The document summarizes key points about strategic alliances and business partnerships. It defines a strategic alliance as a business partnership where each side brings complementary capabilities to pursue a joint opportunity. Successful partnerships require clear benefits for both partners, such as one providing a product and the other providing distribution channels. The document cautions that 75% of partnerships fail and outlines factors for success, including having a compelling joint goal, clarity about each partner's role, and commitment from both sides.

1. The Art and Opportunity of Building Strategic Alliances Presenter: Anita Campbell How to grow your business faster and save your sanity with business partnerships

3. The Power of Partnerships In 1980, upstart Microsoft partnered with then-giant IBM. The Microsoft DOS operating system was distributed with IBM’s new personal computers. $53,000,000,000

5. Formal Tech Partner Programs