This document contains style guidelines for a magazine, including: - Fonts for the masthead, cover lines, and body copy. The masthead font is chosen for its cracked surface fitting the hip hop image. - A color scheme of bright blue and pink chosen to appeal to the target audience and work well together. White will be used for the background. - Plans and descriptions for photographs on the cover, contents pages, and spreads. Shots include artists at concerts and in studios with casual outfits. - Organization of actors, locations, costumes and props for main images and articles featuring Emily Brown and photos from a Jason Derulo concert.

1. Style sheet

2. Fonts for the masthead

3. Fonts for the cover lines and body copy
•A Quick Fox
•A Quick Fox
•A Quick Fox
•A Quick Fox
•A Quick Fox
• A Quick Fox
• A Quick Fox
• A Quick Fox
• A Quick Fox
• A Quick Fox

4. Colour scheme
Abcde
Abcde
Abcde
Abcde
Abcde
Abcde
Colour test 1
Colour test 2
Colour test 3
Abcde
Abcde
Abcde
Abcde
Abcde
Abcde
Main heading/
cover line Body copy headline

5. Fonts and colour scheme
<the final masthead font, I have chosen this font because
it has a cracked surface which fits in with the hip hop
image. It stood out compared to the other fonts as it is
more unique and relates/appeals to the target audience.
<chosen cover line font, stands out and is a bold head line
which will draw attention from the audience and intrigue
them to want to find out more hence they want to buy it.
<chosen body copy font for articles, doesn’t over power
the cover lines but still is a font which fits in with the
genre and will make the cover more interesting and
appealing to the audience.
<chosen colour scheme- I have chosen this scheme as due
to my research I have found bright blue and bright pink
go well together and relates to other hip hop magazines.
Also it appeals to the target audience and you can do
different versions with the colours. Moreover it features
stereotypical boy/ girl colours making ensuring it reaches
out to both genders.
<using the colour scheme above I have chosen to use the
white as the background as the text will show up better. I
will have the masthead blue and pink as the main
headings and cover lines. Finally the black will be the
body copy font they all equally appeal to the target
audience and equally stand out neither is more over
powering.
A Quick Fox = Eras Demi ITC
A Quick Fox = Hobo Std
Abcde
Abcde

6. The shot is a: medium shot
Angle: eye level
Mise-en-scene: characters: lead
singer from train
Costume: outfit fits in with band
genre of ‘hip-hop’, simple
jewellery as the top has lots going
on which draws the audiences
attention.
Location: Staged studio shot slight
shadow in the background, white
backdrop and natural lightening.
Props: none
Photograph plan: front cover

7. Photography plan: contents 1
The shot is a: long shot
Angle: eye level
Mise-en-scene: characters:
teenager at Leeds festival
Costume: wellies, ‘hippie’ clothes
e.g. tie dye, urban jewellery – lots
of bracelets
Location: muddy field, at the
Leeds Festival
Props: sunglasses, feather
necklace, bag

8. Photograph plan: contents 2
The shot is a: long shot
Angle: eye level
Mise-en-scene: characters: 4
members of a boy band
Costume: formal attire - suits
Location: performing on a cruise
ship with a scenic background from
the travels
Props: 2 guitars, drumsticks and a
microphone

9. Photography plan: double page spread
The shots are: long shot, medium
long shot
Angle: eye level
Mise-en-scene: characters:
young musician
Costume: casual clothes – shirt,
jeans, brown shoes, leather
jacket, top, same jeans and shoes
Location: studio shoot
blue/black backdrop, spotlight
Props: acoustic and electric
guitar, chair

10. Organisation of actors, locations,
costumes or props
For the main images and article it will be on Emily Brown,
I recently attended a Jason Derulo concert so I will use
photos from this on the front cover and a small photo for
the contents page. For the front cover it will be a
medium long shot so of Emily using a guitar and a stool as
the props the girl will be dressed like a hip hop artist. For
the contents page I am using pictures of other solo artists,
of Emily, Jason and a photo of prize giveaways.