Str 581 guide 1 36) Whenever Jane is successful she takes full credit for what has happened, but whenever she is unsuccessful she attributes her failure to bad luck or blames one of her fellow employees. She is guilty of _____. A. the halo effect B. att
36) Whenever Jane is successful she takes full credit for what has happened, but whenever she is unsuccessful she attributes her failure to bad luck or blames one of her fellow employees. She is guilty of _____.
A. the halo effect
B. attribution bias
C. distinctiveness
D. self-serving bias
E. fundamental attribution error
The document provides a development diary of creating a magazine front cover and contents page in Photoshop. Key steps include:
1) Inserting a background image and cropping out white space to isolate the magazine name.
2) Cropping a model from a photo and adjusting her size on the front cover.
3) Adding coverlines, a barcode, strapline and other design elements to complete the front cover.
4) Changing fonts and layouts and adding images and pull quotes to create the contents page.
5) Editing photos using effects like sepia tone and cropping to feature in the magazine.
The student created a magazine cover for their college by finding a suitable image and removing its background using Photoshop tools. They then resized the image and found a library background image to place it on. Text was added for the title, strapline, and insert. Various effects like bevel and emboss, textures, gradients, and film grain were applied to elements to make them stand out against the background. The contrast of the main image was decreased to better blend it into the background. The final product included all necessary features for a successful magazine cover.
Natasha Newton is developing ideas for a new music magazine. Her initial ideas included magazines focused on alternative rock, indie rock, and folk music. After getting feedback, she decided to focus the magazine on folk music aimed at females ages 27-34. The magazine will use pastel colors and feature articles on bands, album reviews, and competitions.
This document outlines several projects related to research studies and designs. It discusses the statement of the problem, significance of the study, scope and limitations, and designs for 8 different projects involving trapaulin, signage, and use of social media. The conclusion provides a recommendation based on the analysis and findings from the projects.
The document provides instructions for an assignment analyzing front covers of college magazines. Students are asked to find two college magazine covers on Google Images and answer questions about the people featured, justifying their responses. The questions cover topics like the subjects' preferred cereal, transportation, housing, drinks, TV shows, music, meals, sports, relationship status, vacations, voting preferences, and ideal nights out. The document explains that magazine publishers develop profiles of an "ideal reader" to sell advertisements, and students should consider creating similar reader profiles for their own magazines.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
The document provides a development diary of creating a magazine front cover and contents page in Photoshop. Key steps include:
1) Inserting a background image and cropping out white space to isolate the magazine name.
2) Cropping a model from a photo and adjusting her size on the front cover.
3) Adding coverlines, a barcode, strapline and other design elements to complete the front cover.
4) Changing fonts and layouts and adding images and pull quotes to create the contents page.
5) Editing photos using effects like sepia tone and cropping to feature in the magazine.
The student created a magazine cover for their college by finding a suitable image and removing its background using Photoshop tools. They then resized the image and found a library background image to place it on. Text was added for the title, strapline, and insert. Various effects like bevel and emboss, textures, gradients, and film grain were applied to elements to make them stand out against the background. The contrast of the main image was decreased to better blend it into the background. The final product included all necessary features for a successful magazine cover.
Natasha Newton is developing ideas for a new music magazine. Her initial ideas included magazines focused on alternative rock, indie rock, and folk music. After getting feedback, she decided to focus the magazine on folk music aimed at females ages 27-34. The magazine will use pastel colors and feature articles on bands, album reviews, and competitions.
This document outlines several projects related to research studies and designs. It discusses the statement of the problem, significance of the study, scope and limitations, and designs for 8 different projects involving trapaulin, signage, and use of social media. The conclusion provides a recommendation based on the analysis and findings from the projects.
