When femur rotates, the soft tissue of back area moves outward
 Thick fat tissue under buttock moves outward and causes saddle bag
in thigh
and hip sagging
 Calf muscle moves outward and causes bowleg and pudgy leg
Internal rotation of Femur & Body shape
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
 When femur rotates internally, pelvis inclines forward
 Pelvis inclination pushes internal organs forward and causes tummy tuck
 Pelvis inclination increases lumbar lordosis to keep balance and cause low
back symptom
Internal rotation of Femur & Body shape
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
 Stretching of iliofemoral,
pubofemoral lig.
 Normal and ideal body shape can be restored by
 stretching of the ligaments of fore part of the hip joint
 strengthening of the external rotator muscles of the hip
joint

Correction of Internal rotation of Femur
 Strengthening of external
rotator
muscle group of the hip joint
Internal Rotation Contracture of the hip joint vs. Flexion Contracture of the elbow joint
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Medical development associated with STYLEX
 1997
the world 1st
discovery : ‘Internal rotation of femur at the hip joint cause
bowleg’
Kyung-Bae Seo, M.D. Hallym bowleg clinic
 1998
the Korea 1st
case report in Korea Physical medicine & Rehabilitation
Association
(Seoul, Koreaa)
: Non-Operative treatment of adult genu varum
 2001
the world 1st
case report in International Society of Physical &
Rehabilitation Medicine
(Amsterdam, the Netherlands)
: Non-Operative treatment of adult genu varum
 2005
case report in Korea Physical medicine & Rehabilitation Association
(Seoul, Koreaa)
: The Clinical Application of STYLEX for correction of genu varum
 2008
lecture in Korean Academy of Aesthetic medicine(Seoul, Korea)
: STYLEX and Body Shaping effect
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
 FOOTBOARD EXERCISE
- active resistive strengthening
exercise
of external rotator muscles of
hip joint
- external rotation of footboard
strengthens external rotator
muscles
of hip joint because ankle joint
and
knee joint have no rotation
component
- individual adjustable step of
resistance
 KNEE COMPONENT EXERCISE
- passive stretching exercise of ligaments
- ligament stretching of fore part of hip joint via external rotation of distal
femur
STYLEX overview
- Average using period of 5 months (at least 3 days per 1 week)
- 20min ~ 1hour per day
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX case – front view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX case – front view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX case – front view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX case – rear view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX case – rear view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Outer thigh saddle bag
male
femal
e
cross sectional view of thigh
 The fat layer is more thick in
female than male
 Fat layer in fore part is more
thick than in side or rear part
 When in inward rotation of
thigh, thick fat layer below
buttock moves into outwardly
and form saddle bag
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Patella & Fibular head
cross sectional view of Knee and calf level
 Inward pointing of patella and prominent fibular head subside after
correction
 Bowed calf muscle looks more thicker especially in the rear view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX case – side view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
STYLEX case – side view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Outer thigh saddle bag
male
femal
e
cross sectional view of thigh
 The fat layer is more thick in
female than male
 Fat layer in fore part is more
thick than in side or rear part
 When in inward rotation of
thigh, thick fat layer below
buttock moves into outwardly
and form saddle bag
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Patella & Fibular head
cross sectional view of Knee and calf level
 Inward pointing of patella and prominent fibular head subside after
correction
 Bowed calf muscle looks more thicker especially in the rear view
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
before after Anterior tilting
of pelvis
before correction
Neutral tilting
of pelvis
after correction
Pelvic tilting before & after
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
before after
Lumbar lordosis before & after
decreased lumbar lordosis
after correction
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Pelvic tilting on X-ray before & after
Anterior tilting of pelvis
before correction
Neutral tilting of pelvis
after correction
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Inwardly rotated Femur Neutrally rotated Femur
Relation between Body shape and Femur rotation
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Inwardly rotated Femur Neutrally rotated Femur
Relation between Body shape and Femur rotation
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Additional Positive Medical effects
 Osteoarthritis prevention and treatment
 Low back pain prevention and treatment
 Decrease in menstrual pain(dysmenorrhea)
 Comfortable gait Increase in height : adult
& child
 Promotion of height growth : child
 Decrease in muscle fatigue
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Patent
Application
No.
