Stops are an important risk management tool that allow traders to control how much they can lose on a trade. Inexperienced traders often avoid using stops due to a fear of being wrong, but being wrong is an inevitable part of trading. When placing a stop, it is important to choose a level within your trading plan's risk tolerance parameters based on technical factors like pivots, Fibonacci levels, or ATR. Fundamental trades may use wider stops since they are intended to be held for months rather than days. Overall, using objective criteria from a trading plan for stop placement is crucial, even though determining the exact level requires some subjectivity.