The document provides instructions for an assignment analyzing front covers of college magazines. Students are asked to find two college magazine covers on Google Images and answer questions about the people featured, justifying their responses. The questions cover topics like the subjects' preferred cereal, transportation, housing, drinks, TV shows, music, meals, sports, relationship status, vacations, voting preferences, and ideal nights out. The document explains that magazine publishers develop profiles of an "ideal reader" to sell advertisements, and students should consider creating similar reader profiles for their own magazines.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Leveraging Generative AI to Drive Nonprofit InnovationTechSoup
In this webinar, participants learned how to utilize Generative AI to streamline operations and elevate member engagement. Amazon Web Service experts provided a customer specific use cases and dived into low/no-code tools that are quick and easy to deploy through Amazon Web Service (AWS.)
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) CurriculumMJDuyan
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
Leveraging Generative AI to Drive Nonprofit InnovationTechSoup
In this webinar, participants learned how to utilize Generative AI to streamline operations and elevate member engagement. Amazon Web Service experts provided a customer specific use cases and dived into low/no-code tools that are quick and easy to deploy through Amazon Web Service (AWS.)
How to Setup Warehouse & Location in Odoo 17 InventoryCeline George
In this slide, we'll explore how to set up warehouses and locations in Odoo 17 Inventory. This will help us manage our stock effectively, track inventory levels, and streamline warehouse operations.
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
Philippine Edukasyong Pantahanan at Pangkabuhayan (EPP) CurriculumMJDuyan
(𝐓𝐋𝐄 𝟏𝟎𝟎) (𝐋𝐞𝐬𝐬𝐨𝐧 𝟏)-𝐏𝐫𝐞𝐥𝐢𝐦𝐬
𝐃𝐢𝐬𝐜𝐮𝐬𝐬 𝐭𝐡𝐞 𝐄𝐏𝐏 𝐂𝐮𝐫𝐫𝐢𝐜𝐮𝐥𝐮𝐦 𝐢𝐧 𝐭𝐡𝐞 𝐏𝐡𝐢𝐥𝐢𝐩𝐩𝐢𝐧𝐞𝐬:
- Understand the goals and objectives of the Edukasyong Pantahanan at Pangkabuhayan (EPP) curriculum, recognizing its importance in fostering practical life skills and values among students. Students will also be able to identify the key components and subjects covered, such as agriculture, home economics, industrial arts, and information and communication technology.
𝐄𝐱𝐩𝐥𝐚𝐢𝐧 𝐭𝐡𝐞 𝐍𝐚𝐭𝐮𝐫𝐞 𝐚𝐧𝐝 𝐒𝐜𝐨𝐩𝐞 𝐨𝐟 𝐚𝐧 𝐄𝐧𝐭𝐫𝐞𝐩𝐫𝐞𝐧𝐞𝐮𝐫:
-Define entrepreneurship, distinguishing it from general business activities by emphasizing its focus on innovation, risk-taking, and value creation. Students will describe the characteristics and traits of successful entrepreneurs, including their roles and responsibilities, and discuss the broader economic and social impacts of entrepreneurial activities on both local and global scales.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
বাংলাদেশের অর্থনৈতিক সমীক্ষা ২০২৪ [Bangladesh Economic Review 2024 Bangla.pdf] কম্পিউটার , ট্যাব ও স্মার্ট ফোন ভার্সন সহ সম্পূর্ণ বাংলা ই-বুক বা pdf বই " সুচিপত্র ...বুকমার্ক মেনু 🔖 ও হাইপার লিংক মেনু 📝👆 যুক্ত ..
আমাদের সবার জন্য খুব খুব গুরুত্বপূর্ণ একটি বই ..বিসিএস, ব্যাংক, ইউনিভার্সিটি ভর্তি ও যে কোন প্রতিযোগিতা মূলক পরীক্ষার জন্য এর খুব ইম্পরট্যান্ট একটি বিষয় ...তাছাড়া বাংলাদেশের সাম্প্রতিক যে কোন ডাটা বা তথ্য এই বইতে পাবেন ...
তাই একজন নাগরিক হিসাবে এই তথ্য গুলো আপনার জানা প্রয়োজন ...।
বিসিএস ও ব্যাংক এর লিখিত পরীক্ষা ...+এছাড়া মাধ্যমিক ও উচ্চমাধ্যমিকের স্টুডেন্টদের জন্য অনেক কাজে আসবে ...
