Interkulturális képzés. Lelki állóképesség – avagy az érzelmi hányados szerep...Laszlo Balazs PhD
A prezentáció a kultúraközi kommunikációs helyzetek érzelmi hátterét foglalja össze. Gyakorlatok segítségével lehetőséget kínál a felmerülő nehézségek hatékonyabb kezelésére.
The document discusses organizational storytelling and its benefits. It explains that storytelling is persuasive and transfers knowledge in an emotional way that triggers action. Stories build relationships, convey culture and history, and can be used for funding, marketing, branding, and damage control. The document then provides tools for storytelling, including listening to understand audiences, crafting stories for specific audiences, and invoking emotion. It suggests that organizations should foster storytelling by listening, asking questions, and practicing the art of storytelling.
This document provides an overview of a proposed storytelling training program for managers. It begins with an introduction to different types of stories that can be used, such as stories about one's identity, vision, teaching lessons, and values. The training would then focus on conveying emotion effectively in stories, making stories concrete and memorable, and using stories as a "pull" strategy to engage listeners rather than simply telling them what to think. Participants would practice crafting, telling, and listening to stories, with one-on-one coaching from the facilitator. The cost of the initial program design is waived, while delivery for up to 8 people would be RM7,500 per day, with additional ongoing coaching available for RM5,
Interkulturális képzés. Lelki állóképesség – avagy az érzelmi hányados szerep...Laszlo Balazs PhD
A prezentáció a kultúraközi kommunikációs helyzetek érzelmi hátterét foglalja össze. Gyakorlatok segítségével lehetőséget kínál a felmerülő nehézségek hatékonyabb kezelésére.
The document discusses organizational storytelling and its benefits. It explains that storytelling is persuasive and transfers knowledge in an emotional way that triggers action. Stories build relationships, convey culture and history, and can be used for funding, marketing, branding, and damage control. The document then provides tools for storytelling, including listening to understand audiences, crafting stories for specific audiences, and invoking emotion. It suggests that organizations should foster storytelling by listening, asking questions, and practicing the art of storytelling.
This document provides an overview of a proposed storytelling training program for managers. It begins with an introduction to different types of stories that can be used, such as stories about one's identity, vision, teaching lessons, and values. The training would then focus on conveying emotion effectively in stories, making stories concrete and memorable, and using stories as a "pull" strategy to engage listeners rather than simply telling them what to think. Participants would practice crafting, telling, and listening to stories, with one-on-one coaching from the facilitator. The cost of the initial program design is waived, while delivery for up to 8 people would be RM7,500 per day, with additional ongoing coaching available for RM5,
Storytelling is an important part of human communication. Images with inspirational quotes or messages have become a popular way to share ideas and stories on social media. These viral images allow people to quickly understand a message and potentially spread it to their own networks.
Srikari - Synopsis on story telling by Gerr ReynoldSrikari Sharma
This document provides tips for improving presentations through effective storytelling. It emphasizes engaging the audience emotionally by showing passion for the topic, starting strong in the first 2-3 minutes to capture attention, and keeping the presentation short to maintain interest. Storytelling is highlighted as a way to connect with audiences and adding emotion, which is as important as logic and well-designed visuals for an impactful presentation.
The document discusses the power of storytelling for leadership. It argues that leaders sell stories, not just products or ideas, and that people are drawn to stories that resonate with their beliefs. Stories help define a leader's brand and give others permission to lead. While some think creating a story means lying, the document says an effective leader can retell and change their story over time. Leaders should craft new stories to define goals and inspire faith in their vision.
The document discusses using stories and storytelling as a way to influence people and effect change. It covers three aspects of story - listening, thinking, and telling. It discusses listening for stories, collecting stories, and practicing empathy. It also discusses using stories to think and map other people's perspectives. The document advocates drawing on one's own life experiences and timeline of key events as a way to craft effective stories for telling and influencing others.