Registration
No.
Title of invention
Date of
Application
And
registration
Registered
Patent
10-1999-4395 306424 고관절 내회전 변형을
바로잡는 장치
2001-08-09
Registered
Patent
10-2000-32705 350054 고관절의 내회전 변형을
바로잡는 무릎회전 장치
2002-08-12
Pending Patent 2006-322513 - 고관절 내회전 변형 교
정장치
2006-11-30
PCT PCT/KR2007
001828
- Device for correcting
bowleg
2007-04-16
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
SWOT
•The world first & only
body shape correction device
•Patent rights of source technology
reserved
•No competing products
•Dramatic aesthetic effect
•Additional positive medical effects
STRENGTH
•Increased private investment
in beauty & height growth
•Maximized demand for arthritis
treatment
(←elderly population increase)
•self-treatment trend for health
• Low brand awareness
•World economic crisis
WEAKNESS
THREATOPPORTUNITY
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
Thank you!

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Stylex(english)

  • 1. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX & Body Shaping SEO KYUNG-BAE, M.D. HALLYM BOWLEG & BODY SHAPE CORRECTION CLINIC
  • 2. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o  Some characteristic problems in body shape including bowleg(or knocked knee) are always co-existing  Problems especially in buttock / thigh / abdomen / leg Body shape & Bowleg
  • 3. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o • bowleg • tummy tuck • sagging buttock • outer thigh saddle bag  Many problems in body shape have one and the same cause  The internal rotation of the femur at the hip joint Problems in body shape Body shape & Bowleg
  • 4. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Internal rotation of the Femur on X-ray Inwardly rotated Femur Neutrally rotated Femur
  • 5. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o  3 dimensional mal-alignment of long leg bones with co-existing soft tissue movement Ideal alignment mal-alignment Body shape & Bowleg
  • 6. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Shortening of ligaments of the fore part of the hip joint (ilofemoral ligament & pubofemoral ligament)  Contracture of ligaments of the fore part of the hip joint causes internal rotation of femur  Posture of sitting on the floor or chair induces the ligament contracture by hip joint flexion Body shape & Bowleg
  • 7. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Internal rotation of the femur caused by the shortened ligaments makes the forces directing outward at the knee joint Stretching of the ligaments permits neutral position of the femur and reduces the outward directing forces  In standing position, shortened ligaments rotates the femur inwardly and inclines the pelvis forwardly Internal rotation of Femur & Body shape
  • 8. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o  When femur rotates, the soft tissue of back area moves outward  Thick fat tissue under buttock moves outward and causes saddle bag in thigh and hip sagging  Calf muscle moves outward and causes bowleg and pudgy leg Internal rotation of Femur & Body shape
  • 9. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o  When femur rotates internally, pelvis inclines forward  Pelvis inclination pushes internal organs forward and causes tummy tuck  Pelvis inclination increases lumbar lordosis to keep balance and cause low back symptom Internal rotation of Femur & Body shape
  • 10. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o  Stretching of iliofemoral, pubofemoral lig.  Normal and ideal body shape can be restored by  stretching of the ligaments of fore part of the hip joint  strengthening of the external rotator muscles of the hip joint  Correction of Internal rotation of Femur  Strengthening of external rotator muscle group of the hip joint Internal Rotation Contracture of the hip joint vs. Flexion Contracture of the elbow joint
  • 11. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Medical development associated with STYLEX  1997 the world 1st discovery : ‘Internal rotation of femur at the hip joint cause bowleg’ Kyung-Bae Seo, M.D. Hallym bowleg clinic  1998 the Korea 1st case report in Korea Physical medicine & Rehabilitation Association (Seoul, Koreaa) : Non-Operative treatment of adult genu varum  2001 the world 1st case report in International Society of Physical & Rehabilitation Medicine (Amsterdam, the Netherlands) : Non-Operative treatment of adult genu varum  2005 case report in Korea Physical medicine & Rehabilitation Association (Seoul, Koreaa) : The Clinical Application of STYLEX for correction of genu varum  2008 lecture in Korean Academy of Aesthetic medicine(Seoul, Korea) : STYLEX and Body Shaping effect