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
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Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
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5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
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For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
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- Learning about different roles and technologies through industry research.
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Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
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Str 581 guide 1 36) Whenever Jane is successful she takes full credit for what has happened, but whenever she is unsuccessful she attributes her failure to bad luck or blames one of her fellow employees. She is guilty of _____. A. the halo effect B. att
1. STR/581 Guide 1
Click Here to Download the Tutorial
1) ________ consists of people, equipment, and procedures to gather, sort, analyze, evaluate, and
distribute needed, timely, and accurate information to marketing decision makers.
A. A promotional campaign
B. A marketing research system
C. A marketing information system
D. A marketing intelligence system
E. A marketing database
2) 3M, Hewlett-Packard, Lego, and other companies use the ________ to manage the innovation
process.
A. venture team
B. joint- venture system
C. stage-gate system
D. new product “team”
E. skunk works
3) ________ is the difference between the prospective customer’s evaluation of all the benefits and all
the costs of an offering and the perceived alternatives.
A. Customer perceived value
B. Failure avoidance rate
C. Perceived usefulness
D. Report rating
E. Competitors market share rate
2. 4) A company can take several steps to improve the quality of its marketing intelligence. If the company
purchases competitive products for study, attends open houses and trade shows, and reads
competitors’ published reports and stockholder information, the company is using ________ to improve
the quality of its marketing intelligence.
A. advisory panels
B. intermediaries
C. sales force surrogates
D. external networks
E. customer feedback systems
5) A ________ is a set of procedures and sources managers use to obtain everydayinformation about
developments in the marketing environment.
A. marketing intelligence system
B. marketing information system
C. marketing research system
D. product management system
E. vertical system
6) A(n) ________ is any good, service, or idea that is perceived by someone as new.
A. new idea
B. product
C. innovation
D. creative product
7) Total customer satisfaction is the general feeling of pleasure or disappointment that results from
comparing perceived performance to expectations. To achieve total customer satisfaction, organizations
need to_____________.
3. A. Lower expectations
B. Spend more money
C. Develop marketing campaigns
D. Manage customer experiences
E. Lower prices
8) Particularly when shopping for ego-sensitive products such as perfumes and expensive cars, many
consumers use price as an indicator of ________.
A. capability
B. size
C. ability
D. quality
E. status
9) A ________ consists of a group of customers who share a similar set of needs and wants.
A. market segment
B. market level
C. market slice
D. market group
E. market target
10) A firm has to consider many factors in setting its pricing policy. We list these as a six-step process.
Which of the following is NOT one of these steps?
A. Selecting the final price.
B. Selecting a pricing method.
C. Researching reference prices in the target market.
4. D. Selecting the pricing objective.
E. Determining demand.
11) A marketing manager needs to know the cost of the research project before approving it. During
which step in the marketing research process would such a consideration most likely take place?
A. Step 2—develop the research plan.
B. Step 3—information collection
C. Step 1—drafting the research objectives.
D. Step 1—creating decision alternatives.
E. Step 1—defining the problem.
12) Which of the following types of marketing research firms would best be described as one that
gathers consumer and trade information which they sell for a fee (e.g., Nielsen Media Research)?
A. General-line marketing research firms
B. Non-profit marketing research firms
C. Specialty-line marketing research firms
D. Syndicated-service research firms
E. Custom marketing research firms
13) Companies normally budget marketing research at ________ percent of company sales.
A. 6.5
B. 10 to 12
C. 4
D. 2 to 3
E. 1 to 2
5. 14) The marketing communications mix consists of six major modes of communications. Which of the
following is NOT one of these modes?
A. Packaging
B. Advertising
C. Sales promotions
D. Direct marketing
E. Personal selling
15) The chief disadvantage to a firm that decides to follow a product specialization strategy in selecting
target markets is ________.
A. competitors can easily copy any new product introductions
B. e-commerce becomes difficult for the company
C. the product may be supplanted by an entirely new technology
D. logistics can become a nightmare
E. no synergy exists
16) New-to-the- world products are ________.