A sikeres vállalkozások eddig is többnyire történeteket meséltek, legfeljebb kevéssé tudtak arról, hogy ezt teszik. A storytelling az utóbbi évek egyik legfelkapottabb márkaépítési eljárásává vált, iskolát teremtett, szakirodalma és neves szaktanácsadói köre alakult ki. Ez a kommunikációs eszköz képes arra, amire a logikára építő, racionális érvelés sohasem: érzelmi azonosulást tesz lehetővé, anélkül, hogy a befogadó azonnal ellenérveken kezdene el gondolkodni a befolyásolási kísérlet miatt. Egy sztorival nem lehet és nem is kell vitatkozni, csupán erőfeszítés nélkül megjegyezni, az agyba égetni. Ez a lényegük. Négy hazai példát mutatunk be.
This document discusses how storytelling shapes organizational culture. Stories are passed down from old employees to new employees and often feature the organization's founders or other leaders. These stories carry the organization's legacy and help orient new employees to the culture. The stories that are told provide meaning and identity to the organization. They convey what the organization believes in and what reputation it has with customers. Storytelling is an important way that values, ethics, and beliefs are communicated within an organization.
Effective story telling techniques involve:
1) Generating ideas and standards through participation from customers, product managers, architects, analysts, developers, and operations staff.
2) Prioritizing stories based on customer needs and business value.
3) Using progressive elaboration to refine story details from both customer and technology perspectives during planning and implementation.
Building an organizational story that inspires - 2013 Retreat, Day 1UpStartBayArea
The document discusses using organizational storytelling to communicate an organization's value proposition and goals. It provides guidance on developing a logline, applying a three-act story structure, and drafting an organizational story. Key elements include identifying the audience, problem, obstacles overcome, and strategies employed. Common story types are founding myths, leadership stories, and visions of transformation. The purpose is to engage audiences and motivate support through relatable narratives.
What story are you telling about your products?Mike Boudreaux
This document discusses effective storytelling techniques for presentations. It outlines the key elements of a compelling story, including getting the audience's attention, stimulating desire, and reinforcing the message with reasons. The document explores different story archetypes like the hero's journey and provides examples of how to construct stories around products or services. It also distinguishes stories from lectures and highlights aspects that make stories more engaging and persuasive.
Little Red Riding Hood and the day PowerPoint came to town...Libby Spears
This slideshare demonstrates how PowerPoint has the capacity to destroy the narrative integrity of a beloved children's story OR enhance it. The choice is up to the person designing the slides! It takes work but the work pays off with happy audiences clamoring for more.
Release The Stories In Your OrganizationRobert Nordh
This is a presentation about organizational storytelling – how we all are storytelling creatures and how that affect organizations. You’ll find hands-on tips for different stories for different occasions, and also a brief description of a method of how to elicit stories, to eventually set them free. Please contact me if you have any questions. Enjoy!
Compelling story-telling is essential to social success. Stories are memorable, compelling and, of course, sharable. This presentation will review why story telling is critical for brands today, what makes a great storyteller, as well as thoughts on emerging knowledge on behavioural economics. Story telling is helping organizations and brands gain social traction.
My 1/2 hr keynote presentation for the 2013 Ontario Cycle Tourism Forum
Part 4 of 6 - Analysis Phase - Safety Lifecycle Seminar - Emerson Exchange 2010Mike Boudreaux
In San Antonio, Emerson Exchange 2010 featured a new Meet the Experts concept that provides participants to interact with recognized experts on focused topics. Emerson’s Mike Boudreaux provided a 2 hour session on Safety Lifecycle Management. This was an interactive short seminar that has been designed to help business leaders and managers in the process industries have a general understanding of existing industry standards and best practices for safety instrumented systems. This seminar provides a practical overview of the safety lifecycle, including key considerations for each phase. In addition to the typical design concepts related to safety instrumented functions and safety integrity levels, important concepts such as organizational design, competency management, planning, and continuous verification will be discussed.