  • 12. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o  FOOTBOARD EXERCISE - active resistive strengthening exercise of external rotator muscles of hip joint - external rotation of footboard strengthens external rotator muscles of hip joint because ankle joint and knee joint have no rotation component - individual adjustable step of resistance  KNEE COMPONENT EXERCISE - passive stretching exercise of ligaments - ligament stretching of fore part of hip joint via external rotation of distal femur STYLEX overview - Average using period of 5 months (at least 3 days per 1 week) - 20min ~ 1hour per day
  • 13. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX case – front view
  • 14. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX case – front view
  • 15. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX case – front view
  • 16. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX case – rear view
  • 17. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX case – rear view
  • 18. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Outer thigh saddle bag male femal e cross sectional view of thigh  The fat layer is more thick in female than male  Fat layer in fore part is more thick than in side or rear part  When in inward rotation of thigh, thick fat layer below buttock moves into outwardly and form saddle bag
  • 19. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Patella & Fibular head cross sectional view of Knee and calf level  Inward pointing of patella and prominent fibular head subside after correction  Bowed calf muscle looks more thicker especially in the rear view
  • 20. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX case – side view
  • 21. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o STYLEX case – side view
  • 22. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Outer thigh saddle bag male femal e cross sectional view of thigh  The fat layer is more thick in female than male  Fat layer in fore part is more thick than in side or rear part  When in inward rotation of thigh, thick fat layer below buttock moves into outwardly and form saddle bag
  • 23. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Patella & Fibular head cross sectional view of Knee and calf level  Inward pointing of patella and prominent fibular head subside after correction  Bowed calf muscle looks more thicker especially in the rear view
  • 24. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o before after Anterior tilting of pelvis before correction Neutral tilting of pelvis after correction Pelvic tilting before & after
  • 25. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o before after Lumbar lordosis before & after decreased lumbar lordosis after correction
  • 26. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Pelvic tilting on X-ray before & after Anterior tilting of pelvis before correction Neutral tilting of pelvis after correction
  • 27. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Inwardly rotated Femur Neutrally rotated Femur Relation between Body shape and Femur rotation
  • 28. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Inwardly rotated Femur Neutrally rotated Femur Relation between Body shape and Femur rotation
  • 29. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Additional Positive Medical effects  Osteoarthritis prevention and treatment  Low back pain prevention and treatment  Decrease in menstrual pain(dysmenorrhea)  Comfortable gait Increase in height : adult & child  Promotion of height growth : child  Decrease in muscle fatigue
  • 30. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Patent Application No. Registration No. Title of invention Date of Application And registration Registered Patent 10-1999-4395 306424 고관절 내회전 변형을 바로잡는 장치 2001-08-09 Registered Patent 10-2000-32705 350054 고관절의 내회전 변형을 바로잡는 무릎회전 장치 2002-08-12 Pending Patent 2006-322513 - 고관절 내회전 변형 교 정장치 2006-11-30 PCT PCT/KR2007 001828 - Device for correcting bowleg 2007-04-16
  • 31. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o SWOT •The world first & only body shape correction device •Patent rights of source technology reserved •No competing products •Dramatic aesthetic effect •Additional positive medical effects STRENGTH •Increased private investment in beauty & height growth •Maximized demand for arthritis treatment (←elderly population increase) •self-treatment trend for health • Low brand awareness •World economic crisis WEAKNESS THREATOPPORTUNITY
  • 32. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o
  • 33. W w w . S t y l e x . C o . K r – W w w . E d b e a u . C o Thank you!