A. new products that provide improved performance or greater perceived value and replace existing
products
B. existing products that are targeted to new markets or market segments
C. new products that supplement established product lines (package sizes, flavors, and so on)
D. new products that allow a company to enter an established market for the first time
E. new products that create an entirely new market
17) Major retailer types include the following EXCEPT ________.
A. the Internet
B. superstore
6. C. catalog showroom
D. discount store
E. specialty store
18) Marketing communications can contribute to brand equity by establishing the brand in memory and
to________ (in)a brand image.
A. create demand
B. communicate
C. craft
D. create interest
19) Price has operated as the major determinant of buyer choice among poorer nations, among poorer
groups, and with ________ products.
A. similar
B. over the Internet
C. commodity-type
D. identical
20) ________ communicates a company’s intended value positioning of its product or brand to the
market.
A. Promotion
B. Place
C. Physical evidence
D. Packaging
E. Price
7. 21) Following the ________ approach to target market selection encompasses a strong knowledge of
the segment’s needs, a strong market presence, and operating economies through specializing in
production, distribution, and promotion.
A. market specialization
B. product specialization
C. full market coverage
D. single-segment concentration
E. selective specialization
22) Some intermediaries use the following: strategic planning, advanced information systems,
sophisticated marketing tools, measure performance on a return-on-investment basis, segment their
markets, improve their target marketing and positioning, and ________.
A. dominant the manufacturers they do business with
B. aggressively pursue take over strategies
C. aggressively pursue market expansion and diversification strategies
D. contend with dwindling customer bases
E. aggressively “squeeze” manufacturer margins
23) To reach Generation Y, rock band Foo Fighters created a digital street team that sends targeted e-
mail messages to members who “get the latest news, exclusive audio/video sneak previews, tons of
chances to win great Foo Fighters prizes, and become part of the Foo Fighters Family.” Which of the
following techniques for reaching Generation Y are the Foo Fighters using?
A. Computer games
B. Cool events
C. Online buzz
D. Student ambassadors
E. Unconventional sports
8. 24) The traditional view of conflict is the belief that conflict is _____.
A. situationally-dependent
B. necessary
C. neutral
D. harmful
E. natural
25) The two general approaches to bargaining are known as ________.
A. formal and informal.
B. distributive and integrative
C. legal and restrictive
D. emotional and rational.
E. affective and reflective
26) Which of the following is NOT included in the definition of conflict?
A. something that is cared about
B. disruption of tasks
C. negative effects
D. perception
27) If no one is aware of conflict, it is generally agreed that _____.
A. conflict is inevitable
B. no conflict exists
C. conflict is psychologically driven as opposed to physically manifest
D. employee-employer relations will be good
E. conflict is subversive
9. 28) Which of the following statements about leadership is true?
A. leaders are hierarchically superior to followers.
B. managers are leaders.
C. Nonsanctioned leadership is as important as or more important than formal influence.
D. leaders are managers.
E. Formal rights enable managers to lead effectively.
29) Which of the following statements best defines a work group?
A. A work group consists of 3 or more people who take on self-supervising responsibilities.
B. A work group interacts primarily to share information, rather than to engage in work that requires
joint effort.
C. A work group consists of 3 or more people from across departmental or functional lines.
D. A work group is a group comprised of 10 or more people
E. The performance of a work group is generally greater than the sum of its inputs from individual
members.
30) _____ bargaining is negotiation that seeks to divide a “fixed pie.”
A. Reflective
B. Integrative
C. Affective
D. Conjunctive
E. Distributive
31) Examples of off-the-job training include all of the following except _____.
A. Internet courses
10. B. apprenticeship programs
C. public seminars
D. videotapes
E. classroom lectures
32) Between the late 1960s and the mid-1980s, the use of written tests declined because they were
characterized as _____.
A. unreliable
B. discriminatory
C. invalid
D. mathematically flawed
E. unprofessional
33) Which type of skill training has become increasingly important in organizations?
A. problem solving
B. technical
C. interpersonal
D. social
E. financial
34) According to a recent survey, about ___ percent of employees working in the 1,000 largest U.S.
corporations receive ethics training.