Part 4 describes the Analysis Phase and explains the managment considerations for hazard and risk assessment, layers of protection analysis, and safety requirements specification.
The document discusses social storytelling as the next wave of social media marketing. It provides tips for using social platforms like Facebook and Twitter to tell brand stories that engage customers. Some keys are incorporating customer comments and responses, using visuals, focusing on shareability, and tracking super fans to seed content. Examples highlighted include how Old Spice and Mad Men used social media to advance interactive brand narratives. The presentation emphasizes using story elements like characters, challenges, and arcs to create engaging brand stories on social networks.
How to deliver effective presentations, by using the time-tested power of story-telling. Based largely upon guidance provided in Alexi Kapterev's book "Presentation Secrets."
First delivered at the Software Engineering Institute's (SEI's) CMMI Workshop in St. Petersburg, Florida, October 2012. [CmmiTraining.com]
Link Building Through Data Driven Storytelling by @staceycav #fos16Stacey MacNaught
My deck on getting creative with link acquisition through data driven story telling from Friends of Search 2016 in Amsterdam. I talked about the content marketing led work we'd done with data at the centre of it back to 2011 and the lessons that we've learnt from it, then shared the data sources we're using, the criteria we consider important for story telling and what's working for us turning coverage into links.
Leonardo da Vinci's sketching process and techniques provide valuable lessons for designers today. He would sketch prolifically by hand on separate sheets of paper, doing initial sketches alone before reviewing them with others later. His sketches included annotations, arrows and labels for clarity. Da Vinci stored his sketches and would revisit them later, demonstrating the value of saving early ideas. His prolific sketching led to masterpieces and innovations by striving for quantity, deferring judgment, seeking new combinations and using imagination during ideation. When refining ideas, Da Vinci's approach was to use positive judgment first, consider novelty, stay focused, and be able to redirect himself if needed.
Using Storytelling in Change ManagementJason Little
Urgency for change is an outdated concept in change management. Cause and purpose for change is a more compelling way to help people align to transformational change. Learn how you can incorporate storytelling into change management by using a Storytelling Canvas.
Storytelling is an important part of human communication. Images with inspirational quotes or messages have become a popular way to share ideas and stories on social media. These viral images allow people to quickly understand a message and potentially spread it to their own networks.
Srikari - Synopsis on story telling by Gerr ReynoldSrikari Sharma
This document provides tips for improving presentations through effective storytelling. It emphasizes engaging the audience emotionally by showing passion for the topic, starting strong in the first 2-3 minutes to capture attention, and keeping the presentation short to maintain interest. Storytelling is highlighted as a way to connect with audiences and adding emotion, which is as important as logic and well-designed visuals for an impactful presentation.
The document discusses the power of storytelling for leadership. It argues that leaders sell stories, not just products or ideas, and that people are drawn to stories that resonate with their beliefs. Stories help define a leader's brand and give others permission to lead. While some think creating a story means lying, the document says an effective leader can retell and change their story over time. Leaders should craft new stories to define goals and inspire faith in their vision.
The document discusses using stories and storytelling as a way to influence people and effect change. It covers three aspects of story - listening, thinking, and telling. It discusses listening for stories, collecting stories, and practicing empathy. It also discusses using stories to think and map other people's perspectives. The document advocates drawing on one's own life experiences and timeline of key events as a way to craft effective stories for telling and influencing others.
A sikeres vállalkozások eddig is többnyire történeteket meséltek, legfeljebb kevéssé tudtak arról, hogy ezt teszik. A storytelling az utóbbi évek egyik legfelkapottabb márkaépítési eljárásává vált, iskolát teremtett, szakirodalma és neves szaktanácsadói köre alakult ki. Ez a kommunikációs eszköz képes arra, amire a logikára építő, racionális érvelés sohasem: érzelmi azonosulást tesz lehetővé, anélkül, hogy a befogadó azonnal ellenérveken kezdene el gondolkodni a befolyásolási kísérlet miatt. Egy sztorival nem lehet és nem is kell vitatkozni, csupán erőfeszítés nélkül megjegyezni, az agyba égetni. Ez a lényegük. Négy hazai példát mutatunk be.