A. 50
B. 10
C. 75
D. 25
11. 35) _____ can be used to increase the perception that employees are treated fairly.
A. Multiple raters
B. Due process
C. Documenting with a journal
D. Focusing on subjective evaluations
E. Selective evaluation
36) Whenever Jane is successful she takes full credit for what has happened, but whenever she is
unsuccessful she attributes her failure to bad luck or blames one of her fellow employees. She is guilty
of _____.
A. the halo effect
B. attribution bias
C. distinctiveness
D. self-serving bias
E. fundamental attribution error
37) A task that is subdivided into many separate jobs is considered to have _____.
A. a high degree of work specialization
B. a low degree of decentralization
C. a low degree of structure
D. a high degree of matrix structuring
E. a high degree of departmentalization
38) Organizational structure has six key elements. Which of the following is not one of these elements?
A. work specialization
12. B. departmentalization
C. formalization
D. location of authority
E. centralization
39) What term is used for the tendency of an individual to attribute his own successes to internal factors
while putting the blame for failures on external factors?
A. consistency
B. stereotyping
C. self-serving bias
D. fundamental attribution error
E. selective perception
40) Which of the following is not a primary force for change in organizations?
A. decreasing skill sets
B. the nature of the workforce
C. economic shocks
D. technology
E. social trends
41) Which of the following would NOT be classified as a time-series technique?
A. box Jenkins technique
B. trend projections
C. exponential smoothing
D. simple moving average
13. E. regression model
42) According to Goldratt and Fox, a useful performance measure to treat inventory is ______.
A. quick ratio
B. dollar days
C. current ratio
D. inventory turnover
43) According to David Maister, the most complex projects requiring innovation and creativity are called
_________.
A. “brain surgery” projects
B. “grinding” projects
C. “gray hair” projects
D. “procedures” projects
44) Operations stage toolkit for the Data Analysis and Solution Development phase include(s): I. SPC
tools II. Bottleneck analysis III.Computer simulation IV. Balanced scoreboard
A. I, II, III
B. I, II, III, and IV
C. II and III
D. I and II
E. II, III, and IV
45) If the system contains a bottleneck, the _______ is the best place for control. If there is no
bottleneck, the __________ is the best place for control.
A. bottleneck, capacity constrained resource
B. none of these answers
14. C. capacity-constrained resource, drum
D. capacity-constrained resource, bottleneck
46) __________ says to recognize the value of hidden options in a situation, such as the foreign
exchange options in some derivative instruments.
A. The Principle of Two-Sided Transactions
B. The Time Value of Money Principle
C. The Principle of Comparative Advantage
D. The Options Principle
47) Due to asymmetric information, the market fears that a firm issuing securities will do so when the
stock is _________.
A. caught up in a bear market
B. overvalued
C. undervalued
D. being sold by insiders
48) Under capital rationing, given the choice among several equally attractive investments, the best tool
to use is the __________.
A. Profitability Index method
B. Payback method
C. Internal Rate of Return method
D. Net Present Value method
49) A checking account is __________.
A. a place to “collect” money between inflows and outflows
B. an account that acts like a reservoir
15. C. useful because you can add money in any amount
D. all of these
50) __________ says to look for opportunities to invest in positive-NPV projects in foreign markets or to
develop derivatives or design arrangements that enable firms to cope better with the risks they face in
their foreign operations.
A. The Principle of Capital Market Efficiency
B. The Principle of Diversification
C. The Principle of Risk-Return Trade-off
D. The Principle of Valuable Ideas
51) __________ says to seek out investments that offer the greatest expected risk-adjusted real return.
A. The Principle of Self-Interested Behavior
B. The Signaling Principle
C. The Principle of Incremental Benefits
D. The Principle of Valuable Ideas
52) An investor's risky portfolio is made up of individual stocks. Which of the following statements about
this portfolio is true?
A. An investor cannot change the risk of this portfolio by her choice about personal leverage (lending or
borrowing).