This document discusses how storytelling shapes organizational culture. Stories are passed down from old employees to new employees and often feature the organization's founders or other leaders. These stories carry the organization's legacy and help orient new employees to the culture. The stories that are told provide meaning and identity to the organization. They convey what the organization believes in and what reputation it has with customers. Storytelling is an important way that values, ethics, and beliefs are communicated within an organization.
Effective story telling techniques involve:
1) Generating ideas and standards through participation from customers, product managers, architects, analysts, developers, and operations staff.
2) Prioritizing stories based on customer needs and business value.
3) Using progressive elaboration to refine story details from both customer and technology perspectives during planning and implementation.
Building an organizational story that inspires - 2013 Retreat, Day 1UpStartBayArea
The document discusses using organizational storytelling to communicate an organization's value proposition and goals. It provides guidance on developing a logline, applying a three-act story structure, and drafting an organizational story. Key elements include identifying the audience, problem, obstacles overcome, and strategies employed. Common story types are founding myths, leadership stories, and visions of transformation. The purpose is to engage audiences and motivate support through relatable narratives.
What story are you telling about your products?Mike Boudreaux
This document discusses effective storytelling techniques for presentations. It outlines the key elements of a compelling story, including getting the audience's attention, stimulating desire, and reinforcing the message with reasons. The document explores different story archetypes like the hero's journey and provides examples of how to construct stories around products or services. It also distinguishes stories from lectures and highlights aspects that make stories more engaging and persuasive.
Little Red Riding Hood and the day PowerPoint came to town...Libby Spears
This slideshare demonstrates how PowerPoint has the capacity to destroy the narrative integrity of a beloved children's story OR enhance it. The choice is up to the person designing the slides! It takes work but the work pays off with happy audiences clamoring for more.
Release The Stories In Your OrganizationRobert Nordh
This is a presentation about organizational storytelling – how we all are storytelling creatures and how that affect organizations. You’ll find hands-on tips for different stories for different occasions, and also a brief description of a method of how to elicit stories, to eventually set them free. Please contact me if you have any questions. Enjoy!
Compelling story-telling is essential to social success. Stories are memorable, compelling and, of course, sharable. This presentation will review why story telling is critical for brands today, what makes a great storyteller, as well as thoughts on emerging knowledge on behavioural economics. Story telling is helping organizations and brands gain social traction.
My 1/2 hr keynote presentation for the 2013 Ontario Cycle Tourism Forum
Part 4 of 6 - Analysis Phase - Safety Lifecycle Seminar - Emerson Exchange 2010Mike Boudreaux
In San Antonio, Emerson Exchange 2010 featured a new Meet the Experts concept that provides participants to interact with recognized experts on focused topics. Emerson’s Mike Boudreaux provided a 2 hour session on Safety Lifecycle Management. This was an interactive short seminar that has been designed to help business leaders and managers in the process industries have a general understanding of existing industry standards and best practices for safety instrumented systems. This seminar provides a practical overview of the safety lifecycle, including key considerations for each phase. In addition to the typical design concepts related to safety instrumented functions and safety integrity levels, important concepts such as organizational design, competency management, planning, and continuous verification will be discussed.
Part 4 describes the Analysis Phase and explains the managment considerations for hazard and risk assessment, layers of protection analysis, and safety requirements specification.
The document discusses social storytelling as the next wave of social media marketing. It provides tips for using social platforms like Facebook and Twitter to tell brand stories that engage customers. Some keys are incorporating customer comments and responses, using visuals, focusing on shareability, and tracking super fans to seed content. Examples highlighted include how Old Spice and Mad Men used social media to advance interactive brand narratives. The presentation emphasizes using story elements like characters, challenges, and arcs to create engaging brand stories on social networks.
How to deliver effective presentations, by using the time-tested power of story-telling. Based largely upon guidance provided in Alexi Kapterev's book "Presentation Secrets."
First delivered at the Software Engineering Institute's (SEI's) CMMI Workshop in St. Petersburg, Florida, October 2012. [CmmiTraining.com]
Link Building Through Data Driven Storytelling by @staceycav #fos16Stacey MacNaught
My deck on getting creative with link acquisition through data driven story telling from Friends of Search 2016 in Amsterdam. I talked about the content marketing led work we'd done with data at the centre of it back to 2011 and the lessons that we've learnt from it, then shared the data sources we're using, the criteria we consider important for story telling and what's working for us turning coverage into links.
Leonardo da Vinci's sketching process and techniques provide valuable lessons for designers today. He would sketch prolifically by hand on separate sheets of paper, doing initial sketches alone before reviewing them with others later. His sketches included annotations, arrows and labels for clarity. Da Vinci stored his sketches and would revisit them later, demonstrating the value of saving early ideas. His prolific sketching led to masterpieces and innovations by striving for quantity, deferring judgment, seeking new combinations and using imagination during ideation. When refining ideas, Da Vinci's approach was to use positive judgment first, consider novelty, stay focused, and be able to redirect himself if needed.
Using Storytelling in Change ManagementJason Little
Urgency for change is an outdated concept in change management. Cause and purpose for change is a more compelling way to help people align to transformational change. Learn how you can incorporate storytelling into change management by using a Storytelling Canvas.
1. Szervezeti történetmondás
A narratívák szerepe az üzleti életben
A történetmondás egyidős az
emberiséggel,
időtlen igazság.
Sikertényező egy változó világban.
Készítette: Takács Zsuzsanna
2. Miben rejlik a narratívák ereje?
”Voltak nagy kultúrák, ahol nem ismerték a
kereket, de nem létezett olyan társadalom,
ahol nem meséltek történeteket.”
(Ursula K Le Guin)
A történet a gondolkodás alapeszköze:
- történetekben emlékszünk és gondolkodunk
Magában foglal:
- információt, tudást, kontextust, érzelmet
Indirekt
Teret enged a saját megoldásnak
3. Történetek versus Tények
Hiedelmeink
Szubjektív Objektív
Szórakoztat Megvilágosít
Fikciós elem Valós
Mi ezzel a baj?
Ellentétes a gondolkodásunkkal
Ténybőség
Kontextusba helyezés
Érzelmi hatás
4. Hogyan mutatkozik ez meg a szervezetekben?
Látható,
felismerhető • Közvetlenül nem
Tények, érzékelhető dolgok
események • Értékek, attitűdök,
Hírlevelek, előfeltevések
iránymutatások
• Narratívák
Videó üzenetek
Erről beszélünk Ezek mozgatják a
szervezetet
Hitelesség
Elemzések és narratíva együtt
5. Hogyan segíthetnek ezen a történetek?
Tacit tudás Komplex
közvetítése kérdések
Nem a mese, a
történetmesélés
Új
Storytelling kezdeményezések
Információs
tárház
Hatékony tanulás
Szervezeti kohézió
„Ha egy tipikus, igazgatótanácsi teremben elhangzott
szöveget egy kicsit jobban megnézünk, láthatjuk, hogy
csak aktatáskás ősemberek vagyunk, és alig várjuk, hogy
egy bölcs ember történeteket meséljen nekünk.”
Alan Kay
Hewlett-Packard ügyvezetője, a Xerox PARC egyik
alapítója
6. AMI MÉG JÖN!
Szervezeti történetmondás
Irányzatok, konkrét alkalmazások
A történetmondás egyidős az emberiséggel,
időtlen igazság.
Sikertényező egy változó világban.