B. Selling any stock in this portfolio will lower the beta of the portfolio.
C. Each stock in the portfolio has its own beta.
D. Each stock in the portfolio will have a beta greater than one.
53) Which of the following statements is true?
16. A. The Principle of Incremental Benefits says to consider the possible ways to minimize the value lost to
capital market imperfections, such as asymmetric taxes, asymmetric information, and transaction costs.
B. The Principle of Valuable Ideas suggests to look for opportunities to create value by issuing securities
that are in short supply, perhaps resulting from changes in tax law.
C. The Time Value of Money Principle advises to include any time-value-of-money tax benefits from
capital structure choices.
D. all of these
54) An all-equity-financed firm would __________.
A. not pay corporate income taxes because it would have no interest expense.
B. pay corporate income taxes because it would have interest expense.
C. not pay any income taxes because interest would exactly offset its taxable income.
D. pay corporate income taxes if its taxable income is positive
55) “Hard” capital rationing refers to the rationing __________.
A. always imposed by competitors
B. imposed internally by the shareholders
C. imposed by external factors
D. always imposed by debt holders
56) A key variable covered in our text for the Black-Scholes OPM is __________.
A. dividends.
B. EPS.
C. transaction costs.
D. the riskless APR with continuous compounding
57) The managerial decision best addresses which of the following questions?
17. A. How fast should we grow?
B. What size of firm do we want?
C. How should we compensate our managers?
D. all of these
58) The financing decision best addresses which of the following questions?
A. Should we increase our inventory?
B. Should we issue common stock or convertible debt?
C. Should we buy this piece of land?
D. Should we give employees stock options?
59) Which of these investments would you expect to have the highest rate of return for the next 20
years?
A. intermediate-term U.S. government bonds
B. long-term corporate bonds
C. U.S. Treasury bills
D. anybody’s guess
60) Dimensions of risk include __________.
A. the certainty of a negative outcome
B. uncertainty about the future outcome
C. the impossibility of the same return
D. uncertainty about yesterday’s outcome
61) __________ says to recognize the value of options contained in derivatives.
A. The Capital Market Efficiency Principle
18. B. The Principle of Valuable Ideas
C. The Options Principle
D. The Principle of Comparative Advantage
62) Which of the following is (are) true?
A. The Principle of Capital Market Efficiency states that differences between financial assets are
measured primarily in terms of risk and return. Investors choose the highest return for a given risk level.
B. The Principle of Comparative Advantage states that people apply the Principles of Self-Interested
Behavior, Two-Sided Transactions, and Signaling to an environment characterized by similar financial
assets, low transaction costs, and intense competition leads to capital market efficiency.
C. The Principle of Valuable Ideas states that new ideas can provide value when first introduced, even in
an efficient capital market.
D. all of these answers are correct.
63) You do a study and find out that, on average, stock prices for firms decrease 3% for every 5%
decrease in inside ownership. You are watching the nightly business report and find out that Magic
Tape’s stock has announced that insiders have sold 10% of their holdings. You are concerned because
you own 1,000 shares of Magic Tape and it had closed the day before unchanged at $30 per share. If
markets are at least semi-strong form efficient, what would you expect?
A. You would lose $4,000.
B. You would expect Magic Tape to close at $28 the day of the announcement.
C. You would lose $1,800.
D. You would lose $2.00 per share
64) Which of the following is not an advantage of going public?
A. Going public gives existing shareholders a chance to sell portions of their shares as part of the IPO
giving them a cash return on their investment and allows them to diversify their investment portfolios.
B. Going public enables a firm to raise additional capital.
19. C. Going public generally brings a lower price in the public market than in the venture capital or private
placement markets.
D. Going public achieves liquidity and diversification for current shareholders
65) Incremental analysis would not be appropriate for
A. an allocation of limited resource decision.
B. a make or buy decision.
C. elimination of an unprofitable segment.
D. Analysis of manufacturing variances
66) Undertaker Corporation has a joint process that produces three products: P, G, and A. Each product
may be sold at split-off or processed further and then sold. Joint processing costs for a year amount to
$25,000. Other relevant data are as follows:
Product Sales Value at Split-off Processing Costs after Split-off Sales Value at Completion
P $62,000 $5,000 $88,000
G 12,500 6,500 19,000
A 9,400 5,000 12,000
Product G _____.
A. should be sold at split off since processing further would only reduce profits by $6,500.
B. should be processed further to increase profits by $6,500.
C. should be processed further to increase profits by $19,000.
D. an be processed further or sold at split off; there is no difference in profit.
20. 67) Cena Corporation has a joint process that produces three products: P, G, and A. Each product may
be sold at split-off or processed further and then sold. Joint-processing costs for a year amount to
$25,000. Other relevant data are as follows:
Product Sales Value at Split-off Processing Costs after Split-off Sales Value at Completion
P $32,000 $5,000 $40,000
G 16,500 7,500 29,000
A 6,400 8,000 10,000
Once product P is produced, processing it further will cause profits to _____.
A. decrease by $5,000
B. increase by $8,000
C. decrease by $8,000
D. increase by $3,000
68) A transfer price exists when two segments of the same organization sell _____.
A. a service to each other
B. a product to the same customer
C. a product in a foreign country
D. the same service to competitors
69) For what purpose is the theory of constraints used?
A. To balance performance measurement.
B. To reduce product defects.
C. To identify and manage constraints that bottle-neck operations.
D. To reduce inventory levels
21. 70) A _____ gives the expected sales under a given set of conditions.
A. sales budget
B. sales prediction
C. budget forecast
D. sales forecast
71) Important factors considered by sales forecasters include all of the following except _____.
A. marketing research studies
B. the desired level of sales
C. past patterns of sales
D. competitors’ activities
72) Effectiveness is indicated by _____.
A. static-budget variances
B. all of these answers are correct
C. sales-activity variances
D. flexible-budget variances
73) _____ is an important factor considered by sales forecasters.
A. Estimates made by the sales force
B. All of these answers are correct
C. Past patterns of sales
D. General economic conditions
22. 74) At the break-even point of 2,000 units, variable costs are $55,000, and fixed costs are $32,000. How
much is the selling price per unit?
A. $11.50.
B. Not enough information
C. $43.50.
D. $16.00.
75) A company has total fixed costs of $120,000 and a contribution margin ratio of 20%. The total sales
necessary to break even are
A. $600,000.
B. $144,000.
C. $480,000.
D. $150,000.
76) A cost which remains constant per unit at various levels of activity is a
A. fixed cost.
B. manufacturing cost.
C. variable cost.
D. mixed cost.
77) For an activity base to be useful in cost behavior analysis,
A. there should be a correlation between changes in the level of activity and changes in costs.
B. the activity level should be constant over a period of time.
C. the activity should always be stated in dollars.
D. the activity should always be stated in terms of units.
23. 78) An absorption-costing income statement separates cost into the major categories of_____.
A. product and period
B. all of these answers are correct
C. manufacturing and nonmanufacturing
D. inventoriable and noninventoriable
79) The _____ is/are NOT a difference between the standard absorption-costing format and the
variable-costing format.
A. presentation of direct manufacturing costs
B. major cost categories
C. computation of unit product cost
D. presentation of fixed manufacturing cost
80) _____ costs relate to more than one product and cannot be separately identified with an individual
product
A. Bundle
B. Allocable
C. Common
D. Joint
81) The last step in activity-based costing is to
A. compute the activity-based overhead rate per cost driver.
B. identify and classify the major activities involved in the manufacture of specific products.
C. assign manufacturing overhead costs for each activity cost pool to products.
D. identify the cost driver that has a strong correlation to the activity cost pool.
24. 82) Jack and Jill form a partnership. Jack runs the business in New York, while Jill vacations in Hawaii.
During the time Jill is away from the business, Jack increases the debts of the business by $20,000.
Which of the following statements is true regarding this debt?
A. Only Jill is personally liable for the debt of the business, since Jack has been working and she has not.
B. Both Jack and Jill are personally liable for the business debt.
C. Only Jack is personally liable for the debt, since he has been the managing partner during that time.
D. Neither Jack nor Jill is personally liable for the business debt, since the partnership is a separate legal
entity.
83) The _____ is not one of the three major financial statements.
A. income statement
B. balance
C. statement of cash flows
D. statement of equity position
84) A local retail shop has been operating as a sole proprietorship. The business is growing and now the
owner wants to incorporate. Which of the following is not a reason for this owner to incorporate?
A. desire to limit the owner’s personal liability
B. the prestige of operating as a corporation
C. ability to raise capital for expansion
D. the ease in transferring shares of the corporation’s stock
85) The _____ is also called the statement of financial position.
A. balance sheet
B. statement of retained earnings
C. income statement
D. statement of cash flow
25. 86) The theory of business social responsibility that holds that a business owes duties solely to produce
the highest return for its shareholders is:
A. The maximizing profits theory.
B. The corporate citizenship theory.
C. The moral minimum theory.
D. The social audit theory.
E. The stakeholder interest theory.
87) Which country does the text describe as becoming the largest producer and consumer of many of
the world's goods?
A. Canada
B. China
C. Japan
D. Ecuador
E. Mexico
88) The centerpiece of most diversity programs is _____.
A. employee commitment
B. human resource personnel
C. top management commitment
D. employee satisfaction
E. training
89) Which social responsibility theory has been advocated by Novel Prizewinning economist Milton
Friedman?
A. Moral minimum
26. B. Corporate citizenship
C. Maximizing profits
D. Corporate social audit
E. Stakeholder interest
90) Although the U.S. has had a longstanding agreement with ___________, after the passage of NAFTA,
_________ became the United States' second largest trading partner.
A. Canada, Venezuela
B. Canada, Mexico
C. Mexico, Canada
D. Mexico, Venezuela
E. Great Britain, Paraguay
91) Which of the following is correct about litigating commercial disputes?
A. Commercial disputes, because of their specialized nature, are first heard at the appellate court level.
B. Businesses generally dislike the concept of specialized trail courts for commercial disputes because
the large numbers of consumers who sue businesses in these courts have led the judges to become
generally biased against business.
C. Nearly all states have specialized trial courts that hear commercial disputes.
D. In all states, commercial disputes must be heard in a limited-jurisdiction court.
E. A few states have established specialized trial courts for commercial disputes.
92) Which article of the United States Constitution deals with the judicial power of the federal
government?
A. Article II.
B. Article III.
C. Article V.
27. D. Article I.
E. Article IV.
93) When an economist says that the demand for a product has increased, this means that:
A. firms make less of the product available for sale.
B. quantity demanded is greater at each possible price.
C. the demand curve becomes steeper.
D. consumers respond to a lower price by buying more.
94) When movie ticket prices increase, families tend to spend less time watching movies and more time
at home watching videos instead. This best reflects:
A. the income effect.
B. diminishing marginal utility.
C. the substitution effect.
D. the rationing function of markets.
95) The force behind globalization in _____ was the amount of muscle, horsepower, wind power, or
steam power that a country could deploy.
A. Globalization 2.0
B. Globalization 1.0
C. None of these
D. Globalization 3.0
96) The Global, Web-Based Platform enables individuals to do which of the following?
A. access information, services, and entertainment
B. exchange knowledge
C. all of these answers are correct
28. D. connect, compute, communicate, collaborate, and compete everywhere and all the time
E. produce and sell goods and services
97) _____ is the integration of economic, social, cultural, and ecological facets of life, enabled by
information technologies.
A. nationalization
B. regionalization
C. business environment
D. globalization
98) A _____ scale is a scale that scores an object or property without making a direct comparison to
another object or property.
A. Rating
B. Categorization
C. Recording
D. Ranking
E. Sorting
99) Marketing research is now about a ________ billion industry globally.
A. $21.5
B. $16.5
C. $7.5
D. $50
E. $10
100) The use of a(n) _____ serves as a comparison to assess the existence and potency of the
manipulation.
29. A. Control group
B. Criterion variable
C. Field experiment
D. Experimental group
E. Explanatory variable